...Aruba,known for being “one happy island” is located off the coast of Venezuela in the south of the caribbean sea. You can find aruba on many people's list to visit.The ambiance of Aruba brings tourist from all around the world.Aruba is known for its unique activities, interesting history,and the amazing weather that is mostly unseen by average eyes. For many years Aruba was only touched by the Caquetio Indians, a South America tribe. They lived off of Aruba's sea and land, using hunting and fishing to access food. The cost of what is now know as Malmok and Palm Beach was the home of the small tripes.In 1499 Alonso de Ojeda clamied Aruba for spain. At this time he named it la isla de los gigantes or land of the giants.( Spain forces all the...
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...Competitive Strategies: Cisco vs. Aruba: For the purpose of this assignment a comparison between two very successful companies leading commercial wireless enterprise networks, Cisco Systems and Aruba Networks will be the featured topic of research. This paper will discuss various points behind this comparison between these companies including Corporate Culture differences, Unique Culture Benefits, Affects if changes in Corporate Culture are Required. Corporate Culture Corporate culture is uniquely built and a myriad of factors go into creating an effective culture. There are at least six different components that have been found to be common within great corporate cultures. The vision, values, practices, people, narrative and place and how they are brought together will determine how successful or unsuccessful that corporation becomes. Developing these elements is essential to building an individual and long lasting organization. Because all corporations and businesses are unique it becomes increasingly difficult to duplicate each corporation exactly the same. Seven dimension of organizational cultures has been identifies that include: innovative, stable, people, outcome oriented, detail oriented, team oriented and aggressive (Chatman & Jehn, 1994). As the organization become more complex in their make-up, so do the various cultures they incorporate. In any organization looking to be successful, they need to be a hybrid of these cultures in order to keep their...
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...Abstract 1 CHAPTER 1 – Research Study 2 1.1 Introduction 2 1.2 Research Problem 3 1.3 Research Objective 3 1.4 Research Question 3 CHAPTER 2 – Description of Changing Landscape & Challenging Market Space 3 2.1 Changing Landscape & Challenging Market Space 3 2.1.1 Economic and Industry Analysis 5 2.1.2 Challenges & Strategic Trends 8 2.2 Description and Analysis of Four Key Businesses 9 2.2.1 Marriott’s Aruba Ocean Club 9 2.2.2 La Cabana Beach Resort & Casino 9 2.2.3 Tropicana Aruba Resort & Casino 10 CHAPTER 3 – Research Design and Methodology 10 3.1 Research Design – Data Collection 10 3.2 Methodology – Data Analysis 11 3.3 Quality of the study 11 CHAPTER 4 – Results and Findings 11 4.1 Descriptive Analysis 11 CHAPTER 5 – Conclusion and Recommendations 22 References 24 APPENDIX A – Interviews 25 Abstract The timeshare industry whether large or small are competing on a variety of areas such as luxury, flexibility and service. It is also the least researched segments of the accommodation of tourists. This paper provides a analysis of the current situation of the timeshare industry focusing on innovation and sustainability of the mentioned industry based on the perspective of the key executives in the industry. Studies/analysis was conducted through questionnaires and secondary data that also analyzes the industry referring to its effects when considering the before mentioned areas. This paper provides also insights...
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...Evaluation of Leadership in private sector organizations in Aruba Faculty of Hospitality & Tourism Management Leadership and Management Midterm Report Abstract This paper brings forward the key aspects of the Aruban Entrepreneur. These would be discussed and related to different theories. To obtain these aspects of entrepreneurial activity two local entrepreneurs were interviewed and their philosophies were put into this paper. Beside the key aspects this paper would also discuss entrepreneurship, entrepreneurship, the relationship between entrepreneurship and economic growth and the common traits and skills of the Aruban entrepreneur. Abstract Content Introduction to the organization Current leadership Scientific analysis and diagnosis of leadership Areas of improvements Recommendations Critical reflections Resources Introduction As part of the Master’s program at the University of Aruba, in the Faculty of Hospitality & Tourism Management Studies, in the course “Leadership & Management”, it is required to submit a paper on the “Evaluation of leadership in private organizations in Aruba”. More specifically, this paper will have an in depth look at the leadership styles within the Aruban businesses and analyze and explained the findings/ observations based on leadership theories. More particular, we will try to uncover the different leadership models that can be applied in order to improve effectiveness and efficiency, overall performance...
