...Chick-fil-A Dustin Grace BUS 360-Belhaven University Over time more and more people have become busier in their everyday lives. Therefore, there is less time to prepare and cook meals for the family. As more parents are on the go, the more they appreciate establishments like fast food restaurants. These types of restaurants are convenient and for the most part inexpensive. Customers can drive up to the drive-thru window to get their food if they don’t want to leave the comfort of their car. They also have the option of going inside and sitting down to enjoy their meal. There are many fast food chains around, but none compare to the phenomenon known as Chick-fil-A. As the company’s name reveals, Chick-fil-A centers their business around chicken. Their slogan that you’ll see on most billboards “Eat Mor Chikin,” is provoking just that. There isn’t a hamburger to be found on the menu. In Chick-fil-A’s case, chicken equals gold and boy do they serve it in many different ways. What genius came up with the novel idea of centering and entire restaurant around chicken? That man would be Truett Cathy. It was the year 1946 when Truett Cathy started his career in the restaurant industry. Mr. Cathy and his brother did not attend a restaurant school and had not knowledge on how to run a restaurant. They both served in the United States Army during World War II. When they came back to the United States after serving...
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...Chick-Fil-A Training and Development Thomas Hunter Clifton Norton Matthew Todd Keller Graduate School of Management Chick-Fil-A Training Needs Assessment And Recommendations Chick-Fil-A opened its first store in Atlanta, Georgia in 1967. It has continued to grow at a steady pace and now has over 1,700 locations across the United States. The popular restaurant has recorded 45 consecutive years of positive sales growth and, “System-wide sales in 2012 reached 4.6 billion.” (Company Fact Sheet, 2014). Chick-Fil-A is still a private, family owned company that offers franchise opportunities to well qualified entrepreneurs. Their growth model is deliberately slow, building on a firm foundation of conservative business practices. The success is attributed in part from the founder’s firm decision to close its doors every Sunday. The idea is that “…all franchised Chick-fil-A Operators and their Restaurant employees should have an opportunity to rest, spend time with family and friends, and worship if they choose to do so.” (Why We’re Closed on Sundays, 2014). The focus for this project is on the Chick-Fil-A store located at 7990 North Academy Blvd, Colorado Springs, CO. This location is used for many of the pilot programs that test the suitability of new procedures and equipment before chain-wide implementation. During an interview with the Director of Training, Brad Beck said about his training philosophy, “99 percent of a successful training program is fitting...
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...Case 6 Chipotle: the Challenges of integrity ryan ruud, Jennifer lee, garrett Borges, Monica Bethke, ron Bomkamp, preston Jensen arizona state University ‘Fresh is not enough anymore.’ Steve Ells Chipotle Co-CEO, Founder, and Chair Introduction Chipotle Mexican Grill (NYSE: CMG) in the USA has experienced great success satisfying the desire of consumers for a quick-serve restaurant that does not sacrifice quality for speed. Known in the food industry as a ‘fast-casual’ restaurant, Chipotle is part of the fastest growing segment of the restaurant industry.1 With annual revenues pushing US$2 billion and a stock price that doubled in 2010, Chipotle’s steady growth and strong financial statements make it highly attractive to investors (see Tables 1–3). Chipotle achieves customer satisfaction while maintaining a unique vision that has committed the company to ‘finding the very best ingredients raised with respect for the animals, the environment, and the farmers’.2 Coupled with a deceptively simple menu that allows for over 60 000 different burrito combinations alone, interactive ordering so customers can personalise their experience and meal, and a reasonable price, it’s no wonder Chipotle restaurants are full of happy customers and that the company has grown to nearly 1100 locations in only 17 years. History At an age when most of his peer group was still watching cartoons, Steve Ells was a dedicated fan of Julia Childs’ cooking show on US public broadcaster PBS...
