...loblaws Loblaw Companies Limited Case Study Table of Contents Introduction 3 External Analysis 4 Internal Analysis 8 Alternatives 9 Recommendation 10 References 11 Introduction Loblaw Companies is facing the greatest competitive challenge of its recent history with the launch of Wal-Mart into their markets. Having originally entered the market in 1994 through the acquisition of 122 Woolco Stores, Wal-Mart is planning to open their first SuperCenter in Canada imminently. Known for their Every Day Low Price (EDLP) value proposition, exceptionally efficient supply chain, logistics and ERP process execution, marketing aimed at budget-conscious buyers, and product selection, Wal-Mart is a strategic threat to Loblaw. While Wal-Mart is a strategic competitive threat, Loblaw must also stay focused on coordinating their competitive strategy to also stay ahead of dominant grocery competitors including Sobeys, Metrics, A&P, and Canada Safeway. In addition, wholesale clubs, specialty chains, convenience stores and online shopping are additional considerations to keep in mind when defining a strategic response o Wal-Mart. Any competitive response on Loblaw’s part must support and strengthen competitiveness in each of these other channels, or the company risks becoming out of balance from a competitive standpoint. Pricing as a competitive differentiator for Loblaw is not to be taken in isolation;...
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...efficiencies, and differentiating both its products” has enabled the firm to gain 32% of the food retail market in Canada. Despite this success, Wal-Mart is looking to enter into the mature food retail market with the introduction of their SuperCenters (combining grocery and nonfood items). Wal-Mart is a forceful competitor, and the Every Day Low Prices strategy of Wal-Mart’s Supercenters could wean away traffic from Loblaw’s various value banners. The objective of this paper is employ a PEST analysis and Porter’s 5 Forces Analysis to access the Canadian food retailer industry to decide if Loblaw should continue its current “time-tested” business strategy or a create new strategy to protect against competitive attack by rivals, in particular Wal-Mart. Loblaw’s Strategy Due to the threat of Wal-Mart entering the food retail market, Loblaw first must understand its greatest strengths, weaknesses, opportunities, and threats if they maintain their current strategy. Loblaw’s existing strategy is driven by product differentiation with their President’s Choice (PC) control label product, combined with a multi-banner, multi format approach. This strategy has created a sustained competitive advantage for Loblaw in the Canadian market. PC products have added value by enabling Loblaw to exploit opportunities or defend against competitors in the ultra-competitive Canadian food retail market. PC products have helped Loblaw increase the perceived customer value by increasing differentiation...
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... Opportunity: · increasing concern about healthy lifestyle Larson’s Father has connections in the retailed food industry Loblaws are willing to cooperate with HLG · Threat: · Plenty of indirect competitor · Economy recession · Need 2 years for CFIA inspection Strength: · Long shelf life · Patented product, and has exclusive right to resell in Canada · High nutrition value 99.7% · Strong relationship with Loblaws · History of success in selling this product · Tasteless as an ingredient, so it can increase the nutrition value without affecting the taste · Exploit: The company should emphasize that nutrifusion contains natural ingredients that can increase the nutritional value of its food, create a healthy lifestyle The company should consider implementing nutrifusion into different retailed food since nutrifusion has a long shelf life and is tasteless. That way, HLG can also exploit her father’s connections in the retailed food industry. Weakness: · luxury food · New product to customers, so demand for this product is unknown There are a lot of indirect substitution that provide similar nutritional value(vitamin supplement) · Avoid: The company should use a price strategy that emphasizes on building brand image Critical Issues In order to determine whether Healthy Life Group should launch Nutrifusion so they could either begin the process of incorporating the business...
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...finishing. Furthermore, Barker Cabinets’ makes it easy for the client to assemble their custom cabinets. Their state of the art website provides online cabinet layout tutorials to demonstrate how simple and easy it is to install their cabinets without the help of a third-party. Additionally, their website allows the client to compile all their cabinet choices, with the various wood types, sizes and finishes before placing an order. It provides the client with a direct price, without having to wait for quotations by the pushy salespeople. The geographic focus for this project is based within Quebec, Canada. Barker Cabinets’ will set up a retail outlet based in Montreal, Quebec and will serve the remaining resident within Quebec through their online website. It is the first region where Barker Cabinets’ will test out their products in the Canadian market. Quebec and Montreal are the nation’s second most-populated metropolitan areas, where 23.2% of Canada’s total population resides (18). The psychographics and demographics of Barker Cabinets’ target audience include but it not limited to – 18 to 34, and 35 to 49 – age groups. These age groups embody college students, young adult professionals, and business professionals and start up families. The target audience is technology...
