...Internal and External Persuasive Communication COM/537 Monday, August 6, 2012 Walter Goodwyn Internal and External Persuasive Communication Internal Stakeholder: Customer Service Management Team Memorandum To: Customer K. Service Management Team From: Date: August 1, 2012 Re: Talking Points for Customer Inquires CC: Executive Leadership Team As you all know, ‘Game Wars – Journey to Mars’ is scheduled to release in November, 2012. Over the past two years, developers have been working day and night to create the latest edition to the series. On June 1, 2012 beta testing began and game reviewers began to share their findings with the public via a variety of social outlets creating a buzz in the gaming community. Marketing campaigns to promote the holiday release began in July 1, 2012. Pre-orders were made available on July 15, 2012 which quickly began to threaten supply versus demand. On July 17, 2012, a bug was detected in the game that dramatically impacts the quality of game play. As a result, Chief Executive Officer, Walter Goodwyn hired a team of consultants to dissect the issue and determine the best course of action. After careful consideration, we are planning on releasing the game on time with the intention of releasing a free patch to correct the issues. The patch will release in January 2013 and will include a promotion code for gamers to purchase an in-game premium item of their choice. As you know, we pride ourselves on our ethical principles...
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...|Syllabus | | |School of Business | | |COM/537 Version 1 | | |Organizational Communication | Copyright © 2011 by University of Phoenix. All rights reserved. Course Description This course prepares graduate students to apply written and oral communication principles to the roles they play as managers. Students will learn how to persuade a variety of stakeholders to commit to a proposal. Other topics include the role of perception in communication techniques, aligning communication to an audience, business justifications, presenting data, and ethics in organizational communications. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly...
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...Analyzing Messages The communication process for sending and receiving messages is simple, yet intricate. In separating and deciphering the various components of communication between different parties, this process aids in the betterment of the effectiveness and understanding of the various messages that are exchanged between these parties. What Are the Components of the Communication Process? There are six main components outlined in the process of communication. These six components are: the sender (or encoder), the receiver (or the decoder), the message, the channel (or medium), the feedback and the environment. The sender is the one that determines the entire extent of open communication. The sender is the initiator of the communication. It is the sender’s job to communicate the content of message being sent. The receiver’s purpose is to interpret the message that was sent via the sender. This can sometimes lead to misunderstandings due to that fact that there are various factors (such as life experience, cultural background and values and beliefs) which may impact the receiver’s interpretation of the sender’s message. Feedback is a vital component of the communication process to prevent misunderstandings due to misinterpretation. The message is composed of ideas that are expressed between different parties. It is the content of the information that is being transmitted. Messages take one or more of the following forms: informative, persuasive or active. Informative...
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...University of PhoenixCOM 537 A+ Updated TutorialsStudents! A+ UOP Assignments ! Click here to download Below Link : - o COM 537 Week 1 DQ 1 o COM 537 Week 1 DQ 2 o COM 537 Week 1 DQ 3 o COM 537 Week 1 DQ 4 o COM 537 Week 1 IntergratedDifussion Paper o COM 537 Week 1 Complete o COM 537 Week 2 DQ 1 o COM 537 Week 2 DQ 2 o COM 537 Week 2 DQ 3 o COM 537 Week 2 DQ 4 o COM 537 Week 2 Communication Styles and the Business Communication Process o COM 537 Week 2 Complete o COM 537 Week 3 DQ 1 o COM 537 Week 3 DQ 2 o COM 537 Week 3 DQ 3 o COM 537 Week 3 DQ 4 o COM 537 Week 3 Internal and External Stakeholders o COM 537 Week 3 Complete o COM 537 Week 4 DQ 1 o COM 537 Week 4 DQ 2 o COM 537 Week 4 DQ 3 o COM 537 Week 4 DQ 4 o COM 537 Week 4 Communication Plan Initial Proposal o COM 537 Week 4 Complete o COM 537 Week 5 DQ 1 o COM 537 Week 5 DQ 2 o COM 537 Week 5 DQ 3 o COM 537 Week 5 Internal and External Persuasive Communication o COM 537 Week 5 Complete o COM 537 Week 6 DQ 1 o COM 537 Week 6 DQ 2 o COM 537 Week 6 DQ 3 o COM 537 Week 6 DQ 4 o COM 537 Week 6 Communication Plan Final Proposal o COM 537 Week 6 Complete For More UOP Study Guide...
