Pitney Bowes: Consulting firm.

Prepared as a letter to Apple’s COO.

ASSIGNMENT
To prepare for this assignment, you should read the case study and identify:
a. The main issues involved in the case;

b. The main decisions that need to be made; and,

c. The main stakeholders who would or should be involved in those decisions.

For the context of this assignment, the dates and events described in the case study are contemporaneous to our current time. In other words, treat the events as if they are happening now and you are involved in a situation that has not yet been resolved.

DELIVERABLES
Write a 4-5 page (single-spaced) letter that includes:
a. An executive summary;
b. A detailed description of the case and the main issues involved, the main decisions that need to be made, and the main stakeholders that should be involved in the decision-making process; and,
c. A recommended solution to the case, including a detailed implementation of that recommendation. One way to divide these sections is to devote the first half to Parts A and B and the second half to Part C.
Evidence & Sources:
You should use at least four different sources; two must be non-Internet sources.
Document your sources as references and include a reference list at the end of the letter.
All of your sources could be from the Internet, but you must cite at least two of them as if they are from print media. Your sources must meet the four criteria for “quality” evidence (authority, accuracy, bias, currency).
Also, be sure to include a visual aid (i.e., graph, chart, picture, etc.) that complements your text.
Your argument for Part C will be strong if you could include descriptions of organizations that have already tried or implemented a recommendation similar to yours and show how their success or failure is related to your recommendation.