...The LACK of Do-It-Yourself People make and repair their own designs for hundreds of years. This concept of making your own things is known as Do-It-Yourself (DIY). Do-It-Yourself contains aspects of building, repairing and modifying things without the help of a paid professional. A subculture, or better-said counterculture, from the 1970s that makes use of DIY is punk. Punk sets itself off against society and wants to be focussed on the capacity of an individual through self-expression. DIY within the punk subculture can be seen as a rejection of the need to purchase items or use existing systems or processes that would foster dependence on established societal structures. It needs to be stated that punk deliberately chose to use DIY. Nowadays punk slowly fades away out of society. However DIY is still actively used. A company that propagates DIY is IKEA. Nevertheless, IKEA is as Do-It-Yourself as a supermarket where you can take your products from the shelves. Thus, IKEA abuses the concept of DIY as intended by the punk movement. These different examples of DIY show how widely the interest in this topic varies over time and space. In the search for what makes DIY so widely applied, DIY will be used as the central common feature in the analysis and comparison between values and goals of the subculture of punk and the multinational store IKEA. This article argues that IKEA has nothing in common with DIY and therefore it gets mistreated by IKEA. A comparison will be...
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...Professor Kennedy Introduction In this paper, I will analyze the memo by applying the steps of the critical thinking model discussed in Asking the Right Questions to assess the arguments made. Among the other tasks I had to make, I will not just analyze the memo but I will evaluate the author’s argument as objectively as possible. I will also provide a thorough evaluation of the issues presented and assess ideas critically, demonstrating clear and consistent treatment of each evaluation. Furthermore, I will verify the information that was in the memo and I will note what is not in the memo. For the last closure of the argument, I will end this paper with a conclusion of what I have critically completed. 1. What are the issues and conclusions? On October 20, 2011, President of APEU Union Local 121, Mr. Hector Fuentes, sent a request to the Human Resource Manager, Ms. Mary Ford regarding notification letter sent by Governor Gloria Gainor. Mr. Fuentes wanted Ms. Ford to evaluate the letter he received from the Governor notifying the union that the state intends to outsource and privatize the information systems management function within the Department of Motor Vehicles. This memo that Mr. Fuentes received from Ms. Ford was in response to the request of Mr. Fuentes to be evaluate simply because of issues and concern for the DMV employees which can affect many if proposed decision takes effect. But first,...
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...Unit 2: Assignment 1: Global Challenges Associated with E-Commerce December 18, 2012 IT500-01N: Critical Concepts and Competencies for the IT Professional Instructor: Dr. Sheila Fournier-Bonilla Kaplan University Unit 2: Assignment 1: Global Challenges Associated with E-Commerce E-Commerce has changed the ways that companies do business, they are no longer confined to certain areas, regions, or even countries. "E-Commerce and m-commerce offer enormous opportunities by allowing manufacturers to buy supplies at low cost...they also offer enterprises a chance to sell globally.." (Stair and Reynolds, 2012). E-Commerce is not an easy venture and there are many challenges that are associated with all global systems wishing to implement e-commerce. The challenges that will be discussed and analyzed in this paper are; cultural, language, time and distance, infrastructure, currency, and state, regional, and national law challenges. It is very important that companies wishing to implement e-commerce systems in a global market pay very close attention to dealing with these challenges or they just might fail in their venture. Cultural Challenges The first thing that must be realized when implementing e-commerce is that you are going to be dealing with people from other cultures and not all cultures are the same. According to Kamel (2008) "cultural differences have a profound impact on the usability, acceptability, and user performance of Web sites". Companies must understand...