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...Syllabus School of Business COM/537 Version 1 Organizational Communication Copyright © 2011 by University of Phoenix. All rights reserved. Course Description This course prepares graduate students to apply written and oral communication principles to the roles they play as managers. Students will learn how to persuade a variety of stakeholders to commit to a proposal. Other topics include the role of perception in communication techniques, aligning communication to an audience, business justifications, presenting data, and ethics in organizational communications. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Spatt, Brenda. (2011). Writing from sources (8th ed.). Boston, MA: Bedford/St. Martin’s. Stuart, B. E., Sarow, M. S., & Stuart, L. (2007). Integrated business communication in a global marketplace. West Sussex, England: John Wiley & Sons, Ltd. All electronic materials...
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...Analyzing an audience is an important part of business communication. Understanding and determining the type of audience will ensure the communication that is understood and appropriate. Analyzing the audience goes deeper than physical aspects of the audience, such as sex, age, religion, race, ethnicity, culture, and religion. It is important to analyze what the audiences’ role is with the company; if they are executives, other employees, stakeholders, or investors and whether they are internal users of a company or if they are external users. If a speaker understands his or her audience, it is more likely that the speakers point will be made and the audience will have a better grasp of what is being said. When a speaker is presenting to a group of stakeholders, investors, managers and other employees about the company’s quarterly sales, some of the audience characteristics that need to be analyzed would be: • Type/Personality • Role in the company Who the audience is, is an important aspect of audience analysis; whether the audience member’s fellow employees or superiors, investors or stakeholders from inside or outside of the company are all important in analyzing an audience. Knowing the audiences role in a company will allow the speaker to better understand how to direct what he or she is speaking about in ways that the audience will understand. Also, it will allow the speaker to cover all aspects of the quarterly sales so that each member of the audience can receive...
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...What role will your communication skills play in your company success? Answer: Communication skills play a vital role in a company's success as it build the foundation for stronger decision making to occur on a timely basis , so as to faster stove problem and diminish potential increases in a dilemma that can be fixed in its primitive stage. The effective outcome of communication is to enhance the firm by increasing productivity and to release persuasive marketing messages both to internal and external parties. What three principles will help you minimize missteps in business etiquette? Answer: The three principles that will help you to minimize the missteps in business etiquette are like technology, which get you into trouble on sites like online dating and even social networks. Table manners is another principle like having too many glasses of wine at a business event. Last principle is proper dressing, which should be appropriate always at work. How does formal communication differ from informal communication? Answer: Informal communication is casual and spontaneous, whereas formal communication is more thought-out and prepared from learned experiences or organized training that present rules and conventions authoritated by business and formal etiquette .Informal communication comes from communication activities outside of those formally learned at home through discipline. In what directions can information travel within an organization's formal hierarchy? Answer: ...
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...285 Intro to Business Communication Business Communication Trends Paper September 13, 2010 In this paper I will attempt to describe the current trends in business communication. I will discuss: what role business communication plays in my day-to-day activities at work and how it helps me manage my daily work activities; what trends I have seen in my current and previous work and what message types have resulted from these trends. Being in outside sales, efficient business communication is impairative. Because most of my communication is done view cell phone using email, text, fax and voicemail; when I do get a chance to meet with my assistant in the office, we need to get the most amount of work accomplished in a short amount of time. We also communicate after hours by email with daily sales reports, suspended billing (missing paperwork for billing) and unconfirmed deliveries (unable to set up patient for various reasons). I try to be efficient with my time. When sitting in an office waiting to meet with a Doctor, I text my assistant to get updates, email and fax orders to her for processing and monitor my calendar for follow up tasks. If management needs to communicate with us, they usually email our corporate email for follow up after hours, or if it’s urgent they will text. All of these would be considered messages that inform and consist of memos, status reports, and updated information. I also conduct a lot of external communication: messages that persuade...
