...| | |Entry Proposal for IKEA | |International market entry to Puerto Rico | | | |International Retailing | |Tuesday 12th March 2013 | | | |Zoe Cole | |Aoife Hughes | |Tinuola Omoyele | | | | | Contents Terms of Reference / Executive Summary 2 Introduction 3 Main Body / Findings 4 References 10 Terms of Reference / Executive Summary In this report, we propose IKEA expand its international market into San Juan, Puerto Rico, South America as mode of entry. The purpose of this report is to make a case for the expansion of IKEA into a new market. The reason we chose Puerto Rico is because the research has already been completed for such a move, and only narrowly missed out to the Dominican Republic as a new destination...
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...death were often not known. Second, normal comparison groups were not available, so that the results were mainly idiosyncratic observations. Quantitative measurement was usually limited to the weight of the whole brain, and even its relation to intelligence remained unresolved. For example, novelist Ivan Turgenev’s brain weighed 2012 g,4 whereas the brain of author Anatole France was half the value (1017 g).5 Third, work was based on the assumption that intelligence was a unitary homogeneous ability—even though different people varied greatly in their area of cognitive excellence. (According to current theories of intelligence, there are independent spheres or modules of cognitive ability.6) Last, the studies had no a priori hypotheses as to the relation between structure and psychological function, since there was little knowledge about the cortical localisation of cognitive function.7...
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...|glasgow College | |Assestment1 | |International HRM | | | | | |3/21/2011 | | | CONTENTS Terms of references 3 Methods of investigation 3 Findings 3 Conclusions 17 Recommendations 17 Reference 18 Bibliography 18 Words: 3517 1.0 Terms of reference In order to complete International HRM unit task, a formal report has been requested. The task is to carry out an investigation and undertake a role of Management Consultant...
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...order to become a source of competitive advantage. The authors state that there is a need to manage human resources strategically so that they become source of sustained competitive advantage (Wright and McMahan, 1992; Boxall and Purcell, 2008). And that this has led to the evolution of strategic international human resource management (SIHRM), which not only acknowledge the need of balancing global integration and local responsiveness (Evans et al., 2002), but to seek strategic fit between HR policies and business strategy in order to achieve superior business performance. The researcher’s paper focus upon China with reference to foreign MNCs’ operations and the challenges faced from the dual pressure of balancing globalisation and localisation. Arguing that by combining the concept of SHRM with IHRM it identified a new research area of SIHRM which addressed the HRM issues and activities resulting from, and impacting on, the strategic activities and international concerns of MNC’s, that the universality, contingency and configurationally approaches in SHRM provides a theoretical foundation and development of HR practices and firm relationship that have been reflected in the substantial number of empirical studies, The research concludes that HR practices must be combined with specific business strategies to enhance organisation performance, that foreign MNC’s are seeking...
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...What next for Psychology? The word Psychology, derived from two Greek words, ‘Psyche’ (Ψυχή, breath or the soul) and ‘logos’ (study) (Clark, 2014), is the field of scientific study devoted to the functions of the human brain and human behaviour (Clark, 2014). From the philosophical debates of ancient Greek scholars (Psychology Network, 2014), to the sophisticated scientific study performed by specialists in the field today (Queens University, 2014), humankind has sought to discover and unravel the secrets of the human brain. This long journey through the millennia has seen a dramatic evolution in the nature of psychology (Origins, 2014), however, it was not until the nineteenth century that a truly scientific discipline was born (Thomas, 2014). Wilhelm Wundt (1832 – 1920) (Encyclopaedia Britannica, 2014), set up the first psychology laboratory, situated within the department of philosophy, at the University of Leipzig in 1876 (Thomas, 2014). The facility was devoted to physiological experimentation through scientific methodology, and it was also where the theory of introspection, which posited that reflection and interpretation of lived experiences could help to develop a model of consciousness, was developed. (Thomas, 2014). Since this time, psychology as a ‘scientific’ specialty has grown into a discipline with many branches, with each of these branches being devoted to a particular aspect or paradigm (Ritchie & Grenier, 2002) This essay will present a concise account...