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...Recommendations 3 Appendix A: Industrial Analysis 6 B: PEST Analysis 6 C: Key Driving Forces 7 D: Porter’s Five Forces Analysis 7 E: Strategic Group Map 7 F: Key Strategic Factors 8 G: Competitor Analysis 8 H: Attractiveness of Industry 8 I: Mission and Vision Statement 8 J: Value Chain 9 K: Financial Analysis 9 L: SWOT Analysis 10 M: Issues 10 N: Rationale for Issues 10 O: Execution Strategies 10 Strategic Recommendations Issues: As one thoroughly analyzes the Loblaw’s Companies Ltd. it is identified that Loblaw’s success is determined by their willingness to serve their customers with high quality products at a level of customer satisfaction at every location. Loblaw’s has transformed the persona of a general grocery store to a superstore with all the necessities for their customers. With such drastic changes and new implementations Loblaw’s success in Canada is correlated to their innovated ways to attract their customers. But there is always room for improvement, especially in a market where new entrants are low but large companies can overwhelm. There are three major issues that Loblaw’s can address to further succeed in this industry. Firstly, Loblaw’s is lacking global presence, by narrowing their market strictly in Canada. Secondly, the Loblaw’s competition is growing fierce in such a small market like Canada, and larger global corporations are infiltrating this market. Loblaw’s need’s to continue their industry leading dominance in this market...
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...intense competition the company faces, have become a great cause of concern for John Atherley. Problem Statement Is Atherley Furniture Company able to continue to operate their chair division while reducing the debt and increasing the profits of the company? Objective of Key Player With the use of the company’s income statements for the last four years, John Atherley must decide the future of the company’s chair division. Situation Analysis The Canadian furniture industry suffered greatly in the 1990s because of the economic recession, as well as, the increasing foreign competition. By 1995, the decrease in the value of the Canadian dollar allowed some relief to the industry by making imports more expensive. Despite many Canadian furniture manufactures having closed, the Atherley Furniture Company was one of the few who chose to use this opportunity to reposition themselves and improve efficiency. Regardless, the company remains suffering due to their inability to exploit opportunities and change weaknesses into strengths. SWOT Analysis Strengths | Weaknesses | * Skilled and loyal workforce * “Caledonia” model requires less labour therefore has lower production costs * Ability to modify equipment to produce the “Atherley” model * Well-established * Good reputation * Good relationship with retailers * Stable sales | * Heavy debt load * Lack of modification to equipment to use in the production of the “Atherley” model * “Parkdale”...
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...same or similar industries. This is done in order to eliminate competition or enter additional or new markets the existing firm has yet to enter on its own. Undertaking the aforementioned action is seen to be beneficial in its ability to provide additional benefits in the form of an established market position, technological expertise, economies of scale, capital assets, and an essential customer base. Said acquisitions are common in high tech, pharmaceutical, and retail sectors. Often these acquisitions come at a premium and demonstrate mixed results based on the evaluation and subsequent actions undertaken by the existing firm....
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...Retail industry in Canada (P.E.S.T) Analysis There is no doubt that consumer’s play major role in driving the economic engine. Consumers are in today’s market place interacting with different marketplace than they were before. Consumers’ ability to take full advantage of the new marketplace is related to their socio-economic status and time constrain. Organization is open systems, which mean they interact with and respond to their environment. An organization takes inputs and processes those inputs into outputs. These inputs which organization consumes to produce output come from external environment. Due to the fact that organizations interact with this external environment which are out of organization control researchers of this organization always looked for ways to describe and understand those environments and their potential impact on organization performance. These researches can be summarized from two different prospects. 1. The environment as a source of information. 2. The environment as a source of resources. The external environment sectors comprise the specific environment and the general environment. The specific environment includes customers, competitors, suppliers, and other industry competitive variables whereas the general environment includes economics, demographic, socio culture, political legal and technological sectors. The retail marketplace in Canada has been divided into two segments, big box stores move into the retail shopping industry at...
