...century undoubtedly has become the era of technology; creating a global village of tremendous communication, research and inventions. Today, the global north is easily linked to the global south opening up a range of opportunities in the transport industry, economic interaction, media and publicity, cooperate governance and even socialization through social media. The concept of social media has revolutionized the way children and teenagers communicate and stay in touch with friends, relatives and close families, learning, information sharing, making virtual friends and creating a diverse world of people from different cultures around the globe and would never have met in a lifetime. The proliferation of social networking sites such as Facebook, LinkedIn and Twitter has enabled children and youth to express themselves and make new beneficial connections quickly. It seem appropriate therefore to mention in few lines about how I personally feel about social media and what it has done for me. I definitely love being in my own space most of the time, within my own space, and alone, in this sense social media has provided the opportunity for me to interact without being in physical proximity with the person/persons. I appreciate this type of interaction as it saves me the awkwardness and strain I feel when meeting new people face to face. Moreover I can now shop online without leaving the confines of my home not to talk of being able to complete academic works without working around...
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...|Year |2013 |Exam Sitting |DECEMBER | |Subject |E-COMMERCE | |Weightage |25% |Submission Date |29/10/2013 | Regulations Deliverables Students must submit all materials supporting their coursework listed in the deliverable section. ▪ The coursework must be done individually and must be entirely your own work. Please make sure that you are aware of the rules concerning plagiarism. If you are unclear about them, please consult your program coordinator/lecturer. ▪ The coursework should exhibit formal research skills i.e. with a table of content, proper citations, references, and appendixes. ▪ Student may include additional relevant data/information apart from the proposed guidelines in conjunction to your research. Additional marks will be awarded for such attempt. ▪ Your coursework should be not more than 2000 words. ▪ You should bind your coursework with the coursework cover as the 1st page. ▪ A CD containing the softcopy version of your coursework should be submitted as well. ▪ Students have to use APA referencing style. Task Read through the following case study...
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...|Year |2013 |Exam Sitting |DECEMBER | |Subject |E-COMMERCE | |Weightage |25% |Submission Date |29/10/2013 | Regulations Deliverables Students must submit all materials supporting their coursework listed in the deliverable section. ▪ The coursework must be done individually and must be entirely your own work. Please make sure that you are aware of the rules concerning plagiarism. If you are unclear about them, please consult your program coordinator/lecturer. ▪ The coursework should exhibit formal research skills i.e. with a table of content, proper citations, references, and appendixes. ▪ Student may include additional relevant data/information apart from the proposed guidelines in conjunction to your research. Additional marks will be awarded for such attempt. ▪ Your coursework should be not more than 2000 words. ▪ You should bind your coursework with the coursework cover as the 1st page. ▪ A CD containing the softcopy version of your coursework should be submitted as well. ▪ Students have to use APA referencing style. Task Read through the following case study...
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...Intro New media platforms and the success and popularity of television in modern society allow for comedians to have much more self-directed approach to reach their audience the way in which they want at the volume that they choose. The two case studies featured in this essay are Frankie Boyle’s twitter activity and television shows in relation to son of Katie Price, Harvey. Twitter is increasingly widespread and debatably the most interactive form of social media available. Twitter’s main significance comes through user’s ability to communicate freely with each other and the retweet system allows for content to spread on a much larger, faster scale than social media sites like Facebook. These retweets basically have the likely ability to snowball if found popular enough to the public and celebrity side of Twitter, and from this comes the chance interaction between both members of the public as well as some of the most world renown celebrities. However as I am going to explore Twitter can often act as a dangerous tool and because of the nature of social networking it can be difficult to maintain efficiently and at an effective enough speed. The potential for pervasive offence to be spread via television seems much less likely due to the non-live nature and ambience that it possesses. Ofcom regulators are expected to cut anything from television shows that is deemed too offensive and unwatchable for general audiences prior to the show being aired. However this is not always...
