...Martin T. Ameling Teacher: Yonika Willis GE117 Composition 2 April 28 2011 Fast food portion size vs. nutrition Fast food portions have grown in size over the years. The smaller portions were not necessarily healthier for the consumer depending on the fast food consumed. As fast food portions have grown so have most American’s waistlines. In this age of bigger is better fast food portion sizes are not necessarily healthily portion sizes. Portion sizes, Nutrition Facts and Government Agencies & Surveys. Modern portion sizes are 3 to 16 time the recommended serving size, Fast food beverages range from 12oz to 64oz+ depending on the restaurant. “A study published in the Journal of the American Medical Association found that Americans consume around 10 percent more calories than they did in the 1970s” According to Monte. “The NHLBI (National Heart, Lung and Blood institute) tells us that a serving of meat should be the size of a deck of cards while one pancake should be the size of a CD.” According to Monte. “While it is clear that the reasons for the epidemic are multifaceted, survey and economic data suggest that much of the rise in obesity can be attributed to an increase in caloric intake” According to Downs, Loewenstein & Wisdom. The average 12 ounce serving of mountain dew has 170 calories, 0 grams fat, and 46g Crabs and 0 grams protein. According to Monte, The usual suggested serving size is 8oz which translates to 110 Calories & 31g crabs....
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...effects of their products on the very customer who chooses to buy it? In Pelman vs. McDonalds is a cause that was brought on behalf of a group of young people who claim that McDonald’s food is responsible for their obesity and ill health. The courts dismissed the case, but it brings up many correlations with the lawsuits against the tobacco industry and the questions of responsibility of marketers. Introduction In August of 2002 a lawsuit against the McDonalds Corporation was brought forward on behalf of a group of overweight children. The lawsuit alleged that McDonald’s food was responsible for their obesity and ill health. The plaintiffs allege that McDonalds falsely claimed to have healthier options, all the while pushing the upsizing of their more well-known items. (Mello, Rimm, & Studdert, 2015). Should a company be responsible to advise the consumers of the possible negative effects of their products? Should companies who fail to provide the facts to their customers be held legally responsible for the outcome? McDonalds In Pelman vs. McDonalds the complainants had some uphill battles with proving their obesity and ill-health were directly related to McDonald’s food. In the complaint it was alleged that McDonalds was negligent by failing to warn customers of the side effects of their products. The complaint also states that McDonalds fraudulently represented they offered healthier food options and marketed it as such. One of the greatest battles that the Pelman case...
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...Fast Food Vs. Home Cooked Meals Monica Hill COM/155 February 9, 2013 Joseph Powell In today’s society most Americans prefer fast food to home cooked meals. Everyone needs food to survive, however eating fast food rather than a home cooked meal may not be the ideal choice. The difference between fast food and home cooked meals has several differences like preparation time, convenience, and quality. Health problems seem to be linked to the types of foods we eat. Obesity one of the number one issue in the United States alone. Fast foods are blamed for causing the majority of the obesity problems here in America today. Fast food is a convenient food that is usually faster to get and sometimes ready at the time it is wanted. Ultimately fast food slows the metabolism down with all the calories and unhealthy ingredients that can cause people to be overweight which can lead to obesity if we continue to consume as much as we do on a daily basis. An alternative to fast food is a good home cooked meal. Home cooked meals can help fight the war against obesity. Home cooked meals may take time, that most American’s don’t have these days, however they are much healthier for everyone. Cardiovascular health is affected by the foods put into our bodies. Fast food causes a much higher risk of heart disease because of the extra saturated and trans fats in the foods. Trans fats are found in french fries, fried chicken, fried fish sandwiches, biscuits, fried apples, and other...
