...in any medium, provided the original work is properly cited. Abstract This article discusses the complexity of literary analysis and the implications of using fiction as a source of sociological data. This project infuses literary analysis with sociological imagination. Using a random sample of children’s novels published between 1930 and 1980, this article describes both a methodological approach to the analysis of children’s books and the subsequent development of two analytical categories of novels. The first category captures books whose narratives describe and support unequal social arrangements; the second category captures those whose narratives work instead to identify inequality and disrupt it. Building on Griswold’s methodological approach to literary fiction, this project examines how children’s novels describe, challenge, or even subvert systems of inequality. Through a sociological reading of three sampled texts – Tales of a Fourth Grade Nothing, A Wrinkle in Time, and Hitty: Her First Hundred Years – readers learn how these analytical categories work and how the sociology of literature might be enriched by attention to structural forms of inequality within literary fiction. This essay investigates children’s books in order to reinvigorate the discussion and use of novels by sociologists. Keywords: childhood, fiction, gender, literary analysis, literary narrative, power relations, social inequalities, Sociology, Sociology of literature Acknowledgments: I...
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...AND MEASUREMENT PRINCIPLES Table of Contents Abstract Introduction Statement of the problem Hypothesis Instrument specifications, Procedure and Data Collection Discussion Conclusion Bibliography Abstract Maxi Quality Pharmaceuticals, Inc is a worldwide manufacturing company of Transdermal Delivery Systems (TDS). The Active Product Ingredient (API) adhered to a laminate foil and coated by a plastic film creates an advanced delivery technology (Figure 1). The active is contained in round or square patches, and the dosage is gradually released through the human skin by twenty four hours. Narrow specifications for laminated foil had been established in order to control the blending process and to guarantee the adhesion of active in the laminate. Due to the complexity of the TDS manufacturing process, there are just a few suppliers in the market constraining the availability of this raw material for Maxi Pharmaceutical, Inc. To ensure quality and product reliability the company had evaluated three different suppliers of laminated film. The application of the metrology and measurement principles on testing the thickness through Upright Gage Series 547 from Mitutoyo (Figure 2) ion for the main and ongoing supplier for this raw material. Introduction Qualification of Raw Materials (RM) suppliers is critical on a pharmaceutical process since product quality is straightly related to the specifications attained to the materials used. FDA has established...
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...APPENDIX Writing a Film Analysis Films are made to be seen and heard, to appeal to our visual and aural senses. Like any art form, however, films are also meant to be felt and understood, to appeal to our emotions and minds. One of the best ways to determine whether a film has succeeded in any or all of these goals is to analyze the elements that make up the whole work. To write an analysis of a film, you must study the film carefully. Your critical analysis should be derived from your personal encounter with the film, not from published criticism. Access to a videocassette recorder or DVD player is essential if you are going to perform a critical analysis of any depth. It is not enough to like or dislike the movie; you must determine why it succeeds or fails in reaching out and encompassing the viewer. The first step is to view the film in its entirety. From this viewing you can get an initial reaction to the many parts of the film that you will have to explore in more depth. When you first view the film, it is best not to try to take notes or separate the parts of the film; you should be familiar with the textbook in order to know what to look for. After you have formulated a thesis and have begun the process of supporting that thesis, you should view the film at least once more in its entirety and two or three times in segments in order to review scenes of major importance. The thesis statement is the element around which to structure your analysis. Because the theme or...
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...AGE From Ossification Activity of the Bones Areas X-Rayed to Determine Age • Wrist & hand – children • Elbow, shoulder, pelvis and knee – Adult • Skull, vertebrae and sternum – Old person • AT BIRTH Lower end of femur, ½ cm in diameter Talus – 7th month (1U) Calcaneum – 5th month (1U) Cuboid – Upper end of tibia & head of humerus • WRIST Number of carpal bone indicate age in years between 2-6yrs. Pisiform ossifies – 10-12yrs Ossification of Carpal Bones Hand x-ray 3mo age One carpal bone is ossified Hand X-ray 3 Yrs 3 carpal bones are ossified Hand X-ray 6 Yrs 6 carpal bones are ossified 7 carpal bones are seen up to the age of 9 Yrs. Hand X-ray 11 Yrs Appearance of pisiform is important A dense rim is fully developed around the primary center at the age of 11-12 Yrs. Elbow joint X-ray 1 Yr Appear in medial epicondyle of humerus ( 4yrs (F) – 6yrs (M) Appear in olecranon ( 8–10yrs Lateral epicondyle of humerus united with trochlea & capitulum ( 13-14yrs All epiphyses at elbow (except medial epi.) join respective shaft 13-14yrs (F) 16-18yrs (M) Elbow joint X-ray 9 Yrs Primary center for lateral epicondyle appears at 9-12 Yrs All the centers are open at the age of 11-12 Yrs. Elbow joint X-ray 14 Yrs Fusion occurs from 13 Yrs - Starts from: - Lateral epicondyle 13 Yrs - Radius 14 Yrs - Olecranon process 14 Yrs...
