...Killing us softly 3 & Dreamworlds 3 Review Killing Us Softly 3 This post-viewing guide is intended to deepen the audience’s critical engagement with the documentary film, Killing Us Softly III. It is targeted at women and men between the ages of 15-30 who are bombarded with advertisements every day. Possible ways that the guide might be used include: recognition of to the role of advertisement in American society and culture, research projects aimed at exploring discrimination against women and/or the role of advertisement in America, and finally, for pure reasons of interest. Kilbourne says that advertisements give the message that what is most important is how we look. We must spend time, energy and money on our outward appearance or else we are failures. Advertisements say that we can look a certain way if we try hard enough. However, the fact of the matter is that we all fail because there is no such thing as perfection. It is this kind of powerful message that influences self-esteem and also men’s perceptions on acceptable ways of treating women. Kilbourne argues that advertisements treat women as though they are objects. Advertisements have turned women’s bodies into objects such as beer cans and scissors. This method of turning a woman into a thing can be violence. She also states that advertisements portray women as not being fully human. For example, in many advertisements, only one part of the body is focused on, such as the rear, legs or breasts. Men do...
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...album has sold between 80 and 100 million copies worldwide and is still tremendously popular today. Defining the monumental value of “Thriller” is not limited to the sales figure alone. The song motivated the creation of a music video that revolutionized the music video industry and set a benchmark for other music videos. Since its release, many artists have tried to emulate the video. “Thriller” not only made history as a song, but also helped to build bridges across different cultures and ethnicities. This term paper examines the attributes of the song that made it a distinguished piece of art; namely, its artist, genre, composition, videography, and influence. Artist Michael Jackson is the artist renowned for the “Thriller” song and album. The singer’s popularity as a musician was on the rise from the time he was part of “The Jackson 5,” a family run band that consisted of five brothers. Michael Jackson, born in 1958, was the youngest in this group, as well as the favorite because of his distinguished voice and stage performance despite his young age. For this reason, he was the lead singer of the group. Some of the popular hits by this group included “I want you back” and “ABC.” However, Michael Jackson really took off the moment he pursued a solo music career. Jackson’s successful solo career began in 1971 when he was only 13...
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...According to Al Jazeera English’s video, Brazil’s booming economy July 9, 2008, Brazil is reported as a sleeping giant and a powerhouse. Brazil was also recognized as having one of the fastest growing economies in Latin America based on its strengths of steady gains of investments in the country’s stock market. In 2008, Brazil’s stock market grew 10% within a matter of months. Furthermore, Brazil experienced a vigorous economic growth by far outpacing competitors in expanding their agricultural, mining and manufacturing products. They also enjoy a stable political system and an enormous amount of people available to work in their different areas of growth. According to Al Jazeera English’s video, “Highs and lows of Brazil’s economic boom” of September 30, 2007, Brazil struggled with some of the same weaknesses of other countries. Although a powerhouse within the world’s economic market, there is still a lot of work to be done within Brazil. Many of Brazil’s poverty stricken or low-income families and communities do not get to enjoy the country’s growth. Some of these families and communities live below the poverty line and simply don’t have the money to invest in the stock market. Additionally, there are even Brazilian families that do live above the poverty line but don’t earn sufficient wages to participate in the stock market because the average income in Brazil does not keep the pace that is required to meet the country’s everyday standards of living. ...
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...channel as one could turn on and watch actual music videos all day long and represented its title in MTV standing for music television. Nowadays it is rare to turn on MTV and watch a video at all. Instead of a video anymore is reality shows and talk shows that don’t relate with music at all. People counted on them to provide the latest videos, the hottest information to keep them up with your favorite musicians. Personally I am disappointed whenever I turn on MTV because there is never music playing which was the reason that I watched MTV in the first place. Any person can easily look at the schedule for the day in the TV guide and see nothing on MTV channel relating to music. Now all you see is stupid reality shows. Before there were not very many shows at all but the ones that there were more about music news, concerts upcoming events, or occasionally a controversial show such as, Beavis and Butthead. Which in its day posed a problem for the rather conservative. The rest of the time it was all straight music and videos. Nowadays instead of being able to watch all your favorite videos on MTV you must have access to the Internet with a lot of people do not have. If there is access the Internet you can watch all of your videos on you tube. I even took a small survey and fourteen out of twenty people I asked don’t even remember seeing videos on music television nor do they remember sex and profanity prohibited which proves to me that in music television now sucks verses before. It...
