...Introduction As the world’s population continues to grow and the middle class is on the rise, we have the issue and responsibility to grow in our ethical and sustainable practices in business. Conventional business models are no longer sustainable and as government regulations continue and the consumer speaks out against unsustainable and unethical practices, business will need to alter their goals toward a sustainable model. The main focus of business is of course profit but in order to make the profit, there needs to be standards that are in place to promote and sustain the consumer’s interest in ecology, ethics, and the economy. Specifically, business needs to be innovative and try to create their products with the minimal amount of environmental impact. In addition, the business needs to be liable for the ethical treatment of all employees including the employees of their suppliers and the sustainability of their suppliers. A company cannot claim to be sustainable and yet their suppliers are causing destruction to the environment or becoming wrapped up in ethical violations of their employees. The following will review the sustainability and ethical practices of two leading brands, General Motors (GM) and Nissan. General Motors is based out of Detroit, Michigan, and produces brands that include Chevrolet, Buick, GMC, Cadillac, and others. Nissan is headquartered in Nishi-ku, Yokohama, Japan. These two companies are fairly different in focus. General Motors relies...
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...S. auto manufacturers are also designed a lot of beautiful cars for the Chinese market. However, U.S. carmakers know that the most important market is not China, for whom the most important market is the United States. American car companies made cars sold in the U.S. and only a part of the vast majority of exports, although it was noted that Japanese cars are very popular in the U.S; however, most Americans still choose the American car. Why? Because Americans think that the U.S. auto industry is very important, and to buy American cars means provide a support to the automotive industry. Began in the 2008, the financial crisis brought the U.S. economy a lot of negative effects, and most of American people put their hopes of economic recovery on the automotive industry. Because they believe that recovery in the automotive industry will drive the revitalization of other industries. There is no doubt that the U.S. auto industry and economic development are closely linked, and is very important for the U.S. auto industry. Why the automobile industry is so important to U.S economic development? The United States is one of the world’s most developed and richest countries, and the U.S. auto industry has long been an important support to the country’s development. Automobile manufacturing industry in the United States has a long history, and the lives of every American may be associated with the automotive industry. Why Americans cannot live without car manufacturing industries? Obviously...
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...driving us to environmental destruction, three aspects need to be considered. Firstly, examining the various ways in which cars pollute will present evidence that our pursuit of personal mobility is destroying the environment. Secondly, we must examine where this pursuit comes from with the help of theories by Peter Freund and Martin George, Alisdair Aird, Matthew Paterson and Wolfgang Sachs. The final section will demonstrate some solutions to the environmental crisis and whether or not they will save us from environmental destruction. While this analysis will demonstrate that our pursuit of personal mobility is driving us to environmental destruction, it is already clear that the environmental and energy crises ‘are working against continued auto hegemony in transport’ (Freund and Martin: 1993, vii). Mobility, especially personal mobility, comes at a price- the environment. In John Whitelegg’s Critical Mass, it states that on a global scale, motor vehicles account for one-third of world oil consumption (1997: 114), and that the use of cars has led to a rise in the global mean temperature which by 2025 could have risen by 1 degree (1997:115). The effects of global warming will lead us to environmental destruction. As well as a change in climate, it has affected rainfall patterns, increased tropical storms, damaged agricultural production, and led to a rise in sea levels and coastal erosion. Whitelegg goes on to say that the average concentration of carbon dioxide increased from...
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...R e se a rc h a n d Stat i s t i c s B r a n c h working paper 16/2009 Impact of the Global Economic and Financial Crisis over the Automotive Industry in Developing Countries UNITED NATIONS INDUSTRIAL DEVELOPMENT ORGANIZATION RESEARCH AND STATISTICS BRANCH WORKING PAPER 16/2009 Impact of the Global Economic and Financial Crisis over the Automotive Industry in Developing Countries Peter Wad Copenhagen Business School UNITED NATIONS INDUSTRIAL DEVELOPMENT ORGANIZATION Vienna, 2010 This paper was prepared by Peter Wad, UNIDO consultant and backstopped by Nobuya Haraguchi, UNIDO staff member, Research and Statistics Branch, Programme Coordination and Field Operations Division. Iguaraya Saavedra provided administrative support. The designations employed, descriptions and classifications of countries, and the presentation of the material in this report do not imply the expression of any opinion whatsoever on the part of the Secretariat of the United Nations Industrial Development Organization (UNIDO) concerning the legal status of any country, territory, city or area or of its authorities, or concerning the delimitation of its frontiers or boundaries, or its economic system or degree of development. The views expressed in this paper do not necessarily reflect the views of the Secretariat of the UNIDO. The responsibility for opinions expressed rests solely with the authors, and publication does not constitute an endorsement by UNIDO. Although great care has...
