...Button, Button RICHARD MATHESON The package was lying by the front door-a cube-shaped carton sealed with tape, their name and address printed by hand: "Mr. and Mrs. Aurthur Lewis, 21 7 E. Thirty-seventh Street, New York, New York 10016." Norma picked it up, unlocked the door, and went into the apartment. It was just getting dark. After she put the lamb chops in the broiler, she sat down to open the package. Inside the carton was a push-button unit fastened to a small wooden box. A glass dome covered the button. Norma tried to lift it off, but it was locked in place. She turned the unit over and saw a folded piece of paper Scotch-taped to the bottom of the box. She pulled it off: "Mr. Steward will call on you at 8:00P.M." Norma put the button unit beside her on the couch. She reread the typed note, smiling. A few moments later, she went back into the kitchen to make the salad. The doorbell rang at eight o'clock. ''I'll get it," Norma called from the kitchen. Arthur was in the living room, reading. There was a small man in the hallway. He removed his hat as Norma opened the door. "Mrs. Lewis?" he inquired politely. "Yes?" ''I'm Mr. Steward." "Oh, yes." Norma repressed a smile. She was sure now it was a sales pitch. 103 SHORT STORY DECISIONS DECISIONS "May I come in?" asked Mr. Steward. ''I'm rather busy," Norma said, ''I'll get you your whatchamacallit, though." She started to turn. "Don't you want to know what it is?" Norma turned back. Mr. Steward's tone had been offensive...
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...STRATEGIES BETWEEN JAPANESE AND KOREAN COSMETICS COMPANIES IN THAILAND’S MARKET MATHAVEE REUNGSINPINYA Major in Business Administration GRADUATE SCHOOL OF COMMERCE WASEDA UNIVERSITY 35092351-8 C.E. PROF. GROSSBERG PROF. SUGIURA D.E. PROF. FUJITA Table of Contents CHAPTER 1. SECTION 1. SECTION 2. SECTION 3. SECTION 4. CHAPTER 2. SECTION 1. SECTION 2. SECTION 3. INTRODUCTION ................................................................................... 1 INTRODUCTION ............................................................................................ 1 OBJECTIVE OF THE STUDY........................................................................... 3 RESEARCH METHODOLOGY ......................................................................... 3 STRUCTURE OF PAPER ................................................................................. 4 INDUSTRY ANALYSIS .......................................................................... 5 THAILAND’S COSMETIC MARKET ................................................................. 5 JAPANESE COSMETICS IN THAILAND ........................................................... 8 KOREAN COSMETICS IN THAILAND ........................................................... 10 CHAPTER 3. MARKETING STRATEGIES OF MAJOR JAPANESE AND KOREAN COSMETIC COMPANIES ..............................................................................................14 SECTION 1. JAPANESE COSMETICS COMPANIES ................
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...Influence and Political Communication Commons, and the Sociology of Culture Commons Recommended Citation Gelles, Rebecca, "Fair and Lovely: Standards of Beauty, Globalization, and the Modern Indian Woman" (2011). Independent Study Project (ISP) Collection. Paper 1145. http://digitalcollections.sit.edu/isp_collection/1145 This Unpublished Paper is brought to you for free and open access by the SIT Study Abroad at DigitalCollections@SIT. It has been accepted for inclusion in Independent Study Project (ISP) Collection by an authorized administrator of DigitalCollections@SIT. For more information, please contact digitalcollections@sit.edu. FAIR AND LOVELY: STANDARDS OF BEAUTY, GLOBALIZATION, AND THE MODERN INDIAN WOMAN Rebecca Gelles Academic Director: Tara Dhakal ISP Advisor: Pramada Menon, independent lecturer School for International Training India Sustainable Development and Social Change Program Fall 2011 Gelles 1 Table of Contents Acknowledgements………………………………………………………………………………..2 Abstract……………………………………………………………………………………………2 Introduction………………………………………………………………………………………..2 Traditional Indian Beauty…………………………………………………………………………7 The Modern Indian Woman……………………………………………………………………...11 Skin………………………………………………………………………………………………12 Hair………………………………………………………………………………………………15 Figure…………………………………………………………………………………………….18 Clothing………………………………………………………………………………………….21 Societal...
