...Background of two companies Duracell: Duracell was started by a scientist named Samuel Ruben and tungsten filament manufacturer named Philip Rogers Mallory in 1920. In 1950, Kodak introduced a new flash light camera requires a new cell size, which was fulfilled by Samuel Ruben and resulted in the birth of AAA battery. He came up with highly reliable, compact, long lasting and never produced before alkaline manganese batteries. The term “Duracell” was introduced in the year of 1964 giving a simple but very distinctive message to their consumers about their durability as a firm in a battery business. In 1996, Gillette acquired Duracell and has been the second most valuable product after razors and blades. P&G acquired Gillette in 2005 to add up in their consumer product line. Duracell believes that there is a limitless potential of portable power and, as a company they always endeavor to develop the most innovative product in the section of portable power which could result in the powerhouse of someone’s life. They have the long history to provide disposable and rechargeable cells with the latest technology for different kind of appliances needed for day to day basis. They have the series of product such as AAAbatteries, AA batteries, Rechargeable Batteries, Specialty batteries and Chargers. Having the headquarter in Bethel Connecticut,USA;this “Trusted Anywhere” brand has been powering the people for more than 40 years. Duracell is currently the world’s leading producer...
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...I Need a Vacation Our goal in this assignment was to create a portfolio with stocks that had a beta greater than 1.5. That is the volatility of each stock had to be 1.5 too the market. Our assignment gives us the option of longing the stocks (buying 25 to 30 stocks). In this case, in order for us to not lose too much money and not make a unexploited amount we have to hedge our portfolio using future contracts of the e-Mini S&P 500 (Globex). These future contracts need to be sold short in order to hedge the portfolio. We had a parameter of the amount of money we count spent. We could spend between 8.5 million to 9.5 million dollars. In this case, calculated that I could spend 9 millions and if I need it to go a bit more I still had room to spend money without surpassing the 9.5 million limit. I divided 9million by the 30 stocks I decided to buy and that gave me $300,000 for every stock. Meaning, I could spend $300,000 for every stock. Then, to get the number of stocks I could buy every stock I divided $300,000 by the stock (market) price and I got the unit amount I could buy. I sold everything on my portfolio to start this new project my available cash in crease from $10,000,000 at the beginning of the first project to a $10,316,102.36 at the end. So, for my new project I started with $10,316,102.36 before buying and hedging everything on my portfolio. Moving forward, for my new longed (bought) the 30 stocks I had selected for my portfolio and sold short the future...
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...IBM is a multinational computer technology, software, and services company, with approximately 380,000 employees worldwide/ Over 50 percent of IBM’s revenue comes from services, including strategic outsourcing, business-transformation outsourcing, business consulting, systems integration, and application management. The IBM Software Group (SWG) develops, markets, and sells software, including Information Management (database and content management), Lotus (collaboration tools), Rational (application development), Tivoli (security management), and WebSphere (Web applications). The IBM Systems and Technology Group (STG) manufactures computer servers under the product brands of System x, System i, System p, and System z, and also develops storage products. The IBM Sales and Distribution (S&D) organization is the primary client-facing sales group; It provides coordination of sales resources for IBM client accounts and sales territories. SWG and STG also include salespeople with expertise in specific product brands. IBM strategy IBM had systematized its acquisition process to see immediate gains from its investmentsand though the company has continually improved their strategies and tactics. 1. IBM's key growth market segment Across the brand structure there are multiple market opportunities. Some areas have faster growth and those tend to be where we to steer both our organic investments and acquisitions. Not predict this to be changing into a specific stratification...
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...RECOMMENDED SOLUTIONS TO ECON. 1266 MACROECONOMICS 2 FINAL EXAMINATION PAPER: SEMESTER | 2012. ,,1 HAVE INSERTED MY RECOMMENDED SOLUTIONS IN BOLD ITALICS AFTER EACH OF THE QUESTIONS ON THIS EXAMINATION PAPER." Question I For this question you can choose to answer either (A), or (B)' but NOT BOTH. A. Assume that the Asset Demand for money is relatively elastic or flat, and that the Investment Demand Curve, is relatively inelastic or steep. Compare and contrast the effect of an increase in Money Supply upon the overall level of economic activity, using both the traditional transmission mechanism, and in the IS'LM model. Are there any major differences between these 2 models? Your answer should include all relevant diagrams. (20 marks IN RELATION TO THIS QUESTION, STUDENTS WOALD BE EXPECTED TO IDENTIFY AND EXPILIIN THE TRADITIONAL TRANSMISSION MECHANISM AND BRIEFLY EXPLAIN ITS CONSTITUENT PARTS; NAMELY MONEY MARKET, THE INVESTMENT DEMAND CARVE, AND FINALLY THE 45 DEGREE LINE PRODUCT MARKET MODEL. THEY WOALD BE EXPECTED TO BRIEFLY DESCRIBE THE EFFECT OF AN INCREASE IN MONEY SAPPLY WHEN THE ASSET DEMAND CURVE FOR MONEY IS RELATIVLY FLAT AND THE INVESTMENT DEMAND CT]RVE IS RELATIVELY STEEP. BETTER ANSWERS WOALD EXPLAIN WHAT THE LATTER 2 SLOPES INDCATE ABOUT THE PARTICULAR MARKETS. ANSWERING THIS QAESTION STUDENTS SHOALD IDENTIFY THE 2 PARTICULAR WEAKNESSES THAT CHARACTERISE THE TRADITIONAL TRANSMISSION MECHANISM. THE ARTE THE 2 PROBLEMS...
