...Transparency Tax transparency can be interpreted in many ways depending on the type of business it is relating to. However generally it refers to ‘’how an organisation chooses to communicate its approach to tax and how much tax it pays. It is how it seeks to provide clarity on the complex area of tax.’’ BEPS The mission of the Organisation for Economic Co-operation and Development (OECD) is to promote policies that will improve the economic and social well-being of people around the world. http://www.oecd.org/about/ In an increasingly interconnected world, national tax laws have not kept pace with global corporations, fluid capital, and the digital economy, leaving gaps that can be exploited by companies who avoid taxation in their home countries by pushing activities abroad to low or no tax jurisdictions. This undermines the fairness and integrity of tax systems. The project, quickly known as BEPS (Base Erosion and Profit Shifting) looks at whether or not the current rules allow for the allocation of taxable profits to locations different from those where the actual business activity takes place, and what could be done to change this if they do. http://www.oecd.org/tax/beps-about.htm In July 2013, the OECD released its long awaited action plan on Base Erosion and Profit Shifing (BEPS)1). The plan, which consists of 15 actions to be undertaken between September 2014 and December 2015, aims at fixing rather than changing international corporate tax law. Page 61 http://www...
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... 2. A capacity to produce specific studies and assessment describing a situation, the effect/cause of an event, the action/strategy of an actor 3. A mission consisting in delivering alerts and warnings to decision makers CI and crisis “ Lack of transparency can mean the management doesn’t see or doesn’t want to see important, vital competitive information. At time, this can lead to crisis.” Leonard M. FULD The secret language of competitive intelligence DEFINITION * BRUTAL,SUDDEN AND TRAUMATIC EVENT * Effect of surprise * Low probability (which make prevention difficult) * Considerable stakes (even the survival of the organization) * COMPLEX SITUATIONS WITH UNCERTAIN OUTCOMES * AN EXCEPTIONAL SITUATION REQUIRING “EXTRA-ORDINARY” MEASURES * Major impact * Fast reaction is imperative GOALS * You have to preserve your company’s activity, employees and assets, but not by any means * Laws, standards, ethics and ‘morality’ (which is a subjective – and risky – concept) * Do not forget that your strategy and communication must answer stakeholders’ questions and expectations * Responsibility and governance * Transparency regarding the events * Mid-term and long term consequences TYPOLOGY Three types of crisis * Those related you’re the company...
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...Agoda.com Arguable Unethical Marketing Behaviours Agoda.com is a Singapore-based online hotel booking company specializing in the Asia Pacific market with a global network of more than 200 thousands hotels worldwide. After being merged in 2007 by the Priceline.com, one of the largest online travel-related services providers, Agoda.com was on its way of rapid expanding globally however, with its controversial marketing strategy of pricing, which is under heated debate. Therefore, this essay intends to examine the reasonableness and unethicality of its pricing promotion. With the support of advanced customer database, Agoda.com could efficiently promote their “attractive prices” to individual customers according to their demands differently. For example, once a consumer has searched or booker some hotels within a target location, Agoda.com will send promotion email to those consumers with “special offers” according to the consumer’s searching history. This promotion practices seems to be consistent with the customer-driven marketing strategy since this allows the company to explore differentiated market segmentations with different consumers’ needs for different hotels (Woodruff, 1997). However, behind the successful strategy, it is likely to be ignored that the contents of its promotion should be considered as unethical issues, which would violate the code of AMA. These controversial issues in those promotion emails mainly involve two aspects, misleading information and...
