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Leadership Evaluation and Leadership Philosophy

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Choosing an Ethical Villain for Iron Man 3
Grand Canyon University: MGT-605
05/22/2016

Choosing an Ethical Villain for Iron Man 3 The purpose of this paper is to discuss the controversial decisions taken by the production company Marvel Studios in the movie Iron Man 3 and to evaluate the effectiveness of the leadership techniques used, in terms of powerbases, influence tactics, and leadership style by CEO, Isaac “Ike” Perlmutter. This paper will also evaluate the potential outcome of the situation from a servant leadership perspective.
Ethical Situation
Shane Black, the director and co-writer of Iron Man 3, in an interview with Uproxx, has revealed that he was forced to change the entire original Iron Man 3 script in order to swap the gender of the film’s villain from female to male after pressure from the production company Marvel, which feared female toy merchandise would not sell as well as the male version (Ryan, 2016). From the interview, it sounds like Rebecca Hall could have been the real villain behind Aldrich Killian instead of what we saw on the big screen. Changes like this happen during rewrites all the time, but hearing that this decision was made simply because it would impact toy sales is shocking. This is the ugly side of having a franchise that pulls in millions of dollars in revenue from merchandise. Black points out the decision must have been made by Ike who has already been called out several times for his lack of diversity, in terms of gender as well as race. The 2014 Sony hack revealed that Ike didn’t want female-led superhero films because they wouldn’t bring in any profits. Nowadays, it seems matters of inclusiveness and creative tinkering may no longer be as big an issue at Marvel Studios anymore and unless the corporate structures don’t understand the need for diversity, the creative minds will forever be stifled. Power

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