...Customer Analysis and Target Markets 7 6. Marketing Program 7 Price Strategy 7 Promotion Strategy 8 7. Sales Forecast 8 8. Implementation 8 Marketing Organization 8 Marketing Activities 8 9. Evaluation 9 Appendix A – Non Member Revenue Projections 10 Appendix B – Income Statement 11 Appendix C – Golf Courses Available on E6Golf Software 13 Appendix D – Marketing Budget 14 Appendix E – Marketing/Activities Plan 2014 – 2015 15 Bibliography 16 1. Executive Summary The following plan outlines the marketing strategy and tactics for introducing virtual golf to Fox Haven Golf and Country Club (FHGCC), a golf course currently operating in High Level, AB. This is the only golf course in the High Level area, the closest other courses being in La Crete and Fort Vermillion, both over an hour’s drive from High Level. FHGCC will build and open a 10 room Virtual Golf Centre at its current location. FHGCC will target this new venture at its current membership of approximately 120, while opening its doors to new golfers and those wishing to remain active over the long winter months. 2. Current Business Operations FHGCC is an 18-hole, par 72, parkland style golf course and driving range. Although small in length (6648 yards from the back tees, 5492 yards from forward tees), it provides a challenge for golfers of all abilities, with water hazards on ten of the holes, and well placed bunkers around the course. The club runs a Men’s and Ladies’ League (Men’s – Tuesday...
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...daydream about my summer, trying to fight my eyelids from closing. But the assumption I made about the typical first day of high school was completely wrong and it changed my outlook on high school for the rest of the year. It’s seven thirty in the morning, the sun is barely out and I’m already sweating through my t-shirt. Luckily I am not the only one, as I look around the classroom everyone looks miserable and fatigued. You could tell everyone wanted to be anywhere but at Anderson High School. The bell had just rung and our English teacher introduced himself and it seemed like it was going to be a fun year. Mr. Ger was dressed professional, wearing an Anderson golf team polo with khaki pants. I expected him to hand out a syllabus for the class to go over but instead he gave us the rubric for our first paper. He mentioned that the essay was due within the next week, which made the whole class simultaneously shrug. No one could believe that on the first day of high school we were...
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...English 175-‐02: Introduction to Literary Genres Instructor: Aaron Schab aschab@uidaho.edu 209 Brink Hall Department of English University of Idaho Course Meets: Life Sciences South 163 Monday/Wednesday/Friday 9:30 am – 10:20 am January 9, 2013 – May 10, 2013 Course Description In this class, we will learn about the basic conventions and terms used to understand and discuss the three major genres of literature: fiction, poetry, and drama. This class will help you understand the sometimes baffling world of literature, and is intended to provide the general student with basic experience in literary analysis. Additionally, I hope this class will lead you to a lifelong appreciation for (and engagement with) reading literature. Although this class features extensive reading and writing, it is not necessary for you to be a bookworm or a writing superstar to succeed in this class – if you ...
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...Geneva Convention deals with- conduct of war. 05. The book ‘Glimpses of World History’ was written by Jawaharlar Nehru. 06. Mother Teresa was born in – Mecidonia 07. The largest island in the world is – Greenland. 08. Naiko Gas Company belongs to the country is- Canada 09. Naigra falls is located in – North America 10. The American General who led the revolt against the British and declared American independence was- George Washington. 11. The country that accounts for nearly one third of the total teak production of the world is- Myanmar. 12. The name of statesman who received Noble prize for literary work is- Churchill. 13. Albert Einstein was born in – Germany. 14. The largest Ocean of the world is - Pacific Ocean. 15. International Rice Research Institute (IRRI) is located in – Manila, Philippines. 16. The industrial revolution was started in – England 17. ‘NASAKA’ is the border force of – Myanmar. 18. Golan Heights is a cause of discord between- Syria and Israel. 19. Name of the country, which has largest rainforest- Brazil. 20. Transfer of foreign fugitive to his home country is – Extradition. 21. The country that is called ‘the door of Europe’ is –Vienna (Austria) 22. Nelson Mandela was born in – 18 July 1918 23. Bangladesh workers safety initiative was declared by – Alliance for workers safety in Washington. 24. Who is Edwared Snowden? – A former official of central intelligence agency (CIA) who leaked surveillance programme of the USA. 25. Name of newly elected party in Bhutan...
