...American Marketing Association defines advertising as ‘any paid form of non-personal presentation of goods, services or ideas for action, openly paid by an identified sponsor’. The advertising is salesmanship in print, voice and visual. The field of advertising is made up of a system of interacting institutions that play their role in creating and executing the advertising process. This study has been carried out study the benefits of using colour identified by a company. In order to study he stated topic Ncell has been chosen. Ncell private limited stands as a privately owned GSM services in telecommunication sector of Nepal with the brand name ‘Mero Mobile’, which was re-branded as Ncell in 12 March 2010. Ncell with a new brand identity including a new brand symbol in the shape of a hitek stone in rich purple colour replaced the brand Mero Mobile with its red and yellow colouring. The stone symbolizes connectivity and connection between people. The purple colour is energizing and inspiring, it reflects the creativity passion and reliability with which Ncell will continue to serve its customers. 1.2 Statement of Problem: In order to conduct this study following problems have been raised: * What colour is used by Ncell? * Why they use that colour? * How they decide which colour to use? * What is the result of using the colour? 1.3 Objective of the Study: The main objective of the study is to solve the...
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...Systems and Technology Professor Derrick Huang Assignment: You are a business manager with an IT or IS proposal to resolve a business issue that you encountered. How do you convince your boss(es) to approve this project? You write a business case, of course! A business case, simply put, is a proposal for a project that aims at an internal function area of a company. To do so, you need to define the project, analyze its scale and scope, identify its business impact, and present the financial analysis. The final project is a “real” business case of an IT solution to a business issue. Each student will pick a company and a particular IT project, and write a business case on it. (You may be allowed to team up with one other student for the project, but such team work has to be approved as a special case in advance based on its pedagogical merit over individual work.) The company of your choice has to be a real one; the proposed IT project has to be realistic, and the combination has to be futuristic. In order to do this business case project, you should follow the steps: (1) Come up with a company setting and the issue or project you want to study. You have complete freedom in choosing the company that you want to set your business case in and the project that you want to work on, with only the following restrictions: • The company has to be a real one, and you have to name it. An anonymous company is not acceptable. (I will agree to non-disclosure terms if you do not want the...
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...ISSUES IN ACCOUNTING EDUCATION Vol. 25, No. 2 2010 pp. 227–244 American Accounting Association DOI: 10.2308/iace.2010.25.2.227 What It Means to be an Accounting Professor: A Concise Career Guide for Doctoral Students in Accounting Brooke Beyer, Don Herrmann, Gary K. Meek, and Eric T. Rapley ABSTRACT: The purpose of this paper is to provide a concise career guide for current and potential doctoral students in accounting and, in the process, help them gain a greater awareness of what it means to be an accounting professor. The guide can also be used by accounting faculty in doctoral programs as a starting point in mentoring their doctoral students. We begin with foundational guidance to help doctoral students better understand the “big picture” surrounding the academic accounting environment. We then provide specific research guidance and publishing guidance to help improve the probability of publication success. Actions are suggested that doctoral students and new faculty can take to help jump-start their academic careers. We finish with guidance regarding some important acronyms of special interest to doctoral students in accounting. Keywords: career guidance; doctoral students; research; publishing. INTRODUCTION igher education faces a severe, and growing, shortage of accounting professors. As a result, the job prospects for new accounting doctoral graduates are very good and are getting better. Starting salaries are increasing, but so are the requirements...
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...Total Quality Management Vol. 21, No. 9, September 2010, 931 –951 RESEARCH PAPER Total quality management (TQM) strategy and organisational characteristics: Evidence from a recent WTO member Dinh Thai Hoanga, Barbara Igelb∗ and Tritos Laosirihongthongc a University of Economics, Hochiminh City, Vietnam; bSchool of Management, Asian Institute of Technology, Pathumthani 12120, Thailand; cIndustrial Engineering Department, Faculty of Engineering, Thammasat University, Pathumthani 12121, Thailand This paper presents a comparative study on the relationship between implementing total quality management (TQM) and organisational characteristics (size, type of industry, type of ownership, and degree of innovation) in a newly industrialised country in South East Asia. Vietnam has become the 150th member of the World Trade Organisation (WTO) since January 2007, and this is the first empirical study to examine TQM practices in Vietnam. Analysis through Structural Equation Modelling, t-test and MANOVA of survey data from 222 manufacturing and service companies produced three major findings. First, this study supports previous research findings that TQM can be considered as set of practices. Second, industries in Vietnam have deployed certain TQM practices (customer focus and top management commitment) at much higher levels than others, namely information and analysis system, education and training, employee empowerment, and process management. Finally, MANOVA shows a clear difference...