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...Case Study Top 3 Local Companies with best CSR: 1. San Miguel Corporation 2. Nestle PH 3. Isuzu PH San Miguel Corporation Industry definition- San Miguel Corporation is the largest publicly listed food, beverage and packaging company in the Philippines. It has been in the industry since 1890being founded by Don Enrique Maria Baretto. Since then, the SMC ensure that its strategy, organizational structure and processes, and external relationships were adequate to confront the expected threats and to capitalize on the opportunities facing it domestically and internationally. Overview of the industry- a. market size and growth San Miguel Corporation has a sizable international presence. The company has over 100 facilities in the Philippines, Southeast Asia, China, and Australia. Its major operating facilities include five breweries, four glass plants, two metal closure and lithography plants, two plastic case plants, and a coconut oil mill. San Miguel is one of the Philippines' biggest private employers, with over 25,900employees. The company reported a net income of $171 million in 2005. As of the first half of 2006, the company's net income had grown 15 percent from a year earlier toP4.36 billion. b. industry profitability The company reported a net income of $171 million in 2005. As of the first half of 2006, the company's net income had grown 15 percent from a year earlier toP4.36 billion. c. major players The major players are Asia Brewery Inc...
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...Project Title: Realization of Green Cloud Computing ~ Green EDI collaborating with Financial EDI ~ Project Leader Name: Youichiro Kojima Organization/Company: Kojima Press Industry Co.,Ltd., Japan Nominated by: Japan Association for Simplification of International Trade Procedures (JASTPRO) Abstract: This Green Cloud Computing project has achieved the significant reduction of Cost and CO2 through the cloud computing while realizing EDI for SMEs, REACH and Financial settlement. Executive Summary: Our approach toward Green IT started with internal activities under the slogan of “CO2 reduction through Green IT” in 2005. Our group companies achieved significant results by integrating hardware and using common software. To produce further effects, these activities need to be practiced in society as a whole. For that purpose, we have developed “Green Cloud Computing,” a social action program focused on the automotive parts industry and small and medium-sized businesses outside the framework of a single company. With the spread of the Internet, web-based EDI (electronic data interchange) systems have been increasingly used as a means to exchange information between individual companies. In the automotive parts industry in among SMEs, where no industry-standard EDI system has been established, many different terminals and screens must be used, due to the lack of system integration between companies. In addition, not many small and medium-sized businesses have introduced computer...
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...TERM PAPER ON GREEN BANKING AND ITS PRACTICES IN BANGLADESH Submitted to: Mrs.Dipannita Battacharjee Assistant Professor Department of Marketing Studies University of Chittagong Submitted By: M.Ariful Aziz Kanon 4th Year, BBA (Hons.) ID-07304020 Session: 2006-2007 Department of Marketing Studies University of Chittagong. Date of Submission: …… July 2012 Introduction: Green Banking is no more new concept in today`s world.The concept of Green is to minimize environmental degradation and making this planet habitable and its being used in Banking sector which is presently known as Green Banking.The concept of Green Banking was developed in the western countries. Green Banking is a general term, which can cover a multitude of areas from a bank being environmentally friendly to how and also where their money is invested. Green Banking refers and emphases on environmental-friendly practices and reducing carbon footprint from banking activities. A green bank is a bank that promotes environmental and social responsibility but operates as a traditional community bank and provides excellent services to investors and clients. Its progressive approach to the community and the earth makes it different from the crowd. A green bank is also called ethical bank, environmentally responsible bank, socially responsible bank, or a sustainable bank, and is expected to consider all the social and environmental factors. These...