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...Button, Button RICHARD MATHESON The package was lying by the front door-a cube-shaped carton sealed with tape, their name and address printed by hand: "Mr. and Mrs. Aurthur Lewis, 21 7 E. Thirty-seventh Street, New York, New York 10016." Norma picked it up, unlocked the door, and went into the apartment. It was just getting dark. After she put the lamb chops in the broiler, she sat down to open the package. Inside the carton was a push-button unit fastened to a small wooden box. A glass dome covered the button. Norma tried to lift it off, but it was locked in place. She turned the unit over and saw a folded piece of paper Scotch-taped to the bottom of the box. She pulled it off: "Mr. Steward will call on you at 8:00P.M." Norma put the button unit beside her on the couch. She reread the typed note, smiling. A few moments later, she went back into the kitchen to make the salad. The doorbell rang at eight o'clock. ''I'll get it," Norma called from the kitchen. Arthur was in the living room, reading. There was a small man in the hallway. He removed his hat as Norma opened the door. "Mrs. Lewis?" he inquired politely. "Yes?" ''I'm Mr. Steward." "Oh, yes." Norma repressed a smile. She was sure now it was a sales pitch. 103 SHORT STORY DECISIONS DECISIONS "May I come in?" asked Mr. Steward. ''I'm rather busy," Norma said, ''I'll get you your whatchamacallit, though." She started to turn. "Don't you want to know what it is?" Norma turned back. Mr. Steward's tone had...
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...Sydney Sheldon - If Tomorrow Comes If Tomorrow Comes Sydney Sheldon Hmmm, looks like another genie got out of the bottle Me Fiction Scanned and fully proofed by nihua, 2002-03-24 v4.1 CR/LFs removed and formatting tidied. pdb conversion by bigjoe. IF TOMORROW COMES by Sidney Sheldon, ©1985 BOOK ONE Chapter 01 New Orleans THURSDAY, FEBRUARY 20--- 11:00 P.M. She undressed slowly, dreamily, and when she was naked, she selected a bright red negligee to wear so that the blood would not show. Doris Whitney looked around the bedroom for the last time to make certain that the pleasant room, grown dear over the past thirty years, was neat and tidy. She opened the drawer of the bedside table and carefully removed the gun. It was shiny black, and terrifyingly cold. She placed it next to the telephone and dialed her daughter's number in Philadelphia. She listened to the echo of the distant ringing. And then there was a soft "Hello?" "Tracy... I just felt like hearing the sound of your voice, darling." "What a nice surprise, Mother." "I hope I didn't wake you up." "No. I was reading. Just getting ready to go to sleep. Charles and I were going out for dinner, but the weather's too nasty. It's snowing hard here. What's it doing there?" Dear God, we're talking about the weather, Doris Whitney thought, when there's so much I want to tell her. And can't. "Mother? Are you there?" Doris Whitney stared out the window. "It's raining." And she thought, How melodramatically appropriate. Like an...