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...Total Quality Management Vol. 21, No. 9, September 2010, 931 –951 RESEARCH PAPER Total quality management (TQM) strategy and organisational characteristics: Evidence from a recent WTO member Dinh Thai Hoanga, Barbara Igelb∗ and Tritos Laosirihongthongc a University of Economics, Hochiminh City, Vietnam; bSchool of Management, Asian Institute of Technology, Pathumthani 12120, Thailand; cIndustrial Engineering Department, Faculty of Engineering, Thammasat University, Pathumthani 12121, Thailand This paper presents a comparative study on the relationship between implementing total quality management (TQM) and organisational characteristics (size, type of industry, type of ownership, and degree of innovation) in a newly industrialised country in South East Asia. Vietnam has become the 150th member of the World Trade Organisation (WTO) since January 2007, and this is the first empirical study to examine TQM practices in Vietnam. Analysis through Structural Equation Modelling, t-test and MANOVA of survey data from 222 manufacturing and service companies produced three major findings. First, this study supports previous research findings that TQM can be considered as set of practices. Second, industries in Vietnam have deployed certain TQM practices (customer focus and top management commitment) at much higher levels than others, namely information and analysis system, education and training, employee empowerment, and process management. Finally, MANOVA shows a clear difference...
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...Muscle Contruction 2014 Assist. Prof. Dr. Yekbun Adıgüzel Istanbul Kemerburgaz University School of Medicine MED 121 Cell Tissue and Organ Systems I Biophysics Lecture Percentage Contributions of/in Muscles • Muscle composes 40 percent of body weight in adults, and 50 percent, in children • Muscle contains – 75 percent water – 20 percent protein – 5 percent organic and inorganic compounds • 40 percent of body is skeletal muscle • 10 percent of body is smooth and cardiac muscle CLASSIFICATION OF MUSCLES LOCATION http://biochem.umn.edu/muscle_lectures%5CLec13_Barnett2.pdf NEURAL CONTROL Voluntary ANATOMY OUTPUT TYPICAL ACTIVITY Normally relaxed Skeletal Attached to the skeleton High Cardiac Involuntary Heart High Rhythmically active Normally contracted Smooth Involuntary Viscera Low Modified from: http://www.physioweb.org/IMAGES/sk_musc_macro.jpg, http://www.physioweb.org/IMAGES/neur_musc_junc.jpg Spaces between the myofibrils are filled with intracellular fluid called From:http://users.rcn.com/jkimball.ma. sarcoplasm, containing large quantities of potassium, magnesium, ultranet/BiologyPages/S/sarcomere.png and phosphate, plus multiple protein enzymes. Also there are tremendous numbers of mitochondria… n Myofibril is composed of about 1500 adjacent thick (myosin) filaments and 3000 thin (actin) filaments, which are large polymerized protein molecules that are responsible for the actual muscle contraction...
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...group members who worked as a team and helped each other through the project for consistent enthusiasm and encouragement. We are indeed grateful to entire Department of Commerce for providing the best of help to complete the project by constant reminder for the deadlines and understanding the urgency of sometime extending the same. Table of Contents Chap.No. | Topics | Page No. | CHAPTER 1 | INDUSTRY & COMPANY PROFILE | 5 | CHAPTER 2 | PRODUCT SPECIFICS | 13 | CHAPTER 3 | SUPPLY CHAIN | 25 | CHAPTER 4 | PRODUCT PROMOTION | 32 | CHAPTER 5 | DATA ANALYSIS | 35 | CHAPTER 6 | MAJOR COMPETITORS | 40 | CHAPTER 7 | Challenges faced by Amul | 43 | | Conclusion | 45 | | References | 46 | | Annexure | 47 | EXECUTIVE SUMMARY In today’s competitive world while entering in the market it is very necessary to have good knowledge of the potential of a particular market. The information regarding the activities of competitor’s existing in the market so that we can plan our each activity according to that. It is also necessary to retain the existing customers apart from attracting the new customers. 1.1Title: “The project focuses on the integrated marketing strategy behind AMUL with the longest running ad-campaign.” 1.2Organization: “Amul ,...
