...Final Project: Marketing Plan June, 2010 Marketing Plan I have produced a marketing plan that I believe is the most effective way to introduce my product to the market. I have included a brief introduction to my product, an analysis of the market I plan on targeting, and an analysis of the market size and demographics of the targeted market. In the marketing plan I will include four of the most important elements of the marketing mix; also known as the Four P’s of marketing. The product being offered to consumers will be the first P. The value; or price, that is assigned to the product will be the second P. The third P will stand for promotional activities to be used to inform prospective customers about the product. The place the product will be provided to the consumers will be addressed by the fourth P. Finally this marketing plan will discuss sales promotion techniques that I plan on using to build an interest in my product in the introduction phase. Product I would like to introduce a vitamin supplement product to the marketplace that is more like candy than a multivitamin. Many people take or have taken a multivitamin sometime in their lives. The Flintstone’s vitamin was a well known and liked chewable vitamin for children that helped them receive essential daily vitamins and minerals with less hassle and no swallowing. However, as people mature their daily vitamin and mineral needs change and options for tasty and chewable multivitamins are limited. Most...
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...I am here with you today to show you how I plan to run a successful business. The name of my business is D and C Café. This restaurant is going to be located in an office building where there are doctors, lawyers, and other businesses that have clients coming in throughout the day. The employees of this office building as well as clients have to travel at least 10 minutes to go somewhere for lunch. There is no other food service in this building. This café would make an exceptional addition to this office building. The café I am starting will be geared for customers that work and visit the BG plaza office building. We will have a menu that is geared more towards food that can be prepared quickly for those in a rush, but we will also have steaks, seafood etc. for those that have the time to sit, relax and eat. This café will be open the same hours that the office building is open, so it will be available to all employees and clients at all business hours of the plaza. This café will be implemented as a corporation. The reason I have chosen a corporation is because shares of stock can be bought. As an investor you will own shares of stock in the café. This will be easier if for any reason you want to sell your stock. “Shares of stock are easy to sell (transfer ownership.)” (Kieso, Kimmel and Weygandt 2003). With the café being a corporation and having stock holders, it will be easier to raise funds if the need arises by selling stock to investors like yourself. Now we will...
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...Defense, automotive parts manufacturers, aircraft manufacturers, and appliance manufacturers to name a few. The system we will be analyzing is their first Human Resources Information System (HRIS), which was implemented in 1992. It is integrated into the company's financial system, use for keeping record of employee's data. That data includes: - Personal Information - Hire date - Pay Rate - Vacation Hours - Tax information - Date of Seniority - Organizational Information They plan on updating the current system with a newer, more efficient HR system. The HR integration project has already been approved, and they are awaiting a detailed project plan. this plan is to include the following: budget, tasks, resources, and schedule. There has been a six month deadline set in place for project completion. This will allow the company to begin using the new system, no later than the second quarter of the year. KEY STAKEHOLDERS In gathering information for the project, the following stakeholders have been identified as excellent resources. These individuals would also provide stability and control to any meetings that would take place. They include higher ups in the company, as well as the individuals who will be using the new system hands on. They are as follows: - CEO Dr. Michael Riordan - Executive Assistant Jan McCall - COO Hugh McCauley - SVP - RD Kenneth Collins - Chief Financial Officer Dale Edgel...
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...Strategic Plan and Presentation STR/581 Strategic Plan and Presentation Contents Company Overview 2 Background 2 Company Structure 3 Environmental Scan 5 External Factors 5 Internal Factors 6 Strategies 7 Generic Strategies 7 Implementation 8 Company Overview Background KnowledgeNet Enterprises LLC is a business-to-business company that is currently based in Tempe, AZ. The company was formed in 2005 in Aberdeen, Washington in a small two bedroom home in hopes of providing businesses with affordable and high-end training for the Information Technology staff (D. Rottner, personal communication, 2014).Today, KnowledgeNet Enterprises LLC now serves over 6,000 companies world-wide. The company’s focus is to offer quality training that is backed by a customer service team that provides outstanding support to all of the company’s customers (KnowledgeNet, 2013). There are many different options of training available to the company’s customers that provide flexibility for the customers that have limited time to focus on training. The company offers instructor-led training live over the web so that customers get the classroom feel and interaction without having to be in the classroom. There are also recorded versions of all the live classes to provide flexibility for customers that cannot make it to the live class. KnowledgeNet Enterprises LLC also provides practice labs, exams, and full library of online books to assist with the training (KnowledgeNet,...