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...Group report The Home Depot, Inc. and Canadian Tire Corporation Financial Statement Analysis Part A Description of Retail Industry: Retail is the process of selling consumer goods and/or services to customers through multiple channels of distribution to earn a profit. Demand is created through diverse target markets and promotional tactics, satisfying consumers' wants and needs through a lean supply chain. In the 2000s, an increasing amount of retailing is done online using electronic payment and delivery via a courier or postal mail. Retailing includes subordinated services, such as delivery. The term "retailer" is also applied where a service provider services the small orders of a large number of individuals, rather than large orders of a small number of wholesale, corporate or government clientele. Shops may be on residential streets, streets with few or no houses, or in a shopping mall. Shopping streets may be for pedestrians only. Sometimes a shopping street has a partial or full roof to create a more comfortable shopping environment protecting customers from various types of weather conditions such as extreme temperatures, winds or precipitation. Online retailing, a type of electronic commerce used for business-to-consumer (B2C) transactions and mail order, are forms of non-shop retailing. Retail Industry competitive environment: Retail industry is a highly competitive industry. Recently, as technologies advances dramatically, traditional retailers have been transforming...
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...Individual Case Analysis Damn heels Individual Case Analysis Damn heels Student id: 7783201 MKT 7010 A01 October 27, 2015 Student id: 7783201 MKT 7010 A01 October 27, 2015 Source: www.damnheels.com Source: www.damnheels.com Executive Summary Damn Heels is an idea conceptualized by Hailey Coleman, a young business student based in Toronto, Ontario. The idea is to provide women with a solution for switching from heels to flats easily. A lot of women face this problem where an occasion requires heels as a dress code but would like to switch to a more comfortable option later. Hailey intends on launching this venture by year ending 2009. Damn Heels has a few American and European competitors and no Canadian competitors while the footwear industry has been growing gradually for while. Damn Heels’ target market are females between age 20-25 primarily. Hailey has very limited funds at her disposal for starting the venture and no funds for first year of promotions and hence will rely heavily on social media. Hailey Coleman has to calculate the feasibility and profitability of this venture and decide whether to launch it or not. The criteria used for the decision making process are net profits and breakeven profits generated, initial investment and risk factors of various distribution channels. The breakeven point is quite achievable according to Hailey’s profit projections and the initial...
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...Investors, We have responded to your request regarding an analysis of the Canadian Tire Corporation and in this report you will find the information about the Company and their recent corporate activity. We have identified various points that will be useful in your decision to invest in this company. We have included information regarding Canadian Tire’s history, the products and services offered by them, and an analysis of the internal and external factors that affect the Corporation’s operations. We have also assessed the critical issues the company is currently facing along with their major implications. In order to see the direction in which the company is head, we also evaluated their vision, mission and long term objectives and strategies, followed by a sound strategy assessment. We have also analysed the company’s marketing strategy in regards to three of the products that they offer and also an overview of the marketing mix pursued by the company in general. We collected data regarding their financials of the past three fiscal years, and checked their sources of capital. Lastly, we have provided conclusions and our recommendations about the company keeping in mind the overall shape of the company’s future operations. We hope that this report guides you in your decision to invest in this company. Sincerely, Star Investors This letter would be even better if it had several paragraphs! 2012 INVESTOR ANALYSIS OF THE CANADIAN TIRE CORPORATION November 27, 2012 ...
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...Atos Strategic Marketing Plan Theo Gonzales Alicja Ignatowicz Yorkville University Marketing Strategy BUSI 2163 Paul Finlayson August 16, 2015 Table of Contents Company Background 4 Mission Statement 4 Products 4 Consumer Analysis 5 Competitive Analysis 6 Industry analysis 7 GTA – Home Market 7 Canada – Domestic Market 8 Foreign Market 9 Strategic Plan 10 Marketing Mix 12 Product 12 Price 12 Place 12 Promotion 13 Objectives and Goals 13 Short-term plan 13 Long-term marketing objectives 14 Market share and customers projections 14 Recommendations 16 References: 18 Appendix 1 20 Appendix II 21 Appendix III 22 Company Background Atos Shoes Inc. was founded in 2005, and the headquarters is located in Toronto Ontario with the primary manufacturing facility located in Kitchener-Cambridge Ontario area. Atos shoes offers a unique approach to athletic footwear, in its ability to offer customers different insole options to customize the fit to each individual. Atos is a new player in the running shoe market and is targeting not only the high performance runner, but also the recreational runner, especially trying to target active families. Atos shoes have seen a steady growth in the home and domestic market. The company is looking to enter the foreign market, while continuing to keep production in Canada, to maintain the level of quality and performance that...
