Free Essay

Market Entry Jamaica

In:

Submitted By paidak12
Words 455
Pages 2
Assumptions

The assumptions made throughout this paper include:
-We are a mid-sized Nova Scotia business, which employs 65 people
-Goods require refrigeration and special environments
-We meet sanitation and health standards

General Information

Jamaica’s population is around 2,868,380, which is very small compared to Canada. The distance from Nova Scotia to Jamaica is 3200km and can be reached by plane or ship. The currency in Jamaica is the Jamaican dollar, which by law has to be used when buying or selling goods and services. This law isn’t watched very closely and the US dollar is used throughout many purchases and is usually accepted.

Culture

English is Jamaica’s official language but they also have their own language called Patios or Creole. This is a combination of English and certain slang that comes from African languages. Most people in this country understand and can speak Creole but it’s not a written language. Jamaicans are very family oriented; they keep their family close and are supportive towards each other’s needs. They spend most of their time with family and try to maintain relationships the best they can. Their families are the most important thing to them. They stay close to family and friends and don’t have must trust or faith in people of authority. Even though they don’t have trust, the highest position of authority always makes the decisions. When meeting new people it’s usually through the recommendation of friends and family. A large part of Jamaicans lives is religion; they use it everyday while referencing it in their speech. They have the highest number of churches in the world and the most common religion is Christian.
Jamaicans, as well as Canadians, also greet each other with a firm handshake. Since they are easily distrusted it takes time to have a close relationship. You must always address others by their title and last name until they let you know it’s okay to call them by their first name. While talking they may come very close and even put a hand on your shoulder. If a friend of theirs has introduced you to the person it will help a lot in building the relationship and moving on with the business. Jamaican’s aren’t afraid to tell you what’s on their mind and will let you know the truth no matter what your intake is on the conversation. When trying to set up a meeting with people that live in Jamaica it’s important to them that you schedule it in advance and make sure you are on time. They aren’t known for being on time but expect it from others. When trying to make a sale they expect to bargain so you have to make sure you kn

Similar Documents

Free Essay

Market Entry Jamaica Chipotle

...Political System and Development: Politics in Jamaica takes place in the framework of a representative parliamentary democratic constitutional monarchy. The 1962 Constitution of Jamaica established a parliamentary state whose political and legal traditions closely follow those of the United Kingdom. As the head of state, Queen Elizabeth II - on the advice of the Prime Minister of Jamaica - appoints a governor general as her representative in Jamaica. The governor-general has a largely ceremonial role. Jamaica constitutes an independent Commonwealth realm. The Constitution vests executive power in the cabinet, led by the Prime Minister. Executive power is exercised by the government. Legislative power is vested both in the government and in the Parliament of Jamaica. A bipartisan joint committee of the Jamaican legislature drafted Jamaica's current Constitution in 1962. That Constitution came into force with the Jamaica Independence Act, 1962 of the Parliament of the United Kingdom, which gave Jamaica political independence. Constitutional safeguards include freedom of speech, freedom of the press, freedom of worship, freedom of movement, and freedom of association. The judiciary operates independently of the executive and the legislature, with jurisprudence based on English Common Law. The governor-general is largely a ceremonial figure who appoints the prime minister and senate seats through the advice of parliament and the prime minister. The prime minister exercises...

Words: 842 - Pages: 4

Free Essay

International Business Expansion: Two Markets, One Product

...economy issues…………………………………………………………………………………….8 4.2 Cultural Issues……………………………………………………………………………………………………9 4.3 Entry Strategy…………………………………………………………………………………………………….9 4.4 Strategic Alliance……………………………………………………………………………………………….9 5. Analysis……………………………………………………………………………………………………………………10 6. Conclusion……………………………………………………………………………………………………………….11 7. References……………………………………………………………………………………………………………….12 TITLE: A case of international expansion of two markets and one product. EXECUTIVE SUMMARY Over the years, the nature and dynamics of Guysuco Company’s engagement with the overseas markets have gone through a shift. Overseas expansion and competiveness are increasingly dependent on firm level capabilities rather on its national traditional products. The process of globalization at Guysuco has led to the development of competitive capabilities which has brought about intense partnership and interaction with global corporations. Additionally, the emergence of computer and internet has led to advanced information technology where the world of business has resulted in emergence of new types of businesses and new ways of organizing it. This 21st century has encountered rapid changes in the global economy. Every business will encounter growing pains and unexpected curves when venturing into international markets. Doing business overseas do require a variety of vendors and partners. In recent years, Companies in Guyana such...