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...Effective communicator who relates well to diverse groups of people at all levels within an organization Global perspective, cultural sensitivity, and fluency in written and oral Spanish Persuasive, articulate individual who easily meets people and quickly engenders trust and confidence Acumen for building and sustaining relationships by providing exceptional customer service Proven team leader adept at prioritizing, delegating, and motivating employees Ability to multi-task and complete time sensitive projects Strong administrative skills, including budgeting, project management and customer and vendor relationships Positive individual who sees challenges as opportunities Results oriented marketing representative for large, national distributor with documented success in regularly exceeding goals seeks challenging marketing position Top performer for Houston area; among the leaders nationally MBA candidate with over seven years experience in operations management and financial planning/lending seeks challenging ….. Success achieved by the exceptional servicing of existing accounts, as well as the acquisition of new accounts Very comfortable working with all levels of an organization Special gift for establishing immediate rapport with people and quickly engendering trust and confidence Persuasive and articulate communicator Analytical problem solver who can quickly adapt to changing circumstances Highly motivated, ambitious MBA candidate who thrives in a goal centered environment...
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...Conditions Communications Strategy: Victoria’s Secret Jasmine Rhodes Southern New Hampshire University Conditions Communication Strategy: Victoria’s Secret In December of 2011, Bloomberg News published an article that brought up allegations against Victoria’s Secret regarding one of their overseas suppliers. The news report stated that child labor laws were being violated by their cotton manufacturer in Burkina Faso, which is an undeveloped country located in West Africa (Simpson, 2011). This cotton is used in a small portion of VS panty styles, and the brand chose this supplier because they were certified as a Fairtrade, organic rain-fed, and pesticide free cotton. They also chose this supplier because this country struggled with poverty, and wanted the opportunity to create “life-changing opportunities for some of the world’s poorest women (lbrands.com).” According to the US Labor Department, Burkina Faso has had multiple reports of child labor instances, including forced child labor or forced labor among their women (Levs, 2011). After hearing these allegations, it was necessary for VS to take action immediately in addressing this matter, and they responded with an investigations of the UNPCB, the government of Burkina Faso, and Fairtrade International (lbrands.com). Their quick action was needed in order to show that they took the matters seriously and to prevent tarnishing the brand image. In times of crisis, there is a need for strategic...
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...successful by a research study. The study consisted of 100 participants, 90% of whom lost at least 15 pounds over a reasonable time period. To date, the study participants have successfully maintained their weight loss by continuing to use the product. Of the users, 80% were able to maintain their weight loss with continued use of Weight Loss Optimizer. The 10% of study participants who were not successful may have been unsuccessful because they did not follow the program’s protocol as set forth. An inherent risk in a weight loss product is the inability to determine if the product has failed to produce results or if the user has not followed directions. Dissatisfied customers present a challenge as a result. Your success relies upon your external business partner, Pills Inc., who manufactures the pill casing for the Weight Loss Optimizer. You will need to work closely with this partner to ensure your manufacturing operation is able to increase as needed in a just-in-time environment to meet sales demands. Your contact’s name at Pills Inc. is Susan Jones. You have received a customer...
