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33 Miners

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Submitted By lucy1981
Words 942
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Kandace H
BCOM/275
29 May 2012 Knowing Your Audience Paper and Communication Release

Knowing Your Audience Paper and Communication Release On Aug. 5, 2010, a gold and copper mine near the northern city of Copiapó, Chile caved in, trapping 33 miners in a chamber about 2,300 feet below the surface. For 17 days, there was no word on their fate. As the days passed, Chileans grew increasingly skeptical that any of the miners had survived. But when a small bore hole reached the miners’ refuge, they sent up a message telling rescuers they were still alive. From the beginning of this tragic event communication needs to be designed from the bottom up (figuratively). It is important to inform and communicate with the team of rescue workers, medical personnel, technicians and mining experts, journalist, family members and the trapped miners. Taking into consideration there are different roles and different people in the audience, the potential needs of each receiving the information is considerably different. With the team of rescue workers, medical personnel, technicians, and mining experts there is going to be a more direct method of receiving a message. Knowing their job and position direct communication is what they rely on to get the trapped miners out. The trapped miners are also going to need a direct method of receiving information but in a more sensitive way. Letting them know that help is on the way, trying to stay calm, involving them and keeping them motivated to not lose hope. Journalists get information in an organizing informative way. Facts of what had happened, who is involved, and what is planned. Family and the companies’ employees are going to be very sensitive, upset and angered not to mention sad. Being assertive and supportive, being ready for defensive responses will help with them receiving information. Letting the families know first and foremost important. To have them hear in a newspaper, radio or on television would be the worst thing that could happen. The firm would want an executive to speak because respecting the number of lives at risk and individuals affected connected to those trapped in the mine; communication from a representative with less standing would be seen as a minimization of the importance of this disaster. The speaker would be an executive from Compañia Minera San Esteban Primera, the owner and operator of the San Jose mine (Reuters, 2010a, n.p.). The needs of the families receiving the message about this unfortunate incident would include detailed information. Steps that the company, rescue workers, medical personnel, technicians, and mining experts are taking; knowing of potential risks indicating specifics and actual times, in order to assure the family members that no expenses or prospect is being spared. With the needs of the employees’ receiving a message would again have to be from the firms’ executive, face-to-face or even on the phone one-on-one. Implying that there would be no more missions in the mine, they would be closing the mine down indefinitely after they get the trapped miners out. Thanking them for their challenging effort. They may have friends even family down in the mine, also delivering detailed information. Asking them to please talk with the families, stay by their side. Actions that must be taken before and after a message is delivered to ensure that it was received as intended is to know first who you are talking to. Knowing what you are going to say, have your facts and questions in hand and ready to go before you deliver your message. When speaking to your audience, speaking clearly and in a strong, confident loud voice so all can hear. When a message is delivered always ask if there are any questions. When questions are asked always be prepared and if you don’t know the answer, that you will find out. Communication was everywhere in Chilean Copper Mine occurrence. Communications to the employees’ regarding closing down the mine after the men are rescued. To the families about this occurrence and what actions are going to be taken. The men that were trapped in the mine the information and tactic measures that are being taken to get them released. The top of the company on who and how will this be treated. Rescue workers, medical personnel, technicians, and mining experts knowing their job and submitting back and forth information. The men trapped in the mine were sending up letters to their families and the families sending back letters and food. Later a web cam came about to where everyone was able to see what it looked like down in the mine. The web cam came to be a great tool to help friends and family talk and see each other face-to-face with the trapped men. Communication and messages are very important. Nothing would have been effective if the needs of messages were not understood. To know how to properly communicate a message is to delegate proper information to where it needs to be and who it needs to be addressed to.

Reference’s

* Trapped Chilean miners told rescue could take months 8/26/2010 msnbc.com staff and news service reports http://www.msnbc.msn.com/id/38852964/ns/world_news-americas/t/trapped-chilean-miners-told-rescue-could-take-months/#.T8USacWrSSo * 33 Trapped Chilean Miners Found Alive, But Could Be Stuck 4 Months By HELEN HUGHES SANTIAGO, Chile, Aug. 22, 2010 http://abcnews.go.com/International/33-trapped-chilean-miners-found-alive-stuck-months/story?id=11457872#.T8UTMMWrSSo * Chile Mining Accident (2010) Updated: Oct. 12, 2011 New York Times http://topics.nytimes.com/top/reference/timestopics/subjects/c/chile_mining_accident_2010/index.html

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