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...which of the following is NOT a stage in the target marketing process? A. market identification B. promotional decisions C. market segmentation D. positioning through marketing strategies E. target market selection 3. (p. 41) The marketing promotion model includes all of the following major components EXCEPT: A. the organization's marketing strategy and analysis B. the marketing planning program development C. the target marketing process D. the marketing management hierarchy plan E. the target market 4. (p. 41) According to the marketing and promotions process model, the marketing process begins with the: A. development of the marketing mix B. development of a marketing strategy and analysis C. development of the promotional mix D. determination of the target market E. establishment of marketing objectives 5. (p. 42) A(n) _____ is a document that evolves from an organization's overall corporate strategy and serves as a guide for specific marketing programs and policies. A. strategic marketing plan B. integrated marketing communications plan C. situation analysis D. opportunity analysis E. competitive plan 6. (p. 42) _____ are defined as external areas where there are favorable demand trends, where customer needs and wants are not being...
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... 1.2 Macroeconomic History………………………………………………………………………………………………………………..2 1.3 Political Risks…………………………………………………………………………………………………………………………………2 1.4 Abenomics…………………………………………………………………………………………………………………………………….3 1.5 Social Infrastructure and Demography…………………………………………………………………………………..........4 1.6 Microeconomic Competitiveness and National Diamond Analysis…………………………………………………4 1.7 National Cluster Mapping……………………………………………………………………………………………………………..8 1.8 industrial Cluster Policy Since 2001……………………………………………………………………………………………….9 2. Skin Care Industry Overview………………………………………………………………………………………………………………..9 2.1 Competitions and Key Players……………………………………………………………………………………………………..10 2.2 Market Dynamics………………………………………………………………………………………………………………………..11 2.3 Cluster History…………………………………………………………………………………………………………………………….12 2.4 Japanese Skin Care Cluster Analysis…………………………………………………………………………………………….15 3. Recommendation………………………………………………………………………………………………………………………………22 3.1 Lack of Active Cluster...
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...MARKETING MANAGEMENT Case Study 2 “Hips Feel Good” – Doves Campaign for Real Beauty July 9, 2009 TABLE OF CONTENTS Executive Summary…………………………………………………………………………………………….. 2 Problem Statement…………………………………………………………………………………………….. 3 Data Analysis………………………………………………………………………………………………………. 3 Alternatives Analysis…………………………………………………………………………………………… 8 Key Decision Criteria…………………………………………………………………………………………… 9 Recommendations……………………………………………………………………………………………… 10 Action and Implementation Plan………………………………………………………………………… 12 Implementation Roadmap....................................................................................... 13 Executive Summary Unilever is a multi-national corporation, formed of British and Dutch parentage that owns many of the world’s consumer product brands in foods, beverages cleaning agents and personal care products. Unilever employed 174,000 people and had a worldwide revenue of €40.5 billion in 2008. Unilever's main competitors include Procter & Gamble, Nestlé, Kraft Foods, Mars, Reckitt Benckiser, Henkel and Spotless Group. The Dove Campaign for Real Beauty is a worldwide marketing campaign launched in 2004 that includes advertisements, videos, workshops, sleepover events and even the publication of a book and the production of a play. The principle behind the campaign is to celebrate the natural physical variation embodied by all women and inspire them to have the confidence to be comfortable with them. The campaign...
