...RAEBURN: Now, I'm betting you have a real reason, besides the fact that we can barely understand what he says sometimes, for saying that he's - wouldn't be very good at GPS. But before you answer that, let me just remind people I'm Paul Raeburn. This is SCIENCE FRIDAY from NPR News. All right… Dr. NASS: Okay… RAEBURN: …so why would Dylan be a bad idea? Dr. NASS: The problem is that our brains are built that when we hear a voice, we associate with that voice - especially if it's a person's voice we know - all the characteristics and benefits and negatives associated with that voice. Now when it comes to navigation, we want someone who's known as being very precise, who's careful, who is alert and attentive to detail, and that's certainly not the image that Bob Dylan portrays. So generally, in fact, the idea of using famous people - unless those people are famous for exactly the things we would want in a GPS. So, if anyone knew what Hiawatha's voice sounded like… (Soundbite of laughter) Dr. NASS: …that would be a great voice for a GPS. But Bob Dylan is best served in other ways. RAEBURN: Now, tell us just a little bit more about - just briefly tick off a few of the other things you've done in machine-human communications. Then, we can talk about one or two. Dr. NASS: Well, we have a lot of recent work in the car space, having to do, for example, showing that the voice in the car as being about Bob Dylan. But for happy drivers, they drive much better with the happy voice...
Words: 2976 - Pages: 12
...The notion that many American adults have developed strong “multi-tasking” skills, in my opinion, is unadulterated delusion. I am basing my statements and opinions purely on my own personal experiences; I do not do well with multi-tasking. I am easily distracted from tasks when I try to do more than one at a time, especially if one becomes more complicated than the other. I have found myself performing at a lower than acceptable standard, and when I realize it, I have to go back and correct my work or start over. These errors are counter-productive and affect time management and quality of work. I recently found the following quote describing multi-tasking, “This is the arch enemy of attentiveness and profoundly interferes with the ability...
Words: 251 - Pages: 2
...retention come from the learning styles each person utilizes. Multi-tasking encompasses my learning style and attention span to meet the challenges of day to day requirements. The insight of multi-tasking, this writer submits the necessity to include my overall learning process that leads to effective multitasking. The learning styles I utilize; auditory, kinesthetic and visual increases the retention of new information and multiple activities. This writer is consummate multi-tasker in my daily work, school, and home activities. My conscious operates in line with focus awareness, but there are divided consciousness tendencies depending on the circumstances. Author Nevid (2015) on consciousness cites, “Consciousness is selective – we have the ability to direct our attention to certain objects, events, or...
Words: 503 - Pages: 3
...Donna Graves PSYC 101 Discussion Board 2 Can You Multi-Task? My thoughts on multi-tasking are complex. I can multi-task in some situations and circumstances and then some times I cannot. For example, at work in the classroom I can hear several children speaking at the same time and get almost all of my responses correct. However when I am trying to accomplish something at my desk, it is best for me to focus on one thing at a time. The same is true when I am at home trying to get multiple things done at the same time. The only task that can be done while doing chores is washing clothes. You only have to stop to change the clothes from the washing machine to the dryer. When Driving…. When I am driving you may see me doing several things but nothing major. I know you really shouldn’t do anything while driving. Although there are times when I may need to talk on the phone, if so, I use speaker phone. I may eat crackers or chips while driving but normally I eat in. When Studying… When I am studying I have to be focused. If I have the TV on, I am easily distracted. I can play music at times in the background and stay focused. It has to be soft music though, but I cannot look at my phone. If I look at Facebook or Instagram I lose sight of what I am studying. I really have to limit what I am doing while studying. If I cook while studying, my food might be burned. Activity on pg.139…. During this activity, I found just what I said to be true, I really cannot do anything...