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...VIRGINIA PROCEDURE OUTLINE CHAPTER I: EXTRA-JUDICIAL PROCEDURES Note: These Procedures take place without the participation of a judge or the court 1) Self Help a) Predates existence of the organized state b) Now greatly discouraged because police power of state more effective i) Discouraged, superseded in practice, and restricted by law now. c) Situations when available: i) Available in debtor-creditor situations where debts are voluntarily paid when they are due (most pay when get into financial position to pay) ii) When possession of goods bailed are returned to the Owner when the period of the bailment ends. iii) When debtor intentionally refuses to pay or neglects to pay creditor may resort to self-help to get paid. 1) May be independent or in conjunction with litigation. d) Usually attempt to get debtor to pay voluntarily before seeking assistance of the court. e) Repossession i) Allowed at common law where it can be accomplished without breach of peace. ii) Person disseised and dispossessed of land an reenter w/o a court order unless would involve breach of peace iii) Repossession of chattels is allowed where they have been: 1) Loaned, hired, bailed, lost and found, or stolen and wrongfully detained from the O provided it is done w/o ab reach of the peace. 2) Person may recover own chattels from land of the wrongdoer, but to do so from the land of a 3P would be trespass 3) Hunters...
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...INDUSTRIES ALEXANDRA L. ANNA United States Air Force Academy GAYLEN N. CHANDLER Utah State University ERIK JANSEN Department of Systems Management, Naval Postgraduate School NEAL P. MERO Department of Management & Decision Sciences, Washington State University Small businesses continue to grow in importance to the national economy. According to the Small Business Administration, America’s 22 million small businesses generate more than half of the nation’s Gross Domestic Product and are the principal source of new jobs. The National Foundation for Women Business Owners reported that between 1987 and 1994, the number of women-owned businesses grew by 78% and women-owned firms accounted for 36% of all firms. Although the growth in the number of women-owned businesses is encouraging, the size of such businesses remains small in terms of both revenues and number of employees, especially in comparison to male-owned businesses. One explanation for this disparity is that female business ownership is concentrated primarily in the retail and service industries where businesses are relatively smaller in terms of employment and revenue as opposed to high technology, construction, and manufacturing. One of the most fruitful streams of research in women’s occupational choice has been based on EXECUTIVE SUMMARY Address correspondence to Alexandra L. Anna at HQ USAFA/DFM, 2354 Fairchild Drive, Suite 6H94, USAFA, CO 80840-5701; (719) 333-4405; Fax: (719) 333-2944; E-mail: AnnaAL.DFM@USAFA.AF...
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...NEW YORK UNIVERSITY SCHOOL OF LAW JOURNAL OF INTERNATIONAL LAW AND POLITICS GUIDE TO FOREIGN AND INTERNATIONAL LEGAL CITATIONS FIRST EDITION ● 2006 © Copyright 2006 by New York University Contents FORWARD AND GENERAL INSTRUCTIONS................................................................................................. xiii ACKNOWLEDGEMENTS ......................................................................................................................................xv COUNTRY CITATION GUIDES ARGENTINA...............................................................................................................................................................1 I. COUNTRY PROFILE ..................................................................................................................................1 II. CITATION GUIDE.......................................................................................................................................2 1.0 CONSTITUTION...................................................................................................................................2 2.0 LEGISLATION......................................................................................................................................2 3.0 JURISPRUDENCE ................................................................................................................................3 4.0 BOOKS .....................................