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...fixed, fixed prices 有定价 discount 打折扣 change 零钱 to keep the bill 留发票 to wrap up 包装 free of charge 不收费 to deliver 送 be al sold out, out of stock 售空 shop assistant, salesman 售货员 saleswoman 女售货员 glassware counter 玻璃器皿部 enamel ware 搪瓷器皿 haberdashery 男子服饰用品 confectionery 糖果糕点 cosmetics 化妆用品 stationery 文具 fabrics 纺织品 dry goods 服装 ready-made clothes, off-the-peg, ready-to-wear 成衣,现成服装 men's wear 男服 women's wear 女服 underwear 内衣裤 sports goods, athletic equipment 体育用品 sundries 零星小物 toilet articles 盥洗用品 towel 毛巾 handkerchief 手帕 toilet soap 香皂 shampoo 洗发香波 soap 肥皂 laundry soap 洗衣皂 soap powder 肥皂粉 soap flakes 皂片 medicated soap 药皂 detergent 洗衣粉 cleanser 去污粉 tooth paste 牙膏 tooth brush 牙刷 toilet mirror 梳妆镜 hair brush 发刷 hair vaseline 发蜡 cosmetics 化妆品 lipstic 口红, 唇膏 face powder 粉 compact 粉盒 powder puff 粉扑 cold cream 香脂 vanishing cream 雪花膏 perfume, scent 香水 perfume spray 香水喷子 coat hanger 挂衣架 clothes-peg, clothes pin 晒衣夹 string bag, net bag 网兜 thermos bottle 热水瓶 cap, cork 热水瓶瓶盖 travellers' water bottle, water flask, canteen 旅行水壶 lunch box, canteen 饭盒 thread 线 needle 针 button 钮扣 zipper 拉链 key-ring 钥匙圈 torch, flashlight 手电 bulb 灯泡 battery 电池 lock 锁 watch, wrist watch 表, 手表 watch band 表带 watch chain 表链 clock 钟 alarm clock 闹钟 electric clock 电钟 umbrella 雨伞 parasol, sun umbrella 阳伞 knapsack 背包 handbag 女手提包 briefcase, portfolio 公事包 travelling bag 旅行包 suitcase 手提箱 trunk 大衣箱 magnifying glass 放大镜 binoculares 望远镜 hot-water...
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...Ok. First, I just want to say that I think it is so cool that you guys have this awesome forum. I’ve never had a good reason to post in it before, but, well, I’m in Mr. McMurtry’s 10th grade honors English class (go me), and our half-year fiction project is due just before winter break, which is coming up. Ok. So, before you read this, you should know that I already asked Mr. McMurtry if I could write my fiction project in an experimental science fiction style and make lots of horrible, malicious, false, and hateful blood libels against the Mormons, and he asked what I had in mind, and I told him that I thought it could be cool to write a story that consisted entirely of a War between Mormons and Scientologists and Atheist Texan Cowboys in the Future, and he said that would be fine. I knew he’d let me do it, as his homosexuality is a well known fact to the student body, and therefore his concomitant openness to avant-guard art and literature and experimentation and stuff like that. Not like the other English teacher, Ms. Nichols, who is the sort of totally sexless spinster that makes her students write poems about Jesus, which I’m pretty sure is fucking illegal, although I’m sure nobody in this hick town cares. God and Football, all the way. Ok, so, then I didn’t do any work on it at all until last night. We had to do a one-page outline a few weeks ago, which is so stupid, so I did it on the bus and I have no idea what I wrote, so last night I just started over from scratch...
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...Gabriel Garcia Marquez One Hundred Years of Solitude Chapter 1 MANY YEARS LATER as he faced the firing squad, Colonel Aureliano Buendía was to remember that distant afternoon when his father took him to discover ice. At that time Macondo was a village of twenty adobe houses, built on the bank of a river of clear water that ran along a bed of polished stones, which were white and enormous, like prehistoric eggs. The world was so recent that many things lacked names, and in order to indicate them it was necessary to point. Every year during the month of March a family of ragged gypsies would set up their tents near the village, and with a great uproar of pipes and kettledrums they would display new inventions. First they brought the magnet. A heavy gypsy with an untamed beard and sparrow hands, who introduced himself as Melquíades, put on a bold public demonstration of what he himself called the eighth wonder of the learned al-chemists of Macedonia. He went from house to house dragging two metal ingots and everybody was amazed to see pots, pans, tongs, and braziers tumble down from their places and beams creak from the desperation of nails and screws trying to emerge, and even objects that had been lost for a long time appeared from where they had been searched for most and went dragging along in turbulent confusion behind Melquíades’ magical irons. “Things have a life of their own,” the gypsy proclaimed with a harsh accent. “It’s simply a matter of waking up their souls.” José...
