...Phil 160 10/8/2008 Euthanasia Film Report: Million Dollar Baby The Million Dollar Baby movie focuses around a young lady named Maggie and a amateur boxing trainer. The whole movie is based around the career of both characters, and the issue of euthanasia comes into play during the last part of the movie. Another opponent illegally hits the boxer, Maggie, and Maggie then hits her head on the stool, and subsequently, she is paralyzed from the neck down. The issues of euthanasia becomes an issue when Maggie gets tired of being in a vegetative state after the productive life she had been living as a boxer. Dunn her trainer gets into a conversation with Maggie, this turns into an issue of whether or not she wanted to live beyond her natural life. She argued that she was only alive because of the respirators, and that she had lived life to the fullest already. Dunn, a Catholic, disagrees with actively or passively letting her die. In all, his faith is conflicted with his understanding of the pain she was going through. He was empathetic with her state of quadriplegia. She was discontented but could not kill herself, so she tried to bite her tongue as a way to bleed herself to death. Many topics discussed in class about euthanasia were brought up in the movie. For example, did Maggie have a personhood while in her state, or would helping Maggie die faster would that be active or passive? Dunn, finally unplugs Maggie’s respirator, and injects a lot of adrenaline into her arms...
Words: 633 - Pages: 3
...to help treat some of the birth defects a micro-preemie may have but the cost for using this technology could also be astronomical. The hospital stays that the micro preemie will have to endure can be very long and the emotional stress can be high. The ethics for treating a patient that young that has no say so whether they want to be alive or not is wrong. Micro preemies have been an issue for several years. “A micro preemie is a baby born weighing less than 1 pound, 12 ounces (800 grams) or before 26 weeks gestation. Because they are born months before their due dates, micro preemies face long NICU stays (Morrissette).” There is no specification to who will give birth to a micro preemie, it does not matter what type of ethnicity, age or what region of the world a person lives in, a female can still give birth to a micro preemie. “Nearly 13% of all babies in the U.S. are preemies, a 20% increase since 1990. A 2006 report by the National Academy of Sciences found that the 550,000 preemies born each year in the U.S. (Million-Dollar Babies).” Just because a female takes every medical precaution during pregnancy does not mean you will last until full term, a person is still at risk for giving birth to a micro preemie. “Premature infants have two ages: their chronological age, based on the day they were born; and their adjusted age, based on their due date (Tchang).” The cost to care for a micro-preemie can be very costly. Without medical insurance or any kind of healthcare...
Words: 1447 - Pages: 6
...Market Plan for Rock-a-Baby Accessory Devry – Keller Graduate School of Management 2/7/2010 Executive Summary Rock-a-Baby is a direct market company that sells accessories that complement infant care products to the public exclusively through the internet. The company develops and distributes to the customer while manufacturing is facilitated through a partner. Rock-a-Baby is a start up company entering the infant product market. The first product is an infant car carrier rocker accessory. The goal for the first year with the infant car carrier rocker accessory is to gain market share and to build brand recognition. The sales goal is to capture 5% of the target market by selling 67,000 units with a gross revenue forecast at $4,153,330. The sales goal for the year after will be doubled to 10%. Consumers spend $5,790 (babycenter, 2010) in the first year on basic infant needs. With 1,726,523 first born in the US for 2007 that is a $9.9 billion dollar industry. This number will increase as birth rates are projected to increase. One of the must have item is an infant car carrier which is required by law to bring home an infant. Rock-a-Baby will focus on equipping parents with accessories for the infant car seat carrier that will benefit them and their children. After establishing a brand name Rock-a-Baby will branch out and introduce other accessories to other essential baby products. The majority of infant soothing accessories require parents to remove...
Words: 4952 - Pages: 20
...The Future of Medicare Lolita Fields William Carey University NMBA 6920 Medicare celebrated 50 years in 2015. Since being passed in 1965 Medicare has been the source of health insurance for nearly 45 million Americans. According to CMS.gov Medicare has a Part A hospital insurance, Part B medical insurance, and Part D prescription drug coverage. There is also a Medicare Advantage Plan which is called Part C. Today there is a challenge of how to finance care to future generations without burdening the economy or taxpayers. Before we look in to the future lets revisit the past starting with the birth of Medicare. In 1965 President Harry S. Truman proposed a national health care program. He wanted health security for all regardless of residence, station, or race for everyone in the United States. The proposed plan came under scrutiny from the American Medical Association and the bill was not passed. By 1960 the government recognized there was a problem with access to health care for the senior American population. The Kerr-Mills law was enacted so states could receive federal dollars to provide health care for older poor people in the south. By 1963 only 32 states adopted the Kerr-Mills Act and the program proved ineffective because it only reached less than 1% of the senior population. This laid the foundation for Medicare. On July 30, 1965 President Lyndon B. Johnson signed Medicare into law. The principles of Medicare was to provide coverage to all people...