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...successful therapies in cancer prevention or cure is a major priority in developed countries. Studying Biochemistry as an undergraduate at The University of Nottingham introduced me to the fundamental aspects of cell biology, genetics and cellular control, as well as essential chemistry covering molecular structure and bonding and reactivity. Over the course of the three years I was able to learn about the significance of regulatory processes in metabolic pathways, and covered macromolecular structural analysis and function, as well as gene structure and function in greater depth. In our final year we were introduced to pathology of diseases, and the use of biochemistry in research, diagnosis and treatment. Although the topic of cancer had been briefly exemplified in previous years, the Advanced Biochemistry and Advanced Biochemistry of Cancer modules provided me with more in depth knowledge on key topics. Advanced Biochemistry of cancer focused on the nature and function of oncogenes and...
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...1. Why are MeCP2 mutations always sporadic rather than hereditary? (2 marks) The mutations of the MeCP2 gene are sporadic rather than hereditary because a female child with Rett syndrome will usually die at a very young age, however, if they also have a normal gene they may live longer but no family history has been found to be connected to RTT. The rare male who has RTT will die before or shortly after birth; therefore this disorder cannot be hereditary. Add notes from last weeks lecture 2. Contrast the genetic cause of Rett syndrome as compared to schizophrenia. Explain your answer in general terms, address the relative involvement of genes and environment. RTT is caused by the lack of expression of MeCP2 and is sporadic. There is some evidence that schizophrenia is hereditary, and researchers have only established a few gene candidates for its cause. Another difference between RTT and schizophrenia is that RTT has an has a specific etiology, whereas schizophrenia receives a psychological diagnosis. If an individual is exposed to a mutation of the MeCP2 gene leading to RTT, they will develop this syndrome regardless of positive or negative environmental influences, on the other hand, schizophrenia appears highly influenced by environment, including stress, poor family environment and the use of marijuana. Several susceptibility genes have been indicated that may interact with environmental influences to produce schizophrenia. Add notes from last weeks lecture ...
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...GERARD O'SULLIVAN “There is only one success – to be able to spend your life in your own way.” The Career Profile Coaching Report The information contained in this report is private and confidential; please store securely. Please do not make any changes to the contents of the report. While the Career Profile model is based on psychological theory and research, the accuracy of the information provided in this report is dependent on the level of insight of the person completing the questionnaire into his or her values, interests, preferences and behaviours. As such, it should be interpreted with due caution, taking into account: (i) The integrity of the administration procedures; (ii) The respondent’s state of mind, level of self-insight and attention to the questions when completing the questionnaire; (iii) Any other factors that might have affected the respondent’s ability to provide a true and accurate description of his or her values, interests, preferences and behaviours. Given these limits to the information provided in the report, Psychometrix offers no warranty as to the accuracy of the report as a psychological profile of the person, nor takes responsibility for any advice given or action taken or not taken on the basis of the information contained in the report. The respondent is encouraged to take professional advice on the information provided in the report from a Career Guidance Practitioner, Counsellor, Coach, Psychologist or other suitably qualified person...
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...Human Resource Management Revision week 1 HRM encompasses -Policies - Practices and systems (Influence employees behaviour, attitudes and performance) - 1945-1979 HR focus was on Personnel Management - making sure employees comply with law…conditions - 1980-1990s HR focus was on management of human capital Strategic Human Resource Management (SHRM) - Plans activities for organisations to achieve its goals - To receive ultimate employee performance, they need to be linked to organisational goals and strategy - Achieved by consistently influencing employee attitudes and behaviours - HRM policies are linked towards organisational goals, HRM contribute to them in a meaningful way. Theoretical bases for HRM Behavioural view - HRM controls employee attitudes and behaviours to suit the situation - Suggesting HR focuses on behaviour rather than skills / knowledge of the job Resource Based view - HR are seen as a resource which give an upper hand for the reason they keep employees in right mind of frame for the goals set Political – influence view HR act as a Political leader through - Social communication through one and another - there to prevent negative social influences and maintain positive environment Harvard framework for HRM -HR take raw influences in business - Tune them providing an organisation that has positive, individual wellbeing, effectiveness and social wellbeing. Roles for HR professionals - Strategic...