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...Siegel, Lee. “The Kids Aren’t Alright.” When regulators at the Federal Trade Commission take steps within the coming weeks to strengthen the Children's Online Privacy Protection Act of 1998, they could well be acting with Vicki Turner in mind. Along with raising her three kids, ages 16, 13, and 7, and working a job with handicapped children and adults, the 43-year-old resident of Fullerton, Calif., also spends a big part of her life monitoring her oldest kids' online activities: steering them away from inappropriate content, preventing them from uploading photos of themselves onto commercial sites that invite them to do so, and occasionally making them unfriend a person on Facebook whom Turner considers undesirable. When told about Mark Zuckerberg's declared ambition to open Facebook to children under the age of 13, she sighs. "He just cares about what will profit him," she says. In fact, Facebook, which hit a billion users last week, has sent a 20-page letter to the FTC imploring the agency to reconsider its planned revision of the 1998 act, which would prohibit the collection of information from children online, a lucrative practice that the social-networking behemoth clearly would not like to give up. Yet the FTC, though sharply criticized by an advertising industry unhappy with the proposed changes, says that current laws meant to shield children on the Internet have fallen way behind advancing technology. Entities, ranging from large corporations to obscure apps to...
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...BITCOINS: A VIRTUAL CURRENCY Submitted to- Professor Dilip Thosar Submitted by- Chidansh Choudhary Rashi Taneja Rashmi Khinvasara Ridhima Agarwal Sahitya Kalidindi Tejal Bhandari Date of submission: 24th December ‘13 EXECUTIVE SUMMARY: Virtual currencies are increasingly becoming a part of not only the virtual world but also in the real world. There are various problems associated with virtual currencies. Due to its similar nature to real currency, a lot of questions have risen regarding its acceptance among the people in the market, and the reliability factor. In the following paper, we have discussed the different types of virtual currencies based on their exchange factor. Bitcoins, a type 3 virtual currency is one of the most popular crypto currencies. We have discussed the characteristics and the process of transacting Bitcoins in detail, emphasizing on the pros and cons of its usage. We have also compared it with the ‘fiat’ money and mentioned its legal aspects. In the end we have mentioned a few areas for further research in relation to Bitcoins. TABLE OF CONTENTS: Sr no. | Content | Page no. | 1.2.3.4.5.6.7.8.9.10. 11. | IntroductionTypes of virtual currenciesIntroduction...
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...Embracing big brother: How facial recognition could help fight crime - CNN.com 2014-09-16, 10:03 AM It looks like you are from Canada. Would you like to make International your default edition? SET EDITION: U.S. TV: CNN CNNi INTERNATIONAL CNN en Español MÉXICO HLN ARABIC Yes | No Sign up Close Log in Home TV & Video U.S. World Politics Justice Entertainment Tech Health Living Travel Opinion iReport Money Sports WATCH CNN: Defense Secretary Hagel testifies to Senate about ISIS threat. Part of complete coverage on Make, Create, Innovate Embracing big brother: How facial recognition could help fight crime By Jim Stenman, CNN updated 9:04 AM EST, Tue November 26, 2013 | Filed under: Innovations SHARE THIS Print Email Recommend More sharing 5.3k Part of complete coverage on Make Create Innovate 'Electronic sketch artist' fights crime Turn your kitchen into an orchestra STORY HIGHLIGHTS Soon, you could pay for goods simply by showing your face to a scanner Government agencies are keen to use the technology, with the stated aim of fighting crime The FBI will roll out advanced facial recognition technology across the U.S in 2014 Critics warn of the "compromising" risks of giving intimate information away updated 12:09 PM EDT, Wed September 3, 2014 (CNN) -- From fighting terrorism to processing payments in the blink of an eye, facial recognition is set to change our ideas on privacy. A number of...
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...1 http://online.wsj.com/article/BT-CO-20120405-708286.html * April 5, 2012, 10:23 a.m. ET By Alan Zibel Of DOW JONES NEWSWIRES WASHINGTON (Dow Jones)--A U.S. bank regulator on Thursday cited Citigroup Inc. (C) for failing to comply with a federal law that requires banks to establish protections against money-laundering but didn't impose a fine. The Office of the Comptroller of the Currency said that Citi's U.S. banking unit showed deficiencies in its compliance with the bank-secrecy act, which requires banks to report on suspicious activities and maintain other protections against money laundering. Citi neither admitted nor denied the regulator's allegations and entered into a consent order with the regulator to fix the problems. Though the regulator didn't issue a fine, it still has the right to do so. The regulator said the bank had numerous weaknesses, including problems identifying and monitoring high-risk customers. In response, Citi said that the bank has "taken significant steps" in developing plans to manage the risk of money-laundering risks. "Because of these actions, many of the issues highlighted in the OCC's order have already been remediated or are in the process of being remediated," the bank said. "Furthermore, we are developing a plan to address the remaining OCC requirements. " -By Alan Zibel, Dow Jones Newswires; 202-862-9263; alan.zibel@dowjones.com 2 http://www.fool.com/investing/general/2010/07/22/citigroup-strengths-weaknesses-opportunities-threa...
