...Down syndrome (DS) is a genetic disorder that is associated with growth delays, specific facial characteristics, and includes some mild to moderate intellectual disability. DS occurs due to an extra chromosome, and is often referred to as trisomy 21. Patients with DS have either a partial or full extra copy of chromose 21. The purpose of this paper is to describe the pathophysiology and epidemiology of the disorder. Next, the paper identifies family history and genetic testing options that are currently available. This paper covers bioethical principles that should be considered when providing healthcare to families that are caring for a dependent with DS. And finally, this paper discusses specific challenges and successes regarding healthcare services for DS. Pathophysiology and epidemiology...
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...acquiring a useful face image of the subject. Another example is that no imaging system was available to capture the face image of a suspect during a criminal act. In this case a forensic sketch, drawn by a police artist based on a verbal description provided by a witness or the victim, is likely to be the only available source of a face of the suspect. Using the sketch to search a large database of mug-shot face photos is also a heterogeneous face recognition problem. Thus it is interesting to study the HFR as a relatively new topic in biometrics. In this article, several specific HFR problems are presented, and various approaches are described to address the heterogeneous face matching problems. Some future research directions are discussed as well to advance the research on this emerging topic. Introduction “Biometrics is about the identification of humans by their characteristics or traits, which include both physiological and behavioral characteristics.” Biometrics is about the identification of humans by their characteristics or traits, which include both physiological and behavioral characteristics. Physiological traits are related to the...
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...Abstract In this study I will be investigating whether Gaydar does in fact exist and if one gender has a stronger Gaydar than the other. I will also be testing to see is both males and females can distinguish other homosexuals based on appearance alone as well as being able to tell which ones are not homosexual. I will be attempting to find out if people that are straight can also tell if someone is homosexual based on appearance alone as viewed in a full length color picture. I will be using 40 participants (20 males and 20 females) that either identify sexually as gay or straight. The participants will all be shown a series of 20 pictures for 30 seconds each, of males and females, and will be asked to identify whether they think the person shown in the picture is either straight or gay. The males and females in the pictures will have been previously identified as being either gay or straight. All results, statements and answers will be kept confidential. Does Gaydar Exist? The issue of a person’s sexual identity has always been a controversial issue for some. When it comes to the Gay and Lesbian community there is a saying or “Theory” that someone who identifies themselves sexually as homosexual has a sixth sense that is referred to as “Gaydar”. This means that for some reason it is believed that other homosexuals can spot each other out based on appearance alone. This idea that gays may have some sort of sixth sense or ability to tell if someone else...
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... 1 Schizophrenia Excelsior College SCHIZOPHRENIA 2 Abstract This paper discusses the features and symptoms of Schizophrenia. This paper addresses the issues associated with Schizophrenia such as stress. It also addresses the bio psychosocial explanations that are associated with the development of this disorder. In this paper I address the type of therapies used for the treatment of Schizophrenia. The remainder of this paper discusses the rationale uses of these therapies and the effectiveness for Schizophrenia. SCHIZOPHRENIA 3 Schizophrenia The key features of the disorder, including its symptoms Schizophrenia is a disorder that is characterized by unorganized thinking and odd perceptions that dysfunction in major activities within a person’s life. These sometime include withdrawals from society; they have delusions and also hallucinations. They also may not be able to show emotion, feel pain, pleasure. They also have a lack of facial expression. They suffer from depression, mania and paranoia. Schizophrenia is the main example of psychosis. Psychosis is a disorder that people suffer from, they become irrational and they have lost contact with reality. This disease affects the brain and the system affected...
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...pryor@washburn.edu Email: bingqing.yin@washburn.edu Beauty in the Age of Marketing Beauty, it is said, is in the eye of the beholder. It is, accordingly, subjective and presumably both socially and culturally influenced. From a marketer’s perspective, this is a less than useful perspective, for beauty sells. A body of research suggests, for example, that physically attractive models used in advertising produce consumer expectations of accountability, dynamism and trustworthiness; therefore, marketers tend to use these models to enhance and strengthen the appeal of their advertisements and products (Atkin and Block 1983; Kamins and Gupta 1994). Physically attractive people are known to be perceived by consumers as friendly, warm, dominant, sociable, outgoing, responsive, and possessing both self-esteem and intelligence (Adams, 1977; Adams & Read, 1983; Berscheid & Walster, 1974; Bloch & Richins, 1992; Cann, Siegfried, & Pearce, 1981; Dion & Dion ,1987; Goldman & Lewis, 1977). Individuals favor and are favorably disposed towards physically attractive people (Caballero, Lumpkin & Madden, 1989). More broadly, research in other fields finds physical attractiveness both a determinant and moderator of various processes including heterosexual liking (Berscheid, Dion, Walster, & Walster, 1971; Walster, Aronson, Abrahams, & Rottman, 1966), individuals’ perception and evaluation (Sigall & Landy, 1973; Sigall & Aronson, 1969; Sigall...