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...promote the artists and the song. * Convey ideas about the meaning of the song MTV – august 1st 1986 first time airing. After a while, people realised that music videos created a lot of money. This meant the videos on MTV were earning a lot more than ones that didn’t. “VIDEO KILLED THE RADIO STAR” MTV is an outlet of music/video. And the more outlets a music group/ artist has, the greater their success will likely be. Examples of outlets: MTV Direct DVD sales Cinema TV Another huge event was the 13minute music video for Michael Jacksons “thriller” After thriller, “dire straits, money for nothing “ became the most popular. 1987 - 1.6million homes reached. Furthermore at the end of 1987, peter Gabriel’s sledgehammer. After a while, more people became away that “star image” (looks) was extremely 1987- 1989 – MTV had reached 6.7million homes. 1990 – MTV UNPLUGGED. * Music videos can promote directors as well as they gain artistic credibility. SYNERGY – Music and TV - e.g 8 mile, Eminem Product placement – Lady GaGa Record Label / producer Lesson two: 1981-1991 – “rise of the directors” Chris cullingum – very strange yet artistic videos for music. Style – the way in which something is said or done Styles of music videos: * Interpretive * In-concert “as live” * Animation (stop motion, digital) * Narrative * Surrealist - make less sense * Impressionist...
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...is the most immoral establishment I’ve seen in a music video. The opening lyrics that introduces the first lines to the song, clearly elucidates the creepiness aura that subsides with the song’s theme. As the song progresses, it lures the listener towards the catchy audacity of the chorus- remodeling the idea of stalking woman to be exceptionally appropriate. The music video has not only made its reputation slightly morbid, but has caught the disturbed attention of the music industry. The music video has wrongly casted out this illicit representation of “stalking with romance” into a romantic perspective, and should revamp their messages that they input into their catchy tunes. The first 10 seconds of the music video has already gotten the audience sensing a dark scenario. The beginning of the music video, we see the lead singer, Adam Levine, portraying a butcher, who stalks a woman under the night sky- if not groping an animal carcass in meat lockers. He begins to follow her through the streets and watches her go inside her home. The disturbing plot continues as he breaks into her home and crawls into her bed while she sleeps, unaware of his presence. The next following scenes become a sexual bloodbath of the stalker’s fantasy. This gruesome scenario paints the picture, of the idea: “stalking with romance” to be encouraged. Then what is seen till the end, is the repetition of the whole controversial aspect that made this video a “dangerous” feature of the entertainment industry...
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...event. You will complete 3 main activities: 1. An investigation into the tourism place you have chosen. (40 marks) a) Provide a description of the tourism place you have chosen, including its sense of place, the products and/or services it offers. Your description should touch on the place and the sense of it. (10 marks) b) Analyse how the tourism place is made available, i.e. access. Your analysis should refer to lecture slides and the assigned reading for Week 2. (10 marks) c) Analyse its customers and their behaviours in terms of their motivations, personalities, attitudes, perception and values. (20 marks) You could provide photographs/pictures/artefacts/short video clips to support your description. * Word guide: 600 words * Video clip limit: No more than 3 video clips, and each no longer than 2 minutes * Photographs & Artefacts limit: No more than 5 items. 2. The production of promotional material for the tourism place you have chosen. (40 marks) a) Based on the information you have provided above, evaluate the current methods used by the tourism place for promotion. Your evaluation should discuss concepts and theories covered in lectures and readings in weeks five and six on digital consumers and promoting space and place. (20 marks) b) Based on the 4 parts above, create ONE...
