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Corporate Responsibility and the Nfl

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Submitted By calvin76
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Term Paper: Corporate Responsibility and the NFL
MNGT 5000: Management
ODC S1 2015, Professor J. W, Webster University

Introduction
With the recent public backlash over the National Football League’s handling of domestic violence issues with its players, the League’s ethical policies and social responsibility behaviors are being highly scrutinized. It is an example of a highly successful, profitable company that has revealed itself to have a disparity between the social responsibility programs and ethical policies it has in place, and the degree to which it enforces them. Like most companies, is the NFL is at risk of decreasing profit margins in favor of ‘doing the right thing’? This paper will review the recent issues for which the NFL has come under fire, define corporate social responsibility programs, explain what measures the NFL is currently undertaking to rectify its public image problems, and explore the conflict that the National Football League, like any company, may experience with enforcing such measures.
Discussion
In 2014, NFL player Ray Rice was suspended by the League for two games, a suspension received as the result of the NFL discovering he’d perpetrated an act of domestic violence against his then fiancée, Janay. After the matter had been ‘settled’ by the League, news magazine TMZ obtained a video tape of the actual domestic violence incident from the casino where it took place. The tape clearly showed the football player punching his wife in the face which caused her to lose consciousness, and then showed Rice dragging his fiancée’s unconscious body out of the elevator into a parking garage. It was only after this footage that TMZ obtained was aired on its nationally syndicated television show as well as on its website, and the general public became aware of it and expressed its outrage, did the NFL induce a more seemingly

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