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...California menu labeling law (calories to be posted next to menu items) 1. Why was it adopted? * People are eating out more than try and combat obesity by making consumers more aware about what they are eating. 2. Company costs vs. benefits: Depends on position in market * Costs: * Fast food chains lose customers * Company image of fast food chains * New menus containing calorie count * Benefits: * If the actual calorie count is less than consumers expect * Encourage innovation to develop healthier options * Healthy restaurants get more business 3. Competitor costs vs. benefits: * Depends on position in the market * Competitors will have same costs and benefits as above. * Healthier restaurants will have less costs and more benefits than fast food chains 4. Consumer costs vs. benefits: * Cost: * Tax to pay for law * Benefits: * More options due to innovation * Awareness of what they’re eating * Improved health * Less tax for healthcare 5. Enforcing the law: * Enforcement of inspectors * Fines from noncompliance 6. Evaluation: * Benefits considerably outweigh the costs * Grade: A- Kilpatrick, Keelan 2301001, Section 104 On January 1, 2011 the state of California issued a menu labeling law (California Health and Safety Code Section 114094)...
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...Fast Food Restaurants and the dangers of its Food Fast food restaurants are a major cause of many health hazards are society face today. The chemicals and quick convince of the food, are appealing to people and their everyday diet. Fast food is putting our people in danger of many health risks; three reasons to support my decision is obesity, advertisements and the fact that most fast food places are processed. Obesity is becoming a huge epidemic to the American people of this world, Advertisements are becoming more and more relatable to people and finding new and creative ways to appeal. Parents are becoming more lazy when it comes to dinner at home and children are choosing to pick the least healthy option because no one is teaching them different. As long as Fast food remains peoples top choice of food, our society will slowly become lazy, sick, and overweight. Obesity is one of the leading causes of death in the U.S today. Obesity is turning into the biggest open wellbeing concern as we enter the new millennium, particularly among kids. Corpulence builds the danger for elevated cholesterol and greasy streak improvement, which interprets into more serious danger for cardiovascular infection. One feast at a quick sustenance restaurant may cause a lot of fat and sodium for the day. Places like Burger king and McDonald’s basic Whopper range from 550 to 670 in calories, 970 to 1020 mg in sodium, 29 to 39 grams of fat, 75 to 95 mg of cholesterol and 46 to 51 grams in total carbohydrates...
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...Marketing Research Assignment – Wendy´s Case Martin Meister – Boston University THE WENDY´S CASE A DEMOSTRATION HOW MARKETING RESEARCH AND ANALYSIS CAN HELP RESOLVING A MANAGEMENT DECISION PROBLEM Martin Meister – martinmeisterg@yahoo.com Boston University - MET AD 856 fall 2012 – Professor Vladimir Zlatev February 27, 2012 1 Marketing Research Assignment – Wendy´s Case Martin Meister – Boston University Table of Contents Introduction ...................................................................................................................................................... 3 1. - Problem Definition ....................................................................................................................................... 3 a. - Background to the problem...................................................................................................................... 3 b. - Statement to the problem........................................................................................................................ 4 2. - Approach to the Problem ............................................................................................................................. 5 3. - Research Design ........................................................................................................................................... 8 a. - Information needs ........................................................................................
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...towards increasing sales and guests counts while optimizing operations to increase profitability. Much of McDonald’s strategy involves promoting new and classic menu items such as the Big Mac, McCafé and Snack Wraps while delivering the best food experience possible. The company also feels that it can grow sales with maintaining and expanding its dollar menu so that more affordable items are available. Furthermore, the company provides locally preferred menu items so that it doesn’t alienate itself from its communities (example: Restaurants in Hawaii offer pineapple instead of fries). Combined with convenient locations, optimized drive through service and longer store hours these factors should provide exceptional restaurant experiences. The company has also allocated $2.1B towards restaurant improvements for 2009 to modernize its operations. These funds are also to help continue its specialty coffee and beverage expansion. This investment is done with the expectation of serving more customers at a faster pace (including drive-thru) as well as being able to provide its new McCafé drinks and future specialty drinks. These improvements should add to customer experience and improve profit margins by taking less time to provide food and deliver the profitable specialty coffee drinks that have been proven very successful. McDonald’s also hopes to appeal to a larger customer base by continuing to expand its menu selection with new premium items such as the Southern Style...