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...Authors: Danny Reijntjes & Ryan Wagijo Tutor: Desalegn Abraha Date: 2012-05-14 Subject terms: Market potential, Aruba, Bonaire, Curacao, Cosmetics. Abstract Background: The main aim of the research is to focus on the market potential of the cosmetic brands in the market of Aruba, Bonaire and Curacao (ABC islands). These islands are located in the Caribbean Sea in front of the coast of South-America. Before starting to expand, international companies first search for potential suitable markets to invest in. This thesis attempts to find out if there is a potential market for the cosmetic products of the companies on the ABCislands. The purpose of the Master thesis is to find out if there is a potential market for new cosmetic products on the ABC islands. To achieve the purpose, the research addresses the market potential analysis. The market of Aruba and Curacao offer a great number of potential clients and a good future prospect. These findings are also supported by research that was conducted in 2007 by the Icongrouponline. Majority of the consumers on the islands are willing to try new professional cosmetics products. Additionally, the tourism industry plays an important role when assessing the market potential on these islands for professional cosmetics products. Internationalization, market selection, market potential and development, entry mode, cosmetics products, Aruba, Bonaire, Curacao Purpose: Conclusion: Key words: Table of Contents 1 Introduction...
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...HRM Case Study Paper Misdirection and disorientation: A lasting first impression Deirdre Snoijl (138568) Human Resource Management Dr. Scott Smith University of Aruba April 21, 2015 TABLE OF CONTENTS Page Introduction 3 1. Description of the Food & Beverage department in resorts 4 2. Description of the role of the Human Resource Management department in resorts 4 3. Analysis of the case study 5 3.1. Identification of the issues 5 3.2. Solutions to the issues 6 3.3. Culture of organization 7 4. Conclusions and recommendations for short- and long term 8 References 10 Introduction The following paper forms part of the final task for the course ‘Human Resource Management’ of the MBA program of the University of Aruba year 20152017. Based on the assignment received, an HRM case study paper was analyzed and recommendations were given. In the case study paper you will find (1) a description of the Food & Beverage operations in resorts, (2) a description of the role of the Human Resource Management department in resorts, (3) analysis of the case study, and last, (4) conclusions and short – and long term recommendations for resorts in order to maintain a viable service-oriented staff. 1. Description of the Food & Beverage operations in resorts According to the National Restaurant Association (2011), restaurants are one of...
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...such as Taco Bell, have gained a top position in the industry where customers can have a hot quick meal in a flash or we may say less than five minutes. A case study is done by a reporter who became a Taco Bell employee for a few hours so that he could analyze the queueing model on how customer order processing was done at Taco Bell. The process will review the drive-thru process as well as the process when a customer places an order inside. The purpose of this paper is to analyze, discuss and make suggestions on how Taco Bell can improve its present and future position in the Quick Service restaurant industry. Not only today has Taco Bell been focusing on quick service but ever since “1988, Taco Bell introduced six core-menu items for the reduced price of 59 cents and offered free drink refills. Taco Bell has since continued to change and innovate. Its new strategy meant restructuring the business to become more efficient and cost-effective. To do this, the company relied on an integrated set of operations, research models, including forecasting to predict customer arrivals, simulation to determine the optimum labor required to provide a desired customer service, and optimization to schedule and allocate crew members to minimize the payroll. Through 1997, these models have saved over $53 million in labor costs” (Hueter & Swart 1998). Introduction Taco Bell is a subsidiary of Yum Brand Incorporated, which was founded in Downey but its’ headquarter is located in...
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...Policy and Analysis Division (DPAD) of the Department of Economic and Social Affairs of the United Nations Secretariat (UN/DESA). It is based on information obtained from the Statistics Division and the Population Division of UN/DESA, as well as from the five United Nations regional commissions, the United Nations Conference on Trade and Development (UNCTAD), the United Nations World Tourism Organization (UNWTO), the International Monetary Fund (IMF), the World Bank, the Organization for Economic Cooperation and Development (OECD), and national and private sources. Estimates for the most recent years were made by DPAD in consultation with the regional commissions, UNCTAD, UNWTO and participants in Project LINK, an international collaborative research group for econometric modelling coordinated jointly by DPAD and the University of Toronto. Forecasts for 2014 and 2015 are primarily based on the World Economic Forecasting Model of DPAD, with support from Project LINK. Data presented in WESP may differ from those published by other organizations for a series of reasons, including differences in timing, sample composition and aggregation methods. Historical data may differ from those in previous editions of WESP because of updating and changes in the availability of data for individual countries. Country classifications For analytical purposes, WESP classifies all countries of the world into one of three broad categories: developed economies, economies in transition and developing economies...
