...Research Brief N AT I O N A L D E F E N S E R E S E A R C H I N S T I T U TE China and India The Asian Giants Are Heading Down Different Demographic Paths RAND ReseARch AReAs ChiLDREN AND FAMiLiES EDUCAtiON AND thE ARtS ENERgy AND ENviRONMENt hEALth AND hEALth CARE iNFRAStRUCtURE AND tRANSPORtAtiON iNtERNAtiONAL AFFAiRS LAW AND BUSiNESS NAtiONAL SECURity POPULAtiON AND AgiNg PUBLiC SAFEty SCiENCE AND tEChNOLOgy tERRORiSM AND hOMELAND SECURity C hina and India, the world’s most populous nations, have much in common: Each has more than 1 billion residents; each has sustained an annual gross domestic product (GDP) growth rate over the past decade that is among the world’s highest—9 percent for China and 7 percent for India; and each has been among the world’s most successful in weathering the storm of the recent global recession. Yet a closer look reveals stark demographic contrasts between the two nations that will become more pronounced in the coming decades. These differences hold implications for China’s and India’s relative economic prospects and point to sharply different challenges ahead for each nation to sustain and build on recent economic growth. Abstract Demographic contrasts between china and India will become more pronounced in the coming decades, and these differences hold implications for the countries’ relative economic prospects. china’s population is larger than India’s, but India’s population is expected to surpass china’s by 2025. chi...
Words: 2440 - Pages: 10
...other trends that we are forgetting. Youths in China and India tend to follow their own trends. We will discuss China and India by describing the products (goods and services) that interest their youth markets, comparing and contrasting the micro- and macro-environmental forces that can influence the marketing strategies for these products, and analyzing the marketing strategies of these two countries and compare them with Western-based consumption marketers. It has been projected that in the near future the youth in China is going to be the main part of consumer spending in that country alone. The current population of the People’s Republic of China is estimated to be about 1,390,510,630. China’s population makes up around 19.3% of the world’s population (World Population Statistics, 2014). According to The Hindu (2014), the population in the age-group of 15-34 increased from 353 million in 2001 to 430 million in 2011. Every third person in an Indian city today is a youth (Shivakumar, 2014). The most significant component to successful marketing is to gain the loyalty of the youth. Today’s consumers relate to brands that help define who they are and who they will like to be in the future. The youth in China are now deciding what they want for their own lives. In the past, their parents and elders were deciding and choosing what was best for them. The families did not have much money. Unlike the youths in the U.S., the youths in China are more focused on more of what they need....
Words: 767 - Pages: 4
...your thoughts on how you will address the wk 6 assignment. Controversy is a great way to make one think! Hamlin, Kevin. (2001, 8 Sept). China’s One-Child Policy Is Crippling Industry: Low-margin businesses are suffering from a shrinking labor pool and rising costs. Bloomberg Businessweek. Retrieved from http://www.businessweek.com/magazine/chinas-onechild-policy-is-crippling-industry-09082011.html China’s One-Child Policy Is Crippling Industry: Low-margin businesses are suffering from a shrinking labor pool and rising costs. [pic] By Kevin Hamlin Lin Chang Jie is battling to save his family’s business, which makes towels, cushions, and robes in the eastern Chinese city of Ningbo. The main threat he faces is a dwindling supply of workers, which forces him to pay higher wages. “I have to find a new way,” says Lin, 29, who is attempting to transform his Dejin Textile into an online fashion retailer in order to shrink headcount and keep the business from closing. “Wages are going up, up, up,” he says. “If we don’t like somebody’s work we can’t say anything, in case they leave.” Manufacturers such as Lin are caught in a demographic trap. China instituted a one-child policy in 1979 to constrain population growth and foster prosperity for the next generation. The byproduct of that policy is an accelerating decline in the pool of young and largely unskilled labor that is the mainstay of mainland factories churning out low-margin goods such as clothes, toys, and furniture....
