...systems, and restrictions on foreign investment. Socio-Culture: The economy is really bad right now, so many people don’t have extra money to make a lot of online purchases and businesses are not selling as much, therefore not needing to ship as much. Global: Worldwide packaging shipping volume is increasing as a result of global exchange, e-commerce, and changes in supply-chain management. Technological: The internet has expanded the reach of direct marketing. Industry Analysis: Dominate Characteristics: With globalization, shipping is now a major priority for businesses and many individuals, especially those that use the internet to do a lot of shopping. Driving Forces: Globalization and the internet, along with Christmas. The Competitive Forces are: The biggest competitor is Fed Ex, and they cannot compare. UPS did 2.5 times the volume through its sophisticated delivery machine. Rivalry in the Industry (Porter’s Five Forces): Real Threat of New Entrants: Fed Ex, DHL, and TNT have...
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...University of Phoenix There are internal and external elements that help a corporation determine their future. Environmental scanning monitors, evaluates, and disseminates the information from both the internal and external environments within the corporation. The internal and external elements are strategic factors that determine the corporation’s future. Environmental scanning can be conducted through a simple SWOT analysis that describes the strengths, weaknesses, opportunities, and threats as strategic factors for an organization. The internal environment of the corporation is the strengths and weaknesses variables within the organization. The external environment of the corporation is the opportunities and threats variables that are outside the organization. This paper will describe research of the internal and external environments of IKON Office Solutions Inc. and A.O. Smith Water Products Company through environmental scanning. Through a SWOT Analysis, determination of the competitive advantages will be made of both companies and the strategies that they are using. The environmental scan of these organizations will include information on how each one creates value and sustainability of competitive advantages through the use of business strategy. The paper will explain the measurement guidelines that the organizations use to verify their strategic effectiveness. The paper will also explain just how effective...
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...identifying and monitoring high-risk customers. In response, Citi said that the bank has "taken significant steps" in developing plans to manage the risk of money-laundering risks. "Because of these actions, many of the issues highlighted in the OCC's order have already been remediated or are in the process of being remediated," the bank said. "Furthermore, we are developing a plan to address the remaining OCC requirements. " -By Alan Zibel, Dow Jones Newswires; 202-862-9263; alan.zibel@dowjones.com 2 http://www.fool.com/investing/general/2010/07/22/citigroup-strengths-weaknesses-opportunities-threa.aspx Citigroup: Strengths, Weaknesses, Opportunities, Threats By Russ Krull | More Articles July 22, 2010 | Comments (5) A SWOT analysis -- a look at strengths, weaknesses, opportunities, and threats -- is a good way to evaluate a company's business operations. Citigroup (NYSE: C ) , the baron of the big bank bailout brigade, was one of the firms at the center of the...
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...theories as well as market reports etc for external analysis. Every group member should contribute to the presentation, which should be about 20 minutes (15 minutes for presenting, 5 minutes for Q&A) and include the use of one or two PowerPoint posters. • Case Study 1: Apple Inc’s iPhone: can iPhone Maintain its Initial Momentum? (Ghauri and Cateora, 2010). Note: This case study is not graded, but formative feedback will be given verbally at the end of each presentation. Brief: 1. Carry out a PEST- analysis for iPhone in the UK and a more detailed market analysis. 2. From the two analyses summarize and recommend key factors – “opportunities” that can benefit future strategies for Apple Inc’s iPhone products. • Case Study 2: FedEx vs. UPS – Competing with Contrasting Strategies in China (Ghauri and Cateora, 2010, p600). Note: This case study is not graded, Brief: 1. Carry out a comprehensive SLEPT- (including a competitor analysis) and a SWOT- analysis for Fed Ex using the case study and the internet to establish its current competitive situation compared to especially UPS. 2. FedEx’s main focus has been on providing its customers with innovative and value-added services. This has so far worked well to differentiate them from their rivals. However, as the market is getting even more competitive in China recommend future strategies based on the result of the analysis in Task 1. Justify your recommendations with...