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...CASE 45 AIDS, Condoms, and Carnival Plus, Latin-style machismo leaves women with little bargaining power. Only 14 percent of Brazilian heterosexual men used condoms last year, according to AIDSCAP, an AIDS prevention program funded by the U.S. Agency for International Development. In other studies, many women said they would not ask their partner to use a condom, even if they knew he was sleeping with others. “Women are afraid of asking their men to have safe sex, afraid of getting beaten, afraid of losing their economic support,” says Guido Carlos Levi, a director at the health department at Emilio Ribas Hospital. “This is not Mexico, but we’re quite a machoistic society here.” The frequency with which Latin men stray from monogamous relationships has compounded the problem. In studies conducted in Cuba by the Pan American Health Organization, 49 percent of men and 14 percent of women in stable relationships admitted they had had an affair in the past year. In light of statistics showing AIDS as the number one killer of women of childbearing age in São Paulo state, public health offi cials launched a campaign promoting the female condom. The hope is that it will help women—especially poor women—protect themselves and their children. But the female condom seemed unlikely to spark a latex revolution when it hit city stores. The price is $2.50 apiece—more than three times the price of most male condoms. The Family Health Association is asking the...
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...From "Negotiation : readings, exercises and cases / [edited by] Roy J. Lewicki .. [et al.]", 4th ed.,Case 7, c2003, CASE 7 Sick Leave Kelly tried to control her angel as she thou-eht about her supervisor. She couldn't understand why he rvas being so unreasonable. Maybe to him it lvas only a couple days of paid leave and not worth tighting over. but to her it meant the difference between being abie to go on vacation during Golden Weekr or having to stay horne. She looked at her contract and the phone number of CLAIR on her desk. She u,asn't the only person in the ofTice aff'ected by this. She sat and thought about horv she should proceed. KELLY Kelly was 22 years old and had been rvorking for the past six months at the Soto Board of Education office in Japan. This was her first job after graduating from college with a degree in rnanagement. and she was reall,v excited to irnally be in the real r.vorld. Kelly rvas born in Calgary and had spent most of her life in Alberta, Canada. Kelly's father was a successful larvyer in Calgary, and her mother was a high school English teacher. Kelly had an older sister, Laurel, 27 , who had just passed the bar exam and was working fbr a corporate law firm in Edmonton. Kelly had studied Japanese in high school and in university and spoke and wrote the language quite well. When she was 15 years oid, Kelly spent tbur months in Japan on a school exchange. She had enjoyed the time she spent there and ahvays planned to return one day....
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...ISSN No-2230-7850 Vol.1,Issue.IX/Sept;11pp.1-4 Research Paper Technological Developments in Indian Banking Sector Dr. B.S. Sawant, Director, K.B.P. Institute of Management Studies and Research, Satara, Research Guide Abstract: Banking sector plays a significant role in development of Indian economy. So banks need to optionally leverage technology to increase penetration, improve their productivity and efficiency, deliver cost-effective products and services, provide faster, efficient and convenient customer service and thereby, contribute to the overall growth and development of the country. Technology enables increased penetration of the banking system, increases cost effectiveness and makes small value transactions viable. Besides making banking products and services affordable and accessible, its simultaneously ensures viability and profitability of providers. Technology allows transactions to take place faster and offers unparallel convenience through various delivery channels. Technology enhances choices, creates new markets, and improves productivity and efficiency. Effective use of technology has a multiplier effect on growth and development. In the area of payment systems, there have been significant advancements of technology on the customer transactions. India is one of the country that has effectively tackled huge volumes of paper instruments in cost effective manner. The Magnetic Ink Character Recognition (MICR) cheque clearing System, cheque transaction...