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...Accounting and Communication: Final Project I plan on graduating from Temple with a bachelors in science in Accounting. Afterward, I desire to enroll in Graduate school at Temple University to complete my Masters degree. Hoping I will be skilled enough (CPA test preparatory classes may be necessary) to pass the CPA (Certified Public Accountants) exam, I intend to apply to a private accounting firm. In order for an Accountant to internally do their job correct, they need to ensure that firms are efficiently run financially while also making business decisions that would lead to prevented loss/future profit. They prepare, analyze and verify financial documents that are recorded in an accounting journal, balance sheet, income statement, statement of cash flows and shareholders’ equity. Externally, an Accountant could be employed by a public corporation and sent out to off-premise locations to perform audits. The duties of an accountant depend on whether they are a private or public accountant and which department they work in. Public accounting for the most part has to do with auditing, taxation, and external duties. Private accountants are more internal and deal with budgeting, inventory, cost accounting and internal auditing. In 2009, the median annual wage for accountants and auditors was $60,340, according to the Bureau of Labor Statistics. Personally, I like the internal work that has to do with financial accounting, not managerial accounting. I’m more of a numbers type of...
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...Factors influencing leadership styles - Tesco Tesco is a customer-orientated business. It aims to offer products that provide value for money for its customers and to deliver high quality service. To keep at the top of its game and to maintain its number one spot in the market, the company needs skilled staff at all levels and in all roles. Tesco aims to develop the leadership qualities of its people throughout the organisation, from administrators and customer assistants to the board of directors. Leadership styles can be explained on a scale ranging from ‘autocratic’ through ‘democratic’ to ‘laissez-faire’. Although each person will have their own preferred leadership style, the most effective leaders adopt a style appropriate for the situation. They will consider several factors in deciding which style to use. • The task – Is it business-critical? Must a decision be made immediately? What will be the potential impact on the business? • The team – Does it have the right skills and resources? Is it used to making decisions? • Tradition – What has been the norm in the past? Managers have to be aware of the possible consequences of using the wrong style in a particular situation. Berian manages a team of 17 in a Tesco in-store bakery. His usual management approach is to allow the team to take responsibility for getting the right products to meet demand at key times. However, he would not adopt a laissez-faire approach with a new member of the bakery team....
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...Critical Thinking and Society Jason Terry PHL/458 September 3, 2012 Cher Summers Critical Thinking and Society In the business world, we are influenced by the thoughts and actions of those around us. We are often encouraged to change our opinion or views based on the information that we are given at that moment in time. Persuasive speaking has proven to be an effective form of communication. When used properly it can change the way we operate and or manage many of our working environments. In this paper I plan to describe a situation which critical and creative thinking could have been used more effective to produce a better outcome in my personal working environment. The definition of free will, truth and knowledge will give insight to critical thinking. Understanding three specific hindrances, such as resistance to change, stereotyping and conformity, will give you the general understanding of the hindrances and how we can overcome them. Lastly, advertising plays a major part in today’s persuasive thoughts. I will evaluate one specific advertisement to find and explain the reality of the message. Critical and Creative Thoughts In healthcare, we often make hasty decisions without looking at the total impact that it may have on the organization. In early spring of 2010, the Federal government passed a law requiring hospitals to upgrade to electronic medical records. Funding was earmarked for this project and deadlines were set stating that hospitals would...
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...Organizational Communication, Speeches and Conversations. Com520 Organizational Communication Communication is key in any dynamic environment. It is how a person communicates that dictates how anything will be completed. To effectively communicate in business, it’s important to immediately emphasize the importance of the message that is being delivered. As the speaker you have to be informative, engaged, actively listen, clear, and concise. To achieve all of this you have to know your audience well. It is called taking the audience centered approach. When conveying the message effectively the audience will respond with positive feedback. There are instances where there are barriers to effective organizational communication. These barriers can change and block the intended message to the audience. It would affect their ability to receive, decode, and respond to the message. Some barriers are noise and distractions, filters, contending messages, and channel breakdowns. As the speaker you have to be aware of the internal and external barriers that can block your message. Filters can distort the message between the speaker and the audience. Channel breakdowns can destroy the intended message because depending on the method of delivery the message may not get to its target or the message may get misconstrued all together. Noise and distractions are external barriers such as cell phone usage, computers screens, I.M pop ups etc. The internal barriers are...
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