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...Company G 3-Year Marketing Plan Assessment Code: 318.1.5-06-15 Student Name: Mayla Barnes Student ID: 00000000 Date: May 2, 2015 Mentor Name: John Kim Table of Contents Introduction 3 Mission Statement 3 Product Description and Classification 3 Consumer Product Classification 3 Target Market 3 Competitive Situation Analysis 3 Analysis of Competition using Porter’s 5 Forces Model 3 SWOT Analysis 4 Strengths 5 Weaknesses 5 Opportunities 5 Threats 5 Market Objectives 6 Product Objective 6 Price Objective 6 Place Objective 6 Promotion Objective 6 Marketing Strategies 7 Product Strategies 7 Price Strategies 7 Place Strategies 7 Promotion Strategies 7 Tactics and Action Plan 7 Product Action Plan 8 Price Action Plan 8 Place Action Plan 8 Promotion Action Plan 8 Monitoring Procedures 8 Introduction Company G offers a new product line for the wine enthusiast offering an incredible wine aerator that softens the bitter tannins and instantly improves the aromas and fruit flavors in red and white wines. “Primo” is a magnificent wine aerator and decanter is the most highly sought electronic wine aerator decanter on the market. Mission Statement We enable consumers to improve the quality and convenience of their lives...
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...unbundling it in terms of the various benefits provided and then bundling the individual components with other complementary products. ii) So as to increase the awareness of the different TiVo products and the brand, we propose to segment the market in terms of the specific customer profile whose needs are aligned to the particular benefit provided by the product. Accordingly, we arrive at a communication plan for the different TiVo products that target different customer segments through a mix of advertising, promotion, distribution and branding strategies. In the following section, we analyze the situation that Tivo is faced with and follow it up with the logical sequence that helped us arrive at the above recommendations. Company Analysis Calyx and Corolla is a new company in the fresh flowers market. They have pioneered the concept of selling fresh flowers by mail. In its short lifetime, C&C has established strong relationships with many large growers, who cut flowers when ordered, thereby increasing the life of the buds tremendously over typical florist shops whose buds may already be a week old when purchased. They have also developed a strong relationship with Federal Express, who is their primary distributor....
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...unbundling it in terms of the various benefits provided and then bundling the individual components with other complementary products. (ii) So as to increase the awareness of the different TiVo products and the brand, we propose to segment the market in terms of the specific customer profile whose needs are aligned to the particular benefit provided by the product. Accordingly, we arrive at a communication plan for the different TiVo products that target different customer segments through a mix of advertising, promotion, distribution and branding strategies. In the following section, we analyze the situation that Tivo is faced with and follow it up with the logical sequence that helped us arrive at the above recommendations. Company Analysis Calyx and Corolla is a new company in the fresh flowers market. They have pioneered the concept of selling fresh flowers by mail. In its short lifetime, C&C has established strong relationships with many large growers, who cut flowers when ordered, thereby increasing the life of the buds tremendously over typical florist shops whose buds may already be a week old when purchased. They have also developed a strong relationship with Federal Express, who is their primary distributor. Federal Express has a well-established brand name, known for speedy, on-time, and reliable delivery, giving C&C’s promise fro freshly delivered flowers credibility among customer who are unfamiliar with...
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...Introduction In May 1886 Coca-Cola was invented by John Pemberton, a pharmacist from Atlanta, Georgia. John Pemberton concocted the Coca Cola formula in a three legged brass kettle in his backyard. The name was a suggestion given by his bookkeeper Frank Robinson who also scripted the famous logo . The soft drink was first sold to the public at the soda fountain in Jacob’s Pharmacy in Atlanta. Until 1905, the soft drink, marketed as a tonic, contained extracts of cocaine as well as cocoa nut. In 1887, Asa Candler, his partner bought the formula from Mr. Pemberton for $2,300. By the late 1890s, Coca Cola was one of the America’s bestselling drinks, largely due to Candler’s aggressive marketing of the product. Under Candler’s ownership the company increased its sales by over 4000% between 1890 and 1900. Mission: The Coca-Cola Company in everything they do is inspired by their enduring mission: • To Refresh the World... in body, mind, and spirit. • To Inspire Moments of Optimism... through our brands and our actions. • To Create Value and Make a Difference... everywhere we engage. Vision: To achieve sustainable growth; they have established a vision with clear goals. • Profit: Maximizing return to shareowners while being mindful of our overall responsibilities. • People: Being a great place to work where people are inspired to be the best they can be. • Portfolio: Bringing to the world a portfolio of beverage brands that anticipate and satisfy peoples’ desires...