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...Advances in skin care technology have been incorporated in the treatment of hyperpigmentation. Along with this, the use of holistic, natural ingredients in skin care preparations is becoming increasingly prevalent. This paper contends that the utilization of high-tech skin care equipment and holistic ingredients allow for a safe, minimally-invasive, and highly-effective facial hyperpigmentation treatment in salons and spas. This paper will propose a treatment protocol for facial hyperpigmentation. Abstract: Hyperpigmentation refers to a skin condition in which spots of skin become darker than the natural surrounding skin due to an overproduction of melanin. Hyperpigmentation services and products that garner effective and safe results are becoming essential menu items in salons and spas. Advances in skin care technology have been incorporated in the treatment of hyperpigmentation. Along with this, the use of holistic, natural ingredients in skin care preparations is becoming increasingly prevalent. This paper contends that the utilization of high-tech skin care equipment and holistic ingredients allow for a safe, minimally-invasive, and highly-effective facial hyperpigmentation treatment in salons and spas. This paper will propose a treatment protocol for facial hyperpigmentation. | Hyperpigmentation Treatment | | High-Tech Equipment Meets Holistic Ingredients | | Hyperpigmentation Treatment | | High-Tech Equipment Meets Holistic Ingredients | July...
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...Institute of Professional Studies Management Research Project Project Proposal Proposed Project (Synopsis) A comparative study of Push & Pull Promotional Strategy with special reference to selling practices among various cosmetics brands in Indore market. Submitted To: Dr. Yamini Karmarkar Reader IIPS-DAVV Indore. Submitted By: Bhumika Singh MBA (APR) 4th Sem IIPS-DAVV Indore INDEX 1. Introduction 2. Project proposed 3. Objective Of The Project 4. Conceptual Framework 5. Literature Review 6. Proposed Methodology 7. Limitations of study 8. References Introduction Nearly everyone in the modern world is influenced to some degree by advertising and other forms of promotion. Organizations in both the private and public sectors have learned that the ability to communicate effectively and efficiently with their target audience is critical to their success. Advertising and other types of promotional messages are used to sell products and services as well as to promote causes, market political candidates, and deal with societal problems such as alcohol a drug abuse. Consumers are finding it increasingly difficult to avoid the efforts of marketers, who are constantly searching for new ways to communicate with them. Cosmetics industry is one of the largest industry in the world. Cosmetics includes a wide range of products ranging from skin-care creams, lotions, perfumes, facial makeup to coloured contact lensed and lot many more...
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...What factors to affect Hong Kong male’s consumer behavior in buying facial cleanser? Abstract The current trend of the human race is to remain presentable whenever they meet new faces. This transition separated male gender from female who appreciated the factor of beauty. However, current male generations have initiated the factor of beauty thereby imposing their skin care into various beauty products for them to remain presentable. This study will investigate and evaluate the factors, which affect the consumer behavior of males of Hong Kong in buying facial cleanser. The researcher developed a questionnaire to capture the required information and analyzed the data using SPSS program. This study gives an insight of various attributes that the researcher used in the analysis, revealing confidence, apprehension, self-presentation and orthodoxy as the main factors to consider while purchasing male cosmetics. Likely, the researcher discovered that Hong Kong consumers of for facial cleanser normally concentrate on price, brand image, product quality and customer service as the main determinant of the purchase. Introduction Background and problem Everyone in the society appreciates their body and will always maintain their dignity by remaining beautiful. Looking at the perception of the global world, most individuals live in a set of stereotypes who want to become models. This does not factor out the male gender who have adapted the consciousness about their image. The...