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...Spike and Michael The music can be used to intensify the reaction and understanding of the image as well as imagines are used to reinforce the emotional response to the music. The two most recognized producers of this concept are Spike Jonze and Michael Gondry. With styles totally different, Skipe and Michael opened way to a new course of the music and image through their innovative videos, which were rewarded and/or nominated in many occasions for an award. Adam Spiegel, well known as Spike Jonze, was born in 1969. Owner of a good sense of humor showed in his personality. Jonze always claimed to be an heir of the Spiegel magazine fortune which was far away from the reality. In the beginning of his career, being a marker of skateboard videos was the job that could be denominated as the door that opened the road to success. Jonze’s videos can be appreciated many times as ironic, simples or sometimes more complex. For example, “Cannonball”, his first MTV success music video made for the Breeders Band in 1993 and codirected by Michael Gordon, is notable for its creating a bite-sized, juniors version and pan outlandishness. The video shows Kim Deal singing underwater as a metal ball rolls down a suburban street going to different directions. At the same time the band is playing in a place that looks like a garage. Later, at the end of the video the group changed their clothes for clothes that are more colorful and with different style. With this characterizing Jonez wants to show...
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...the future of Internet TV. Doing so has attracted significant investors who have financially backed the firm in its development of a multisided media distribution business. With fast paced industry and increasing competition the executive team is faced with the task of deciding where these funds should be allocated in order to provide the greatest return and maintain Brightcove’s leadership in the industry. Our recommendation is to split funds among the three projects: completing the full-service platform, building the media network, and expanding internationally. Please review the details of the analysis in our report below. Feel free to contact me if you have any questions or concerns. Regards, Sr. Consultant TechWave Consulting Background Information Brightcove was founded in 2004 by Jeremy Allaire and focused on building a full-featured Web-based software platform for video publishers of all levels. Jeremy Allaire has a full resume demonstrating his experience and success as and entrepreneur and a technologist. His desire was to mature Brightcove’s services and technology so that it served a multisided media distributor catering to, content owners, advertisers, affiliate distributors, and consumers. The re-launch of the Brightcove website in 2006 was a significant step toward positioning his company as a market leader in the internet television business. Summary of Facts The vision of Brightcove was to...
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...line the image up with the top of this paragraph to see how the alignment guides can help you position it on the page. Click the Layout Options button next to the image to change how it interacts with the text. Learn more at office.com 2. Collaborate in Simple Markup View The new Simple Markup revision view presents a clean, uncomplicated view of your document, but you still see markers where changes and comments have been made. Click on the vertical bar on the left side of the text to see changes. Or click the comment icon on the right to check out comments about this text. Learn more at office.com 3. Insert Online Pictures and Video Add and play online videos inside your Word documents. Add your pictures from online photo services without having to save them first to your computer. Click Insert > Online Video to add a video to this document. 4. Enjoy the Read Use the new Read Mode for a beautiful, distraction-free reading experience. Click View > Read Mode to check it out. While you’re there, try double clicking on a picture to get a closer view. Click outside the image to return to reading. 5. Edit PDF content in Word Open PDFs and edit the content in Word. Edit paragraphs, lists, and tables just like familiar Word documents. Take the content and make it look great. Download this helpful PDF from the Office site to try in Word or pick a PDF file on your computer. In Word, click File > Open and navigate to the PDF. Click Open to edit the content...
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...of the digital video sequence * Twitter * Instagram * Facebook * Snapchat * Youtube Twitter; Create an account advertising a brand/ have your own account to tell people about what you’re doing. E.g. If you’re a singer you can tell your fans when your next album is out or where your performing your next concert etc. There aren’t many videos on twitter, so it makes it slightly worse because the advertising etc isn’t as good as it could be/ isn’t as shared as much as it could be. Instagram; Create an account to show people pictures of the brand you’re advertising/ have your own account to show people what you’re doing. E.g. if you’re a famous Olympian you can show people pictures or videos of your training or medals. Also someone could create a fan page to also show they’re progress etc. Instagram has many videos which makes it better because it shows more advertising so brands etc are more well - known. Facebook; Facebook has many advertisements and pages you can look at, they have these to show people the products they’re selling – so they hopefully get more buyers. Also famous people may have facebook to tell people what they’re up to etc. E.g. River Island might have a facebook page that people can like then they can see what new clothes are in River Island or what sales are on etc. Facebook has a lot of videos which makes it a better network, because you see more of what is going on with your friends because of the videos they put on. You...