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...separate identity from its accounting heritage. The business challenge was to retain the positive aspects of the brand equity developed over decades as Arthur Andersen, yet break away from the limitations associated with an accounting brand. What was notable was that before its inception, Andersen Consulting was generating almost $1 billion annually in revenue, yet wasn’t well known in the information technology marketplace. And to those who did know them, they were often thought of accountants, and not up to the task of delivering innovative technology solutions. In order to bridge this gap, Andersen Consulting used extensive market research to create a brand and naming strategy that would establish immediate credibility in the “consulting” arena, while at the same time leveraging all of the positive aspects with the Arthur Andersen brand. Market research also helped form the strategy for successfully launching the new name and positioning. In order to build a new identity, Andersen Consulting set a groundbreaking precedent by using sophisticated marketing strategies coupled with the professional services industry’s first large-scale advertising campaign to promote its name, positioning and brand image. Andersen Consulting’s expertise in marketing and communications quickly set it apart from its consulting competitors, making a name for itself amidst a crowded competitive field ranging from hardware/software providers like IBM to strategy consulting firms like McKinsey. Over the...
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...LEADERSHIP IN ORGANIZATIONS(Draft Syllabus) B01.1302.25 Spring 2010 Professor R. Kabaliswaran Office: KMC 7-56 E-mail: rkabalis@stern.nyu.edu Office Hours: 11:30 AM– 1:00 PM on class days and by appointment Class Hrs: Wed 1:30-4:20 PM on Jan 27; Feb 3, 10, 17, 24; Mar 3, 10, 24, 31; Apr 7, 14, 21, 28. Due Dates Team Case Write-up: 2/24. Final Team Project : 4/28. Indiv Take Home Final: 5/2. ____________________________________________________________ _________________ Course Overview Welcome aboard! What do leaders do? What happens inside organizations? And how do these relate to each other? In a nutshell, that’s the stuff this course is made of. Business organizations of all types face chronic management problems that pose significant challenges to them. These problems include the difficulty of designing organizations capable of coping with highly dynamic business environments, the challenge of developing strategies and structures for hypercompetitive conditions, the greater complexity of managing global enterprises, the difficult task of shaping a corporate culture, managing politics and conflict between individuals and organizational units, motivating employees who are more mobile than ever, designing attractive incentive systems, managing and harnessing intellectual capital, and so on. Such challenges and how the top leadership can deal with them are the subject of this course. The course has two major components. The first is “macro” in nature. It focuses on organizational...
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...CONTENTS |Introduction |2 | |Main part |3 | |The British. The main features of the British character. |3 | |History of british sport |5 | |Sports invented in Great Britain |6 | |Framework of sport in Britain. |10 | |Modern Sport in Great Britain: Structure, Administration, Funding, Popularity, Sport media and Diseases. |13 | |Elite level sport |15 | |6.1. Elite level team sports |15 | |6.2. Elite level individual sports |22...
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...White Paper: An Analysis of Harrah’s Total Rewards Players Rewards Program © 2006 Gaming Market Advisors December 2006 Prepared by Gaming Market Advisors 330 E. Warm Springs Rd Las Vegas, NV 89119 4340 E. Kentucky Ave. Suite 311 Denver, CO 8024 Table of Contents I. SUMMARY OF FINDINGS............................................................................................................................................1 II. PROJECT OVERVIEW..................................................................................................................................................4 Methodology ........................................................................................................................................................4 III. TOTAL REWARD PROGRAM OVERVIEW ..................................................................................................................5 Tiers and Tier Credits ............................................................................................................................................5 Reward Credits .....................................................................................................................................................7 IV. TOTAL REWARDS MARKETING STRATEGY .............................................................................................................11 V. TOTAL REWARDS TIER BENEFITS...................................................