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...THE Professional Practice S E R I E S James W. Smither Manuel London EDITORS Performance Management Putting Research into Action A Publication of the Society for Industrial and Organizational Psychology Performance Management The Professional Practice Series The Professional Practice Series is sponsored by The Society for Industrial and Organizational Psychology, Inc. (SIOP). The series was launched in 1988 to provide industrial and organizational psychologists, organizational scientists and practitioners, human resources professionals, managers, executives and those interested in organizational behavior and performance with volumes that are insightful, current, informative and relevant to organizational practice. The volumes in the Professional Practice Series are guided by five tenets designed to enhance future organizational practice: 1. Focus on practice, but grounded in science 2. Translate organizational science into practice by generating guidelines, principles, and lessons learned that can shape and guide practice 3. Showcase the application of industrial and organizational psychology to solve problems 4. Document and demonstrate best industrial and organizationalbased practices 5. Stimulate research needed to guide future organizational practice The volumes seek to inform those interested in practice with guidance, insights, and advice on how to apply the concepts, findings, methods, and tools derived from industrial...
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...Professional Practice S E R I E S THE James W. Smither Manuel London EDITORS Performance Management Putting Research into Action A Publication of the Society for Industrial and Organizational Psychology Performance Management The Professional Practice Series The Professional Practice Series is sponsored by The Society for Industrial and Organizational Psychology, Inc. (SIOP). The series was launched in 1988 to provide industrial and organizational psychologists, organizational scientists and practitioners, human resources professionals, managers, executives and those interested in organizational behavior and performance with volumes that are insightful, current, informative and relevant to organizational practice. The volumes in the Professional Practice Series are guided by five tenets designed to enhance future organizational practice: 1. Focus on practice, but grounded in science 2. Translate organizational science into practice by generating guidelines, principles, and lessons learned that can shape and guide practice 3. Showcase the application of industrial and organizational psychology to solve problems 4. Document and demonstrate best industrial and organizationalbased practices 5. Stimulate research needed to guide future organizational practice The volumes seek to inform those interested in practice with guidance, insights, and advice on how to apply the concepts, findings, methods, and tools derived from industrial and organizational psychology...
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...Fourth Edition Reframing Organizations Artistry, Choice, and Leadership LEE G. BOLMAN TERRENCE E. DEAL B est- se l l i n g a u t h o rs of LEADING WITH SOUL FOURTH EDITION Reframing Organizations Artistry, Choice, and Leadership Lee G. Bolman • Terrence E. Deal Copyright © 2008 by John Wiley & Sons, Inc. All rights reserved. Published by Jossey-Bass A Wiley Imprint 989 Market Street, San Francisco, CA 94103-1741—www.josseybass.com No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400, fax 978-6468600, or on the Web at www.copyright.com. Requests to the publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, 201-7486011, fax 201-748-6008, or online at www.wiley.com/go/permissions. Credits are on page 528. Readers should be aware that Internet Web sites offered as citations and/or sources for further information may have changed or disappeared between the time this was written and when it is read. Limit of Liability/Disclaimer...
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...onaryDictionary of Ònìchà Igbo 2nd edition of the Igbo dictionary, Kay Williamson, Ethiope Press, 1972. Kay Williamson (†) This version prepared and edited by Roger Blench Roger Blench Mallam Dendo 8, Guest Road Cambridge CB1 2AL United Kingdom Voice/ Fax. 0044-(0)1223-560687 Mobile worldwide (00-44)-(0)7967-696804 E-mail R.Blench@odi.org.uk http://www.rogerblench.info/RBOP.htm To whom all correspondence should be addressed. This printout: November 16, 2006 TABLE OF CONTENTS Abbreviations: ................................................................................................................................................. 2 Editor’s Preface............................................................................................................................................... 1 Editor’s note: The Echeruo (1997) and Igwe (1999) Igbo dictionaries ...................................................... 2 INTRODUCTION........................................................................................................................................... 4 1. Earlier lexicographical work on Igbo........................................................................................................ 4 2. The development of the present work ....................................................................................................... 6 3. Onitsha Igbo ...................................................................................................
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