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...South Asian Economic Students Meet 2012 | Agenda for Greening the South Asian Economy | Potential Energy Saving Capabilities of Emerging Cities: A Case of Hyderabad | L. Sai Anurag 11/10/2012 | Essay Proposal Since gaining Independence, the Indian Subcontinent has been one of the most promising areas for development and has increasingly made its presence felt in the global economic scenario with rapid progress in both the manufacturing and the services sector. India is the second fastest growing economy in the world, with a GDP growth rate of 9.4 percent in the financial year 2006-07. However, due to the impact of the global recession the policy paralysis in the country growth rate had fallen to 5.3% in Q4 FY’12. Contraction is the manufacturing sector and the falling rupee has deteriorated India’s position further. The resultant impact of the initial rapid GDP growth has been an increase in the per capita GDP and also an increase in the income levels of both rural and urban households. Achieving this growth also meant a tremendous rise in the use of energy across all the sectors of the economy as well albeit at a slower pace. The major point of concern here is not the magnitude of energy driving this growth but the quality and structure of this energy growth. India has immensely contributed to the growth of the South Asian Economy by taking up economic reforms and giving a tremendous boost to industry. India’s favorable demographic mix, its abundance...
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...GEOG 2210 S14 Dhurim Gjureci The Measure of Ecological Footprint in Hopes to Reduce Human Consumption on the Earths Resources To: Benjamin Bradshaw GEOG*2210 (DE) S14 Environment and Resources From: Dhurim Gjureci 0678764 Thursday, July 17, 2014 The Measure of Ecological Footprint in Hopes to Reduce Human Consumption on the Earths Resources 1 GEOG 2210 S14 Dhurim Gjureci The Measure of Ecological Footprint in Hopes to Reduce Human Consumption on the Earths Resources By: Dhurim Gjureci Table of Contents What is Ecological Footprint? How is Ecological Footprint Measured? The Current State of the Earth Canada’s Ecological Footprint The Importance of Knowing Our Ecological Footprint Reduction...
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...UBurger Goes to China UBurger is a fast-casual food chain that is committed to serving fresh high quality products to a discerning populace. They specialize in a selection of burgers topped with fresh produce and sauces with three choices of protein - beef, chicken, and vegetarian patties. In addition to their staple burgers, they also serve french fries and milkshakes. We would like to take UBurger to Shanghai, China to profit from the market for American fast food which has emerged in the industrialized country. UBurger is not the first to follow down this path; many others such as McDonald’s and YUM! Brands have done the same. We feel that these other brands have left an opportunity for a healthier line of food to strive. Given that UBurger does not have the same network of international support as these other brands, a joint-venture would be the best mode of entry to this new market. Real Kung Fu - China’s largest fast food restaurant - would become partners with UBurger in this new venture. As the UBurger Brand grows, we will open additional stores across the nation. Within three years, we will have opened a new location in Beijing and then spread out from there, eventually opening locations in the capitals of all of China’s provinces. UBurger serves signature burgers that are topped with a variety of fresh produce and sauces in its fast-casual food chain locations. The addition of and attention to this produce and these sauces creates separation from traditional fast...
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...Table of Contents Chapter 1 INRODUCTION 1.1 Company Background, Geographical area 1.2 Overall investment in Oil and gas production 1.3 Vision, Mission statements, goal, objective 1.4 Competitive advantages Chapter 2 Strategic Management process 2.1 Competitive advantages 2.2 External Analysis ( PESTEL, Industry analysis using Poters five forces) 2.3 Internal Analysis (Resources and capabilities of the company) 2.4 SWOT Analysis Chapter 3 Strategy Formulation. 3.1 Business level strategies 3.2 Corporate level strategies Chapter 4 Strategy Implementation 4.1 Structure, control, corporate governance, culture, business ethics, 4.2 Decision making structure, CSR Chapter 5 Conclusion & Recommendation 5.1 Conclusion 5.2 Recommendation 5.3 References 5.4 Appendices ( Appendix A,B,C,D) Chapter 1 INRODUCTION I had an...
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...Robert Bosch GmbH is a technology-based corporation which was founded by Robert Bosch in Stuttgart, Germany in 1886. Robert Bosch GmbH is the world's largest supplier of automobile components, and has business relationships with virtually every automobile company in the world. The headquarters of Bosch is in Gerlingen, near Stuttgart. Franz Fehrenbach became Chairman on 1 July 2003. The Bosch Group comprises more than 320 subsidiary companies. THE LOGO The Bosch logo represents a simple magneto armature and casing, one of the first components produced by the business. TOP MANAGEMENT AT BOSCH : * CEO : Franz Fehrenbach * Chairman of the Board : Hermann Scholl * Director : Tilman Todenhofer * DEPUTY CEO : Siegfried Dais * Sales And Marketing : Rudolf Colm * CFO : Gerhard Kümmel BOSCH’S HISTORY: AT A GLANCE 1886 | Opening of Workshop for Precision Mechanics and Electrical Engineering in Stuttgart on 15 November | 1887 | First low-voltage magneto from Bosch for stationary petrol engines | 1897 | First low-voltage magneto ignition for motor vehicle internal combustion engines | 1901 | First plant in Stuttgart | 1902 | First commercially viable high-voltage spark plug | 1906 | Production of 100,000th magneto ignition | 1906 | Introduction of eight-hour working day | 1910 | Opening of plant in Stuttgart-Feuerbach | 1913 | Start of production of headlights | 1918 | American...