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...this exploitation, companies subject themselves to lawsuits from their own customers. These companies often are ignorant of the simple fact that they have been exploited until customers report the issues to these companies and corporations. Many times, more than thirty days goes by before someone alerts the company of a possible security breech. Cost of an electronic exploit can be greater than a million dollars per incident as reported by the FBI. This information is found in the FBI’s (Federal Bureau of Investigation) report of cyber threats in the United States. In order to help counterbalance this, smaller to midsized companies could spend less than $5,000 to harden their systems and operating systems to put a statefull firewall in place. As stated in this paper, these companies often lack the resources, materials and funds to do so. With the FBI report showing reported incidents, there are thousands of incidents that go unreported. Often these incidents are yet to be discovered. With this number of small to mid-size corporations ignoring or slowly implementing security measures, more and more electronic computer crimes are beginning to take place throughout the U.S. With extortion now moving into the digital age, many corporations do not report intrusions to law enforcement in order to avoid negative publicity. Reports of an intrusion could directly have a negative effect on the company’s sales and position in a global competitive market. Approximately 35% of...
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...BRAND IDENTITY PRISM Brasnd Identity Prism KAPFERER brand identity diagram as a six-sided prism Constructed Source/Sender Constructed Receiver * Physique according to him is the basis of the brand. * E.G. the physique of Philips is “technology and reliability” while for the brand Tata it is “trust” * Personality is same as Aaker, it answers the question “what happens to this brand when it becomes a person?” * Relationship is the handshake between consumer and the organisation. * Eg. the relationship with “safola” is safety. * Reflection is the consumer’s perception for what the brands stands for. * E.g. coke’s image more attract youth. * Self-image is what the consumer think of himself. * E.g. benz Car owner think that since he has bought the car he is treating himself to one of the best car in the world. * Culture symbolizes the organization, its country-of-origin and the values it stands for. * E.g. traditional brands like balsara, dabur and zandu. * Relationship is the handshake between consumer and the organisation. * E.g. the relationship with “safola” is safety. * Reflection is the consumer’s perception for what the brands stands for. * E.g. coke’s image more attract...
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...Submitted By: Shriya Gera 120057 B. COM (H)-III B JESUS AND MARY COLLEGE Index Sr.no | Particulars | Page no. | 1 | Acknowledgement | 3 | 2 | Introduction | 4 | 3 | Recruitment Process Outsourcing: An Overview | 6-9 | 4 | Outsourcing Process Flowchart | 10 | 5 | Critical Requirement | 11 | 6 | Factors to be considered before selecting a Recruitment Consultant | 12 | 7 | Types of RPO | 13 | 8 | Benefits of RPO | 14-15 | 9 | Technique Use by RPO for Recruitment | 16 | 10 | Core and Non-Core Activities of Corporate HR | 17 | 11 | Choice of Outsourcing Model | 18 | 12 | Understanding Recruitment Process | 19 | 13 | Advantages of RPO | 20 | 14 | The ROI of RPO: Recruitment Expertise | 21-22 | 15 | RPO Process Model | 23 | 16 | The Big 3 Efficiency Metrics in Recruitment | 24-25 | 17 | Case Study | 26-29 | 18 | Conclusion | 30 | 19 | Bibliography | 31 | AKNOWLEDGEMENT I hereby thank Mrs. Renu Gupta (Mentor) for giving me an opportunity that led me to venture into an entirely new arena and discover the intricacies of recruitment process outsourcing world. It was during this project that I studied in greater details about the topic. During this journey I realized how different it is to practically implement the principals of management successfully. As I want to pursue a management degree in HR, this project was relevant to my future goals. Introduction Outsourcing the human resource (HR) processes is the latest practice being...
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...1. What is MIS? Definition: Development and use of computer-based information systems that help businesses achieve their goals and objectives. Development: Information systems are built for business professionals (you) to use. You need to take an active role in specifying system requirements and in managing development projects to ensure that the system meets your needs and the organization’s needs. Use: You need to learn how to use to accomplish your goals. You have responsibilities for protecting security of system and data. You have responsibilities for backing up data. You will help in recover systems and data. • What is a System? Definition: A system is a group of components that interact to acheive some purpose (human body/ car) System Thinking: look to all the components and try to find the best solution. One-Dimension Thinking: not all the components are taken into consideration; we end up taking the wrong decision. Example: Morocco, government has decided to make the legislation about the traffic tougher. But we still have many accidents. It was not the best decisions. They should have had adopted a system thinking by increasing the policemen salaries, improving infrastructures, making sure that people who get their driving license deserve it, basing the fines on the income of the drivers like they did in Finland. • What is IS? Definition: an assembly of hardware, software, data, procedures, and people that interact to produce...