Words: 520 - Pages: 3
...1.Android - Overview What is Android? Android is an open source and Linux-based Operating System for mobile devices such as smartphones and tablet computers. Android was developed by the Open Handset Alliance, led by Google, and other companies. Android offers a unified approach to application development for mobile devices which means developers need only develop for Android, and their applications should be able to run on different devices powered by Android. The first beta version of the Android Software Development Kit (SDK) was released by Google in 2007 where as the first commercial version, Android 1.0, was released in September 2008. On June 27, 2012, at the Google I/O conference, Google announced the next Android version, 4.1 Jelly Bean. Jelly Bean is an incremental update, with the primary aim of improving the user interface, both in terms of functionality and performance. The source code for Android is available under free and open source software licenses. Google publishes most of the code under the Apache License version 2.0 and the rest, Linux kernel changes, under the GNU General Public License version 2. Why Android ? Features of Android Android is a powerful operating system competing with Apple 4GS and supports great features. Few of them are listed below: Feature | Description | Beautiful UI | Android OS basic screen provides a beautiful and intuitive user interface. | Connectivity | GSM/EDGE, IDEN, CDMA, EV-DO, UMTS, Bluetooth, Wi-Fi, LTE...
Words: 798 - Pages: 4
...Joy Infant F14029 1. What historically, have been Apple’s competitive advantages? * Innovation * strong brand * rapid growth * premium-price differentiation strategy 2. Analyse the Personal Computer industry. Are the dynamics favourable or problematic for Apple? The dynamics are favourable for Apple from the past and even now. Its vast innovative and design organization continues to invent and innovate when every technology jumps in the market to the latest Smart watches to the sophisticated mobile devices. The flow has driven Apple to create Apple Desktop, Macbook Air, Macbook Pro Indeed, even in Macbook Air and Macbook Pro. 3. How sustainable is Apple’s competitive position in PCs? Apple’s innovative designs and its powerful OS have always been seen as a world class and attract a varied set of enthusiasts. Apple has become a brand icon and people are ready to pay any sum to get it. Apple positioning itself as premium products has not acquired premium customers but also various media personnel who are involved in audio and video editing etc. Even though Apple’s premium positioning may go off hands when people start seeking value for money products there will be a set of followers and technicians who would follow the Apple cult. 4. How sustainable is Apple’s competitive position in MP3 Players? Apple owns 70% of the MP3 market in the United States. Most of the revenue from the iTunes downloads. iTunes is still one of the best way of downloading lossless...
Words: 472 - Pages: 2
...small, usually as one man or woman with a good idea and the willingness to work hard and risk everything. While it is true that about half of all new businesses fail, the ones that succeed contribute a great deal to the creation of other new ventures which leads, in turn, to a dynamic national economy. For that you need to observe trends that give you opportunity. The four observing trends are economic forces, social forces, technological advances and political action & regulatory changes. Entrepreneur should launch innovative products that should meet the consumers demand and could easily pass through from all these trends. By keeping in mind all these things the product I am launching is touch screen tablet pc that can be use for multi-tasking (office use, entertainment, student use etc.). As the world technologies advances and dealing so much into surface interface devices through which you just simply touch and your task is done. This Tablet PC is ultra mobile and ultra thin. It has a high resolution widescreen display and it is super comfortable to hold and easy to carry. It has full flash 10.1 with hardware accelerated video and can run HTML 5 at the same time. This...
Words: 1131 - Pages: 5
...BUSN 226-Marking Rubric-Assignment #1 Your Name:___________________________________ Your Student #_________________________________ |Rubric attached to front of assignment | /1 | |Cover page and introduction & typed page numbers |/5 | |Four summaries ( if article not different from other group members, summary will not be marked) |/40 | |Direct quote and in-text reference included in each |/8 | |summary , using proper format | | |Ref Works bibliography addressing all four articles, with works cited in alphabetical order by author |/8 | | | | |Original articles attached in same order as shown in bibliography (each article different from group members) |/8 | | | | |Late? ...