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...The health industry is a multi-billion dollar annual business. Subway has carved out their niche in the fast food industry in a healthy way. They have become the default for a healthy and fast meal, two huge points. Biggest Loser – By sponsoring a run-a-way success tv show focused on raising awareness of obesity and healthy living, Subway has cemented themselves in the health niche and is expanding quickly. Marketing/Advertising – Eat Fresh and Fast but not Fast Food. These mantras are simple yet imply so much. Don’t forget Jared – Subway placed a lot of faith in their spokesperson Jared. Imagine if Jared packed on the pounds again or died of a heart attack. Ouch. A very big and bold move that sets themselves apart from so many of their competitors. Picking a fight Subway uses its own products against the competition in their quest to elevate themselves. Subway says look at how bad McDonald’s or Burger King is for you and look how great our food is for you. The names, products and health information of different brands are listed right on Subway’s packaging and marketing material. All food, all hours Most fast food restaurants have to switch systems over in order to make breakfast items vs regular menu items. Subway doesn’t have this problem because they are only adding egg as an additional element. No matter what type of person you are, you’re able to enjoy breakfast for dinner and visa-versa. Conclusion: Use these same elements for your own business. Find...
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...Mismanagement Sparks the Consumption of Unhealthy Food A 2008 documentary film, Food Inc., has struck a great number of people with its shocking truths about the food industry, as well as government policies related to food production. According to available statistics and media coverage on the food industry, government policies have facilitated the consumption of unhealthy foods by subsidizing corn production, ignoring the price gap between fast food and healthy foods, and practicing leniency towards large food corporations. The U.S. government has been heavily subsidizing the production of corn for decades, encouraging farmers to overproduce corn and allowing them to sell it at extremely low prices. Even cattle, which have been bred to eat grass, have now shifted to corn, since it is cheaper and more efficient in fattening the cows. However, research indicates that feeding corn to cattle results in a high occurrence of E. coli in the digestive system of the cattle, contaminating the beef produced from it (Callaway et al. 3: 852-860). USDA’s subsidies for corn have not only led to health problems related to meat, but also contributed to American’s high-caloric diet. Because of the low price of corn, many food companies use corns to produce artificial sweeteners and partially hydrogenated oils that should be avoided in a healthy diet. An author of Chicago Tribune comments on the USDA, “What it urges people to eat to remain healthy does not match what it pays farmers to grow” (Martin...
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...Home Cooked meals Vs Fast Food Home cooked meals are generally considered healthier than fast food, this is because fast food typically contain high levels of calories, saturated fats, sugar and salt. As you all know, we need to eat food to survive in this world. In the past time, the only way to eat was by hunting and searching for our food. Now in the modern day, just driving your car through a drive thru window or even just picking up the phone and ordering your food and it will be delivered to you. In the old days it was survival of the fittest motto that was lived by. Today you are faced with endless decisions of what you want to eat. The only real dilemma you are faced with today is how much money you want to spend or not to spend. To break it down you have two main choices to pick from. The first choice being home cooking, which is simply self prepared meals. The second choice is fast food, which is designed for ready availability, use, or consumption and with little consideration given to quality or significance. Home cooking is a positive choice for the entire family. Home cooking is a healthy meal choice. When you cook your own meals you have the options choose what food to prepare. You can also choose what ingredients to add to your food. You have the ability to prepare the food just the way you want it. You have a sense of ownership when cooking your own meals and an ease mind knowing what all is going into the food you are about to consume. Home cooking is...
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...A study conducted by Lauren Futrell Dunaway et al. in the New Orleans area found that “children whose family cooked dinner at home more than 5 times per week had significantly more consumption of fruit (64% vs. 58%) and vegetables (55% vs. 39%), but less soda (27% vs. 43%)” (1). Eating more fruits and vegetables and less sugary foods, like soda, help in maintaining a healthy weight. However, moving away from that healthy eating environment will cause college students to gain weight. Dunaway et al. also found in their research that “when children and adolescents are away from home, they are more likely to consume sugar-sweetened beverages,” (7). Living on campus for the first time, college freshmen are not going to have their parents around to tell them to put down their sugary drinks, and with their newfound food independence, which means they have the freedom to choose what every they want to eat, they will put themselves on a path leading straight to the “Freshman...