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...is to describe and analyse the evolution of the brand Dove with respect to its current strong position in American, European and increasingly even in the Asian market. What enables the brand to be so successful? Why is Dove today synonymous with care and beauty? We believe that the answers to these questions can be found in changes that took place almost a decade ago and shaped perspectives, values, corporate culture and point of view of the brand and, consequently, also of Dove´s customers and the public in general. 2 Brand Management in Unilever Because of global decentralization and the lack of transparency in all operations Unilever decided to change its organization structure with the aim to create a unified global identity. Thus, in February 2000 they launched an initiative “Path to Growth” that would clearly define their goals in order to strengthen the brand under a changing marketplace scenario. The most important changes are described in a table below. BRAND MANAGEMENT CHANGES pre 2000 after 2000 Leadership Style Laissez-faire Decentralization Centralization Product Category Multiple brands each led by a brand manager competing with its siblings as well as other competitors Reduction of its more than 1600 brands to 400. Selection of “Masterbrands” as leaders within concrete product categories. Brand Responsibility Each brand manager was in fact operating as a standalone general manager and thus was independently ...
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...Abstract Neptune Gourmet Seafood is facing a problem with oversupply for existing demand. It can either decrease supply to match demand or increase demand to match supply. I recommend the latter. I further recommend the way to increase demand is for Neptune to increase its marketing efforts in its existing markets and to penetrate other markets it currently is not in. The Competitive Environment Neptune is a 40-year-old, $820,000,000 company, specializing in quality shell and non-shell seafood in a $20 million industry. It is North America¡¦s third-largest seafood producer, but that designation is misleading, because its revenues account for only 4.1% of the total market. As such it is but one of many firms operating in the seafood processing industry, one whose market structure could be termed monopolistic competition. The industry is not limited to North American firms such as Neptune, but also includes companies from China, Peru, Chile, and Japan, competition from which has pushed Neptune to upgrade its fishing fleet and which also has helped shrink the company¡¦s margins by 10%.. Neptune markets to the high end of the market, differentiating itself from the competition by its quality, selling its high-end brand at 25-30% above the rest of the market. Their years of ex perience coupled with the company¡¦s value development pose a threat to any new firm trying to enter the market. It is the only member company of the U.S. Association of Seafood Processors and Distributors...
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... Congratulations on your new venture! With the recent passage of small business friendly legislation, the stage has been set for small business to prosper and fuel the American economy. Each and every one of our nearly 4,400 The UPS Store® locations is run by individuals just like you—men and women who made the decision to leave behind the daily grind to make their mark with a business of their own. They understand the day-in and day-out challenges and opportunities of running your own business. Because they stand beside you, The UPS Store franchisees use their experience as small business owners to ease the struggles and stresses of their small business customers—and celebrate their successes. Thousands of small business rely on their neighborhood The UPS Store to help them with the logistics of running their business. You will find a list of our products and services, as well as a store locator, on our website at www.theupsstore.com. We are excited to partner with SCORE in presenting the information, examples and resources that follow. We hope they will assist you as you start down your new path as a small business owner. On behalf of The UPS Store network, let me be one of the first to wish you the best of luck as you begin your exciting journey! Stuart Mathis, President Dear Entrepreneur, SCORE—www.score.org—as mentors to America’s small business is proud to bring you a practical workbook to help you pursue your business ideas. Small...