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...1. Introduction In recent decades, Aston Martin has developed to be an iconic marque symbolized with luxury and elegance since 1913 (Aston Martin, 2015). However, Aston Martin has slowed down the market demand in Europe and North America (KPMG, 2013: 12). Nevertheless, Aston Martin plans to do an investment to expand the global market (Tift, 2015), Meanwhile, because Turkey is the fastest rising country for luxury cars, it seems advisable to target Turkey as a potential developing market (Porturkey, 2013). This report will attempt to evaluate the expansion of Aston Martin in Turkey with macro PESTLE analysis, followed by SWOT analysis, a market entry strategy and concluding recommendation for future marketing strategies based on the previous analysis. 2. PESTLE analysis 2.1. Political Turkish politics has become more stable and 50 political parties has compete in freedom, Turkey's political development is moving towards the EU accession process, the rule of law and civil liberties have been actively improved (Abylkassymova et al, 2011: 8; World Bank, 2015). Moreover, Turkey has significantly low trade barrier due to its customs union with the EU, Foreign companies are attracted by low income tax of 20%, which is an important driver of foreign direct investment(FDI) (Abylkassymova et al, 2011: 11). Furthermore, Turkey is a place where relatively easy to begin a business, as reported by the World Bank’s Doing Business Report 2015, which ranks Turkey above Italy and...
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...Submitted in the partial fulfillment of requirement for theaward of degree in Master of Business Administration (MBA)(2009-20011) Supervised by Submitted By Narender tanwar Rahul GandhiFaculty 09/MBA/040B.S.A.I.T.MFARIDABAD Submitted toController of ExaminationMaharishi Dayanand University, Rohtak PREFACE Marketing should not be looked upon in a vacuum or in isolation. It is an essence taking aview of the whole business organization and its ultimate objective concern for marketingmust penetrate all areas of the enterprise. Market survey in today’s competitive world is amust for every organization.This project is a study of marketing strategy of Hero Honda. The rational behind this particular study is to find out the present market scenario of various brands & to find outthe corporate need and perception. It was a pleasurable experience to conduct a researchon behalf of Hero Honda pertaining to the study of the Automobile Sector.Conclusion and there by recommendation has been arrived at by proper and justifiedinterpretation of the result derived from the above said analytical tools and techniques. DECLARATION I Rahul Gandhi, Class MBA –IV Semester of B.S.A.I.T.M Faridabad hereby declarethat the project entitled “ MARKETING STRATEGY ” HERO HONDA PVT. 2 [pic] [pic][pic]LTD . is an original work and the same has not been submitted to any other institutions for the award of any other degree. The feasible suggestion has been dulyincorporated...
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...Regions, Economy and Society 2010, 3, 443–457 doi:10.1093/cjres/rsq009 Advance Access publication 1 April 2010 The Tata Nano, the global ‘value’ segment and the implications for the traditional automotive industry regions Peter Wells Cardiff Business School, Cardiff University, Aberconway Building, Colum Drive CF10 3EU, UK, wellspe@cardiff.ac.uk Received on June 30, 2009; accepted on March 4, 2010 Downloaded from cjres.oxfordjournals.org at East China Normal University on May 24, 2011 This paper provides a case study of the Tata Nano, a low-price car designed primarily in and for the Indian market, and its implications for the developed industrial markets. While the Nano is a classic ‘disruptive’ innovation in an Indian context, this paper argues that the car and its emulators have the potential to undermine the viability of the European automotive industry whose business is premised on technological sophistication, premium branding and high price. In an era of greater austerity, the ‘value for money’ segment is the one with global growth potential in emergent markets as well. The paper concludes that policy makers in Europe will need to decide how to react to the rather different vision of automobility offered by the Nano. Keywords: Tata Nano, automotive industry, strategy, regional development, economic policy, price competition JEL Classifications: F01, L11, L52, L62 Introduction In March 2009, the Indian company Tata launched the long-awaited Nano model, intended...
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