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...seeking out new commercial opportunities. Analysis: In my examination of this case, I immediately underscored the value of “collaborative consumption” or a “sharing economy.” As discussed in lecture, there is this increasing attention on the consideration of how one’s reputation unfolds from data points “with trust and efficiency at the core” (Class slides, 2/18/16). PLM’s star rating system contributes directly to this sense of reputation by rating the reliability and engagement of a participant’s interactions within the patient communities. With respect to the concept of transparency in data collection within a sharing economy, PLM’s “Openness Philosophy” cites that privacy hinders the efficacy and evolution of disease management, and deeply emphasizes the valuable act of sharing data to “open up the healthcare system” (Gupta, 5). I think it is important for PLM to continue to exercise transparency to the highest degree by prioritizing and protecting individual autonomy and informed consent. Moreover, in line with the phenomena of collaborative consumption is the idea of enterprise...
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...the Hidden Costs of Outsourcing Avoid surprises. Uncover, measure and mitigate hidden costs. Info-Tech Research Group 1 Introduction IT leaders report that hidden costs in outsourcing add an average of 25% to the price of the engagement. Understand the hidden costs of outsourcing and take steps to mitigate them. This Research Is Designed For: This Research Will Help You: Business and IT leaders seeking to minimize the unanticipated costs of outsourcing. Predict the magnitude of the hidden costs of outsourcing to get a better sense of the total cost picture. CIOs and other IT leaders assessing the costs of an impending outsourcing project. Manage your outsourcing engagement to reduce hidden costs and increase your net benefit. IT leaders selecting a vendor for an outsourcing engagement. IT leaders responsible for managing outsourcing engagements. Decrease hidden costs both for contracts that are already signed, as well as contracts that are up for review or renewal. Both cloud-based and traditional outsourcing arrangements (Info-Tech considers cloud computing a form of outsourcing). Info-Tech Research Group 2 Executive Summary Info-Tech research shows that there are seven types of costs that IT leaders fail to anticipate at least 20% of the time. The seven types fit into four higher-level cost categories. Info-Tech recommends strategies for avoiding each hidden cost. Costs related to transitioning into the...
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...#3. Having read the article by Senge and Carstedt, do you think that in the topic of sustainability/CSR amounts to a revolution? To answer this question let us first define what revolution is. One of the definitions of this term is « a dramatic and wide-reaching change in conditions, attitudes, or operation». Given this definition I believe that Corporate Social Responsibility does amount to a revolution when it comes to the topic of sustainability for several reasons. Firstly, we observe following change in attitude – increasing transparency of corporations. Secondly, the conditions in which companies operate are changing taking into consideration phenomenon of prosumerism, when consumers are taking an active part in co-creating value of the product sand services they acquire. Thirdly, CSR introduces changes in operation not only of one company but the whole value chain. Let us take a closer look on these reasons. 1. Increasing transparency of corporations. As Senge and Carstedt have noticed, companies are experiencing increasing pressure of public and community attention to the way business operates in terms of its influence on the environment and society. We can observe it via different channels – PR, advertising, reporting. Through their PR activities companies underline their CSR policies. Even when they do not do it consciously, they have to address these issues when facing public critics in case of irresponsible behaviour is revealed. One of the examples here would...
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...FIVE META-TRENDS THAT ARE CHANGING OUR WORLD* explored by David Pearce Snyder Consulting Futurist INTRODUCTION Last year, I received an e-mail from a long-time Australian client, requesting “five meta-trends that will have the largest impact on global human psychology.” The wording of the brief request gave the impression that they were ordering five off-the-shelf commodities which we could pull from stock and ship in seven days. Moreover, the term “meta-trend,” while increasingly in common use, lacks specificity as a contract deliverable. I asked them to describe what they meant by “meta-trend.” The client, The Meikle Files (www.meiklefiles.com.au), provides leadership development and career coaching for executives of multi-national firms. They replied that they were looking for “future trends that would most powerfully affect human consciousness and behavior around the world.” The Greek root “meta” clearly denotes a transformational or transcendent phenomenon, not simply a big, pervasive one. A Google search on “meta-trend” turned up a rich diversity of uses, almost all of which clearly involve convergent or catalytic change, as opposed to linear or sequential change. “The Oxford English Dictionary and Google,” I wrote back to the client, “agree that ‘meta-trend’ would most appropriately be defined as an evolutionary, system-wide development arising from the simultaneous occurrence of a number of individual demographic, economic and technologic trends.” “Each of your...