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...INTRODUCTION: In 1858 a small, but adequate dry goods store opened on the corner of 14th street and 6th Avenue in New York City, which is known today as Macy and is one of the largest retailers in the world. Rowland Hussey Macy had been through a lot of trial and errors until 1877 that R.H. Macy Co had become a full pledged department store. (macysinc.com) Macys is also well-known for several firsts that changed in the trade industry like the first to introduce such products as the tea bag, the Idaho baked potato and colored bath towels. Also it was the first retailer to hold a New York City liquor license. In 1924, Macys Herald Square became the “Worlds Largest store.” Then by 1918 RH Macy Co was generating $36 million in annual sales. Then in 1922 they went public and began to open regional stores and take over competing retailers. In 1929, Macys Inc. was founded as a holding company for various department operations. As of September 2006, with the conversion of stores acquired from the Macy Department Stores Company. It serves now customers through approximately 800 stores in virtually every major geographic market in the United States, as well as the macys.com website. MARKETING MIX Missing appropriate terminology in this section. User terminology we are currently covering. PRODUCT: Terminology? * provide a wide array of apparel for men, women and kids * provide goods for the home * provides beauty, hair, fragrances and cosmetics for men and...
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...analysts from TR Management Consultants. Today, we will be giving you a glimpse into Nordstrom Canada's future! 2. We begin by providing an overview of the Canadian retail industry and Nordstrom's business strategy alignment, then move on to discuss the Canadian subsidiary and its current financial standings. Next, we will propose a design choice for the Sherway Gardens location by presenting our analyses. With a floor plan chosen, we'll show you how to establish a top-notch organizational culture unique to Nordstrom Canada, and conclude by answering any questions you may have. 3. Nordstrom operates in the fashion retail industry, specializing in apparel and shoes. 4. In the industry, Customer service and human connection are key factors of success. 5. From its humble beginnings as a downtown-Seattle shoe store in 1901, Nordstrom has grown to be a retail giant in the United States, operating 240 stores located in 31 states. 6. Nordstrom competes by * Providing personalized service by empowering employees * Enhancing the shopping experience through innovative technology 7. With a strong foothold in the United States, Nordstrom plans to set up shop at premier locations in four major Canadian cities. 8. This is the right time to expand because * Sears is giving up leases across Canada in prime retail locations * Higher-end retailers may not do well in the US due to current economic conditions 9. To seize these opportunities, Nordstrom Canada...
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...strengths and traditions of their two parent companies, CIBC and BNY Mellon. With these two companies combined expertise, they were able to provide a unique advantage of delivering intelligent solutions that are global in scale, and provide superior value. CIBC Mellon states that they have a shared history and timeline ranging from 1867 to the present. This timeline begins in 1867 when the Canadian Bank of Commerce was established in Canada by the Honorable William McMaster, a prominent Toronto businessman and philanthropist. According to CIBC Mellon in 1869, Mellon Bank was established by Thomas Mellon, a well-known Pittsburgh lawyer and jurist. Over the years, Mellon established itself as one of the world’s top providers of financial services. In 1875, the Imperial Bank of Canada was established by Henry Stark Howland who was previously the vice-president of The Canadian Bank of Commerce. In 1961, The Canadian Bank of Commerce and the Imperial Bank of Canada merged to form the Canadian Imperial Bank of Commerce (CIBC). The transaction remains the largest merger of two chartered banks in Canadian history. In 1991, The R-M Trust Company was formed by Mellon and others in Canada and which provided transfer agency, corporate trust, and other trust services to corporate clients. In 1996, CIBC joined forces with Mellon to form a fifty-fifty jointly-owned company named CIBC Mellon Global Securities Services Company which offers asset servicing solutions to institutional investors. CIBC...
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