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...When trying to figure out what information system is right for your company you must know what steps to take first when doing so. Our organization needs to bring all executives to the table to ensure every work item is addressed for each department as appropriate and clear strategic goals are identified. Now we can come up with a plan that involves a lot of brainstorming that focuses on what our organization needs. Once that is done, all departments and stakeholders, due diligence must be performed to identify any problems areas that need to be resolved before a new system selection is implemented. The last step in this process is simply coming up with an appropriate plan for issue management that can help you resolve any problems that may arise and to help us stay on our feet making targeted progress toward goals for our organization. According to the website http://www.healthcareitnews.com/blog/plan-healthy-system-selection-process, Communication should start day 1. IT staff may advocate for a system that is easiest to manage from a technical standpoint (one that reduces risk of technical error, requires fewer end user staff, or needs less maintenance). Clinical staff may be purely focused on a system that has an interface that is easier to navigate though and is less time consuming compared to the user interfaces of other potential vendors. It is important to identify each department’s agendas and needs prior to beginning the system selection process so that they can be discussed...
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...Project Plan Statement of Scope and Goals: Scope: The scope of this project is to provide Kudler Fine Foods with the ability to track individual customer purchases. These purchases are to be monitored as Loyalty Points for later redemption by the customer. The purpose of this project is to develop a system that tracks customer purchases through a Frequent Shopper Program thereby increasing revenue. Stakeholders: • The Customer: The entire process begins with someone who would like to purchase from KFF a product of service offered • The Employee: The employees make it possible for Kudler Fine Foods to meet the demands of their customers • Financial Institution: The financial institutions help by providing financial assistance as needed • Suppliers: The suppliers provide the wares that KFF sales to their customers • Distribution: The distribution team work together to get the products that customers have purchased to where they need to go Functions included in the project: • Finance and Accounting: Keeps track of the ledgers, vendor codes, retail sales, accounts, asset management, and information security for the business. • Sales and Marketing: Handles advertising, accounting, inventory management, and merchandise selection and pricing. • Frequent Shopper Program: Tracks and maintains records of individual shoppers for the purposes of rewarding those that increase their purchasing with loyalty points. The goal for this program is to provide the loyal customer...
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...Worldwide Experience, World-Class Expertise, Independent Counsel and Consultancy Loveryx Galaxy Associates(LGA) is a veteran army of thoroughly independent project handling professionals who are avidly dedicated to the support of capital projects management and development world over. They are always at the nerve center of the grandest industrial concerns across the globe. They tackle vital utilities and heavy industrial technicalities. LGA are masters in capital estimate consulting counsel and are superb project controllers. They lead while others follow. They stand out from the clutter; a clear cut above the rest. Our principal areas of consultation are wide and varied. In the area of project consultancy services, we are matchless and unbeaten. You can rely on us to get the best and the most helpful project execution plan. While noting that many projects conceived by great minds never see the light of the day, you can count on LGA to pull you out of your jinxed stagnation. We simply shape out your dreams to tangible reality. Further, we are doyens in drafting and implementing contracting strategies for various industries of global renown. We draft outstanding technology plans that are going to help your firm into actualizing the much-needed and timely trans formative shift from analog to digital systems and operations. We officiate and preside over great procurement strategies for firms and one can comfortably rely on us for the most technical corporate acquisitions. When...