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...Fast food vs home-cooked meals Today most of us eat out in fast food restaurants than we do at home, this could cause a variety of health issues, like high blood pressure and obesity. Fast food contains a poor nutritional value and is contributing toward growing obesity among population in America. Although fast food is convenient, inexpensive, and is basically a cultural phenomenon, we as a society need to stop eating fast food because it has increased health problems and has taken away from family values, destroys the environment, and has created a food economy dominated by giant corporations. In the United States today, obesity has become an enormous problem. According to the Center for Disease Control and Prevention (CDC), 34% of adults in America are obese, while the number of obese children in America is at 17%. Undoubtedly, America has become an unhealthy nation, too busy with video games and cell phones to be concerned with nutrition and health. Obesity in America is the second leading cause of preventable death in the U.S. An estimated of 400,000 Americans deaths per year may be attributable to poor diet and lack of physical activity. The problem begins with our children they are easily influenced and raised by their families who serve as their role models. Fast food and advertising targeted at children successfully contributes to the obesity. Obesity can begin at a very young age. America is now filled with overweight...
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...Consumer vs Company. Many people believe that the companies targeting children and adults with advertising everywhere are to blame, however there are others who blame the consumers for not being aware of the effects the food industries’ product. Parents are constantly sucked into the belief that one of those said fast food companies. Parents even started suing McDonald's for failing to successfully advise the public of the negative effects of their products, even showing the example of...
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...Subway vs. Cousins BCOM/275 March 20, 2014 Albert L. Smith, MBA Subway vs. Cousins Understanding the company and the product they sell is just as important as going to the correct doctor for your ailment. We would not go to an ophthalmologist for a foot injury, so why would you go to a fast food restaurant for mediocre food when you can choose to have a better quality meal. Knowing the business side behind the restaurant will also show why people want to start their restaurant and why it is still here today. Today you will see why Team C, prefers Subway for its healthier option of food and why owning a Subway is more advantageous than owning Cousin Subs. Subway is one of the top sandwich shops to eat at. It is healthier than other sub shops and it is also cheaper to own a Subway franchise than other sub shops. There are many pros and cons for Subway. It has great tasting food and a great option for healthier subs. Another pro for Subway is that customers can make their own sub, and see how the employee is making it. Some cons for Subway are some sandwiches do not have enough meat. Since the meat and veggies are out in the open this is another con, people believe it is not as sanitary as other sub shops. There are also pros and cons with owning a Subway. It is cheaper to get into a franchise than other sub shops. To get a Subway franchise started the fee is 15,000 dollars. After that it can cost anywhere from 100,000 dollars to 250,000 dollars to get the franchise...
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...Childhood Obesity Fast food restaurants should be required to provide or offer healthy alternatives for their kid’s meals. Having healthy alternatives for children’s meals would allow them to receive a nutritionally balanced meal even when it is necessary to dine out. Childhood obesity is becoming prevalent in today’s world and society needs to start taking some responsibility; starting with what foods that are offered when having to dine away from the home. Eating habits begin at a very young age. If healthy alternatives were available in all kids’ meals in fast food restaurants, parents would be at ease when ordering the kids meals for their child(ren). Growing up as an overweight child can lead you to wonder if even small differences in menu selection could make a difference in the decisions you make when choosing to dine out even as an adult. In this paper I am hoping to show the importance of providing a nutritionally healthy meal to children to provide for a healthier future. Dining out is becoming routine in today’s fast-paced world; the convenience of fast-food makes it hard to pass up on a busy day, but at what cost are people willing to sacrifice nutrition for convenience. The childhood obesity rate is almost 15% in the United States (Tom Harkin 2008). Childhood obesity puts children at a grave risk of heart disease, diabetes, and other health related issues that can affect their lives as an adult. Small changes in how fast-food restaurants market their children’s...
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