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...Marketing engineering work report By jiahang 2012.6. Team members 唐田伟 09093914 (leader) 任静 09093926 高承明 09093904 雷鹤 09093907 想开林 09093972 BrainCell Internet Advertising • Solver Introduction BrainCell is positioned to sell cell phones, call plans, and mobile services to end-user customers using the Internet exclusively as its unique sales channel (though it also will employ call centers to some extent, mostly for technical upport and billing questions). Partneri ng with one of the largest available communication networks in Europe, BrainCell follows the same business strategy for its cell phones that Internet banks use with their banking operations: reducing its operational costs through the absence of physical branches and local infrastructure and then using these saved costs to reduce prices and increase competitiveness. As a relatively new offering, one of the challenges facing the company is identifying and targeting prospective customers. Market research shows that the customers who are most likely to go to the Internet to fulfill their mobile communication needs tend to be well educated, wealthier than the average population, heavy Internet users, and already technically familiar and equipped with cell phones. Given this target population, it seems natural (and cost effective) to use the Internet as a key communication channel to advertise the offerings and launch a promotional campaign. BrainCell recently began to develop promotional...
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...Content Writer Interview Questions and Tips Planning to take up a fulfilling job as online content writer or taking up writing as a career? Well as with all creative pursuits’ content writing also demands a fair bit of creativity apart from consistent quality. But when you have both, writing can be a fulfilling calling indeed. This small content/copy writing interview guide lists the interview questions common to all jobs apart from focusing on the questions more likely to be asked in any interview for a content or Web copy writer. While I was planning to write a small content writing interview guide for a long time what finally made me put my fingers to the keyboard was the truly vast experience gained after giving 11 interviews in 14 days! Persistence does pay at the end of the day. The Getup: As content writing is a relatively informal job, even an informal getup with a semi-formal shirt should do fine. No need for any tie or suit. Punctuality: This is a must irrespective of the job you apply for. Make sure you reach the venue at least 15-20 minutes before the appointed time and put your documents or reference of past work in order and do remember to have an attractive resume in hand. 1) Tell me something about yourself. This is the most common interview question which will almost certainly be asked to any candidate. While it seems a pretty straightforward question many find it the toughest as it’s quite open ended and people fumble when required to speak...
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...The Savers–Spenders Theory of Fiscal Policy By N. GREGORY MANKIW* The literature on the macroeconomic effects of fiscal policy and, in particular, of government debt is founded on two canonical models. The purpose of this paper is to suggest that both models are deficient and to propose a new model to take their place. The first canonical model is the Barro-Ramsey model of infinitely-lived families (Robert Barro, 1974). According to this model, the government’s debt policy redistributes the tax burden among generations, but families, who want to smooth their consumption over time, reverse the effects of this redistribution through their bequests. Government debt is completely neutral—a proposition called Ricardian equivalence. The second canonical model of government debt is the Diamond-Samuelson model of overlapping generations (Peter Diamond, 1965). In this model, people smooth consumption over their own lifetimes, but there is no bequest motive. When the government issues debt, it enriches some generations at the expense of others, crowds out capital, and reduces steadystate living standards. In this paper, I first discuss the facts that lead me to reject these canonical models. I then propose an alternative model and develop briefly its implications for fiscal policy. consumption over time. There is much reason to be skeptical about this assumption. A large empirical literature, starting with Robert Hall’s (1978) seminal random-walk theorem, has addressed...
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...Lesikar−Flatley−Rentz: Business Communication: Making Connections in a Digital World, 11th Edition I. Introduction 1. Communication in the Workplace © The McGraw−Hill Companies, 2008 c h a p t e r o n e Communication in the Workplace LEARNING OBJECTIVES Upon completing this chapter, you will understand the role and nature of communication in business. To achieve this goal, you should be able to 1 Explain the importance of communication to you and to business. 2 Describe the three main forms of communication in the business organization. 3 Describe the formal and informal communication networks in the business organization. 4 Describe factors that affect the types and amount of communicating that a business does. 5 Describe the various contexts for each act of business communication. 6 Describe the communication process. 7 Explain why business communication is a form of problem solving. 8 Explain three basic truths about communication. 9 Understand the importance of adaptation to successful communication. 10 Describe the goal and plan of this book. Lesikar−Flatley−Rentz: Business Communication: Making Connections in a Digital World, 11th Edition I. Introduction 1. Communication in the Workplace © The McGraw−Hill Companies, 2008 CHAPTER 1 Communication in the Workplace 3 THE ROLE OF COMMUNICATION IN BUSINESS Your work in business will involve communication—a lot of it—because communication is a major and essential part of the work of business...