Words: 1729 - Pages: 7
...In this day and age, China has the most population in the world. This largest number in the world also represents that China has a great number of labor focus. But there are also lots of issues following the huge number of population, such as shortage of resources, limited space and so on. In order to solve these problems, the government of China has to take a series of actions to prevent the population growing too fast. So the governor of China instituted the One-Child policy to restrict the growing population. This policy was introduced in 1979 and initially applied to first-born children in the year of 1979. After more than 30 years carry out, the main goal of this policy was achieved. Under the influence, the growth rate declines apparently. In the 1970s, China’s growth rate was 3 percent; in the mid-1980’s, it was 1.2%; and today, China’s growth rate is 0.7 %”( Jackson & Eleen, 2001). On the other hand, this policy also causes several adverse consequences, including high rate of old-age, increased abortion rate, unexpected change of sex ration. There is no doubt this policy’s affection which is obvious. Even though the Chinese government within the pressure of human rights improvement has relaxed the policy and makes this policy more humanistic but some of people still consider the one child policy impact China in a more negative way. Therefore, I will introduce how does one child policy impact towards Chinese society in the below. On the current situation, even...
Words: 1807 - Pages: 8
...Research Brief N AT I O N A L D E F E N S E R E S E A R C H I N S T I T U TE China and India The Asian Giants Are Heading Down Different Demographic Paths RAND ReseARch AReAs ChiLDREN AND FAMiLiES EDUCAtiON AND thE ARtS ENERgy AND ENviRONMENt hEALth AND hEALth CARE iNFRAStRUCtURE AND tRANSPORtAtiON iNtERNAtiONAL AFFAiRS LAW AND BUSiNESS NAtiONAL SECURity POPULAtiON AND AgiNg PUBLiC SAFEty SCiENCE AND tEChNOLOgy tERRORiSM AND hOMELAND SECURity C hina and India, the world’s most populous nations, have much in common: Each has more than 1 billion residents; each has sustained an annual gross domestic product (GDP) growth rate over the past decade that is among the world’s highest—9 percent for China and 7 percent for India; and each has been among the world’s most successful in weathering the storm of the recent global recession. Yet a closer look reveals stark demographic contrasts between the two nations that will become more pronounced in the coming decades. These differences hold implications for China’s and India’s relative economic prospects and point to sharply different challenges ahead for each nation to sustain and build on recent economic growth. Abstract Demographic contrasts between china and India will become more pronounced in the coming decades, and these differences hold implications for the countries’ relative economic prospects. china’s population is larger than India’s, but India’s population is expected to surpass china’s by 2025. chi...
Words: 2440 - Pages: 10
...A company must get to know about the targeted market environment before it decided to operate internationally. There are the macro-environment that affects Starbucks marketing decision, economic factors, socio-cultural factors, demographic factors, political factors, natural factors and also technology factors. Economics Factor Being a producer of first-rate and specialty coffees, Starbucks requires a market that able to withstand the demand for the coffee. Starbucks marketing decisions for an economy with high disposable income that leads to high quality of life country like US. It is an example of a developed country that has the high purchasing power and spending patterns which most of the citizen in US are willing to spend more in return for a quality product such as Starbucks coffee. It shown that economic factors affect the business function and largely alarm consumer purchasing power. This requires an important market research about economic and financial stability of a city before they move it in. http://www.ukessays.com/essays/marketing/internal-and-external-factors-affecting-starbucks-marketing-essay.php There are two economics factors that help a company to determine if the country would be a good market, which are the country’s industrial structure and income distribution. Country’s industrial structure is referring to industrial economy, raw material exporting economy or subsistence economy of a country. These show the employment, product and service needs and...
Words: 916 - Pages: 4
...First name, last name: Professor/tutor: Course title: Date of submission: Economic Impact of China’s Demographics Introduction Policies regarding population development are a major factor towards determining China’s future economic prospects. China is the most populous country in the world, doubling its population over the last 60 years (Lee & Qingjun 58). For the rapid population growth that China has achieved over the last few decades, controlling and monitoring the growth of the population has been at the core of the country’s administration. Policies have to be implemented that actively seek to implement demographic recommendations and stipulations with the aim of developing a sustainable population base compatible with the economy. Institution of population control legislation such as the one-child policy has effectively controlled the mushrooming population growth that distinguished China from the other world demographics. The result of the population control policy in the face of reduced death rates and low fertility rates has painted a grim picture for the Chinese economy. The result of the envisaged scenario is an increase of the number of old people in the country and a continual decline in the number of young people. This paper focuses on highlighting the potential challenges the country faces from having a reduced young workforce in an economy growing at a phenomenal rate. Due to the overhanging specter of an unsustainable population in the country with unchecked...