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...Lehigh University/Temple University Bethlehem, PA/Philadelphia, PA USA nfk2@Lehigh.edu Abstract Modern theories of human evolution converge on the belief that our brain has been designed to cope with problems that occurred intermittently in our evolutionary past. Evidence suggests that, during over 99 percent of the evolutionary process leading to the emergence of our species, our ancestors communicated in a synchronous and colocated manner, and employing facial expressions, body language, and oral speech (what we refer to here, generally, as “face-to-face” communication). Thus, it is plausible to assume that many of the evolutionary adaptations our brain has undergone in connection with communication have been directed at improving the efficiency and effectiveness of face-to-face communication, which begs the question: What happens when we selectively suppress face-to-face communication elements (e.g., colocation, the ability to employ/observe facial expressions) through e-communication technologies? This paper tries to provide an answer to this question by developing a hypothesis, called the media naturalness hypothesis, which builds on modern human evolution theory. The media naturalness hypothesis argues that, other things being equal, a decrease in the degree of naturalness of a communication medium (or its degree of similarity to the face-to-face medium) leads to the following effects in connection with a communication interaction: (1) increased cognitive effort...
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...Definition: Gender Dysphoria Disorder was formerly understood by the term Gender Identity Disorder (GID). In this type of disorder, an individual’s biological gender and emotional gender do not accord. This means that an individual of one gender feels at ease with the opposite gender and is at odds with people of his own gender. For instance, an individual who is a male feels that he is more secure and confident with the female gender rather than in the company of males. In other words, confusion over identity or trans-sexualism (as it was formerly called) or transgender (as it is often referred to in current terminology) is a disorder that is felt by individuals who belong to one gender yet identify themselves with the opposite gender, while at the same time being uncomfortable in the company or interaction of the same gender. The Diagnostic and Statistical Manual of Mental Disorders (DSM 5) identifies gender dysphoria as “people whose gender at birth is contrary to the one they identify with” (Zucker et al, 2013). The person may be an adult, a child or an adolescent. Although the clinical term still refers to the condition as a disorder, the Diagnostic and Statistical Manual of Mental Disorders (DSM 5) states that it should not be called a disorder as such since it is not a mental illness. The intolerable situation for the individual suffering from the gender identity confusion or mismatch actually occurs due to stress and emotional disturbances associated with what the...
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...Holistic Health Care Center | Kneading Choices, LLC | Reba McBride January 23, 2012HCA 311Richard Burke | | Holistic Health Care Center BUSINESS PLAN KNEADING CHOICES, LLC 1616 Bear Paw Lane Cherokee, North Carolina 28719 The mission of Kneading Choices is to bring preventative and restorative lifelong health solutions to the whole consumer. We believe in providing essentials for a healthy body, both on the inside and the outside, using natural methods that are chemical-free and allow the consumer to take responsibility for their health. • EXECUTIVE SUMMARY • PROGRAMS • MARKETING • COMPETITION • BACKGROUND ON PRINCIPAL PARTNERS • OPERATING PROCEDURES • PERSONNEL • BREAK-EVEN ANALYSIS EXECUTIVE SUMMARY Description of the Business Kneading Choices, LLC, is a wellness studio. The partners, Raven Cailleach and Willow Cailleach, are both professionals in a health/wellness field and they are teaming up to put several health/wellness services under one roof. Kneading Choices will offer holistic skin/personal grooming care services, personal fitness training, nutrition classes and counseling, Yoga/Pilates classes, and therapeutic massage. We feel these are a good combination of services because as a person becomes interested in one aspect of a healthier lifestyle, it naturally leads to interest in other phases, and we feel the components we offer are part of a larger healthy lifestyle continuum. This holistic healing business plan is...
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...Home > Vol 3, No 4 (2010) > Atici Font Size: [pic] [pic] [pic] Impulse Purchasing Behaviors of the Turkish Consumers in Websites as a Dynamic Consumer Model: Technology Products Example Bünyamin Atici, Ugur Bati Abstract This paper examines the concept of impulse purchasing behavior online basically. The phenomenon of impulse purchasing has been researched in consumer research as well as for example in psychology and economics since the 1950s. A detailed review and analysis of the literature asserts that there are some unsolved issues regarding the state of knowledge on impulse purchasing behavior. Furthermore, nowadays consumers buy an increasing amount of purchases on the Internet. The current conceptualizations of impulse purchase behavior do not adequately capture impulse purchase behavior over the Internet. Today several researchers have claimed that the phenomenon of impulse purchasing should be examined also in the context of online shopping environment. This article aims to reveal that what attitudes of the customers are the points in question while purchasing on internet in terms of impulse buying. The results of our exploratory research are consistent with our conceptualization, and present a strong base for future research. Full Text: PDF [pic] International Journal of Advanced Corporate Learning. ISSN: 1867-5565 [pic][pic] Indexing: [pic][pic][pic][pic][pic][pic][pic] consumergoods.indiabizclub.com • Home • Members ...