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...statement (PE Figure 5-1). If you were an employee at Petrie’s Electronics, would you want to work on this project? Why or why not? ANS:Yes, because the project seems great . It will benefit the company and be fun and easy. There is a great team to support it as well. 2. If you were part of the management team at Petrie’s Electronics, would you approve the project outlined in the scope statement in PE Figure 5-1? What changes, if any, need to be made to the document? ANS:Yes. It has great information about the project and everyone backing it up. It shows what the purpose of the project is and it would benefit the company. There would be a good return on investment if the project works out. 3.ANS: Tangible costs :We think there would be hardware costs, labor costs, and operational costs. There will be employee training and building renovation costs too. Intangible costs: loss of customer goodwill, employee morale, and operational inefficiency. intangible benefits: There might be promotion of organizational learning and understanding, because they were in the project to learn. There might be improved processing efficiency, because they know the procedures more better. 4.ANS: We think it might be a high-risk project since the project size and structure are pretty large, and the user group don't seem very familiar with the development process. Since larger projects and little familiarity cause higher risks, We justify our answer. If we were a part of Jim's team, we might...
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...As a consultant you have been asked by the Universal Retail Corporation (URC) to develop an implementable project plan for a point of sale and stock control system for a proposed chain of retail outlets across Australia. You have been supplied the following information, information not available maybe assumed, this will be a competitive bid targeting the dual goals of quick implementation and low cost. Universal Retail Corporation (URC) is an aggressive player in the growing electronic gadgets market with a plan to open a chain of retail outlets to further their growth in the market and to combat the growing competitive threat from online purchases. Outlets will be located in major cities in seven states. The larger cities will have more than one store. Critical to sales is monitoring sales and stock turn to ensure adequate stock is available when demanded. Each store will be responsible for day-to-day operations, however, there is a strong central management structure at the national level. The services provided by the organization include volume buying to gain discounts, pricing,merchandising strategies, and consolidation of performance reporting for the corporate management.The Information Systems Department at URC's corporate office has been given the assignment to develop a transaction processing system that will apply modern RFID (Radio frequency identification) code scanning, starting at the warehouse and linking to points of sale, to provide automatic inventory control...
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...Case Study: Pontrelli Recycling, Inc. Teri Ashworth FIN 575 March 28, 2016 Larry Gonzales Case Study: Pontrelli Recycling, Inc. For this assignment, instructions were given to review Case Study: Pontrelli Recycling, Inc. in Project Management Accounting, Ch. 7. Within this review, specific elements of the case study are to be discussed. Particulars such as: ❖ Prepare an outline of a project plan based on the case study. ❖ Describe the seven primary planning activities. ❖ Evaluate project execution, efficiency, and alignment with the company’s financial strategy. ❖ Illustrate how project control can help mitigate risks for Pontrelli. The Pontrelli Recycling, Inc. is a recycling company whose mission is twofold: 1. Increase the efficiency of recycling usable materials in order to create a better environment for all. 2. Create value and a fair return on investments for the shareholders. Review Case Study: Pontrelli Recycling, Inc. in Project Management Accounting, Ch. 7. Prepare an outline of a project plan based on the case study. Describe the Seven Primary Planning Activities In staying within the Company’s Mission and financial goals and strategies, Pontrelli has identified seven primary activities. Pontrelli seven primary planning activities are: 1. Develop the Company’s mission statement. A mission statement should provide the core reason for the organization's...
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...integrate the existing variety of tools in use into a single integrated application. I have received a request from Hugh McCauley to develop an approach to replace the current HRIS. The current system was created in 1992 ("HRIS", 2013). With a new and improved system, Riordan will be able to become much more efficient, save time, and most importantly, save money. An advanced human resource management system can improve the company. According to the Service Request SR-rm-022, Riordan plans to put into place many of the existing HR tools into one integrated application so the company is able to benefit from a more refined information system within the Human Resource Department. Key factors that will help ensure that the information required for this project is gathered successfully will be identified in the following paper, and a detailed project plan will be created. This plan will provide a list off all tasks, resources, and a schedule and budget required to complete the project. Current System The company’s HRIS system was installed in 1992. It is a part...