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...Perspective Karim Sabbagh David Tusa Mohamad Mourad Amr Goussous Telecom in the Middle East The Competitive Mandate After the Downturn Contact Information Beirut Mohamad Mourad Principal +961-1-985-655 mohamad.mourad@booz.com Dubai Karim Sabbagh Partner +971-4-390-0260 karim.sabbagh@booz.com David Tusa Principal +971-4-390-0260 david.tusa@booz.com Amr Goussous Senior Associate +971-4-390-0260 amr.goussous@booz.com Booz & Company EXECUTIVE SUMMARY In 2010, as the recession begins to lift in earnest, telecom operators in the Middle East will face a very different world. New business models, new strategies, new technologies, stronger competitors, more demanding customers—all will pose real challenges. The winners will be those with the vision and agility to respond quickly and flexibly to rapidly changing market conditions, developing the capabilities needed to respond to four strategic imperatives: 1. The Middle East and surrounding emerging markets are continuing to grow, and the region’s operators must reestablish the momentum they had before the recession if they are to capture their fair share of that growth. In developed markets, they must develop new value-added services that can differentiate them from competitors. In emerging markets, they must continue to gain share as quickly as possible. 2. As large sections of the telecom value chain become commoditized, operators must work to derive value through innovation. Simply copying competitors’ services...
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...Maggi case. Will Maggi Bounce Back? Would Nestle be able to Leverage the crisis and Gamble on the Indian Market? Prepare a case study. It should include the following: Summary/ Introduction/Background/ Situation/ Impact/ Discussion/ Recommendations/Way forward Summary Nestle India’s popular 2-minute noodles Maggi accounted for 60% of the noodle sales in 2014. In 2015, Nestle faced the biggest hit after Maggi was recalled by FDI, after tests showed high levels of lead and MSG in the noodle. The tests conducted in other countries did not find the levels unsafe and recently the Bombay High Court struck down the nationwide ban questioning the test results. By analysing the situation it’s hard to say where the fault lies. Were there really unsafe amount of lead and MSG in the noodle? Were they framed? The way Nestle responded to the situation, was it wrong? What else could Nestle have done? What should Nestle do bring Maggi back? This case study will show how the situation developed, how Nestle dealt with it, and also how Nestle handled the customer’s queries. The case will also have recommendations on how to bring back Maggi to the customers’. Introduction Background Nestle first entered the Indian market by setting up a milk factory in 1961. Nestle India Limited introduced the Maggi brand to Indian consumers by launching Maggi 2 Minute Noodles, an instant food product in 1982. At that time they were trying to create a new food category of instant noodles especially targeting...
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...Why the connected experience revolution is yet to be televised Tony Duarte Connected TVs and second screen experiences have disappointed. Why? Where does the future lie and how to get there? This white paper considers the answers. © 2013 – All rights reserved Fluxx Ltd. | 11th March 2013 fluxx.uk.com Table of Contents Executive Summary The Connected Dream The Fragmented Reality Consumers Broadcast Industry Connected Device Technology Smart TVs Mobile Devices Synchronisation and Mobile Payments Future Imperfect Smart TV Second Screen Advertising and Retail Sociable TV Steps Towards the Connected Dream Living the Dream Appendix 3 4 5 5 6 8 8 10 12 13 13 14 16 17 18 21 23 Why the connected experience revolution is yet to be televised 2 Executive Summary Connected experiences which seamlessly fuse second screens and connected TVs have been ‘the future of TV’ for so long it almost feels like a returning series. Playing along with a quiz show; requesting a product sample during an advert; taking a breakfast news feature with you on your morning commute so you can finish watching; all could be routine. Despite the enablers and technology being in place this seismic shift in the viewing experience stubbornly refuses to mainstream. Why? A number of obstacles stand in the way: • Consumers brought up on a passive, linear TV experience show ingrained lean-back behaviour • The broadcast industry can be risk averse and ambivalent about commissioning multiplatform...