Words: 1881 - Pages: 8

Premium Essay

Cofee Essey

...Jamaica, a leading per capita export country known for its commitment to creativity, innovation and exceptional quality. April 2009 The National Export Strategy of Jamaica was developed on the basis of the process, methodology and technical assistance of the International Trade Centre (ITC). www.jamaicatradeandinvest.org/nes | 1-888-429-5NES (1-888-429-5637) 4 i n d u s t r y s e c t o r s t r at e g y Coffee Introduction Rationale The Jamaican brand of coffee, Blue Mountain, remains an iconic brand globally and stands as a symbol of a high-quality product from Jamaica. It is also an example of a protected mark, serving as inspiration and a viable model to several other products and product groups from Jamaica. In addition to this qualitative rationale for the industry, coffee contributes to the Jamaican economy, grown in a region with full employment, something very few geographical areas are able to boast. In addition to its social contribution there is significant export potential that may be realised from both increased production and export volume, increased value of export by expanding the percentage of value added production locally, as well as development of value-added products. It is argued that the sector has negatively impacted the natural environment and is likely to continue doing so, however, farm practices have improved with increased utilisation of natural fertilisers and pesticides. Further damage to the environment is not likely to...

Words: 6556 - Pages: 27

Premium Essay

Carter Cleaning Chapter 3

...INTERNATIONAL BUSINESSMBA 5011 BOARD APPROVAL DOCUMENT FOR COMPANY EXPANSION IN THE INTERNATIONAL MARKET | | | | | | | Dated: AUGUST 11, 2013 Table of Contents 1.0 Introduction4 2.0 Objectives5 3.0 Company Overview6 3.1 Targeted Company Overview…………………………………………………………………………………………………………….7 4.0 Market Situation8 4.1 Local Market Situation……………………………………………………………………………………………………………………….8 4.2 International Market Situation…………………………………………………………………………………………………………..9 4.3Overview of Canada9 5.0 Market Assumptions………………………………………………………………………………………………………………………..10 6.0 SWOT Analysis…………………………………………………………………………………………………………………………………11 7.0 Target Market Needs……………………………………………………………………………………………………………………….12 7.1 Selected Products…………………………………………………………………………………………………………………………….12 7.2 Product feature……………………………………………………………………………………………………………………………….13 7.3 Product Packaging…………………………………………………………………………………………………………………………..13 7.4 Product Launch……………………………………………………………………………………………………………………………….13 7.5 Legal Considerations…………………………………………………………………………………………………………..……….…15 8.0Market Entry Strategy…………………………………………………………………………………………………………………….16 8.1 Types of Risks…………………………………..…………………………………………………………………………………………...18 8.2 Competitive Advantage………………………………………………………………………………………………………………...

Words: 5367 - Pages: 22

Premium Essay

Business Management

...Market Structure is defined as the number of firms producing identical products which are homogeneous. In other words, it is the factors that influence the interaction of buyers and sellers in a market, and also determines changes in price by how different levels of production and selling processes interact together. Market structures are important both to firms and consumers alike, because it influences how they (firms and consumers operating within the market or industry) behave in terms of pricing, supply, entry & exit, competition and efficiency. Currently, there are four types of market structures practiced in the world. These are: 1. Perfect Competition 2. Imperfect or Monopolistic Competition 3. Monopoly 4. Oligopoly These market structures are as a result of the different degrees of competition within the industry. Each structure is differentiated by freedom of entry and exit, number of buyers and sellers, product differentiation, etc. However, each market structure has got its advantages and disadvantages. Below are some of the advantages and disadvantages of each market structure. Perfect Competition In a perfect competition market structure, there is freedom of entry and exit, products are homogeneous, there is a large number of buyers and sellers, and in this market structure firms are price takers. Examples include Financial markets and Agricultural markets. Advantages 1. There is most efficient use of resources, due to a high degree...