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...Eating Healthy, Nutrition and Exercise Plan Final Project Jayme A. Perales SCI/241 September 15, 2013 Venessa Lee Eating Healthy, Nutrition and Exercise Plan Final Project Over the past nine weeks we have learned what it takes for our bodies to become healthy and maintain that level of healthiness. Our body needs a lot more then exercise to be considered healthy. There are six macro nutrients that we must include in our diet on a daily basis; protein, carbohydrates, lipids, water, vitamins and minerals. These six nutrients will provide energy for our body to perform its daily functions ("What Is A Nutrient?", 2013).. Being physically fit and healthy means that we must incorporate a well-balanced diet that includes all nutrients and daily exercise regimen, if we are missing a piece of the puzzle we will be off balanced causing some sort of negativity in our life. Diet plays a major role in the outcome of living a healthier lifestyle. Whatever we chose to consume on a daily basis will definitely affect our weight and overall health eventually. Depending on the size of individual, sex and amount of physical activity will reflect how many calories a person should intake to function properly. I am a 29 year old man, who is pretty active in the gym and recreational sports so the tracker suggested a 2800 calorie per day diet. I would never come close to the suggested calories per day because I am a bariatric patient. I normally consume around 1,000 to 1,300 calories per...
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...AED 201 Week 9 Final Project Professional Development Plan Get Tutorial by Clicking on the link below or Copy Paste Link in Your Browser https://hwguiders.com/downloads/aed-201-week-9-final-project-professional-development-plan/ For More Courses and Exams use this form ( http://hwguiders.com/contact-us/ ) Feel Free to Search your Class through Our Product Categories or From Our Search Bar (http://hwguiders.com/ ) AED 201 Week 9 Final Project Professional Development Plan Final Project: Professional Development Plan Resources: Introduction to Teaching, Appendix A, and INTASC principles at http://cte.jhu.edu/pds/resources/intasc_principles.htm Review the guidelines in Appendix A. Use Appendix A to help you create a Professional Development Plan—a component that may be added to your professional portfolio. Write a 2,100- to 2,500-word paper composed in Microsoft© Word, include answers to the following questions: What are your goals in the next 5 years? In the next 10 or more years? What steps are necessary to get you to your goals? What obstacles might you foresee and how will you overcome them? What is one principle from the INTASC Principles Web site (http://cte.jhu.edu/pds/resources/intasc_principles.htm ) that you feel you must improve the most to be effective in the education profession? What existing professional development programs might you pursue to address the need to improve in this area? What professional development programs might...
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...Appendix A Final Project Overview and Timeline Final Project Overview In completing each assignment, you build the sections of an Information Security Policy. Final Project Timeline You should budget your time wisely and work on your project throughout the course. As outlined below, the assignments in the course are designed to assist you in creating your final project Information Security Policy. If you complete your course activities and use the feedback provided by the instructor, you will be on the right track to successfully complete your final project of creating an Information Security Policy. □ Week One: Introduction Review the two company profiles provided in your syllabus and select the one you will use for your final project company. You design the Information Security Policy for this company throughout the course. Once you have decided which company you are using, it may not be changed; therefore, considerable thought should be put into this decision. Next, decide which type of information security policy—program-level, program-framework, issue-specific, or system-specific—is appropriate for your final project company. Assignment: Final Project Information Security Policy: Introduction Complete and submit Appendix C. Note. Section 1 Introduction of Appendix C corresponds to Section 2 of Appendix B in the final compilation due in Week Nine. In completing Appendix C, provide an overview of your final project company...
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...Final Project Plan Instructions Your final project will be to analyze, design, and document a simple program that utilizes a good design process and incorporates sequential, selection and repetitive programming statements as well as at least one function call and the use of at least one array. The specific problem you need to solve for the final project is: Design a program that will allow a user to Input a list of your family members along with their age and state where they reside. Determine and print the average age of your family and print the names of anyone who live in Texas. Final Project Deliverables: There are two deliveries for this project. The first delivery is the project plan which provides your problem statements, problem analysis, and how it will comply with the project specifications. The project plan is worth 10% of your grade. The final delivery will be your completed project design along with your code comments and comprehensive test plan. The final delivery is worth 20% of your grade. Your project plan is due in week 7 by midnight EST, on the specific date posted in the class schedule. The final delivery is due no later than the last day of class. Your instructor’s policy on late projects applies to this project. Example Project Plan and Final Project template files, containing the required sections are included in the available resources. You should use this document to start your writing and fill in all of the details required. Project...
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