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...In Cold Blood Truman Capote I. The Last to See Them Alive The village of Holcomb stands on the high wheat plains of western Kansas, a lonesome area that other Kansans call "out there." Some seventy miles east of the Colorado border, the countryside, with its hard blue skies and desert-clear air, has an atmosphere that is rather more Far West than Middle West. The local accent is barbed with a prairie twang, a ranch-hand nasalness, and the men, many of them, wear narrow frontier trousers, Stetsons, and high-heeled boots with pointed toes. The land is flat, and the views are awesomely extensive; horses, herds of cattle, a white cluster of grain elevators rising as gracefully as Greek temples are visible long before a traveler reaches them. Holcomb, too, can be seen from great distances. Not that there's much to see simply an aimless congregation of buildings divided in the center by the main-line tracks of the Santa Fe Rail-road, a haphazard hamlet bounded on the south by a brown stretch of the Arkansas (pronounced "Ar-kan-sas") River, on the north by a highway, Route 50, and on the east and west by prairie lands and wheat fields. After rain, or when snowfalls thaw, the streets, unnamed, unshaded, unpaved, turn from the thickest dust into the direst mud. At one end of the town stands a stark old stucco structure, the roof of which supports an electric sign - dance - but the dancing has ceased and the advertisement has been dark for several years. Nearby is another building...
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...In Cold Blood Truman Capote I. The Last to See Them Alive The village of Holcomb stands on the high wheat plains of western Kansas, a lonesome area that other Kansans call "out there." Some seventy miles east of the Colorado border, the countryside, with its hard blue skies and desert-clear air, has an atmosphere that is rather more Far West than Middle West. The local accent is barbed with a prairie twang, a ranch-hand nasalness, and the men, many of them, wear narrow frontier trousers, Stetsons, and high-heeled boots with pointed toes. The land is flat, and the views are awesomely extensive; horses, herds of cattle, a white cluster of grain elevators rising as gracefully as Greek temples are visible long before a traveler reaches them. Holcomb, too, can be seen from great distances. Not that there's much to see simply an aimless congregation of buildings divided in the center by the main-line tracks of the Santa Fe Rail-road, a haphazard hamlet bounded on the south by a brown stretch of the Arkansas (pronounced "Ar-kan-sas") River, on the north by a highway, Route 50, and on the east and west by prairie lands and wheat fields. After rain, or when snowfalls thaw, the streets, unnamed, unshaded, unpaved, turn from the thickest dust into the direst mud. At one end of the town stands a stark old stucco structure, the roof of which supports an electric sign - dance - but the dancing has ceased and the advertisement has been dark for several years. Nearby is another building...
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...THE PDMA HANDBOOK OF NEW PRODUCT DEVELOPMENT T HIRD E DITION Kenneth B. Kahn, Editor Associate Editors: Sally Evans Kay Rebecca J. Slotegraaf Steve Uban JOHN WILEY & SONS, INC. Cover image: © Les Cunliffe/iStockphoto Cover design: Elizabeth Brooks This book is printed on acid-free paper. Copyright © 2013 by John Wiley & Sons, Inc. All rights reserved Published by John Wiley & Sons, Inc., Hoboken, New Jersey Published simultaneously in Canada No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the Publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, 222 Rosewood Drive, Danvers, MA 01923, (978) 750-8400, fax (978) 646-8600, or on the web at www.copyright.com. Requests to the Publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, (201) 748-6011, fax (201) 7486008, or online at www.wiley.com/go/permissions. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with the respect to the accuracy or completeness of the contents of...