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...Background * Right and left hemispheres mirror each other, there are distinct areas dealing with speech production and comprehension showing their functional localization. It exists because Broca’s and Wernike’s areas are only found in left hemisphere. * Primary cortex is situated in frontal lobe; areas in right hemisphere receive information from and are concerned with activities on left side of body. * Sperry believes studies involving split-brain patients reveal ‘true’ nature of two hemispheres because commissurotomy disconnects the two hemispheres. This means they only work independently. * Previous research on animals showed behavioral effects. * Other research by Sperry on humans and monkeys suggested the behavioral effects of the surgery might be less severe than other forms of cerebral surgery, e.g. frontal lobotomy. * Akelaitis (1944) found that there were no important behavioral effects of surgical section of corpus callosum in humans, provided other brain damage was excluded. Research Method Aim and Hypothesis * Aim of the study was to investigate if each brain hemisphere: (i) Possesses an independent stream of conscious awareness (ii) Has its own separate chain of memories that are inaccessible...
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...teaching and learning more diversified and interactive; Technological configuration for each classroom: Each classroom should be equipped with the following: Digital/Multimedia projector: is a device that receives a signal and projects the corresponding image on a projection screen using a lens system. It takes a signal from a Computer, TV or Video source to produce a larger image using a projector light and displays it on a screen. Digital Projector Visualisers: Otherwise called document cameras, are real-time image capture devices for displaying an object to a large audience. Like an opaque projector, a document camera is able to magnify and project the images of actual, three-dimensional objects, as well as transparencies 1 Website: www.axiomlearn.com Email: info@axiomlearn.com Tel: (234) 702 821 1323 Visualiser Wireless Keyboard: Computer Keyboards for entering letters, numbers or symbols without the wired extension connected to the Computer/Screen. A wireless keyboard often includes a required combination transmitter and receiver unit that attaches to the computer's keyboard port. The wireless...
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...aided in the production or cultivation of the product. Currently, UK supermarket Tesco is working on producing carbon footprint labels on all 70,000 products that it sells which would allow shoppers to compare carbon impacts. Timberland now has “nutrition labels” on shoe boxes which allow people buying the footwear to learn more about the product they are purchasing. This label includes “where the shoe was manufactured, how it was produced and what effect it has on the environment. Finally, Dole Organic lets consumers “travel to the origin of each organic product”. By typing in a fruit sticker's three-digit Farm Code on Dole Organic's website, customers can read background info, view photos of the farm and workers and learn more about the origin of Dole products.” By allowing consumers to read background info as well as view photos of the farm and workers, Dole is showing that they are both eco and ethically friendly and have nothing to hide. 2. Global production trend: The document discussed how today, more than ever, consumers want to know where their food and products that they purchase come from. People feel more satisfied with purchasing products that come from companies where the workers are treated well and aren’t abused or taken advantage of. 3. Ingredients: The document discussed how producers want their products to provide the consumer with a story to tell. For example, restaurants like Canteen and Konstam and the Prince Albert source everything that they...
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...and they did not fear a new idea, what it fears is a new experience. (Jay Derago, 2012). HCL faced many challenges and they were able to Adapted successfully because their leader was prepared for that change and he works with them as one team to adapt the challenges . Mr. Nayar came with many new ideas and these ideas consider not only as changes but more than revolution so many many challenges faced them and we will go through few of them . CEO , Employees and U&I CEO office is one of Forbidden areas according the old schools and no one can dare to dream and contact his CEO ( Specially in culture like India and Far East ) .Nayar removed that wall and invent U&I portal . The goal with U&I had been to create transparency and thus build trust .It helped to make the CEP accessible and open. All the employees were able to send question to Nayar and will get the answer. New practice that even Nayar himself asked them questions and they...