Words: 729 - Pages: 3

Premium Essay

Jamaica

...FDI Assignment As a group of American investors, we’re introducing the idea of bringing solar energy to the island of Jamaica. Our initial objective is to provide an efficient yet safe means of energy to the Caribbean island. The efforts towards introducing solar energy to the population of Jamaica will provide many of its underprivileged citizens with an efficient and reliable means of energy for their everyday lives. Our business, Global Energy Investment, is based in Miami, Florida and has been around for the past 15 years, participating in business initiatives such as exporting venture capital as well as trade and export. We looked for opportunities where we can be an asset to nations in hopes of not only improving the lives of their citizens, but also introducing and expanding our ideas to new heights. Thus aforementioned reasons, by entering the island of Jamaica with our new business venture, we are encouraged by its government to bring our product to its citizens. By entering into a partnership with the island of Jamaica; being represented as the host country, we will agree to export finished solar equipment from Mexico due to the benefits awarded to NAFTA members. Jamaica will later import the ready goods into Jamaica and create assembly factories where the products can be assembled by local citizens within the confinements of those factories. By establishing assembly factories, they are creating jobs for the citizens where they can have an income available to improve...

Words: 1177 - Pages: 5

Premium Essay

A Framework for Prudential Regulation and Supervision of the Financial Sector

...A FRAMEWORK FOR PRUDENTIAL REGULATION AND SUPERVISION OF THE FINANCIAL SECTOR BY DR. OWEN JEFFERSON Recent developments in the financial sector has catapulted the issue of the safety and soundness of the financial system into the forefront of discussions in Jamaica. While not necessarily providing any consolation for us, it is important to note that this issue has also been plaguing many other countries and has become a matter of international concern. The number of countries experiencing significant banking problems has increased substantially in recent years - hitting industrial and developing countries alike - and the high costs and macroeconomic disruptions caused by banking crises have become a matter of increasing concern to the international financial community. Not since the Great Depression of the 1930's have so many banks failed as in the 1980's and the 1990's. A recent survey by the International Monetary Fund reported banking problems in 131 of its 181 member countries over this period, ranging from outright systemic crises to isolated causes of failing banks. We all remember the collapse of the Bank of Credit and Commerce International (BCCI) in 1990. There was the much publicised savings and loan debacle in the United States which cost some $150 billion. In Latin America, banks in four countries - Venezuela, Brazil, Mexico and Argentina - have recently had to struggle with crises of varying degrees of severity....

Words: 5312 - Pages: 22

Premium Essay

Vertical Farming and Its Contribution to Minimizing Jamaica’s Food Import Crisis

...its Contribution to Minimizing Jamaica’s Food Import Crisis Abstract Jamaica has not been able to meet the demands for food for its population and its visitors. The purpose of this research is to identify a solution for Jamaica’s dependence of attaining agricultural produce from external sources. This is achieved through vertical farming, the process of growing plants and animals in high rise buildings or cultivating upward in an isolated greenhouse. Numerous literature and statistical data are analyzed. Jamaica, over half a century, is faced with the high price of importation; however, the execution of vertical farming aims to reduce import costs. Through assessing the progress of vertical farming in Singapore, a resolution for Jamaica is made; not only satisfying population consumption, but allowing businesses to profit from the introduced farming technique. The plan is to achieve success in more areas than one with vertical farming. However, if implemented and the venture fails, there will be no returns on the capital invested. In Jamaica, decades ago, subsistence farming provided food for farmers and their families. With rising populations, and lack of access to fertile soil for many, this method had been somewhat inadequate. Transitioning to traditional commercial farming is also not able to sufficiently provide for populated centres. With a rise in the modern technology of vertical farming in Jamaica, food availability concerns will be reduced. Garg and Balodi (2014) state...