Words: 2419 - Pages: 10
...Login | Register | News updated at 10:55 PM IST | | Friday 18 November 2011 | | | ------------------------------------------------- Top of Form | | Bottom of Form | Weather Max: 0°C Min : 0°C | | In Bangalore Sunny day | | | | | | * Home * News * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * Business * Supplements * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- ...
Words: 3888 - Pages: 16
...Aging receives funding from the National Institute on Aging, Grant No. 1 P30 AG024409-06. 1 Population Dynamics in India and Implications for Economic Growth1 David E. Bloom Harvard School of Public Health January 2011 Keywords: Age structure China-India comparison Conditional convergence Demographic dividend Demographic transition Economic growth Economic growth in India Policy reform Population health Population of India Abstract Demographic change in India is opening up new economic opportunities. As in many countries, declining infant and child mortality helped to spark lower fertility, effectively resulting in a temporary baby boom. As this cohort moves into working ages, India finds itself with a potentially higher share of workers as compared with dependents. If working-age people can be productively employed, India’s economic growth stands to accelerate. Theoretical and empirical literature on the effect of demographics on labor supply, savings, and economic growth underpins this effort to understand and forecast economic growth in India. Policy choices can potentiate India’s realization of economic benefits stemming from demographic change. Failure to take advantage of the opportunities inherent in demographic change can lead to economic stagnation. 1 This chapter has been prepared for The Handbook of the Indian Economy (Chetan Ghate, Ed., Oxford University Press, forthcoming 2011). An earlier version of this chapter was presented at...
Words: 12409 - Pages: 50
...WORKING P A P E R Demographic Trends, Policy Influences, and Economic Effects in China and India Through 2025 JULIE DAVANZO, HARUN DOGO, AND CLIFFORD A. GRAMMICH WR-849 April 2011 This product is part of the RAND National Security Research Division working paper series. RAND working papers are intended to share researchers’ latest findings and to solicit informal peer review. They have been approved for circulation by RAND National Security Research Division but have not been formally edited or peer reviewed. Unless otherwise indicated, working papers can be quoted and cited without permission of the author, provided the source is clearly referred to as a working paper. RAND’s publications do not necessarily reflect the opinions of its research clients and sponsors. is a registered trademark. Preface In this paper we compare the recent and likely future demographic situations in China and India and their implications. This is a background paper for the chapter, “Population Trends in China and India: Demographic Dividend or Demographic Drag?. in the RAND report, China And India, 2025: A Comparative Assessment, MG-1009OSD, by Charles Wolf, Jr., Siddhartha Dalal, Julie DaVanzo, Eric V. Larson, Alisher R. Akhmedjonov, Harun Dogo, Meilinda Huang, and Silvia Montoya, and contains some of material referenced therein. The RAND report was done under the sponsorship of the Office of Net Assessment with the objective of understanding how China and India will compare to one...
Words: 23169 - Pages: 93
...Population-Control-Policies and their Implications for Economic Growth in China Bachelor’s Thesis supervised by the Department of Economics at the University of Zurich Prof. Dr. Fabrizio Zilibotti to obtain the degree of Bachelor of Arts in Economics Author: Noemi Schramm Course of Studies: Economics Closing date: August 17, 2011 Abstract This bachelor thesis is giving an overview on previously performed research how family-planning-policies in China (explicitly the so-called One-Child-Policy) have affected economic growth since 1979 and tries to give possible predictions and forecasts on how it could affect economic growth until 2050 through critical model analysis. The Solow model gives theoretical answers but also yields analytical results through calculations subject to different population development scenarios (low, middle, high growth rates). The dependency ratio as a measurement of population age structure is analyzed and implemented into the Solow model to help understand the influence of family-planning-policies. It is shown that the One-Child-Policy affected heavily the last 32 years of China’s economic development and will continue to affect its future, but according to the calculations in this paper, the impact changes from a positive one to a negative one. Acknowledgements I would like to thank Professor Fabrizio Zilibotti for his supervision and for giving me the opportunity to write my thesis at his chair. Especially I would like to thank Yikai Wang for...