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...Learning 3.2.2 Maximizing Learning Opportunities 3.2.3 Cross-curricular Planning 3.2.4 Building a Learning Community through Flexible Class Organization 3.3 Collaboration within the English Language Education KLA and Cross KLA Links 3.4 Time Allocation 3.5 Progression of Studies 3.6 Managing the Curriculum – Role of Curriculum Leaders Chapter 4 1 2 2 3 3 13 14 14 15 15 16 16 17 17 18 21 Learning and Teaching 4.1 Approaches to Learning and Teaching 4.1.1 Introductory Comments 4.1.2 Prose Fiction 4.1.3 Poetry i 21 21 23 32 SECOND DRAFT 4.1.4 Drama 4.1.5 Films 4.1.6 Literary Appreciation 4.1.7 Schools of Literary Criticism 4.2 Catering for Learner Diversity 4.3 Meaningful Homework 4.4 Role of Learners Chapter 5 41 45 52 69 71 72 73 74 Assessment 5.1 Guiding Principles 5.2 Internal Assessment 5.2.1 Formative Assessment 5.2.2 Summative Assessment 5.3 Public Assessment 5.3.1 Standards-referenced Assessment 5.3.2 Modes of Public Assessment 74 74 74 75 77 77 77 Quality Learning and Teaching Resources 104 6.1 Use of Set Texts 6.2 Use of Other Learning and Teaching Resources 104 108 Chapter 6 Chapter 7 109 Supporting Measures 7.1 Learning and Teaching Resource Materials 7.2 Professional Development 109 109 Appendix 1 Examples of Poetry Analysis 110 Appendix 2 Examples of...
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...Chapter 02 The Role of IMC in the Marketing Process Multiple Choice Questions 1. According to the marketing and promotions process model, the marketing process begins with the: A. development of the marketing mix. B. development of a marketing strategy and analysis. C. development of the promotional mix. D. determination of the target market. E. establishment of marketing objectives. 2. A(n) _____ is a document that evolves from an organization's overall corporate strategy and serves as a guide for specific marketing programs and policies. A. strategic marketing plan B. integrated marketing communications plan C. situation analysis D. opportunity analysis E. competitive plan 3. _____ is a detailed assessment of the current marketing conditions facing the company, its product lines, or its individual brands. A. Strategic marketing plan B. Integrated marketing communications plan C. Situation analysis D. Opportunity analysis E. Competitive plan 4. _____ are defined as external areas where there are favorable demand trends, customer needs and wants are not being satisfied, and where a company thinks it can compete effectively. A. Market opportunities B. Market segments C. Competitive advantages D. Market strengths E. Market plans 5. To reach tweens (8-12 year olds), Jell-O brand gelatin marketers introduced X-treme Jell-O in wild berry, green apple, and watermelon flavors. The ads describe the gelatin flavors as...
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...Project Report on Advertising Agency Table of Content ADVERTISING........................................................................................................................................3 INDUSTRY SNAPSHOT..................................................................................................................................4 NATURE OF THE INDUSTRY..........................................................................................................................5 MEDIA.....................................................................................................................................................7 IN-FILM ADVERTISING.................................................................................................................................9 WORK ENVIRONMENT .............................................................................................................................10 PERSONAL CHARACTERISTICS.....................................................................................................................11 EMPLOYMENT AVENUES.............................................................................................................................12 PUBLIC SERVICE ADVERTISING....................................................................................................................12 REGULATION.........................................................................................................
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...pm in Los Angeles, and the party to celebrate the release of the summer’s most anticipated movie, The Grid Revisited, was heating up. Earlier that evening, a select audience had watched the longawaited sequel to the 1998 blockbuster The Grid, and the scene-stealers had once again proved to be the lead pair’s eyewear. In fact, there had been a near stampede when the invitees realized that each of the goody bags of TGR memorabilia contained a pair of the new shades, designed by the legendary Tom Strider. Singh, the executive vice president and global marketing officer of one of the world’s bestknown cosmetics companies, $1.1 billion Espoir Cosmetics, rarely found the time to attend such events. When she wasn’t visiting one of the 75odd countries where the company marketed lipstick and nail polish, she liked to spend time with her husband and 12-year-old daughter. But her friends at Supreme Studios, which had produced the blockbuster, had insisted that she should attend, along with Espoir’s chairman and CEO, Ed Johnson—and Tasha knew why. Just as she had given up hope of spotting her boss in the melee, she heard his deep baritone behind her. “There you are. I knew I’d eventually find you,” Johnson called...