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...Theories of Marketing Week 1 – lecture 1 History of marketing 1. Production : supplying markets 2. Selling: convince people that what the organization happen to have is what they need. 3. marketing : let’s ask people what they want and then produce it. What can I make that will serve my customers better? It needs to be something relevant, innovative or unique MKG definition it’s all about sales and market share : it doesn’t say anything about relationship NOW : how can I create value so I will be able to sale more, it’s the only way to survive. To stay alive you need to have a lot of capabilities and tools to survive What is marketing? Marketing includes more than just needs, it’s concerned with providing the right product to the right person at the right moment. That way it creates value. This way it also incorporates innovation. Functions & processes/activities are the things we do to deliver customer value. These can be strategic and tactical. History of marketing thought - philosophy * Production orientation, huge production lines trying to find bigger markets. Its all about efficient distribution. Demand is huge, supply was very small, they didn’t care about colour for example. Marketing was all about getting your product efficiently to the consumer. Marketing is a very contextual science, how do we deal with circumstances, and how do we become successful in these circumstances. * Selling orientation, extra activities...
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...administrational verification is a highly advisable strategy to set in place to prevent the issues like insider trading or the probability of something like that even happening. Proper remote access management is a must be accurately monitored to prevent the event of malicious users accessing the firm systems or the risk of insecurity posed by mischievous online system hackers who bypass system verification from virtually created private networks. Data security is an essential issue to clients and business entities to ensure the trust of customers and retaining them in the firm. To warrant this, cloud computing is a crucial measure taken to guarantee data and info security in the firm by implementation of the vital jurisdiction which keeps the promises to different stakeholders in the company via promoting transparency in the numerous vital activities performed by the information systems in the...
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...How Can Web Based Applications Help and Influence Businesses Today? By Andrew Hansen # 297 349 April 6, 2012 Professor Frank Ezinga BUSI 370 Table of Contents I. Introduction of Topic II. Literature Review III. Discussion IV. Conclusion V. References VI. Appendices I. Introduction of Topic The ability for businesses today to effectively respond to changes in both their external and internal environments relate directly to their success. If a business has the ability to respond to changes in the external environment such as demands, trends and customer preference they can then structure their procedures and policies to maximize profit (Meyer 5). In the same sense if a firm is able to regulate and maintain an internal environment within the firm that is positive, influential and innovative then they will be able to more efficiently react to external changes and to stimulate new product ideas and efficiency from their employees. Businesses are continually searching for innovative ways to create a competitive advantage over their competitors. Ways that allow their firm to be able to respond better to their environment then others within their market (Table 1). This search is critical in relating to the future structure and success of the firm and will dictate whether or not this business will be able to survive in such a competitive economy. In the last few years the emergence of the Internet and other similar technology has changed the...
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...Analysis Report ----Based on the past fiscal year’s US SEC filings Company Name: Constellation Brands, Inc. (STZ) Xu (Answer) HAN The Johns Hopkins University Carey Business School 1. Executive Summary 1.1 Purpose The purpose of this report is to evaluate the corporate governance performance of the Constellation Brands, Inc., based on its last fiscal year’s US SEC filings, and then to use the relevant findings and information to discuss the implications for the company, investors, regulators, and the economy. 1.2 Scope While evaluating the corporate governance performance of the company, it is useful and important to pay attention to the four core values of corporate governance, including transparency, accountability, responsibility, and fair and equitable stakeholders, as well as to consider some indicators of the company, such as its Board Structure, Compensation system, Shareholder Rights, and Audit issues. On the other side, the financial information that the company disclosed on its financial statements is also considerable to deal with its corporate governance performance analysis. 1.3 Method I divided the whole report into three main parts—Self-Diagnostic Issues, Competitor-Diagnostic Issues, and SWOT Analysis—to analyze the corporate governance performance of the company comprehensively. In the first section, I did a 100-question corporate governance survey using “Corporate Governance Self-Diagnostic Toolkit” to rank the...
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