Words: 981 - Pages: 4
...American Eagle Outfitters, Inc.: Retail Store Analysis Company Overview: American Eagle Outfitters, Inc., a billion dollar corporation, is ranked as one of the largest retail chains in America. With their central corporate headquarters in Pittsburg, Pennsylvania, and two other corporate facilities located in New York City and Tokyo, Japan, American Eagle, Inc. operates numerous mainline stores, factory stores, franchised stores, and distribution centers across the country and the globe. Company History: In 1977, the Silverman brothers, Jerry and Mark, who owned and operated Silverman’s Menswear, a Retail Ventures, Inc. company, founded American Eagle Outfitters. Opening the first store in Novi, Minnesota, the Silverman brothers were hoping to diversify their menswear line. Several stores were opened up and a catalog was created. American Eagle Outfitters continued to grow into 1990, when a leadership change to Jacob Price led to the introduction of casual, private-label merchandise for men and women. In 1994, American Eagle Outfitters became part of the NASDAQ stock exchange, which enabled the opening of 90 stores the following year. New executives came aboard in 1996 and decided to alter the target demographics of the target market and reach more women, as well as focus on those 18-32 years of age. Shortly after, American Eagle expanded to e-commerce with ae.com. By 2000, American Eagle operated 500 stores and revenues for the company quintupled to $1 billion. The Canadian...
Words: 715 - Pages: 3
...What is your version of the American Dream? If you’re like millions of other Americans, you’re probably living for the day your 401(k) has stored enough equity for you to enjoy a life of financial freedom. But what if everything you've been led to believe about your 401(k) retirement plan is not only untrue, but just the opposite of what you have been told? Wouldn’t you want to know immediately while there was still time to capture the American Dream? Those nearing retirement are extremely concerned, and rightly so, that a collapse of the stock market could spell possible disaster for their 401(k) and other retirement investments. The credit crunch and housing meltdown of 2007-08 are stark reminders of the dot.com debacle of 200002 that halved market values, forcing retirement for many to be postponed or scaled down in quality. Many lost their retirement, jobs, homes and lifetime savings. The information contained in this publication may well be the most important information that you have read and could affect the quality of your planned retirement for years and/or the rest of your life. In addition to learning important retirement information, you will learn the 7 S.E.C.R.E.T.S. of the Super Wealthy, how to remove your money tax-free from your company’s 401(k) plan and place it under your own control without stopping work or dropping out of your employer’s plan, and how to keep more in your estate while passing more to your family members or other designated heirs by using...
Words: 4466 - Pages: 18
...http://www.inc.com/inc5000/profile/edge-solutions. At Edge, our team is dedicated to delivering the right solution with specific expertise in data center management, server and storage virtualization, storage management, data protection information management, eCommerce procurement solutions as well as asset and services contract management to small and midsize businesses. I am Edge Solutions’ rising Chief Information Officer (managing our internal IT infrastructure) and the Services Contract Administrator for our business clients. Table 1.0 below is a snapshot of my company. Table 1.0 - Snapshot of Edge Solutions, LLC Founded | 2008 | Industry | IT Services | Industry Rank | #1 | 3-year growth | 21, 036% | 2011 Revenue | $21.8 Million | 2008 Revenue | $103,070 | Employees | 27 | Figure 1 - Julie...
Words: 3159 - Pages: 13
...Marketing 500 Assignment 1 Life Alert Marketing Plan Fawad Siraj Strayer University Marketing Objective Life Alert’s objective has always been to help people in an emergency situation. Life Alert saves a life from a catastrophe every 11 minutes and is the only emergency response company that has proof of saving thousands of lives. They have an onsite dispatch center twice the number of dispatchers per member as compared to an alarm company. They guide people during an emergency and provide medical history to paramedics in time of an emergency. Life Alert provides wristbands with an emergency button to alert a center during an emergency situation. For the past two decades Life Alerts has saved over 2 million lives through the use of their devices roughly one member every 26 minutes (http://safety.lovetoknow.com/Life_Alert). Life Alert can expand their business by effectively marketing additional services and state of the art devices to assist or even prevent emergency situations. Their service is primarily targeted for the 50+ age group living alone. By offering additional services Life Alert can expand their market segment to families with children over 5 years old. Life Alerts can include the following marketing objectives to expand their breadth of services: 1. Expand their current market within the 50+ age group by offering in depth health monitoring devices integrated with medical services e.g pulse monitor, blood pressure monitor, diabetes monitor...