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...European Research Studies, Volume XIV, Issue (2), 2011 “Carolina Herrera” Internationalization Strategy: Democratic Luxury or Maximum Exclusiveness? Cristina Calvo Porral1, Domingo Calvo Dopico2 Abstract: The Company Carolina Herrera has identified a market niche that demands garments, apparel and accessories and to which it can offer a somewhat differentiated product with excellent quality. This market niche is the target of several companies such as Loewe and Vuitton, which may be clearly identified as the leading companies and worldwide references. In this scenario, the question of which internationalization strategy must be pursued to access the luxury fashion product market should be raised. A Benchmarking analysis was carried out for the purpose of identifying best commercial performances of leading worldwide Brand names to determine the marketing planning strategy. Results show the companies’ recognition of a globalised luxury and the discovery of a global market niche with huge growth potential, such as luxury handbags, make us state that there are still growth opportunities that have not been exploited. Key Words: Internationalization, Benchmarking, Branding, Fashion Markets JEL Classification L21, M30, M31 1 2 University of A Coruna, Faculty of Economics, Spain, email: ccalvo@udc.es University of A Coruna, Faculty of Economics, Spain, email: domingo@udc.es 4 European Research Studies, Volume XIV, Issue (2), 2011 1. Introduction ...
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...~ UTTERWORTH E I N E M A N N 0261-5177(95)00082--8 Tourism Management, Vol. 16, No. 8, pp. 593-61)4, 1995 Copyright © 1995 Elsevier Science Ltd Printed in Great Britain. All rights reserved 11261-5177/95 $10.0(1 + 0.00 Alternative tourism in Montserrat David B Weaver Luther College, University of Regina, Regina, Saskatchewan, Canada $4S 0.42 Small island states or dependencies have increasingly turned to international mass tourism as a strategy for overcoming their underdeveloped status. However, mounting criticism of this sector has increased the interest in alternative tourism. The Caribbean island of Montserrat is well positioned to implement an ecotourism strategy based on the island's scenic beauty, biodiversity and historical/cultural attributes. This would augment an already unconventional tourism product emphasizing low-density residential tourism. The fact that few tangible initiatives have so far been taken in the direction of ecotourism is not problematic, since careful planning is advisable given the risks inherent in any form of tourism, and given existing and potential problems which could threaten its viability. A Montserrat Heritage Trail network is proposed as the centrepiece of this ecotourism product, while various marketing and institutional initiatives are recommended. Keywords: Montserrat, alternative tourism, ecotourism, small islands Peripheral regions are continuously struggling to identify activities which will contribute to the goals...
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...MARKETING TERM PAPER FOR [pic] AIRLINES: A MODEL OF EXCELLENCE IN THE CIVIL AVIATION INDUSTRY Table of Contents 1.0 INTRODUCTION 3 1.1 Company Background 3 1.2 Research Topic 5 2.0 ENVIRONMENTAL ANALYSIS 6 2.1 Political, Economic, Social and Technological Analysis 6 2.2 Strengths, Weaknesses, Opportunities and Threats (SWOT) Analysis 7 2.3 Summary 9 3.0 SEGMENTATION, TARGET AND POSITIONING (STP) 10 4.0 PRODUCT, PRICE, PLACE AND PROMOTION (4Ps) 11 5.0 CONCLUSION 12 6.0 REFERENCES 13 6.1 ANNEX I 14 INTRODUCTION The Airline Industry has experienced global economic and ecological turmoil in the past two decades. This turmoil has brought to the fore the challenges being faced by the Aviation Industry in the world which have, in most cases, led to decreased profitability, lower growth rates, safety concerns and employee lay-offs among others. However, in-spite of the above mentioned challenges in the industry, Southwest Airlines has emerged as one of the most creative, most price competitive, safe, innovative and flexible company in the industry. The company has overcome unsurmountable challenges to become what is perceived today as a successful model of excellence in the industry with an extraordinary safety record in the last 40 years. In its forty-three years of service, the Dallas-based Airline continues to differentiate itself from other carriers with exemplary customer service delivered...