Words: 5543 - Pages: 23
...cost hardware and wide range of software available for these machines. 1.2 Multi-User Systems As opposed to single-user systems there are also larger systems, which more than one person can use at any time. Such systems are referred to as multi-user systems. Multi-user systems would be required when a number of applications have to be run simultaneously, or common resources, like printers and disks, are to be shared by a number of users. 1.3 Hardware – Multi-User Systems While the hardware components of a multi-user system are similar to that of a singleuser system, the following differences should be noted. The CPU of a multi-user system is more powerful and has capabilities to support multi-programming and multi-tasking, two features essential for multi-user systems. The Hard disk of a multi-user system is bigger in capacity. Most multi-user systems use magnetic tape as external storage for backup of software. Single-user systems use floppies as the backup device. This is because multi-user systems have large hard disks, which have to be backed up quickly and conveniently. Each user communicates with the system through a keyboard and a VDU – these are together referred to as the user terminal or node. A terminal may also be a PC or PCXT. The terminal is connected to the system unit by cables through RS232 ports. The number of terminals varies between systems. In multi-user...
Words: 8312 - Pages: 34
...Company Overview Val’s hand held iPad is a highly successful organization that aims to advance in technology. It will run on Apple’ The iPad features a camera, keyboard, and it has built in Wi-Fi. The iPad can shoot video, take photos and play music. Executive Summary of Market Plan In today’s society everything is going global and competitive business environment, the marketing plan of Apple’s iPad will develop a strong brand image from the initial stage. My market is a topic where an effective marketing strategy is develops to endure the global competitive market. The purpose of this new ipad will benefit everyone in the United States. This new ipad will have various apps that will be easy to function. Description of the Target Market This ipad will be sold to younger generation as well to the older generation. It will be used for business or personal use. You can create your own apps to whatever you need or want. It would not matter what kind of income you have it would be very affordable. Description of competitors The top two competitors would be Microsoft surface pro and Kindle fire Description of producr or service My product is a mini hand held ipad that will be voice activated like a iphone. It will have a app that you can create to your own life style. It will do whatever you want it to do. You will have a option to touch screen or use your voice. To run this ipad all you would have to do is go into a wifi once you get into a wifi account you can...
Words: 364 - Pages: 2
...partner or tag team. Weak Points: It has only few characters to choose from and the weapons aren’t buyable. Areas That Can Be Improved The program has no updates of new maps, characters and weapons. My Own Version / Story Board In my own version, it can be played by maximum of 4 players and if they have received and earn points/gold they can buy weapons. Program Rating Program Type | | Exploratory | | Drill & Practice | | | Tutorial | | Interdisciplinary | | | Simulation | | Creativity | | | Management | | Utility | | | Reference | | Quiz Game | | ✓ | Arcade Game | | Problem Solving | | | Critical Thinking | | Others: Virtual Reality | | | | | | Architecture | ✓ | Single User | ✓ | Multi-user | | | Network | | | RATING SHEET With 5 as the highest, put a check (✓) on the appropriate cell for the rating. CRITERIA | RATING | | 5 | 4 | 3 | 2 | 1 | Ease of installation, initial use and support | Installation process | ✓ | | | | | Instructions / documentation to begin use | | ✓ | | | | Easy to understand basic controls, major features and organization. | ✓ | | | | | Technical assistance available | | | ✓ | |...
Words: 563 - Pages: 3
...Samsung Galaxy SII- SWOT Analysis The Strengths of the Galaxy S II actually go back to their Marketing Orientation defined by Kotler, Adam, Denise and Armstrong (2009) as the Product Concept where the company will favour quality, performance and innovation features. This orientation is in line with Samsung’s billion dollar research investments and 40000 employees dedicated to develop the world’s greatest technology products (“R&D” Samsung.com 2010). Also their Marketing Concept is in line with their huge marketing budget starting with understanding customer needs, integrated marketing and customer satisfaction (Marketing Core Concepts and Applications, 2008). Business Review Weekly in November 2004 claimed that Samsung was the world’s 4th largest advertiser in the world. Also Samsung’s Total Quality Management approach drives Galaxy S II customer perception as a reliable product backed by a worldwide brand and huge media presence. One of the weaknesses of Samsung is that their costs are relatively high as compared to the competition. Also the fact that Samsung operates in a very competitive market, another weakness is lack of penetration in the Business Mobile market being outperformed by Blackberry an even Apple. With the rapid changes of technologies today, Samsung has to manage the company in a very efficient manner to be even more productive. (“Company Profile” Bloomberg.com, 2011) Although Samsung is already one of the most profitable and one of the leaders in the market...