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...product lines include Fructis shampoos and conditioners, and Nutrisse hair colour. Garnier is sold in numerous countries worldwide, with specific product lines targeted for different skin types and cultures. In 2011, Garnier partnered with TerraCycle to promote up cycling of product containers and the introduction of biodegradable products. GARNIER VISION For garnier, beauty is within us all. Every one possesses its own natural beauty and everyone has the power to make that beauty shine through. For garnier the aim of beauty is happiness and felling at ease with other. The Garnier Story Garnier’s history of innovation began with its first product. In 1904, Alfred Garnier began marketing a hair tonic when most people of the time still used soap to wash their hair. In 1936, his company,...
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...discusses China because of the conspicuous Chinese demand for Korean cosmetic surgery in recent years. In fact, China has become the largest export market for Korean cosmetic surgery. The analysis is based on the premise that there is a vital link between cosmetic surgery and digital technology in both these countries. We argue that the celebrity culture spawned by entertainment media has facilitated the normalisation of cosmetic surgery to the extent that it is commonly viewed, quite unproblematically, as a form of human physiological enhancement. The article examines the publicity surrounding cosmetic surgery (comprising media reports, advertisements and commentaries) to see how it is presented in the Korean media and on the internet. These findings are then considered in relation to the promotion of Korean cosmetic surgery in China. In the 2000s, Korean cosmetic surgery rose as a by-product of the massive cultural phenomenon known as Hallyu, or the ‘Korean wave’. Hallyu represents Korea’s media success: its entertainment products have generated enormous revenues since the first exports of Korean popular culture in the 1990s. In 2009, Hallyu revenues were estimated to have reached US$6 billion (cited in Oh, 2010). Cosmetic surgery was first promoted alongside the original Hallyu staples of film, TV and music, through the Korean celebrities featured in these products. By the late 2000s, cosmetic surgery had become a multi-million-dollar export industry in its own right (Sim, 2009)...
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...Smoking Definition Smoking is the inhalation of the smoke of burning tobacco encased in cigarettes, pipes, and cigars. Casual smoking is the act of smoking only occasionally, usually in a social situation or to relieve stress. A smoking habit is a physical addiction to tobacco products. Many health experts now regard habitual smoking as a psychological addiction, too, and one with serious health consequences. Smoking risks Smoking is recognized as the leading preventable cause of death, causing or contributing to the deaths of approximately 430,700 Americans each year. Anyone with a smoking habit has an increased chance of lung, cervical, and other types of cancer; respiratory diseases such as emphysema, asthma, and chronic bronchitis; and cardiovascular disease, such as heart attack, high blood pressure, stroke, and atherosclerosis (narrowing and hardening of the arteries). The risk of stroke is especially high in women who take birth control pills. Smoking can damage fertility, making it harder to conceive, and it can interfere with the growth of the fetus during pregnancy. It accounts for an estimated 14% of premature births and 10% of infant deaths. There is some evidence that smoking may cause impotence in some men. Because smoking affects so many of the body's systems, smokers often have vitamin deficiencies and suffer oxidative damage caused by free radicals. Free radicals are molecules that steal electrons from other molecules, turning the other molecules into free...
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...® To the best of our knowledge, the information contained herein is accurate. However, neither Celanese Acetate LLC nor any of its divisions or affiliates can accept liability of any kind for the accuracy or completeness thereof. Final determination of the suitability of any information or material for the use contemplated, or its manner of use, and whether the suggested use infringes any patents is the sole responsibility of the user. ©2001. Copyright Celanese Acetate LLC. All Rights Reserved. Information about this book can be obtained from your Celanese Acetate sales or technical service representative or by contacting: 1-800-222-5543 Celanese Acetate Three Park Avenue New York, NY 10016 phone: 212-251-8050 fax: 212-251-8037 or Celanese Acetate 2300 Archdale Drive Charlotte, NC 28210 phone: 704-554-3843 fax: 704-554-3851 © 2001, Celanese Acetate LLC Foreword ______________________________________________________ This Complete Textile Glossary is intended to be a convenient reference for textile terminology. Although it covers all types of textile terms broadly, its special emphasis is on manufactured fibers - what they are, how they are made, and how they are used. The first two editions of this dictionary were published under the title Man-Made Fiber and Textile Dictionary by the former Celanese Corporation to provide a source for employees. A third edition of the dictionary, with expanded listings and illustrations, was offered in response to numerous...
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