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...A united university through sports is often a rarity. College football can be one of the most intense experience in college sports. The passion and energy is nearly impossible to encapsulate into a single feeling. Sports teams and their fans share a bond that cannot be recon with. The colleges with prestigious athletic backgrounds have a numerous alumni who carry pride into every game day. A lot of fans equal a lot of fun, but attending an school with diehard fans is best part of college sports. College football has gained the reputation for becoming the most celebrated sport. The best way to celebrate a college football game is tailgating. Tailgating and college football have become such a tradition that it is hard to see one happening without the other. Tailgating is a legendary activity that I could not wait to participate in. Surprisingly enough, I was able to find my way onto the tailgating scene for the University of Georgia football game. They were facing University of Tennessee which was a big rivalry in the south. Both of these teams compete in the South Eastern conference, also known as the SEC. The rivalry brought a lot of excitement around campus which meant heavy tailgating. I was brought up to speed on the tailgating by a Georgia alumnus. Thomas was the perfect person to give me the ultimate tailgating experience. Having no previous knowledge on the topic of tailgating, it was surprising to me that tailgating is a detailed process that started days before the...
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...EXECUTIVE SUMMARY McDonald’s is a quick service restaurant founded in 1955 by Ray Kroc. From its early days of serving burgers, McDonald’s has grown into a global household brand. McDonald’s now has restaurants in over 100 countries and has become the 9th most powerful global brand according to Interbrand. McDonald’s aims to be “customers’ favorite place and way to eat and drink.” However, as the fast food industry has progressed, McDonald’s has lost its identity as that favorite place and is no longer at the cutting edge of the industry. McDonald’s makes every effort to localize its offerings to the consumer segments it appeals to around the world, catering to local tastes and flavors. The company also tries to segment by income level and cater to consumers on varying budgets with its Dollar Menu, premium items, and extra value meals. McDonald’s does not differentiate itself in any one category of fast food, with competitors dominating in taste in other categories, but it does stand out for its variety and convenience. Due to the fact that McDonald’s does not provide the best fare in any given category, it has relied heavily on positive advertising and messaging that targets emotions. McDonald’s messaging focuses on building the brand and highlighting the emotion of happiness. This can be seen in commercials and the long-time slogan of “I’m Lovin’ It,” for example. In order to understand what the brand truly means to consumers, our group conducted a number...
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...TABLE OF CONTENTS 1. Introduction of KFC....................................................................................................2 2. Operations of KFC.......................................................................................................3 3. SWOT analysis.............................................................................................................5 1. Strengths...........................................................................................................5 2. Weaknesses.......................................................................................................7 3. Opportunities....................................................................................................8 4. Threats..............................................................................................................9 4. Positioning..................................................................................................................10 5. Conclusion..................................................................................................................14 References........................................................................................................................15 1. INTRODUCTION OF KFC KFC Corporation, based in Louisville – Kentucky, is the internationally most famous restaurant chain...
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...Abstract Trust between employees and management within an organization directly affects the organization’s ability to perform the function for which it was created. In addition trust directly affects the well being of employees as well as their ability to perform their tasks. Recent historical events suggest that trust between employees and management has been negatively affected however, with the enactment of new laws and ethics policies has there been a strengthening of this trust relationship in recent years? This paper discusses the history effecting trust between employees and management and the related changes that have been implemented in attempts to improve this relationship. This examination suggests that although there has been improvement in the recognition of the importance of improving trust between the employee and management within many organizations, there has been little overall improvement in the trust of management by employees. However, this observation recognizes that many companies value building trust between employees and management more than other companies and that it will take additional time before this concept is globally accepted. Why the Topic is Important The topic of our research paper is the evolution of employee trust with corporate management. We will specifically discuss the history of management and employee trust relationships, give examples of scandals which led to distrust in management, and subsequent legislation and ethics...
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...Loading... Animals In The News Weird News Things You Can't Do Naked Paranormal Smarter Ideas More Log in Create Account August 24, 2012 weird-news The Internet Newspaper: News, Blogs, Video, Community Edition: U.S. FRONT PAGE Politics Ann Romney's Heartbreaking Loss 7k Why Do Fox News Female Anchors Wear So Much Makeup? 4k Mitt Romney Makes Birth Certificate Joke 31k Leaked Documents Link Romney Money To Some Shady Business 24k Paul Ryan Weighs In On Chick-Fil-A's 'Free Speech Rights' 4k Go to Politics More in Politics Pollster 2012 Blog Speculatron Off The Bus Election Dashboard You might also like World Green Black Voices Latino Voices Gay Voices Business Target Hides Horrible Truth From Customers 2k 10 Things You Should Never Pay For 200 Leaked Documents Link Romney Money To Some Shady Business 24k Romney Will Be President, CU Professors' Model Predicts 27k Texas Judge: Obama Reelection Could Lead To 'Civil War' 13k Go to Business More in Business Small Business Money You might also like World Tech Media Arts Sports Weird News Crime Crime BREAKING: Gunman Shoots 5 Outside Empire State Building 16k Child-Welfare Agency...