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...Case facts / situational context * Nanda, a young and innovative M.I.T. graduate student is the founder of Clocky. * Clocky is an innovative alarm clock designed for people who have difficulty getting out of bed in the morning. Clocky could jump off and roll around the room, forcing people to get out of bed to turn off the alarm. * Why has Nanda introduced the Clocky? It is a new solution to ‘just’ snoozing. * The Clocky has already got overwhelming attention on diverse media. * It is a hype while it still in prototype fase this is not a great timing for Nanda, because she wanted to wait for another year to have the capacity to debut Clocky properly on the market. The case problem * Nanda faces many challenges as she is working towards the debut of Clocky. The main issue is how to position the Clocky on the market, while the Clocky already has so much media attention but still over a year away from production. She faces a number of difficult decisions conforming the 4 P’s. Marketing mix * Product: manufacture it at home or overseas? * Place: which distribution channels and which retail stores? * Promotion: how to direct the media attention? * Price: for what price to sell the Clocky? Competitions Two main competitors working on a wakeup-related product * “SleepSmart” = high price ($200-300) and high innovative/quality (device wakes up owners in the lightest stage of their sleep cycle). * Puzzle Alarm Clock = low price...
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...Securing Information Systems LEARNING OBJECTIVES C H A P T E R 7 STUDENT LEARNING OBJECTIVES After completing this chapter, you will be able to answer the following questions: 1. Why are information systems vulnerable to destruction, error, and abuse? What is the business value of security and control? What are the components of an organizational framework for security and control? What are the most important tools and technologies for safeguarding information resources? 2. 3. 4. ISBN 1-256-42913-9 232 Essentials of MIS, Ninth Edition, by Kenneth C. Laudon and Jane P. Laudon. Published by Prentice Hall. Copyright © 2011 by Pearson Education, Inc. C HAPTER O UTLINE Chapter-Opening Case: Boston Celtics Score Big Points Against Spyware 7.1 System Vulnerability and Abuse 7.2 Business Value of Security and Control 7.3 Establishing a Framework for Security and Control 7.4 Technologies and Tools for Protecting Information Resources 7.5 Hands-on MIS Projects Business Problem-Solving Case: Are We Ready for Cyberwarfare? BOSTON CELTICS SCORE BIG POINTS AGAINST SPYWARE While the Boston Celtics were fighting for a spot in the playoffs several years ago, another fierce battle was being waged by its information systems. Jay Wessel, the team’s vice president of technology, was trying to score points against computer spyware. Wessel and his IT staff manage about 100 laptops issued to coaches and scouts, and sales, marketing, and finance employees, and these...
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...Cloud Computing Benefits, risks and recommendations for information security Rev.B – December 2012 2 Cloud Computing Benefits, risks and recommendations for information security Document History Date December 2009 Version 1.0 Modification Initial Release, Rev.A Author Daniele Catteddu, Giles Hogben Thomas Haeberlen Lionel Dupré December 2012 2.0 Rev.B About ENISA The European Network and Information Security Agency (ENISA) is a centre of network and information security expertise for the EU, its member states, the private sector and Europe’s citizens. ENISA works with these groups to develop advice and recommendations on good practice in information security. It assists EU member states in implementing relevant EU legislation and works to improve the resilience of Europe’s critical information infrastructure and networks. ENISA seeks to enhance existing expertise in EU member states by supporting the development of cross-border communities committed to improving network and information security throughout the EU. More information about ENISA and its work can be found at www.enisa.europa.eu. Contact details This report has been edited by: Lionel Dupré, Thomas Haeberlen For contacting ENISA or for general enquiries about this report, please use the following details: Email: resilience@enisa.europa.eu Internet: http://www.enisa.europa.eu Cloud Computing 3 Benefits, risks and recommendations for information security Legal notice Notice...
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...motivates to action and more. Second, it's possible to create uniform messages which are personally formatted for each recipient with great ease. For...
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...change process is ill understood. Finally, the assumptions underpinning team development, and its implementation, are critically examined. The organizational culture literature itself is fraught with epistemological debate. Practitioners are interested in management by measurement and manipulation of culture. Theoreticians of culture, however, aim to understand the depth and complexity of culture. Unresolved issues remain regarding how to define culture, the difference between culture and climate, measurement/levels of analysis, and the relationship between organizational culture and performance. Interest in corporate identity is relatively recent, and is mainly driven by marketing and strategic management considerations. More psychological approaches to the analysis of corporate identity include an interest in how corporate identity is reflected in the identity and self-esteem of employees, and...
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