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...Northampton Group Inc. – Case Study Analyses: How to increase shareholder value Nicole Arends, Jenny Feng, Laura Tromp & Zilha Wever FHTMS University of Aruba Mr. Don Taylor Corporate Finance FTS 2415 March 26, 2013 Introduction This Corporate Finance paper focuses on analyzing the challenges that Northampton Group Inc. (NGI) is facing as it tries to increase shareholder value. In the case study it is stated by the firm’s major shareholders, that they believe NGI is currently undervalued. In connection with this, the management of NGI is considering several means of increasing the shareholders value. Due to difficult economic conditions resulting from the Global Economic Crisis, there are both many opportunities as well as many risks to the alternatives that NGI’s management is considering. This paper will provide both the opportunity to use different valuation methods that will determine the value of the assets of NGI, as well as a discussion of different possible alternatives to increase shareholder value. Furthermore alternative solutions for NGI’s problem will be provided. NGI needs to elaborate by starting an active acquisition strategy or re-organizing its corporate structure with either an updated capital structure or converting to a real estate income trust. The last part of this paper will conclude with several remarks and recommendations for the Chief Financial Officer of Northampton Group Inc., Mr. Patel. These final analyses will...
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...The Talent Code – Greatness Isn’t Born. It’s Grown. Here’s How Introduction – The Girl Who Did a Month’s Worth of Practice in Six Minutes: * Media coverage tends to treat each hotbed as a singular phenomenon, but in truth they are all part of a larger and older pattern * Consider the artists of the Italian Renaissance, during which the city of Florence (population 70,000) suddenly produced an explosion of geniuses that has never been seen before * The questions echo – where does this extraordinary talent come from? How does it grow? * Clarissa, part of a study by music psychologists that tracked her progress at the clarinet for several years * Based on her aptitude tests and the testimony of her teacher, parents and her self, she possessed no music gifts * Good musical ear, but her motivation was below average * In the study’s written section, she responded “because I’m supposed to” as her reason for practicing * Nonetheless, she had become famous in music-science circles * Since on an average morning, the camera would capture this average kid doing something un-average, in 5 minutes and 40 seconds, she accelerated her learning speed by 10x and she didn’t even notice * Her music sounded pretty bad, common sense would lead us to believe that Clarissa is failing, but this would be wrong * She has a blueprint in her mind that she’s constantly comparing herself too, she’s not ignoring errors, she’s hearing...
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...Introduction: The amazing thing about designer's footwear is that it follows the latest trend which the people want to see in their favorite store. The top designers like Thierry Rabotin shoes or Vibram five finger shoes always go for the buyer's choice of style and design at the same time. You can visit a department store or specialty stores for a variety of styles for every family member. If your time is limited, do a search on the internet where you can find a large selection of shoes to fit your needs. These websites make it very convenient for the consumer to order and it can be shipped as early as twenty-four hours. No matter what taste the buyer's has, from casual to formal footwear and from sports footwear to normal walking type shoes, there is an unlimited range that can be confusing for customers as to which one will suit them best. If the price is right, you can purchase more than one pair of shoes There are people who prefer shoes that are comfortable rather than being fashionable. Today's footwear market offers a large selection of styles that comfortable as well as being stylish which is good news for people who have foot problems. Shoe designers have provided all the latest variety in footwear that can be found online or your favorite local store. The latest trends in footwear are often seen on famous celebrities or athletes. Fashion magazines feature the latest styles as well. If you know the brand name, you can search the internet to find what is currently...
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...contextului global al afacerilor prin prisma factorilor de impact asupra industriei cosmeticelor The cosmetic industry is one of which products tend to be countercyclical. Demand for such products normally remains constant and unaffected by economic distress. The color cosmetics are predicted to see a slowdown in volume demand. A growing trend in the cosmetic industry is the introduction of ‘green’ products. More than one in seven (16%) of global beauty products launched in 2008 were certified organic, ethical or natural. There are concerns that the global economic climate will stifle new product development, innovation and sustainability programs in 2009. An economic slowdown usually curbs companies from investing in research and development and it is that research that has brought forth a wealth of green cosmetics. For example, retailers such as Wal-Mart are increasingly requiring more ecofriendly supply chain. There are forecasts that consumers are unlikely to give up their commitments to organic products just to save a few pennies. 68% of consumers will remain loyal to a company that has a social and environmental commitment. Many consumers are now ‘voting with dollars’ for organic products and supporting brands that support values similar to their own. Economic factors mainly affect the purchasing power of customers. The more customer demand for the product the more profit to the organization, at the same time if there is no customers demand it’s going to affect the organization...
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