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Human Dynamics

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Submitted By jaink
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ASSIGNMENT NO 1
PART A
PERCEPTION IN SERVICE SECTOR
INTRODUCTION: PERCEPTION IS AN INDIVIDUALS WINDOW TO THE WORLD.
PERCEPTION IS AN ACTIVE PROCESS OF SELECTING,ORGANIZING,AND INTERPRETING PEOPLR,OBJECTS,EVENTS,SITUATIONS.IT MAY BE DEFINED A THE PROCESS OF SELECTION,ORGANIZATION, AND INTERPRETATION OF SENSATIONS TO PROVIDE EXPERIENCE FOR THE INDIVIDUAL.
DEF :A PROCESS BY WHICH INDIVIDUALS SELECT, ORGANIZE AND INTEPRET THEIR SENSORY IMPRESSIONS TO GIV MEANING TO THEIR ENVIROMENT;PERCEPTION CAN BE ADD FROM REALITY.
PERCEPTION DEFINES REALITY:
OBJECTIVE REALITY: WHAT TRULY EXISTS IN THE PHYSICAL WORLD TO THE BEST TO ABILITIES TO MEASURE IT.?
PERCEIVED REALITY: WHAT INDIVIDUAL EXPERIENCES THROUGH ONE OR MORE SENSES.
THE KEY UNDERSTANDING IS TO RECOGNIZE THAT IS A UNIQUE INTERPRETATION OF THE SITUATION, IN SHORTB IT IS A COGNITIVE PROCESS THAT SHOWS A UNIQUE PICTURE THAT MAY BE DIFFERENT FROM REALITY.
PERCEPTION CAN BE DESCRIBED AS THREE PHASE PROCESS OF SELECTING, ORGANIZING, AND INTERPRETING INFORMATION.
INTERPRET
ORGANIZE
SELECT

FIG:ELEMENTS OF PERCEPTION

IMPORTANCE OF PERCEPTION: * IT HELPS IN SHAPING PERSONALITY. * INTERPERTS WORLD AROUND US. * IT DISTINGUISHES BETWEEN WORLD AND REALITY. * TO UNDERSTAND CONTROL HUMAN SENSE AND BEHAVOUR. PERCEPTION PROCESS: IT IA AN ACTIVE PROCESS, PERCEIVER PLAYS AN IMPORTANT ROLE.THE PERCEIVER ATTEND INPUTS, INTERPRETS THE MEANINH OF THE CONSTUCTION;

ACTION INPUUTS
INTERPERTATION
CONSTRUCTION
ATTENTION
SENSORY INPUTS
PERCEIVER INFLUENCE
INPUT SOURCE INFLUENCE

FIG:MODEL OF PERCEPTION PROCESS WE TEND TO SELECT OR ATTEND TO: * PATTERN * INTENSITY * REPITITION * CONTRAST * MOTIVES WE CONTRUCT OUR PERCEPTIONS BY: * PROTOTYPES * SCRIPTS * PERCEPTUAL SCHEMA * PHYSICAL CONSTUCTS * ROLE CONSTRUCTS

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