...The Fresher, The Better It is undeniable that food is essential for survival. What makes food enjoyable is the limitless array of flavors beyond sweet, sour, bitter, or salty. However, what plays a major role in how food tastes is where the food is grown. Depending on freshness, food that is not grown locally will not taste as good as food that is produced locally. Therefore, eating food that has been grown locally will make a difference in one’s diet. Locally grown food will benefit our health and our environment. One will notice the enhanced taste, making the food more flavorful. Locally grown food has many perks including the difference in taste, higher nutritional value, supports the local economy, promotes safer food supplies, and the locals can always tell you where the food came from. The United States is the number one site where obesity is prevalent because of what people eat. It is easy to eat on a low budget depending on the choices individuals make. People become obese when they start making unhealthy choices regarding their diet. If one decides to eat fast food and junk food for breakfast, lunch, and dinner, it will only be a matter of time before they start noticing health issues. In the article “Is Junk Food Really Cheaper,” Mark Bittman reveals that junk food is not cheaper than a home cooked meal. He argues that you could feed your family a home cooked meal for less than it costs to go to McDonalds. For example, he concedes that “two Big Macs, a cheeseburger...
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...Daryl Loh Zhen Zhe 25903969 tutorial 23 Q1. Company name: Monash University Malaysia (http://www.monash.edu.my/) Monash University is the first foreign university to be established in Malaysia. It is established in 1998 and located in Bandar Sunway. Competitors: * Taylor's University (http://www.taylors.edu.my/en/university/) * The University of Nottingham (http://www.nottingham.edu.my/index.aspx) * Help University (http://www.help.edu.my/) Suppliers: * Sunway Property (Property) (http://www.sunwayproperty.com/pd/) * Sunway Construction Sdn Bhd ( Construction works) (http://www.sunway.com.my/suncon/) * Atlas Vending (M) Sdn Bhd (suplply vending machine) (http://www.atlas-vending.com/) Intermediaries: * GTI Media Sdn Bhd (Marketing services agency, established a brand name doctorjob.com.my which help to advertise Monash Univeristy Malaysia) (http://gtimedia.asia/) * Sureworks Sdn Bhd (Marketing services agency, organise educational fair to help promote Monash University Malaysia) (http://www.sureworks.info/) * IDP Malaysia (Introduce Monash University Malaysia to students as an option) (http://www.idp.com/malaysia/studyabroad) Customer: * People which majority in the category of young adult and adult who seek for tertiary education * International and local students * Undergraduate and postgraduate students Public: * Ministry of Higher Education (government publics) (http://jpt.mohe.gov.my/eng/) * Jeffrey Cheah Foundation...
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...Development and Analysis of Two Mini Case Studies Taurus Parker December 18, 2012 Professor Mozinski Business412 Business Policy DeVry University Development and Analysis of Two Mini Case Studies This is a SWOT analysis of McDonald’s and Burger King, they will be followed by a cross-case analysis of the two mini case studies. The information in these cases will be based on the growth of the two companies and their sales. McDonald’s SWOT Analysis McDonald’s is the second largest food chain in the world falling short to Subway according to Forbes they are bringing in around 2.6 million in sales per store. (Forbes, 2013). Listed below is the mission statement and SWOT analysis for McDonald’s. Mission Statement - “McDonald's brand mission is to be our customers' favorite place and way to eat and drink. Our worldwide operations are aligned around a global strategy called the Plan to Win, which center on an exceptional customer experience – People, Products, Place, Price and Promotion. We are committed to continuously improving our operations and enhancing our customers' experience.” (Strategic management insight, 2013). Strength: McDonald’s uses $2 billion in advertising, more than 75% of restaurants are owned by independent franchises, the franchises attract children and locally adapted food menus. McDonald’s offer free unlimited Wi-Fi throughout their franchises. McDonald’s have a wide fan base from children to the business class working man. Weakness: McDonald’s...