Words: 1586 - Pages: 7

Premium Essay

Fffffffffffffffffffffffffff

...and make-up as well as other beauty services at reasonable prices. Organizational structure of The marketing department DATA ENTRY CLERK SALES REPRESENTATIVE ADVERTISING/PRODUCT DEVELOPMENT PERSONNEL MARKETING MANAGER Marketing Manager – the marketing manager Christina Thompson is responsible for planning promotions, road shows and to liaise on with the public to inform them about future events and supervise persons working in the department as well. Product development/advertising Personnel – Cheanell Senior is responsible for introducing new hair care products. Designing T-shirts and making the office layout, the inside as well as the outside of the workplace as attractive and marketable as possible. This person also set up workshops and design strategies of how to attract new customers and maintain loyal customers. Cheanell Senior has two employees who work with her in this area of the business. Sales Representative – Nickala Mcbean as well as two other employees is in charge of choosing the method of sales to be employed. Their choice of sales made will vary according to the product or services being marketed. This person is also responsible for finding innovative ways of attracting customers by the use of sales such as sales promotions, promotional pricing etc. Data Entry Clerk – Deandra Smith is responsible for storing...

Words: 1662 - Pages: 7

Free Essay

Research Essay

...A study on the influence of Health Tourism in Kingston, Jamaica. Raschell Linton Western Hospitality Institute Lecturer: Odaine James November 3, 2014. Abstract This is a research study of the influence of Health Tourism in Kingston, Jamaica. Medical tourism can be defined as the process of traveling outside the country of residence for the purpose of receiving medical care. What really puts the word "tourism" in health tourism is that people often stay in Jamaica after a medical procedure. Travelers thus take advantage of their visit by sightseeing, adventure or participating in any other traditional tourism activities. This research presents a strategic outline of the influence of medical tourism's growth for health systems. Analysis of the influence of medical tourism on health is also identified. It also conceptualizes the implementing and maintaining Health Tourism in terms of financial benefit, employment, and tourists’ wellness. The environment becomes of great concern where Health Tourism is concerned. Deforestation will be a major factor because Jamaica has to accommodate the amount of tourists visiting Jamaica, thus resulting in cutting down the trees to provide more space and even build more buildings. With this in mind the Government will be taking actions along with strategic planning to ensure this project runs smoothly and effectively, to increase productivity and new and improved equipment. Keywords: Health Tourism, Influence, Maintain, JAMPRO, Tourist...

Words: 1894 - Pages: 8

Free Essay

Caribbean

...1.2. TRENDS AND PATTERNS OF MIGRATION TO AND FROM CARIBBEAN COUNTRIES Elizabeth Thomas-Hope[1] INTRODUCTION Migration has become deeply embedded in the psyche of Caribbean peoples over the past century and a half. It has evolved as the main avenue for upward mobility through the accumulation of capital – financial and social. Thus the propensity for migration is high and there is a general responsiveness to the opportunities for moving whenever they occur. At times these opportunities have come from within the region itself or the wider circum-Caribbean region, as in the late nineteenth and early twentieth centuries; in more recent times from North America and Europe. The migration dynamic reflects the interplay of international, national and highly personal circumstances. Global changes affect the international economic order and the division of labour and, as a consequence, legislative controls and inducements to the movement of labour across selective national borders. At the national level, economic, social, demographic and political factors influence the variable access of people to economic rewards and social opportunities. But migration is not a passive reaction to internal ‘pushes’ and external ‘pulls’. Within this wider international and national context, migration is part of a dynamic set of negotiations at all levels. For whether ‘free’ movement or refugee, there is a selective process that operates at the interface of the needs of...

Words: 9235 - Pages: 37

Premium Essay

Logistics Hub Case Study

...If implemented effectively, this re-positioning of Jamaica will favorably impact individuals and firms at all levels and in the process, provide a major and long-term platform for growth in virtually all areas of our economy What really is the Logistics Hub? According to Jamaica Chambers, Logistic is that part of the supply chain management that plans, implements, and controls the efficient and effective forward and reverse flow and storage of goods, services and related information between the point of origin and the point of consumption in order to meet customer’s requirements. The proposed transformation of Jamaica into a world-class logistics centre is unquestionable the most ambitious and far reached project on which this nation has engaged since we became an independent state over 50 years ago. If implemented effectively, this re-positioning of Jamaica will favorably impact individuals and firms at all levels and in the process, provide a major and long-term platform for growth in virtually all areas of our economy. Hence, since the introduction of the Logistic Hub the Jamaica Government has been seeking a suitable location to implement and develop the logistic site. The most suitable location according to research was identified as the Goat...