Words: 1550 - Pages: 7
...Executive Summary Europe: The aging trend in Europe is in most place they are growing older. According to the European Commission (2012) “while the population of Europe will be slightly higher in 2060 (517 million, up from 502 million in 2010), the population will be much older. While longer lives are indeed a great achievement the aging of the population also poses significant challenges for the economies”. The share of those aged 15-64 is projected to decline from 67% to 56% while those aged 65 and over is projected to rise from 17% to 30%. This will cause Europe to go from have four people of working age to each aged over 65 to a mere two people of working age (European Commission, 2012). ● “The total number of workers is projected to decline by 15.7 million over the forecast horizon to 195.6 million in 2060. ● The decline in the workforce will act as a drag on growth and per capita income, with a consequent trend decline in potential growth. The latter is estimated to converge to below 1,5% in real terms in the long-term in the EU. Moreover, the demographic changes are expected to have substantial consequences on public finances in the EU. ● On the basis of current policies, age-related public expenditures (pensions, health-care and long-term care) are projected to increase by 4.1 percentage points to around to around 29% of GDP between 2010 and 2060”. The economics of depopulation are dark. At full employment, the real GDP has a good chance of declining...
Words: 4766 - Pages: 20
...Kimberly-Clark has a few distinctive competencies that contribute to the company’s success. The first is the existence of brand recognition within the company ("Kimberly-clark corporation-financial and," 2011). The products produced by the Kimberly-Clark Corporation are well known for their quality; approximately 1.3 million people in over 130 countries use these products due to their competitive brand recognition ("Kimberly-clark corporation-financial and," 2011). The second important strength of the Kimberly-Clark Corporation is that they maintain substantive placement in geographically diverse markets ("Kimberly-clark corporation-financial and," 2011). Their products are distributed in over 150 countries, and Kimberly-Clark has manufacturing facilities in more than 36 of them. Asia, Latin America, and Europe are among the main contributors of revenue aside from North America ("Kimberly-clark corporation-financial and," 2011). The Kimberly-Clark Corporation is in a strong position regarding brand recognition; the company’s existence in diverse markets eliminates the risk and impact of possible economic decline in a single market. Trends/Conditions In the market for baby products today, Huggies brand has the extreme advantage of being a name brand. The brand is one of the most popular in the United States diaper industry and is partially responsible for earning Kimberly-Clark Corporation $4.7 billion strictly from their diaper business ("Kimberly-clark corporation: swot," 2011)...
Words: 1589 - Pages: 7
...Control 15 A. Performance Standards and Financial Controls 15 B. Monitoring Procedures 16 Target Corporation Marketing Plan I. Executive Summary Target is an upscale retail store offering trendy, high quality merchandise at discount prices. Their slogan is “Expect More-Pay Less”. Target Corporation operates Target.com, an online, electronic retail store, as well as Super Target, which offers a full line grocery store in addition to the Target retail operation. The company’s other key business include Target Financial Services, which encompass the Target Red and Target Visa card business. Target Corporation, originally called the Dayton Corporation, was formed in 1902 by George Dayton. The company recorded revenues of $59,490 million during the fiscal year ending January 2007. Target Corporation prides itself on its corporate responsibility which includes charitable contributions and being an environmentally friendly corporation. This, in fact, is one of Target Corporations’ many strong points. Their strengths would include branding, market presence, design, and their innovative marketing techniques. While possessing many strengths, Target also suffers from some weaknesses that include the lack of a mission and vision statement, geographic locations, and...