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...students choose to study overseas? Demand for education, particularly higher education, has traditionally been driven by expectations of its ability to raise the economic and social status of the graduate. For people in less developed countries, limited access to education in their own countries led to a significant rise in the number of international students studying overseas. Between 1960 and 1970, the average growth in international student flows was around 9 per cent, and continued at about 6 per cent from 1970 to 1980 (Hughes, 1988). While there is some evidence of a slowing in the overall flow of international students during the 1980s and 1990s (Kemp, 1995), a global industry has been created. The global pattern of international student flows may be explained by a combination of ``push and pull'' factors that encourage students to study overseas. ``Push'' factors operate within the source country and initiate a student's decision to undertake international study. ``Pull'' factors operate within a host country to make that country relatively attractive to international students. Some of these factors are inherent in the source country, some in the host country and others in the students themselves. Abstract Examines the factors motivating international student choice of the host country. It describes a ``pushpull'' model motivating the student's desire to seek overseas education and influencing the decision process in selection of a final study destination. Drawing...
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...Studies in Business and Economics THE GLOCAL STRATEGY OF GLOBAL BRANDS DUMITRESCU Luigi Lucian Blaga University of Sibiu, Romania VINEREAN Simona Lucian Blaga University of Sibiu, Romania Abstract: A few years ago, globalization was the new paradigm in international business, however from a branding perspective it has lost its initial efficiency giving the fact that consumers do not seem to feel a connection anymore with the standardized products of global corporations, catered to them in mass marketing communication programs. With their centralized decision making, most companies simply stopped having a connection with the new global marketplace and neglected its emergence. Hence, the influence of local characteristics arose, and with that a new term that encapsulates the global and the local – glocal. “Glocalization” encourages companies to “think global, act local”, and they could do so by using the global brand, while localizing certain elements of that brand in order to suit a particular country. Keywords: global brands, globalization, glocal strategy, glocal marketing. 1. Introduction In 1983, Theodore Levitt published a provocative Harvard Business Review article entitled “The Globalization of Markets”, in which he stated that a new global market, based on uniform products and services, had emerged. He asserted that large scale companies have stopped emphasizing on the customization of their offers to providing globally standardized products that are advanced...
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...Development Analysis Two Mini Cases 1 21 June 2012 Final Project: Development Analysis Two Mini Case Studies DeVry University Professor Mozinski, BUS412 Business Policy Development Analysis Two Mini Cases 2 Mini Case 1: Bikes for the World (BfW) Challenge or Problem: The Bikes for the World organization was formed to offer valid solutions to the transportation problems facing the poor around the world. Lack of affordable and eco-friendly transportation system led founder Keith Oberg to create BfW. Oberg states he did so in order to solve two problems: to help address the developing world’s lack of affordable, eco-friendly transportation, and to help find a better use for the glut of unwanted bikes in the United States (Thompson, 2010). (Pictured above a young boy from Nyariga, Ghana receives a Bikes for the World bicycle. Photo courtesy of the Shape Lives Foundation) Oberg’s mission was simply to “assist poor people overseas to become more productive through providing affordable bicycles for personal transport to work, school, and health services. Secondarily, provide satisfying community service opportunities to Americans—collecting bikes and spare parts--towards realizing this primary goal of helping others overseas” (BfW, 2012). Through a goal to achieve a sustained impact both here and abroad BfW has partnered with over 600 volunteers, donors, and agencies worldwide who all share a common concern for reducing waste and helping the poor earn, learn,...
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...companies that operate in areas where inadequate regulation and monitoring make it hard to ensure that child labor is not being used. A July 2008 investigation by Australian Channel 7 News found a large number of cases involving forced labor in one of the largest Nike apparel factories. The factory located in Malaysia was filmed by an undercover crew who found instances of squalid living conditions and forced labor. Nike has since stated that they will take corrective action to ensure the abuse does not continue with in any of the factories that they are contracted with. The remedy for Nike, other global brands, and various agencies, implemented to remove child labor did not include the voices of the children, or their parents, who, in our study, had an entirely different characterization of their work experience. Nike is focusing their corporate responsibility efforts in the areas in which they can have the greatest impact and create the most...
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...Napoli Case Study Schindler Holdings Ltd. is a Swiss-based company that designs and produces elevators and escalators. Silvio Napoli, who is Schindler Holdings’ head of corporate planning manager in Switzerland has been relocated to New Delhi and has been promoted to vice president. Napoli obtained his new position by creating a business plan that strived for “core standardized products,” which meant that the production of elevators in India would be simple and of minimal design. Napoli thought the plan of producing standardized elevators would be a great idea and create a competitive advantage over other companies that made customized elevators. This plan in actual fact turned out to be a failure due to certain factors. Due to high import costs, many foreign elevator companies were forced to manufacture locally. Since Napoli knew about this situation, he decided to do things a different way. To keep costs low, Napoli would have elevator parts outsourced by local suppliers in Europe. However, when Napoli looked over the transfer prices he noticed that they were 30 percent above the costs he had originally calculated. When he contacted the company to complain, it turned out that a new transfer system had been created, so raising costs were necessary. Also, while communicating to one of his leading managers in India, Napoli had discovered that the company had accepted an order for an expensive glass customized elevator, instead of the original standard elevator...