Words: 3998 - Pages: 16

Free Essay

Jamaica

...Jamaica     1 Running Head: JAMAICA               Jamaica: Course Project for Diversity in American Society The University of Akron- Wayne College Jamaica: Course Project for Diversity in American Society               Jamaica is a beautiful island nation that is rich with a unique and spirited people. The nation has seen its share of hardship that somewhat continues even today. Despite a struggling economy, as well as mass emigration, those that remain have kept many rich traditions alive. In this project, I’d like to introduce you to the nation of Jamaica. It is a very unique nation with an extensive history. However, I will summarize some of the broad facts and information surrounding this country to at least present a rounded image of what Jamaica provides to our world. I’ll begin with a general outline of the demographics, history, and culture. Following, I’d like to approach a few topics that I found to be interesting and also relevant to our course. Localization               Jamaica is an island nation of the Greater Antilles, 145 miles in length and as much as 50 miles in width situated in the Caribbean Sea. It is about 90 miles south of Cuba and 120 miles west of the island of Hispaniola, on which Haiti and the Dominican Republic are situated. It has an area of 4,244 square miles, which is roughly the size of Connecticut. Population               The population of Jamaica in 2003 was estimated by the United Nations at 2,651,000, which placed it as number...

Words: 2834 - Pages: 12

Free Essay

Jamaica Water Property

...Jamaica Water Properties  Introduction The case is about an accounting fraud that involves the Jamaica Water Properties, Inc. This fraud was discovered by David Sokol, who was at that time served as COO (Chief Operating Officer) of the Jamaica Water Properties, Inc. The main culprit was Ernest Grendi, JWP’s CFO, helped by several of the company’s senior accountants. Moreover, the company’s external auditor, Ernst & Young, seems to be involved as well. This case will show regarding the auditor independence, its duty as professional accountant, fraud, and the perspective from the employees toward their higher-ups management.  Background Its company’s name, before becoming as JWP, was the Jamaica Water Supply Company. It began its operations in 1886 as a small business that delivered water to a few neighborhoods in the Queens borough of New York City. Gradually, the company expanded its geographic market and eventually became one of New York State’s largest water utilities. In the mid-1960s, Martin Dwyer took control of the company. Dwyer realized that the heavily regulated water utility industry limited his company’s profit potential, so he decided to expand it into other business. Because of his familiarity with governmental agencies, Dwyer began offering various contracting and construction services to local municipalities. Over the next several years, the company expanded into other lines of businesses by acquiring a varied assortment of small firms in the New York...

Words: 1688 - Pages: 7

Premium Essay

Burma Road Riot

...A BRIEF HISTORY OF THE CARIBBEAN COMMUNITY (CARICOM) WEST INDIES FEDERATION Established in 1958, the West Indies Federation comprised the ten territories of Antigua and Barbuda, Barbados, Dominica. Grenada, Jamaica, Montserrat, the then St. Kitts-Nevis-Anguilla, Saint Lucia, St. Vincent and Trinidad and Tobago. The Federation was established by the British Caribbean Federation Act of 1956 with the aim of establishing a political union among its members. Although a plan for a Customs Union was drawn up, emphasis was not placed on the economic aspect of Federation during the four years of its existence. Economically, the Region remained as it had been for centuries, and not even free trade was introduced between the member countries during this period. The West Indies Federation came to an end in 1962 but its end, in many ways, must be regarded as the real beginning of what is now the Caribbean Community. The end of the Federation meant the beginning of more serious efforts on the part of the political leaders in the Caribbean to strengthen the ties between the English-speaking islands and the mainland territories, Guyana and Belize, by providing for the continuance and strengthening of the areas of cooperation that existed during the Federation. To this end, in mid-1962, a Common Services Conference was convened to take decisions on these services, the major ones among them being the University of the West Indies (UWI), founded in 1948 and the Regional Shipping...

Words: 3062 - Pages: 13