Words: 5477 - Pages: 22
...THE SNEAKY WORLD OF ADVERTISING: PREYING ON OUR YOUTH The Sneaky World of Advertising: Preying on our Youth Liberty University Abstract Advertisers spend billions of dollars annually to promote their products. They are constantly researching the best stratagies to make their marketing dollars as effective as possible. The latest strategies advertisers have begun to use include targeting children in various ways. The biggest group they are currently targeting are the grade school age kids. These tactics are not intended to be good for our children. The intention is for companies to make money. The Sneaky World of Advertising: Preying on our Youth In the past, marketers have targeted mothers to influence them to make purchases for their children. This trend has changed. With the increasing exposure children have to television, they have become marketer’s main targets. According to Dr. Victor C. Strasburger of the University of New Mexico School of Medicine: Children and adolescents spend more time watching television than in any other activity except sleeping, and more time from age 2 to 18 in front of the television set (15 000 to 18 000 h) than in the classroom (12 000 h). By the time today's children reach age 70, they will have spent a total of 7 years of their lives watching television. Dr. Strasburger goes on to say that children will be exposed to over fourteen thousand sexually suggestive images, thousands of images portraying alcohol and...
Words: 1113 - Pages: 5
...2.1 Current Market Situation 2.1.1 Overview of the Market r Following the economic downturn as a result of the Global Financial Crisis the TCF Industry has been affected by the shift in consumer spending behaviour. With high petrol prices and the threat of rising interest rates, consumers became savvier about their spending with private savings rates expected to reach its highest point since 1984 (Lohan, 2011). However, the strong Australian dollar, government stimulus package and falling unemployment rates resulted in an estimated annual growth over the past five years of 0.8% to reach $12.3 billion in 2011. Real household disposable income is also expected to grow by 3.6% in 2010-11 and consumer sentiment is forecasted to increase as a result (Lohan, 2011). Household consumption expenditure is expected to increase by 3.3% over the year and industry revenue is anticipated to grow at a modest rate of 1.0% in 2010-11 (Lohan, 2011). However uncertainty surrounding the global economy suggests that consumers are expected to save 0.3% of their income (Lohan, 2011). Strong job security and an improved local financial outlook should support consumer confidence for the years ahead, reflecting this new climate, industry revenue is expected to grow over the next five years at an annualised rate of 1.7% to reach $13.4 billion in 2015-2016 (Lohan, 2011). 2.1.2 Market segmentation 2.1...
Words: 3613 - Pages: 15
...Control 15 A. Performance Standards and Financial Controls 15 B. Monitoring Procedures 16 Target Corporation Marketing Plan I. Executive Summary Target is an upscale retail store offering trendy, high quality merchandise at discount prices. Their slogan is “Expect More-Pay Less”. Target Corporation operates Target.com, an online, electronic retail store, as well as Super Target, which offers a full line grocery store in addition to the Target retail operation. The company’s other key business include Target Financial Services, which encompass the Target Red and Target Visa card business. Target Corporation, originally called the Dayton Corporation, was formed in 1902 by George Dayton. The company recorded revenues of $59,490 million during the fiscal year ending January 2007. Target Corporation prides itself on its corporate responsibility which includes charitable contributions and being an environmentally friendly corporation. This, in fact, is one of Target Corporations’ many strong points. Their strengths would include branding, market presence, design, and their innovative marketing techniques. While possessing many strengths, Target also suffers from some weaknesses that include the lack of a mission and vision statement, geographic locations, and...
Words: 5538 - Pages: 23
...Amazon’s Executive Summary Amazon started off as an internet based company under Amazon.com, Inc in July of 1995 and operates as an online retailer in North America and internationally, which was founded in 1994 by Jeff Bezos and formerly known as Cadabra.com and has been very lucrative every since its existence. It’s headquartered in Seattle, WA (Bladeknight, 2008). Amazon continues to operate various retail Web sites, including Amazon.com, Amazon.co.fr, Amazon.co.jp, Amazon.co.uk, Amazon.co.de, Amazon.cn, and Amazon.ca. Amazon specializes in a mixture of products, such as digital downloads, music and games, electronics and computers, movies, books, kids and baby items, toys, home and garden, jewelry, health and beauty supplies, apparels, grocery, auto, industrial items, tools, and sports and outdoors accessories (Amazon.com, Inc 2010). Their additional strategy is to focus more on their first new on-site store in Philadelphia. Amazon’s marketing strategy is to focus on their on-site store in Philadelphia, PA and push for it to be as promising as their on-line businesses. They will implements this strategy by continuing with their competitive pricing and beating anyone of their competitors’ pricing on any one items that is sold in their store or websites. Their consumers would be allowed to purchase products that are not on the on-site store shelves or inventory on-line and have the option to have it shipped to the Philadelphia location. The shipping would be free of...
Words: 4755 - Pages: 20