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...In “The War On Drugs - Holden” the music video starts with an older man waking up on what seems like a normal day. As the video continues the camera focuses on a picture which looks to be a picture of him and a woman while they were younger. Waking up alone, I concluded that he is alone and possibly has been feeling lonely. When the video goes on he goes to a diner where he meets people with friendly expressions (ends up leaving with one). While watching the music you learn that the older man could be possibly be dealing with depression but realizes that you can still find happiness. For example, as he gets a ride back home he finds a polaroid camera in the stranger’s car. Curious on how it works he starts playing with it. Once he gets home he poses in front of the same gazebo that the original picture of the younger woman and him were in. This shows continuity in the video because both pictures connect eventually to the...
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...since changed the music industry forever. For the first time in history people could watch their music being played with this new 24-hour music channel. With such promotion by MTV it jump started the careers of many artists like Michael Jackson and Madonna. With only playing videos music now couldn’t just sound good, it also had to look good if you were going to be a major star. What Jack Black and many people complain about with MTV is that they may have revolutionized music but with the promotion and the major profits these huge stars were receiving, it was simply building the power of the major record industries and gatekeepers who control popular music. Since the early 80’s, MTV has continued to shape what music is popular through the emergence of videos, ratings, and big business. In this paper, I will outline MTV’s quick rise to pop culture king, racism, influence by big record companies, and how they developed the ultimate pop star. In 1980 the United States along with politics, the economy, and music was in an awkward transition. After two wars, numerous Democratic Presidents, and the worst recession to hit America in nearly 40 years, Conservative Ronald Reagan was elected promising to end the recession. Along with politics there was a major transition in music. Disco and punk were falling off the table leaving a huge category of music that was considered“new music” that described everyone from Michael Jackson to Blondie. (Garofalo, 292) After the music industry had hit...
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...in the UK and abroad Criticism from customers and the public in the UK New store formats New strategy Make sure your group answers the following questions in the process. 1) Make a brief summary of the history of Tesco. 2) Describe the company's range of goods and services. 3) Why do you think that the company has run into so many problems recently? 4) Account for the elements in Tesco’s new strategy. Finally make a SWOT-analysis of Tesco. B) Group Work Find a relevant video clips on Tesco. Make 3 to 5 questions for the video clip. The groups present their video clips for the class and ask their fellow students to answer the questions. Your teacher makes a list of the chosen video clips to make sure the groups chose different video clips. Links: Log on to one of the following webpages and choose a relevant video clip: www.tescoplc.com/ ->Videos www.youtube.com...
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...PORTFOLIO TASK D MUSIC VIDEO, CHALLENGING STEREOTYPES Women around Europe feel betrayed by a young polish musician. She has been stereotyped and also criticized by almost everyone that had laid eyes on her daunting music video. In this summary, following a short video clip based on a research carried out amongst random individuals with human rights and human values at the tip of their tongue. This research was carried out by a BBC journalist. A female polish musician names Donatan- Cleo. 1 in every 3 people in Poland have watched this video and a staggering 16million viewers have seen this video worldwide. A comment by a critic states, “This song has no context”. Another critic indicated that “this behaviour should not be tolerated by women all over the world.” In the words of the singer, she herself said, “This is what the Lord gave me and I would flaunt my myself.” This Polish musician has only made a music record to make sales but bad publicity is also good publicity and in regards to this topic, she had 16million viewers. That is good publicity. However, she is the latest victim to be criticize and stereotyped by not only the masses but also the disgusted and ashamed women of today fighting for equal rights and standing up for women as a whole in the society we live in. Reference YouTube 2014. 'Us Slavs' music video mocks stereotypes Available at http://www.youtube.com/watch?v=RrJdcjM5osY ; [Accessed on 13 March...
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