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...Company G 1-Year Marketing Plan Student Name: Me Student ID: 00 Date: 4/18/2016 Student Mentor Name: Mentor Table of Contents Introduction 3 Product Description and Classification 3 Product Support of Mission Statement……………………………………………………………………………………………….….3 Consumer Product Classification 3 Target Market 4 Competitive Situation Analysis 4 Analysis of Competition using Porter’s Five Forces Model 4 SWOT Analysis 5 Strengths and Core Competencies 5 Weaknesses 6 Opportunities 6 Threats 6 Market Objectives 7 Product Objective 7 Price Objective 7 Place Objective 7 Promotion Objective 7 Marketing Strategies and Implementation 7 Product Strategies 7 Price Strategies 7 Place Strategies 8 Promotion Strategies 8 Explanation of Strategies………………………..……………………………………………………………………………………………….8 Implementation Plan 9 Product Tactics 9 Price Tactics 9 Place Tactics 9 Promotion Tactics 9 Monitoring Procedures 10 Introduction Company G is mainly known for its electronics, although combining our electronic expertise with innovative small-appliances will broaden and strengthen our brand. Therefore, Company G is expanding into the small-appliance market starting with the Omeletti. Product Description and Classification Company G’s Omeletti is a programmable omelet maker, where you put your favorite omelet ingredients in it the night before…and ala kazam…you have a perfectly cooked omelet ready for you in the morning! It has a refrigeration component...
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...on: | |Hand in Date: |Please refer to the assignment hand-in | | | | |schedule | Instructions on Assessment: Syndicate Group Follow the brief given in each case and prepare a presentation for each company. You should carry out your own research using academic journals for theories as well as market reports etc for external analysis. Every group member should contribute to the presentation, which should be about 20 minutes (2-3 mins/participant plus 5 – 10 mins for questions) and include the use of one or two PowerPoint posters. Note: that each member of the group should be prepared to answer questions and take part in a discussion following the presentation. Case Study 1: Apple Inc,’s iPhone: Can iPhone Maintain its Initial Momentum? (Ghauri and Cateora, 2010, p626) Brief: 1. Carry out a SWOT analysis for the iPhone with special attention to its pricing policies; comparing these strategies with product life cycle issues in different markets. Use the case study and the internet to collect information. 2. There has been much controversy over Apple’s pricing strategies regarding the iPhone. Research various international pricing strategies available for Apple and recommend how they should deal with their pricing policies in the future. Consider international issues such as parallel (grey) importing...
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...Regional Morning Pack DBS Group Research . Equity 01 October 2009 Spotlight On (SP) Hiap Seng: Undervalued oil and gas play (Initiate Coverage) BUY; S$0.69; HSE SP; Price Target: 12-Month S$0.90 • • • • Huge 40-60% discount to peers is unwarranted. Expect high dividends of 4.0-4.5 Scents per share. Margins improvement to support earnings growth. Initiate coverage with a BUY rating. 30% upside to our target price of S$0.90. Ideas & Updates REGIONAL US Fed: Two collision courses SINGAPORE Banking: Positive uptick in loans Hiap Seng (Initiate Coverage) – See Spotlight MALAYSIA Tanjong PLC: Attractive yield play BUY; RM15.00; TJN MK; Price Target: 12-month RM19.25 HONG KONG PUBLIC HOLIDAY THAILAND Charoen Pokphand Foods – See Spotlight (TB) Charoen Pokphand Foods: Earnings surge, costs remain low BUY; Bt7.95; CPF TB; Price Target: 12-Month Bt9.60 (Prev Bt7.50) • • • 3Q09F will beat record high 2Q09 earnings Promising outlook with firm product prices, low raw material costs, and improving margins Raised earnings, and TP to Bt9.60. Undemanding valuation, 21% upside, maintain BUY. Singapore Research Team – 6533 9688 research@dbsvickers.com www.dbsvickers.com “In Singapore, this research report or research analyses may only be distributed to Institutional Investors, Expert Investors or Accredited Investors as defined in the Securities and Futures Act, Chapter 289 of Singapore.” “Recipients of this report, received from DBS Vickers Research (Singapore) Pte Ltd (“DBSVR”)...