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...CPA Australia Page 1 of 18 Global Strategy and Leadership Self Assessment Test The following self-assessment questions are provided to help you review your Global Strategy and Leadership studies. http://myonlinelearning.cpaaustralia.com.au/scripts/WebObjects.dll/fileserver.woa/f/... 28/02/2011 CPA Australia Page 2 of 18 Exercise Question 1 Which one of the following statements captures most accurately the relationship between industry profitability and Porter's five forces? A. Industry profitability is likely to be highest when there is high supplier power. B. The higher the threat of new entrants, the higher industry profitability is likely to be. C. Moderate buyer power and moderate level of rivalry is likely to increase industry profitability. D. Low levels of rivalry and low supplier power are likely to be associated with higher industry profitability. E. Industry profitability is likely to be lowest when the threat of substitutes is declining. Question 2 Which one of the following statements about supplier power is most likely to be correct? A. The smaller the quantities of supplies purchased by companies in the industry, the higher the supplier power relative to industry rivals. B. The higher the threat by suppliers’ to forward integrate, the lower their power relative to industry rivals. C. The higher the importance of the suppliers’ input to rivals, the more power industry rivals have in negotiating with suppliers. D. The higher the number of suppliers...
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...Produce an essay plan and then write an essay that addresses the following: Outline the argument that supermarket power is a ‘zero-sum’ game. Plan Define the nature of supermarket power and summarise power over consumer society. Summarise the major supermarkets in the UK Discuss Bauman * seduced and repressed, * Supermarkets allow repressed to take part. * Evidence Peter Jacksons study pg45/46 * Allen 2009 pg 25 Concepts - Allen 2009 pg 70 * Positive sum * everybody benefits, * Leading to economic regeneration. * Evidence Pro supermarket campaigners, Linwood. * zero sum * supermarkets thrive at expense of local stores * Gain more than high street and factories. * Evidence Anti supermarket campaigners, Patrick. Conclude – power of supermarket is growing due to consumer society, biggest 4 supermarkets account for ¾ of market in UK. Evidence in social sciences. Outline the argument that supermarket power is a ‘zero-sum’ game. It is useful to describe what supermarket power is. Over the last twenty years, supermarkets have played a vital role in redefining our shopping habits. This is due to factors such as value for money, convenience and freedom of choice but it is also due to the economic domination of supermarkets themselves. Supermarket power is divided into two sectors that work alongside each other; market power - the ability to influence marketing conditions including the price...
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...incorporated on January 11, 1978. JFC's principal business is the development, operation, and franchising of quick-service restaurants under the trade name "Jollibee". In the Philippines, JFC also has, as subsidiaries, Fresh N' Famous Foods, Inc., which develops, operates and franchises quick-service restaurants under the trade names "Chowking" and "Greenwich"; Red Ribbon Bakeshop, Inc., which develops, operates and franchises restaurants under the "Red Ribbon" trade name; Mang Inasal Phils., Inc., which develops, operates and franchises restaurants under the "Mang Inasal" trade name; and Perf Restaurants, Inc., which franchises restaurants under the "Burger King" trademark in the Philippines. JFC also has subsidiaries and affiliates overseas which develop and operate its international brands, "Yonghe King", "Hong Zhuang Yuan", "San Pin Wang" brands under the Superfoods Group, and “12 Hotpot”. The company has also embarked on an aggressive international expansion plan, and currently has 80 stores outside the Philippines-USA (26), Vietnam (32), Brunei (11), Jeddah (7), Qatar, Hong Kong, and Kuwait (1 each), firmly establishing itself as a growing international QSR player. On Dec 19, 2014, JFC disclosed that its wholly-owned subsidiary, Jollibee Worldwide Pte. Ltd. (JWPL), entered into a joint venture agreement with Jasmine Asset Holding Ltd. (JAHL) to form a company, named Golden Cup Pte. Ltd. (GCPL), which will own and operate...