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...Making Fast Food Healthy: A Growing Market Liberty University BUSI 520 Making Fast Food Healthy: A Growing Market The Subway chain is the most well-known of the quick service restaurant (QSR) sub industry. All five of Subway’s similar competitors combined do not come close to the 27,021 locations that Subway currently owns in the United States; Quiznos has 5,200 locations (Quiznos, 2015), Firehouse Subs owns 850 locations (Firehouse Subs, 2015), Jimmy Johns has approximately 2,000 locations (Jimmy John's, 2015), Jersey Mike’s has 1,300 locations (Jersey Mike's, 2015), and Charley's Grilled Subs has over 500 locations (Charley's, 2015). The Subway chain is indisputably the world’s largest submarine sandwich chain with over 43,000 locations around the world (SUBWAY, 2015) and a brand value of $6.6 billion (Forbes, 2014). In this paper we will discuss how the Subway brand came to be so successful, what marketing strategies were used properly in the process, and conclude with what marketing strategies should continue to be implemented and what marketing strategies should be improved in order for Subway to maintain its success in the QSR industry. Background Information The “How” In 1965, 17 year old Fred DeLuca needed a way to fund his tuition to become a medical doctor. With a $1,000 loan from soon-to-be business partner Dr. Peter Buck, Fred founded Pete’s Super Submarines, known today as Subway Restaurants. The first store was opened in Bridgeport, Connecticut in August...
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...CHAPTER I THE PROBLEM INTRODUCTION: Every business is in an individual position when it comes to adopting and implementing eco-efficient practices. Your business may be just beginning this process, while others, already benefiting from incorporating initial, easy-to-apply strategies and procedures, are now prepared to implement the next level to achieve further gains. Modern businesses know how important it is to consider environmental performance as part of their planning and operational procedures. Adopting eco-efficient business practices will not only benefit the environment, but will also improve business operational efficiency and reduce costs. This guide outlines practical measures that can be used to improve eco-efficiency in your fast food business. The first step in improving the eco-efficiency of your business is to establish a baseline for your current practices. This usually involves conducting an eco-efficiency audit. Follow the suggested steps to eco-efficiency for guidance on eco-efficiency improvement. As part of your planning process, you should check your energy and water use, as well as a number of other specific areas shown below. A range of actions to improve efficiency are suggested, including easy, low-cost strategies as well as those that require some investment. Fast food outlets operate air-conditioners, lights, dishwashers and cooking equipment, all of which are energy hungry. Heating water for cleaning also consumes a lot of energy. Implementing...
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...Dorner vs. LAPD (If you have trouble accessing site, the document is viewable at the end of the manifesto) From: Christopher Jordan Dorner /7648 To: America Subj: Last resort Regarding CF# 07-004281 I know most of you who personally know me are in disbelief to hear from media reports that I am suspected of committing such horrendous murders and have taken drastic and shocking actions in the last couple of days. You are saying to yourself that this is completely out of character of the man you knew who always wore a smile wherever he was seen. I know I will be villified by the LAPD and the media. Unfortunately, this is a necessary evil that I do not enjoy but must partake and complete for substantial change to occur within the LAPD and reclaim my name. The department has not changed since the Rampart and Rodney King days. It has gotten worse. The consent decree should never have been lifted. The only thing that has evolved from the consent decree is those officers involved in the Rampart scandal and Rodney King incidents have since promoted to supervisor, commanders, and command staff, and executive positions. The question is, what would you do to clear your name? Name; A word or set of words by which a person, animal, place, or thing is known, addressed, or referred to. Name Synonyms; reputation, title, appellation, denomination, repute. A name is more than just a noun, verb, or adjective. It’s your life, your legacy, your journey, sacrifices, and everything you’ve...