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...advance warning and with no subsequent liability, provided there was no express contract for a definite term governing the employment relationship and that the employer does not belong to a collective bargaining group. In USA, any hiring is presumed to be “At-Will” that is the employer is free to discharge individuals for good cause or bad cause or no cause at all and the employee too is equally fit to quit, strike or otherwise cease work. In this assignment in capacity of the Chief operating Officer of the company, I would like to address some of the personnel problems that require immediate attention before the Initial Public Offering (IPO) of the company. Scenario 1.In this scenario John’s action of posting a negative statement on Facebook is truly unprofessional and unethical. According to the National Labour Relations Board, criticism by the employee over social networking sites is a protected activity that employers should not violate by punishing workers for such statements. Hence it prohibits employers to retaliate against employees for communicating with each other online or in person. John cannot be legally fired. This action will surely impact the operations of the company, and hence to limit the liability and impact on the company as a COO of the company I would simply organise a training to revive the code of ethics and conduct for the individuals working in the company. This will expain the employees the character that they should maintain and the corporate governance...
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...LO16-1. Define the monitoring problem and state its implications for economics. LO16-2. Discuss why competition should be seen as a process, not a state. LO16-3. Summarize how firms protect monopoly. LO16-4. Explain why oligopoly is the best market structure for technological change. After reading this chapter, you should be able to: LO16-1. Define the monitoring problem and state its implications for economics. LO16-2. Discuss why competition should be seen as a process, not a state. LO16-3. Summarize how firms protect monopoly. LO16-4. Explain why oligopoly is the best market structure for technological change. “It is ridiculous to call this an industry. This is rat eat rat; dog eat dog. I’ll kill ’em, and I’m going to kill ’em before they kill me. You’re talking about the American way of survival of the fittest.” Ray Kroc (founder of McDonald’s) When Microsoft was designing Zune, the Microsoft workers were sent a link to a video of Steven Jobs (the CEO of Apple) showing Jobs stating, “The only problem with Microsoft is that they have no taste—Absolutely no taste.” The goal of Microsoft showing the video to Microsoft workers was to infuriate the Microsoft workers sufficiently so that they would show that not only do they have taste, but that they can bury Apple and its iPod. It was to make the competition with Apple personal. It didn’t work, and Apple went public with its “no taste” view of Microsoft in a series of TV ads that portrayed the Apple computer as the tasteful...
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...| VODAFONE | A Strategic Brand Management Project | | Submitted to : Dr Lubna Nafees | Submitted by:Ram Narayan 11HR-023Shilpi Pachauri 11HR-027Shravani Kosana 11HR-028Indraneal Balasubramanian 11FN-043Aparna Vyas 11FN-019Prashant Garg 11FN-134 | | | TABLE OF CONTENTS Section one: Brand Campaign Descriptors…………………………………………………..03 1. Brief Description of the campaign……………………………………......................04 2. Communication………………………………………………………………………05 3. Advertising Agency…………………………………………………………………..05 4. Frequency of the campaign and the media used………………………………….......06 Section Two: Campaign Analysis……………………………………………………………07 1. Video………………………………………………………………………………....07 2. Introduction…………………………………………………………………………..07 3. Striking features of the campaign…………………………………………………….08 4. Execution of the campaign…………………………………………………………...09 5. Target Audience……………………………………………………………………...09 6. Critique/Recommendations…………………………………………………………..09 Section Three: Brand analysis………………………………………………………………11 1. Value Proposition…………………………………………………………………….11 2. Brand Essence………………………………………………………………………..11 3. Brand Elements………………………………………………………………………11 4. Vodafone Brand Equity………………………………………………………………12 5. Segmentation……………………………………………............................................13 6. Brand Positioning…………………………………………………………………...
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...Economist readings 1. It pays to give Allowing consumers to set their own prices can be good for business; even better if the firms give some of it to charity http://www.economist.com/whichmba/it-pays-to-give?fsrc=nlw|mgt|01-12-2011|management_thinking [pic]IN OCTOBER 2007 Radiohead, a British rock group, released its first album in four years, “In Rainbows”, as a direct digital download. The move drew a fair bit of attention (including from this newspaper) not only because it represented a technological thumb in the eye to the traditional music industry, but also because the band allowed listeners to pay whatever they wished for it. Some 60% of those who seized the opportunity paid nothing at all, but the band seemed pleased with the result; one estimate had it earning nearly $3m from the experiment. One group outside the music industry taking an interest was a trio of professors then at the Rady School of Management at the University of California, San Diego: Ayelet Gneezy, Uri Gneezy and Leif Nelson (who is now at the Haas School of Business at the University of California, Berkeley). Inspired, they designed a series of experiments to gauge whether pay-what-you-want pricing would work for other businesses. Their most recent experiment, co-authored with Amber Brown of Disney Research and published in Science, also stirred in a new element: would it make any difference if firms donated some of the pay-what-you-want fee to charity? The authors set up their pricing experiment...
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