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...Case for chapter 5: Personality and Value The Situation The Allen Company had just recruited and hired six people for production supervisors from various universities in the Midwest. Ron and Bill were told to take three a piece for assignment into their departments. The men have seen these new employees for only thirty minutes during their company interview visits. Ron and Bill now have to give their recommendation to human resources from placement. Ron thinking it would nice to work directly with Bill on this issue called for a meeting. The meeting was set for Wednesday afternoon at 2:30 and the human resources department needed the final recommendations by Friday at noon. The new people were going to report to human resources on Monday. The Decision Makers Ron, a white male, grew up in an affluent neighborhood in the western Chicago suburbs. He attended private schools including the finest prep school in the area. After prep school, he was accepted at an Ivy League school. He was a member of a top fraternity on campus and was joking referred to as the big man on campus. He graduated near the top of his business school class. After college, he married an eastern socialite from a campus sorority. They have one infant child. This is his first job since graduating from college and he is viewed by the company as a fast tracker and a keeper. His job as production supervisor can be viewed as a temporary assignment on his way to the top. Bill, an African-American...
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...Class Policies: Attendance Policy Students are expected to attend all regularly scheduled classes. Should absences be necessary, students are responsible for the material covered during the absences. Faculty cannot grant requests for excessive amounts of make-up material, and they may request written documentation detailing the reason for the absences. Excessive absences make it almost impossible for a student to meet the academic objectives of a course; they frequently cause a student to receive a lower grade, even though, the absences were unavoidable. Strayer University requires all faculty members to take attendance during each class period and to record it accurately on their permanent roster. This data is available for verification of attendance by the appropriate governmental agencies and educational accrediting organizations. A student who is absent from four consecutive class meetings, excluding holidays and emergency cancellation of classes, will be withdrawn automatically from that course. A student will be withdrawn automatically from a mini-session course when he/she misses two consecutively scheduled class meetings. Students not attending scheduled on-ground classes will receive zero points for the weekly discussions. Students arriving to class (or leaving class) more than 30 minutes late/early will receive a 2 point deduction for all discussions. Students arriving (or leaving class) more than 1 hour late/early will receive a 5 point deduction for all...
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...sheet Mercurochrome Hit-the-spittoon Under the carpet A public announcement Many-headed monsters Methwold Tick, tock Book Two The fisherman's pointing finger Snakes and ladders Accident in a washing-chest All-India radio Love in Bombay My tenth birthday At the Pioneer Cafe Alpha and Omega The Kolynos Kid Commander Sabarmati's baton Revelations Movements performed by pepperpots Drainage and the desert Jamila Singer How Saleem achieved purity Book Three The buddha In the Sundarbans Sam and the Tiger The shadow of the Mosque A wedding Midnight Abracadabra Book One The perforated sheet I was born in the city of Bombay ... once upon a time. No, that won't do, there's no getting away from the date: I was born in Doctor Narlikar's Nursing Home on August 15th, 1947. And the time? The time matters, too. Well then: at night. No, it's important to be more ... On the stroke of midnight, as a matter of fact. Clock-hands joined palms in respectful greeting as I came. Oh, spell it out, spell it out: at the precise instant of India's arrival at independence, I tumbled forth into the world. There were gasps. And, outside the window, fireworks and crowds. A few seconds later, my father broke his big toe; but his accident was a mere trifle when set beside what had befallen me in that benighted moment, because thanks to the occult tyrannies of those blandly saluting clocks I had been mysteriously handcuffed to history, my destinies indissolubly chained to...
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...Table of Contents WELCOME FROM ACADEMIC PROGRAM DIRECTOR ............................................................................ 1 MEET THE FACULTY................................................................................................................................... 2 ORIENTATION SCHEDULE ....................................................................................................................... 10 ACADEMIC CALENDAR ............................................................................................................................. 11 MASTER OF SCIENCE IN FINANCE PROGRAM SUMMARY ................................................................. 12 GETTING STARTED .................................................................................................................................. 13 JHED ID .................................................................................................................................................. 13 Blackboard FAQs .................................................................................................................................... 13 Integrated Student Information System (ISIS) ........................................................................................ 14 LIFE AT THE CAREY BUSINESS SCHOOL .............................................................................................. 15 HEALTH INSURANCE FOR STUDENTS...........................................