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...Graze goes German: The Internationalisation Strategy of Nature Delivered Ltd. Table of Contents Section 1: Country Profile 3 Introduction 3 History 3 Geographical overview 3 Macroeconomic overview 4 Political overview 4 Legal environment 5 Foreign Direct Investment 5 Financing and incentives 5 Taxation 5 Labour 6 Infrastructure 6 Food Industry 6 Market trends 7 i) Health awareness 7 ii) R&D 7 iii) Obesity 7 iv) Environmental awareness 7 v) The ageing population 8 The E-Commerce Industry 8 Consumer culture 9 Section 2: International Expansion Plan 10 Graze Company History 10 The Product 10 The Business 10 Location 10 Reasons for expansion 11 Timing of Entry 11 Modes of Entry 12 FDI Entry Mode 13 Place 14 Organisational strategy 14 Competition 15 Organizational architecture 16 Control systems and incentives 18 Target market 18 Response to competitive threats 19 Conclusion 20 Bibliography 21 Section 1: Country Profile Introduction Successful businesses know when and how to adapt and change. In the increasingly competitive and rapidly changing business environment of today, expanding a company internationally provides opportunities not only for revenue growth, but also the exchange of knowledge and the enhancement of capabilities, thereby strengthening the long-term competitiveness of a firm. However, the decision to embark on an international expansion can be both an exciting yet frightening...
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...Submitted By: Ankur Chauhan Roll No: 09 PGDM IB 2013-15(IIIrd trim) Submitted By: Ankur Chauhan Roll No: 09 PGDM IB 2013-15(IIIrd trim) GUIDE: Dr. POONAM CHAUHAN GUIDE: Dr. POONAM CHAUHAN International Marketing Strategy in Automobile Sector in Emerging market International Marketing Strategy in Automobile Sector in Emerging market Research Paper Research Paper Abstract Globalization has not only opened up new avenues for MNEs, but has also benefitted the emerging nations who have adapted to it. It has formed the basis of growth and development for most emerging nations of course other factors too are relevant). This research paper seeks to examine the international marketing strategies of MNEs in the automobile industry, specifically for the emerging nations, because as our subsequent findings will prove, that these markets are currently the most promising and will remain so at least for a few years to come. When we consider the emerging nations, the most promising ones are obviously the BRICs (reasons covered in the following sections). Hence, for readability and convenience purposes, we have limited our research to these nations. Keywords: Marketing strategy, BRIC, TRIAD, MNE, emerging markets, JV Objectives of Study: 1) International Marketing strategies followed by automotive companies in Emerging markets. 2) The study also aims at understanding whether the marketing strategy of these global automotive companies are justified by analysing...
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...“ASSESSING MARKET CONDITONS FOR THE LAUNCH OF PANASONIC P51 SMARTPHONE (Delhi/NCR Region)” A SUMMER PROJECT STUDY SUBMITTED IN PARTIAL FULFILLMENT FOR THE REQUIREMENT OF THE TWO YEAR POST GRADUATE DIPLOMA IN MANAGEMENT (2012-14) BY Bipin Negi Roll No. 32/2012 LAL BAHADUR SHASTRI INSTITUTE OF MANAGEMENT, DELHI JUNE, 2013 [pic] Acknowledgement I wish to express my gratitude towards my guide,– Mr. Pankaj Rana, Product head (smartphones), and Mr. Shivender Malhotra, Sales Head(Smart Phones) for their constant support and guidance. They have helped me continuously in building my concepts; providing the right direction to my thoughts and guiding me in proper way of Sales Practices. I am grateful to my institute mentor Prof. Anupam Saxena for his constant thoughtful guidance and suggestion to improve my Market Survey Project. Finally, I would like to thank Panasonic India for having given me this invaluable learning opportunity and also all those people who extended their wholehearted co-operation in the successful completion of the project. Bipin Negi PGDM-Gen Lal Bahadur Shastri Institute of Management TABLE OF CONTENTS EXECUTIVE SUMMARY…………………………………………………………………………………………5 INTRODUCTION……………………………………………………………………………………………………7 CURRENT SCENARIO OF SMARTPHONE INDUSTRY IN INDIA……………. …………………9 COMPANY PROFILE………………………………………………………………………………………………………………14 ...