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...Thompson−Strickland: Strategic Management: Concepts and Cases, 13th Edition 23. PepsiCo’s Acquisition of Quaker Oats Case © The McGraw−Hill Companies, 2002 1 case 23 PepsiCo’s Acquisition of Quaker Oats John E. Gamble University of South Alabama In 2001, PepsiCo was the world’s fifth-largest food and beverage company, with such brands as Lay’s, Tostitos, Mountain Dew, Pepsi, Doritos, Aquafina, and Lipton contributing to revenues of approximately $26 billion. PepsiCo’s revenues had reached $31 billion in 1996, but a new corporate strategy embarked upon in 1997 slimmed the company’s portfolio from a collection of fast-food restaurants, snack foods, and beverages to a sharply focused lineup of convenience foods and beverages. Between 1997 and 1999, CEO Roger Enrico spun off Kentucky Fried Chicken (KFC), Taco Bell, and Pizza Hut as one independent, publicly traded company; created a stand-alone softdrink bottling business through an initial public offering; and entered additional snack and beverage categories with the acquisitions of Cracker Jack and Tropicana. Enrico’s focus on convenience foods and beverages placed PepsiCo in food and beverage categories that grew at twice the 2 percent industry growth rate and gave it a 2-to-1 market share lead over its nearest competitor in the convenience food and beverage industry. Roger Enrico and Quaker Oats Company’s CEO, Robert Morrison, jointly announced on December 4, 2000, that PepsiCo would acquire Quaker Oats...
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...Copyediting & Proofreading FOR DUMmIES by Suzanne Gilad ‰ Copyediting & Proofreading For Dummies® Published by Wiley Publishing, Inc. 111 River St. Hoboken, NJ 07030-5774 www.wiley.com Copyright © 2007 by Wiley Publishing, Inc., Indianapolis, Indiana Published by Wiley Publishing, Inc., Indianapolis, Indiana Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Sections 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400, fax 978-646-8600. Requests to the Publisher for permission should be addressed to the Legal Department, Wiley Publishing, Inc., 10475 Crosspoint Blvd., Indianapolis, IN 46256, 317-572-3447, fax 317-572-4355, or online at http://www.wiley.com/go/permissions. Trademarks: Wiley, the Wiley Publishing logo, For Dummies, the Dummies Man logo, A Reference for the Rest of Us!, The Dummies Way, Dummies Daily, The Fun and Easy Way, Dummies.com, and related trade dress are trademarks or registered trademarks of John Wiley & Sons, Inc., and/or its affiliates in the United States and other countries, and may not be used without written permission. All...
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...Starbucks Industry Profile and Organization Analysis Spring 2013 MGMT-4900-01 Lindsay Holleman, Alex Lawson, Garrett Pinciotti, Russell Pellichino Starbucks |2 Table of Contents Section I Environmental Profile ........................................................................ 5 Current Environment .............................................................. 5 Future Environment ................................................................ 11 Assessment of Relevancy ...................................................... 13 Section II Industry Profile .................................................................................. 14 Historical Performance ...................................................................... 14 Fast Food Industry.................................................................. 14 Coffee and Snack Shop Industry ............................................ 17 Projected Performance...................................................................... 17 Fast Food Industry.................................................................. 18 Porter’s Five Forces .......................................................................... 19 Rivalry Among Competitors .................................................... 20 Potential Entry of New Competitors ........................................ 25 Potential Development of Substitute Products........................ 31 Bargaining Power of Buyers .....................................
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...Licensed to: iChapters User Licensed to: iChapters User Organizational Behavior: Managing People and Organizations, Tenth Edition Ricky W. Griffin and Gregory Moorhead Vice President of Editorial, Business: Jack W. Calhoun Executive Editor: Scott Person Senior Developmental Editor: Julia Chase Editorial Assistant: Ruth Belanger Marketing Manager: Jonathan Monahan Senior Content Project Manager: Holly Henjum Media Editor: Rob Ellington Buyer: Arethea L. Thomas Marketing Communications Manager: Jim Overly Production Service: S4Carlisle Publishing Services Sr. Art Director: Tippy McIntosh Cover and Internal Design: Joe Devine, Red Hanger Design LLC Cover Image: © Eric Isselée, Shutterstock Rights Acquisitions Specialist/Images: John Hill © 2012, 2010 South-Western, Cengage Learning ALL RIGHTS RESERVED. No part of this work covered by the copyright herein may be reproduced, transmitted, stored, or used in any form or by any means graphic, electronic, or mechanical, including but not limited to photocopying, recording, scanning, digitizing, taping, web distribution, information networks, or information storage and retrieval systems, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without the prior written permission of the publisher. For product information and technology assistance, contact us at Cengage Learning Customer & Sales Support, 1-800-354-9706 For permission to use material from this text or product, submit all requests online...
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