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...A Case Study of the Acquisition of Swedish Volvo by Chinese Geely Author: Lieke Wang Supervisor: Thomas Danborg Master's Thesis in Business Administration, MBA programme February 2011 Abstract The acquisition of the famous Swedish Volvo by the unknown Chinese Geely has attracted a lot of attention in the world-wide medias, particularly in Sweden and China. It is the largest overseas acquisition ever by a Chinese company, which marks a beginning of a new era that the fastest growing China has become a superpower in the world economy. Because this acquisition is such a complex business where two involved companies are so much different, it is of high interest to make a case study of this in the business research area. The thesis begins the study by looking at the basic facts of these two companies: the products, market, finance situation, brand and technology, etc. It was found that these two companies have very little in similarity, but a huge difference in product segment, technology and brand, inter-culture, language, etc. Therefore, there is no immediate cost saving through the integration of two companies and the sharing of the common components, which indicates that the risk of failure of this acquisition is relatively big. However, there do exist some opportunities lying ahead. The most obvious opportunity is the possible rapid expansion in the growing Chinese market as Volvo’s second home market. To be successful in China, Volvo must address several issues: quickly...
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...and 1998. 1) Introduction Since the 1980s, many foreign firms have seen the US as a relatively attractive destination for direct investment. Foreign direct investment (FDI)1 allows investors to exert a significant influence on the host country. It creates a global marketplace in which firms from one country are operating another firm in a totally different environment. The US has undergone a major process of restructuring and deregulation that has encouraged this type of investment. In 1998, US FDI inflows accounted for 30% of worldwide FDI inflows (US $193 billion) with the second largest host country (the UK) a distant US$130 billion behind. The dot com bubble in the 90s spurred the nearly doubling of FDI levels in the US in 1998 as overseas firms were eager to tap into the expanding market. Most FDI growth was contributed by the large inflows of Mergers and Acquisitions (M&As). For example, new investment by foreign direct investors through M&As in the US accounted for 90 per cent of total investment expenditures in foreign affiliates in 1998 (UNCTAD,1999). The insurance sector in the US is a prime example of an industry that has undergone many M&As as a...
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...potential disadvantages? Answer: Dell’s manufacturing sites are in Brazil, China, Malaysia, Ireland, and the U.S. Advantages of these locations are that some of them are low cost (Brazil, China, Malaysia and, relatively, Ireland), they have educated work forces that are highly productive, and they are near large regional markets. Dell Case: Question 2 :: Why does Dell purchase most of the components that go into its PC from independent suppliers, as opposed to making more itself? (Does does little more than final assembly of components into PC) Answer: Dell outsources because it enables Dell’s business model to be successful. Dell’s comparative advantage is in pricing, customization and rapid order fulfillment, all advantages gained through supply chain management and logistics. By outsourcing, Dell does not carry risks connected to inventory such as obsolescence, Dell can maintain flexibility in its manufacturing, and Dell has lower coordination costs than if it were vertically integrated, producing its own parts. Outsourcing allows Dell to focus on what it does best. Dell Case: Question 3 :: What are the consequences for Dell’s cost structure and profitability of replacing inventories with information? Answer: Dell has been able to achieve the lowest inventory levels in the industry. In 2004, that was only three days...
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...KENT CHEMICAL: ORGANIZING FOR INTERNATIONAL GROWTH Introduction: Kent was founded in 1917 as a rubber producer. The Fisher family, which founded the company, was the largest stockholder; and family members held a few key positions. The company is still headquartered in Kent, Ohio. In the 1940’s, Kent expanded into plastics and became one of the country’s largest producers and marketers of plastic additives and specialty chemicals. In 1953, Kent opened a research laboratory, and by 2007, Kent was a leading global specialty chemical company with revenues of $2.2 billion (See Exhibit 1). It held minority and majority stakes in more than two dozen businesses in the U.S. and overseas, employed 4,200 people including 1,200 off shore, operated thirty manufacturing facilities in 13 countries, and sold its products in almost 100 countries. Kent sold a wide variety of products focusing on niche market needs in construction, electronics, medical products and consumer industries. They had six business divisions, three of which had significant international sales. In consumer products, they sold Grease B Gone, the leading degreaser in the U.S., and expanded into other specialty household products such as drain openers, rust removers, and surface cleaners. About one-third of this business’s $522 million sales were outside of the U.S. In the 1950’s, Kent entered the fire protection business by acquiring a company that had developed fire retardant chemicals for apparel...
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