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...Brand Strategy What can a brand do to stay profitable during a recession? Here are some realistic possibilities: • Add a lower-price item with fewer features to your product line. You might even launch it under a different brand name. Most companies should produce a line of products at different price points. • Add some additional value to the offer, such as free shipping or installation. • Maintain the current price but advertise heavily as to why customers should pay more for this brand. Procter & Gamble (P&G) uses this strategy with Tide, instead of cutting the price. • Change the brand’s image through a new campaign. Dove introduced its “Real Beauty” campaign in China in 2011 based on the notion that most women have real beauty—and Dove can help them realize it. • Innovate something new. Apple introduced its iPhone just before the Great Recession and caused Nokia’s market share to decline from 50 percent to 10 percent in five years. • Shift to win the low price position but maintain the brand value and promise. Insurance provider Geico sells auto insurance mainly online and, as a well-known brand, owns the low-cost position. Top Twelve Branding Keys For 2012 by Derrick Daye The 12th year of the 21st century is close upon us, bringing not just a new slate, but also a sense of significance: the very number 12 commands a lot of attention, in different ways. For product brands it’s a unit of trade – 12 units to a dozen, said to be cheaper than other...
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...2014-2018 Global Polymerase Chain Reaction (PCR) Market EMISPDF us-thermo-url from 208.89.140.11 on 2014-11-24 17:09:41 GMT. DownloadPDF. technavio insights Downloaded by us-thermo-url from 208.89.140.11 at 2014-11-24 17:09:41 GMT. EMIS. Unauthorized Distribution Prohibited. 2014-2018 Global Polymerase Chain Reaction (PCR) Market Table of Contents 01. Executive Summary.......................................... 1 02. List of Abbreviations ......................................... 2 03. Scope of the Report.......................................... 3 03.1 Market Overview .......................................................... 3 03.2 Product Offerings .......................................................... 3 04. Market Research Methodology ..................... 6 04.1 Market Research Process .......................................... 6 04.2 Research Methodology .............................................. 6 05. Introduction ....................................................... 8 06. Market Landscape ........................................... 9 06.1 Market Overview .......................................................... 9 06.2 Market Size and Forecast........................................... 9 06.3 PCR Market in US ........................................................ 10 06.3.1 Mark et Size and Forecast .................................................. 10 06.4 PCR Market in Europe......................................
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...contract law T H I R D E D I T I O N M I N DY C H E N - W I S H A RT 1 INDEX Web 1 Incapacity W1 Diagram W1A Overview of incapacity W2 W1.1 Children W3 W1.1.1 Contracts to supply ‘necessaries’ W3 W1.1.2 Employment and other benefi cial contracts W4 W1.1.3 Contracts involving land, marriage settlements, company shares, and partnerships W5 W1.1.4 Other contracts W6 W1.1.5 Restitution to children W6 W1.1.6 The liability of children W6 W1.2 Mental incapacity, drink, and drugs W8 W1.3 Companies W10 W1.4 Public authorities W11 Web 2 Illegality and public policy W13 W2.1 What are illegal contracts? W14 W2.1.1 Statutory illegality W14 Diagram W2A Overview: Categories of illegal contracts W15 W2.1.2 Common law illegality W16 W2.1.2.1 Contracts to commit a crime W17 W2.1.2.2 Contracts made for the deliberate commission of a civil wrong W17 W2.1.2.3 Contracts interfering with the administration of justice W17 W2.1.2.4 Contracts to oust the jurisdiction of the courts W18 W2.1.2.5 Contracts prejudicial to the state W18 W2.1.2.6 Contracts which further sexually immoral purposes W19 W2.1.2.7 Contracts prejudicial to family life W19 W2.1.2.8 Contracts unduly restrictive of personal liberty W20 W2.1.2.9 Contracts in restraint of trade W20 W2.1.2.10 Restrictive trading and analogous agreements W24 W2.1.3 Illegality and unfairness W24 W2.2 The effects of illegality W25 W2.2.1 The enforceability of the contract W26 W2.2.1.1 Illegality at formation W26 web contents ...
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...Institute of Philosophy and Religious studies. Affiliated to The Catholic University of Malawi PHILOSOPHY OF KNOWLEDGE (Epistemology) Student: OTIENO STEPHEN MBAKA Class Notes INTRODUCTION Fundamental Notions THE "PHILOSOPHY OF KNOWLEDGE" is that branch of philosophy which tries to determine in a general way what the nature and scope of man's capacity to know are. Precisely what this determi-nation will turn out to be cannot be foreseen at the beginning of our investigation since the very reason for undertaking such a project is to find that out in a methodical and systematic way. Nonetheless, even at this point, we do have a vague sense of what we are after, and, presumably, we have had enough experi-ence of our ignorance and capacity for error to motivate us to take up this arduous task. Our common-sense notion of nature tells us that an investigation into the "nature" of anything means at least that we are ask-ing "what sort of thing is it?" To be sure, this question is none too precise, but it will do for a beginning. Again, our common-sense notion of "scope" tells us that an inquiry into the "scope" of any-thing means at least that we are asking "how far does it extend?" Again, this imprecise query will do for the moment. Notice that we are not asking whether we know anything at all. The reason is, as we shall see in detail later that this question cannot be asked at all, because to have asked it is to have answered...
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