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...Alexander McQueen Of BLACK Kuankuan Wang Po-Yu Tso Jia Qian Alexander McQueen of BLACK 1. INTRODUCTION................................................................................................................................................................................4 2. THE BUSINESS (Parent Business) 2.1 Business Description Mission.................................................................................................................6 2.2 Mission/ Vision/ Volues..............................................................................................................................7 2.3 Brief History of the Business...................................................................................................................9 2.4 Business Structrue Company Resources..........................................................................................10 2.5 Current Strotegies.....................................................................................................................................13 2.6 Current 4PS................................................................................................................................................13 2.7 Competitive Advantages.........................................................................................................................16 3.BRABD EXTENTION: THE MARKETING PLAN 3.1 MARKETING OBJECTIVES 3.1.1 Marketing Goals........................................
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...MARKETING ASSIGNMENT REPORT WRITING ON LUSH COSMETICS EXECUTIVE SUMMARY: This report is on LUSH cosmetics – a sustainable brand in cosmetic industry. This report will describe about marketing history, company ethics and current market position of LUSH. This report also deals how LUSH is making their products with sustainability and what marketing strategy they are following. We will discuss about marketing mix of LUSH, How they are doing ethical business and their position in competitive market. We will also do SWOT analysis and LUSH position mapping with other brands. This report also concentrates how LUSH can improve its marketing strategy. Keywords: Organic, Cosmetic, Sustainability, Product Portfolio, Marketing mix, Customer, Social Media, Competitive. TABLE OF CONTENTS 1. INTRODUCTION: ..…………………………………………………………………………...5 1.1 MARKETING BACKGROUND OF LUSH: ………………………………………………...6 1.2 COMPANY PROFILE: ……………………………………….……………………………...7 2 LUSH AND SUSTAINABILITY:……………………….……………………………………8 2.1 LUSH AND GREEN SUPPLY CHAIN: ……………………………………………………8 2.2 LUSH AND SOCIAL INFLUENCE: ……………………………………………………….9 3 LUSH PRODUCT ANALYSIS: ……………………………………………………………..10 3.1 LUSH PRODUCTS: ……………………………………………………………………….10 3.2 PRODUCT PORTFOLIO: ………………………………………………………………….11 3.3 LUSH SERVICES: ……………………………………………………………………….…11 3.4 LUSH AND THEIR SUPPLIER: ………………………………………………………..…11 3.5 LUSH AND THEIR CUSTOMERS: …………………………………………….…………12 4 MARKETING STRATEGY OF LUSH: …………………………………………………...
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...My community is not the typical town. We do not have racial discriminations, hate crimes or gangs. We don’t have the cultural day parades or blocks of neighborhoods that represent certain racial affiliations. We do not have the daily fights that some neighborhoods go through on a regular basis, striving for equality. Why? My community is overwhelmingly white. A person would have to struggle to find the minorities in my town. Is that a blessing for our community or a setback? While others are learning how to get along with each other, we need to learn how to open the doors and our minds to welcoming others into our community. If you were to drive into the community in which I live, you would think you are driving into a fairytale. The entrance to our town is just like arriving in Mayberry. The streets are lined with old oak trees and the generation old homes are a picture of perfection with their manicured lawns and porch swings. In my hometown people really do sit outside and wave at you as you drive by. Women sit together sipping sweet tea while the men gather in the garage chatting about golf or the tools they have accumulated. People stroll along the sidewalks around town square shopping and chatting at the local coffee shops. Neighborhoods throw block parties, kids play outside with each other and it is true as with any small community, they know everything about everyone. Sounds like a fairytale, I know. Growing up here was a dream. It was the best childhood anyone could...
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