Words: 11172 - Pages: 45
...strategy of market segmentation had been widely adopted in global countries such as China and Australia. Demographic segmentation: Demographic segmentation variables involve age, sex, marital status, income, occupation and education (Schiffman et al, 1998, p. 32-33). According to the china population profile (2012) stated that the china is the world’s most populous country in 2011 (1,343,239,923), the age between 15-64 is 73.6%. Also the research anking of Countries with Highest Per Capita Income (2010) showed that resident’s income in China significantly increase in last few decades from 220.00 USD in 1980 to 4393.00 USD in 2012. The China’s large population and increasing purchasing power created a great opportunity to built cooperation between China and Australia. Geographic segmentation Geographic segmentation is relate to the location, segment the people living in the same area have similar needs and wants and those needs and wants are different from other segments (Schiffman, Bendall, O’Cass, Paladino, Ward, & Kanuk 2008, p.38). The China’s market can divided into seven regional market, included Northeast China, North China, East China, Central China, South China, Southwest China and Northwest China. South China (Hua-nan) includes Fujian, Hainan, Guangdong provinces and East China (Hua-dong) includes Shanghai, Zhejiang and Jiangsu provinces are two main growth markets in China, those two areas are more advanced in economic system and have more well-off customers...
Words: 750 - Pages: 3
...consumer-facing companies realize that they will need China to power their growth in the next decade. But to keep pace, these companies will also need to understand the economic, societal, and demographic changes shaping the profiles of consumers and the way they spend. This is no easy task not only because of the fast pace of growth and subsequent changes in the Chinese way of life but also because of the vast economic and demographic differences across the country. These differences are set to become more marked, with significant implications for companies that fail to grasp them. Since 2005, McKinsey has conducted annual consumer surveys in China, interviewing a total of more than 60,000 people in upward of 60 cities.1 Our surveys have tracked the growth of incomes, shifting patterns of expenditure, rising expectations—sometimes in line with those of the respondents’ Western counterparts and sometimes not—and the development of many different consumer segments. Those surveys now provide insights to help us focus on the future. We cannot, of course, predict it with certainty, and external shocks might confound any forecast. But our understanding of consumer trends to date, coupled with an analysis of the economic and demographic factors that will further shape them in the next decade, serve as a useful lens for contemplating the profile of the Chinese consumer in 2020. Changing demographics Many of the changes taking place in China are common features of rapid industrialization: rising...
Words: 906 - Pages: 4
...removers, sun care, self tanner) • Hair color • Hair styling • Hair care UK: • Skin care (product type and brand) • Makeup (face, eye, lip, nails, brands) • Hair color (color, permanence, brand) • Hair care (hair type, product type, brand) • Hair Styling (desired effect, product type, brand) • Self tan (tanning type, product type, brand) • Gifts • Men (face, deodorant, hair, product type, brand, shave gel) Germany: • Skin Care (organized by age, male, tanning products, and brands) • Makeup (complexion, eye, lips, nails, brands) • Hair Color (color and brands) • Hair Care (Needs, men, brands) • Hair Styling (Type of styling, men, brands) China: • Skin care (classified by steps of care and needs) • Makeup (face, eye, lip,...
Words: 862 - Pages: 4
...internationally. Discuss the key cultural factors Starbucks had to consider as it expanded into China. As Starbucks expanded into China, they had to consider such cultural factors as: how the vast population of tea drinkers would take to the “new” palate of coffee, what generation they were appealing to; the older generation who are more collective, or the younger generation who is more individualistic? Starbucks marketed themselves as “China’s new sophistication,” which to their benefit took off in great response. The younger generation gravitated towards Starbucks and its Western belief in individuality. It still gathers both generations because its popularity and function is a place outside of the house/school/work that people like to gather, hang out, and been seen. 2. Discuss the key political and legal factors Starbucks had to consider in the Chinese marketplace. What are the risks of entering a country with these factors? What changes have occurred in China’s political and legal structure to the advantage of foreign companies? Entering the Chinese market, Starbucks had to consider the political facts of the country being a one-party dictatorship. By China being dominate in its set ways, it was a prevalent risk and factor that could affect the business overnight and without warning. Before 2001 when Beijing entered the World Trade Organization (WTO), “Starbucks initially entered China by authorizing local developers to use its brand and setting up joint ventures with...
Words: 385 - Pages: 2