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...This article was downloaded by: [Canterbury Christ Church University] On: 02 June 2015, At: 08:01 Publisher: Routledge Informa Ltd Registered in England and Wales Registered Number: 1072954 Registered office: Mortimer House, 37-41 Mortimer Street, London W1T 3JH, UK Globalisation, Societies and Education Publication details, including instructions for authors and subscription information: http://www.tandfonline.com/loi/cgse20 The role of English language and international media as agents of cultural globalisation and their impact on identity formation in Kuwait a b Mohammed M. Hasanen , Ali A. Al-Kandari & Hussain Al-Sharoufi c a Department of Political Sciences, Gulf University for Sciences and Technology, Hawally, Kuwait b Research & Development Office, Gulf University for Sciences and Technology, Hawally, Kuwait c Click for updates Department of English, Gulf University for Sciences and Technology, Hawally, Kuwait Published online: 13 Jan 2014. To cite this article: Mohammed M. Hasanen, Ali A. Al-Kandari & Hussain Al-Sharoufi (2014) The role of English language and international media as agents of cultural globalisation and their impact on identity formation in Kuwait, Globalisation, Societies and Education, 12:4, 542-563, DOI: 10.1080/14767724.2013.861972 To link to this article: http://dx.doi.org/10.1080/14767724.2013.861972 PLEASE SCROLL DOWN FOR ARTICLE Taylor & Francis makes every effort to ensure the accuracy of...
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...SPAIN: FROM ECONOMIC CRISES TO TOURISM COMPETITIVENESS José Francisco Perles-Ribes* (corresponding autor) (jose.perles@ua.es) Ana Belén Ramón-Rodríguez* (anar@ua.es) Antonio Rubia-Serrano** (antonio.rubia@ua.es) Luis Moreno-Izquierdo* (luis.moreno@ua.es) *Department of Applied Economic Analysis, University of Alicante ** Department of Financial Economics and Accounting, University of Alicante Faculty of Economics and Business Sciences University of Alicante Campus San Vicente del Raspeig 03080 Alicante Tel: 96 590 36 09 Fax: 96 590 93 22 Corresponding author details: José Francisco Perles-Ribes (jose.perles@ua.es or jfperles@gmail.com) Particular adress: Urb. Manzanera 13-R 03710 Calpe (Alicante) Tlf: +34 635 617 159 SPAIN: FROM ECONOMIC CRISES TO TOURISM COMPETITIVENESS Abstract: This paper considers the influence of economic crises on Spain’s tourism competitiveness. This competitiveness is measured by its share in world tourism. Analysing a period of forty years, the permanent effects of temporary or structural economic crises on competitiveness are observed. Furthermore, it identifies the economic transmission mechanisms operating and links them to the most relevant explanatory models of tourism destination competitiveness. The main conclusion obtained is that the effects of shocks on competitiveness are not neutral and that the negative effects are more persistent in highly intensive crises. This effect works through two basic transmission mechanisms: the...
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...The current issue and full text archive of this journal is available at www.emeraldinsight.com/1363-254X.htm Integrated online marketing communication: implementation and management ˘ ˘ Calin Gurau GSCM-Montpellier Business School, Montpellier, France Abstract Purpose – The purpose of this paper is to investigate the particularities of integrated marketing communication (IMC) in the online environment. Design/methodology/approach – Both secondary and primary data (face-to-face interviews with 29 marketing or communication managers of UK online consumer retail firms) are analysed in order to identify the various meanings of the integrated online marketing communication, the opportunities and challenges raised by online communication, and the structure of an efficient integrated online marketing communication system. Findings – The transparency, interactivity and memory of the internet force the organisation to adopt a proactive-reactive attitude in online communication, and to combine consistency and continuity with flexibility and customisation. Research limitations/implications – The number of interviews used to collect primary data is relatively small; the use of the information collected is general and unstructured; and the findings are applicable only to online customer product retailers. Practical implications – The messages sent by the company to its online audiences have to be transformed/adapted in a three-stage process. Originality/value – The paper identifies the specific...
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