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...Table of Contents A. Organization Description. ……………………………………………….. A.1. Description of the Organization and its objectives. ……………….3 A.2. Three leadership practices of the primary leader ……..6 A.3. Effect of the current leadership on the organizational culture. ……..8 B. SWOT Analysis. ………………………………………………………………10 B.1. Strengths of the Organization. …………………………………………10 B.2. Weaknesses of the Organization. ………………………………………11 B.3. Opportunities of the Organization. …………………………………….12 B.4. Threats of the Organization …………………………………………….12 C. Leadership Evaluation. ……………………………………………………….12 C.1. Evaluate three strengths of the chosen leader. …………………………12 C.2. Evaluate three weaknesses of the chosen leader. ………………………17 C.3. Recommend three theory-based practices to maximize the success of the chosen leader. …………………………………………………………………………18 References.…………………………………………………………………………. A.1. DESCRIPTION OF THE ORGANIZATION AND ITS OBJECTIVES Postal, Tax and Travel Services, (henceforth addressed as TPS) is a one-man owned small business organization with two employees and located in Town A in State B. TPS was established in 1995 but incorporated in 2001. According to the owner/manager, Owner/ Manager/Chief Executive/Financial Officer, Chief Victor, TPS’s annual revenue is estimated at $140,000. TPS is a sales and services provider in the following categories providing Postal, Tax, Travel, and Money Transfer services. The main objective of TPS is to provide the best services...
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...Pivot of Supporting The Loan th The 17 “Hanju” Cup Financial Case Analysis Contest Analysis Report FINANCING ALIBABA’S BUYOUT： Case Report Name： Title： SYNDICATED LOAN IN ASIA PIVOT OF SUPPORTING THE LOAN Team Name： WINNERS DATE: 2014/10/20 1 Pivot of Supporting The Loan Context Abstract ..................................................................................................................................................3 1. Macro and Industry Analysis .....................................................................................................4 1.1 PEST Analysis Macro Environment .................................................................... 4 1.1.1 Political Environment ......................................................................................... 4 1.1.2 Economic Environment ...................................................................................... 5 1.1.3 Social Environment ............................................................................................. 7 1.1.4 Technological Environment ................................................................................ 8 1.2 Industry Analysis – SWOT Analysis .................................................................. 10 1.2.1 Strength ............................................................................................................. 10 1.2.2 Weakness ...................................
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...Mission Statement Smooth Look Detailing is committed to providing quality service offering convenience to customers, top of the line products, and a finished product that makes cars look like they just drive out of the showroom. Our mobile service allows our customers the flexibility to utilize our services at a location convenient to them. Our corporate culture is defined by 4 commandments: * Treat all customers and employees with dignity and respect * Provide the highest level of service in the field * Maintain financial stability * Always work efficiently Here at Smooth Look Detail, we take pride in our work. Vision Statement Smooth Look Detailing has been a dream of the owners for the past decade. Designing a model that is convenient for consumers, as well as charging a price that is profitable to us, and reasonable to the customer is where our niche will be. We understand that our most valuable assets are our employees, and will invest in their training to keep them up to date with the latest techniques in the detailing field. As we begin with 3 trucks, and 8 detailers, the 5 year plan will be to double our detail staff. This will create many opportunities as well as the need for another layer of management. We are firm believers of promoting from within, and by investing in the education of our people we are positioning ourselves to do so. Our marketing efforts as well as our finished product will be the key to branding out name. As our marketing...
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...Executive Summary Dimensions will carry a wide variety of top of the line quality women's shoes and accessories. Our styles and selections will range from the basics of comfortable flats and sandals to the trendy style of Laboutain shoes and High Heels. We plan to purchase through a variety of distributors located across the globe. Our specialty will be offering shoes that are unique in color and style to fit our customer base. Dimensions is organized as a Limited Liability Corporation in the name of Michelle Fox. Dimensions will occupy a 2500 SQ FT space at 3939 Capitol Ave in the Sun Valley Strip mall located near Shoetown, NY, The Concept Recognizing that the market for unique and quality limited edition shoes is becoming quite competitive. Dimensions will minimize the competition by targeting specific niches, generally focusing on other retail stores whose prices are too expensive, lack quality and variety. Dimensions has three keys to success. 1) Establishing high value relationship with its vendors and customers. 2) Ensure customer satisfaction with quality products and knowledgeable, friendly employees. 3) Organization. This boutique business plan is intended to provide the structure to make sure this last key to success is realized. The Market The market for high quality, affordable shoes has grown in the past few years. We expect Dimensions to grow at 2% annually for the first 2 years of business and 3% in years 3, 4 and 5. Dimensions...
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