Words: 699 - Pages: 3
...Ideal Home Paper By: James Upshaw Take a walk with me through my ideal home. When first entering the house you will come upon the great stairs leading to the great room, filled with leather couches, 70in. Flat screen TV's equip with surround sound systems and game systems. There are the marble coffee tables with all of the couches. The floor is stained oak, the wood shimmers in the sunlight, and its almost blinding. Now were going into the back yard were we will find a concrete walk way that leads to a in ground pool with gold sprinkles scattered around the white marble lining of the pool. The pool is ten feet deep in the deep end and four feet deep in the shallow end. Then there is a hot tub that is so high-tech and it reads your mind to set the temperature to your ideal temperature. There is also a fountain that's water is so clear that you can't even tell its there but you can hear it. Now we are going up stairs to see the master bed room. Upon entering this room you will see the marble floor that is so clean that you can see your reflection. Then you see the double king sized bed that can heat up when it feels that your getting cold and it sets its form to your body to help you sleep better. There is also a 150in. Flat screen TV that has a touch screen TV remote that can turn on anything in the room, and even start your cars. Then we walk through the double doors into the sneaker room. The sneaker room is filled with every shoe you could ever want. Although...
Words: 429 - Pages: 2
...A PROJECT REPORT ON CONSUMER PREFERENCES WHILE BUYING TABLETS Submitted by : Deepika Sharma MBA IVth sem ACKNOWLEDGEMENT I take this opportunity to express my profound and deep sense of gratitude to Mrs. Parul Dhargava for her cordial support, valuable information, time and guidance, which helped me in completing the project through various stages. I would also like to express my special gratitude to all the respondents without who this project would not have been possible, thank you for sparing your valuable time in filling my questionnaire. Deepika Sharma Contents Introduction ............................................................................................................................................ 3 Different operating systems for tablets .............................................................................................. 4 Review of Literature .............................................................................................................................. 6 Research Paper Reviews: ................................................................................................................... 6 Article Reviews: ............................................................................................................................... 10 Objectives of our project ...................................................................................................................... 12 Research Design & Methodology .......
Words: 6533 - Pages: 27
...Nexus 7 Tablet Marketing Plan Marketing Management 1.0 Executive Summary There has never been a tablet on the market that can compete with the iPad, let alone take market share away from Apple, until now. The Nexus 7 provides uncanny performance, at a price that will leave consumers asking “how can they do this and still make money?” Leveraging the proven performance of electronics company Asus and the ingenuity of Google, consumers will get the most bang for their buck. The two powerhouse companies will build on the foundation of 7.1 inch tablets and take them to the next level. Unnecessary and low use features will be removed driving down end user cost. Lower cost and popular feature availability, as well as the backing of Google will be an instant attention getting for consumers. Initial whispers of the Nexus will be floated out roughly a year before intended release to start conversation amid consumers. As the date draws closer, social media (blogs/review/previews) will be used to drum up additional attention. In the quarter leading up to release, TV commercials and magazine ads will kick into high gear to complete the frenzy generation for the “iPad killer.” Upon initial release, advertising will slow down long enough to show how the Nexus is taking the 7 inch tablet market by storm. 2.0 Situation Analysis The Nexus is the new face in the tablet market and faces an uphill battle as it competes against well-known and proven products like the Kindle Fire...
Words: 4658 - Pages: 19