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...June 1, 2014 Meira Kumar on her last day in office till the appointment of a Pro term Speaker for the Lok Sabha on 31 May 2014. Who was appointed as Lok Sabha’s Pro term Speaker? – Kamal Nath, the senior Congress leader (Kamal Nath is the senior-most leader of the Lok Sabha and has won from Chhindwara in Madhya Pradesh for the ninth time) 1) Prime Minister Narendra Modi on 31 May 2014 abolished all the Empowered Groups of Ministers (EGoMs) and Groups of Ministers (GoMs) and told Ministries and departments to take decisions on pending matters. How many EGoMs and GoMs were working on different issues that have now been abolished? – 30 (These include 9 EGoMs and 21 GoMs. These EGoMs and GoMs were constituted during the UPA regime of Manmohan Singh and were formed to take decisions on issues like corruption, inter-State water disputes, administrative reforms and gas and telecom pricing. EGoMs had the power to take decisions on the line of the Union Cabinet. The recommendations of the GoMs were placed before the Cabinet for a final call) 2) The Chief Executive of Lok Sabha Television (LSTV) Rajiv Mishra was sacked from his post by Meira Kumar, the Speaker of the 15th Lok Sabha, on 30 May 2014. This sacking was done by 3) India lost in its first tie of the 13th FIH Men’s Hockey World Cup that started from 31 May 2014. India lost to Belgium by 2-3 to start its campaign on a losing note. This World Cup is being held at – The Hague, Netherlands (The 13th FIH Men’s Hockey World Cup is...
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...MANAGING CRIME AND QUALITY OF LIFE USING COMPSTAT: SPECIFIC ISSUES IN IMPLEMENTATION AND PRACTICE By Dr. Vincent E. Henry* I. INTRODUCTION The highly effective management model or paradigm that has come to be known as Compstat was first developed within the New York Police Department in 1994 as a process for managing crime and quality of life in New York City. Compstat was developed in response to a very specific set of immediate needs confronting the NYPD at that time: the compelling need to bring spiralling rates of crime and disorder to within manageable bounds and to refocus the NYPD on its primary mission of effectively ensuring public safety by reducing crime and violence. Since its introduction in early 1994, Compstat has proven to be highly effective in achieving the goals for which it was initially intended. Over time it has also evolved and grown from a basic and fairly rudimentary process involving the collection and analysis of crime data as well as a mechanism for ensuring accountability and information-sharing into a more complex, more nuanced, and eminently more effective management paradigm. As Compstat grew and changed over time, so too did the issues and problems challenging the NYPD. As crime and public disorder offences declined to within more manageable limits, the agency had the luxury of turning its attention to a range of other management problems and issues. While reducing crime and disorder and increasing public safety have never lost their prominence...
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...1970s From Wikipedia, the free encyclopedia Jump to: navigation, search "Seventies" redirects here. For decades comprising years 70–79 of other centuries, see List of decades. From left, clockwise: U.S. President Richard Nixon doing the V for Victory sign after his resignation from office after the Watergate scandal in 1974; Refugees aboard a US naval boat after the Fall of Saigon, leading to the end of the Vietnam War in 1975; The 1973 oil crisis put the nation of America in gridlock and caused economic damage throughout the developed world; Both the leaders of Israel and Egypt shake hands after the signing of the Camp David Accords in 1978; The 1970 Bhola cyclone kills an estimated 500,000 people in the densely populated Ganges Delta region of East Pakistan (which would become independent as Bangladesh in 1971) in November 1970; The Iranian Revolution of 1979 ousted Mohammad Reza Shah Pahlavi who was later replaced by an Islamic theocracy led by Ayatollah Khomeini; The popularity of the disco music genre peaked during the middle to late 1970s. Millennium: | 2nd millennium | Centuries: | 19th century – 20th century – 21st century | Decades: | 1940s 1950s 1960s – 1970s – 1980s 1990s 2000s | Years: | 1970 1971 1972 1973 1974 1975 1976 1977 1978 1979 | Categories: | Births – Deaths – ArchitectureEstablishments – Disestablishments | The 1970s, pronounced "the Nineteen Seventies", refers to a decade within the Gregorian calendar that began on January 1, 1970, and...
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