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...system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be directed to permissions@hbsp.harvard.edu, or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163. Library of Congress Cataloging-in-Publication Data Kim, W. Chan. Blue ocean strategy: how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne. p. cm. Includes bibliographical references and index. ISBN 1-59139-619-0 (hardcover: alk. paper) 1. New products. 2. Market segmentation. I. Mauborgne, Renée. II. Title. HF5415.153.K53 2005 658.8 02—dc22 2004020857 The paper used in this publication meets the requirements of the American National Standard for Permanence of Paper for Publications and Documents in Libraries and Archives Z39.48–1992 To friendship and to our families, who make our worlds more meaningful ( ) ( ) ( ) ( ) Contents Preface Acknowledgments ix xiii Part One: Blue Ocean Strategy 1 2 Creating Blue Oceans Analytical Tools and Frameworks 3 23 Part Two: Formulating Blue Ocean Strategy 3 4 5 6 Reconstruct Market Boundaries Focus on the Big Picture, Not the Numbers Reach Beyond Existing Demand Get the Strategic Sequence Right 47 81 101 117 viii...
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...was asked to try to assist. I am happy to be able to share the materials that follow, such as they are, in the hope that they may be of some use and benefit to others. The simple teaching device I used was three-fold: 1. Make a note of an idiom/expression 2. Define and explain it in understandable words (including synonyms.) 3. Give at least three sample sentences to illustrate how the expression is used in context. For instance, Idiom: “It’s a done deal.” Definition: “We agree. Everything has been decided. We’re ready to sign the contract.” Examples: 1. “The bank has confirmed the loan agreement, so It’s a done deal.” 2. “The court has approved the restructuring plan, so it’s a done deal.” 3. “The Senior Partner has signed my promotion papers, so it’s a done deal.” If a student came to me...
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...62118 0/nm 1/n1 2/nm 3/nm 4/nm 5/nm 6/nm 7/nm 8/nm 9/nm 1990s 0th/pt 1st/p 1th/tc 2nd/p 2th/tc 3rd/p 3th/tc 4th/pt 5th/pt 6th/pt 7th/pt 8th/pt 9th/pt 0s/pt a A AA AAA Aachen/M aardvark/SM Aaren/M Aarhus/M Aarika/M Aaron/M AB aback abacus/SM abaft Abagael/M Abagail/M abalone/SM abandoner/M abandon/LGDRS abandonment/SM abase/LGDSR abasement/S abaser/M abashed/UY abashment/MS abash/SDLG abate/DSRLG abated/U abatement/MS abater/M abattoir/SM Abba/M Abbe/M abbé/S abbess/SM Abbey/M abbey/MS Abbie/M Abbi/M Abbot/M abbot/MS Abbott/M abbr abbrev abbreviated/UA abbreviates/A abbreviate/XDSNG abbreviating/A abbreviation/M Abbye/M Abby/M ABC/M Abdel/M abdicate/NGDSX abdication/M abdomen/SM abdominal/YS abduct/DGS abduction/SM abductor/SM Abdul/M ab/DY abeam Abelard/M Abel/M Abelson/M Abe/M Aberdeen/M Abernathy/M aberrant/YS aberrational aberration/SM abet/S abetted abetting abettor/SM Abeu/M abeyance/MS abeyant Abey/M abhorred abhorrence/MS abhorrent/Y abhorrer/M abhorring abhor/S abidance/MS abide/JGSR abider/M abiding/Y Abidjan/M Abie/M Abigael/M Abigail/M Abigale/M Abilene/M ability/IMES abjection/MS abjectness/SM abject/SGPDY abjuration/SM abjuratory abjurer/M abjure/ZGSRD ablate/VGNSDX ablation/M ablative/SY ablaze abler/E ables/E ablest able/U abloom ablution/MS Ab/M ABM/S abnegate/NGSDX abnegation/M Abner/M abnormality/SM abnormal/SY aboard ...
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