...Abstract This paper supply practical experiences in analysis and evaluation proposed projects. In order to perform the organization’s objectives and strategic plan, the film division must analyze and evaluate seven proposed film projects in ranking priority system. Leadership of this organization only can choose from four to six feasible projects among these projects to produce during a year. I am supposed to be a member of priority team. In order to perform this task sucessfully, I frirsly understand clearly about the company mission. The company mission creates the value for shareholder by developing company to be one of the famous entertainment industry in the world from its excellent strategy . Evaluation and ranking will reply on the corporate ‘ must ‘ objectives and ‘ want’objectives. These projects will be ranked on the provided evaluation form. the project meets many the corporate objectives, it will increase points in ranking system. Company will determine feasible projects with high points to produce. This paper will show all processing of evaluation and gives the result of selected projects. Keywords : Projects; Mission; Objectives, Introduction The company is the film division for a large entertainment conglomerate that includes theme parks, home videos, a television channel, interactive games and theatrical productions. The company’s mission must create the shareholder’s value by developing to be the leading entertainment company over the world...
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...Genetic modification is natural selection on steroids. Plants can be breed to Embryos can receive genetically modifying injections throughout the pregnancy, or can be injected into the egg and placed in a surrogate mother. The goal of GMO’s is to enhance a particular feature e.g., size, taste, color, or immunity. Sometimes one change in the genome leads to unintentional side-effects. [1] I recommend the film, Genetic Roulette. It enlightens even the most skeptical viewer of the GMO’s environmental and health concerns. For example are bovine sent to slaughter are usually treated with growth hormones throughout their life. In some cases, the growth hormones immobilize the animal from its sheer weight. The main concern however is not indirect growth hormones, but side effects from herbicides. As ludicrous as it sounds, genetically modified plants have earned insecticidal properties. After an insect eats part of the plant, the insecticide will cause the rupture the insect’s stomach and effectively killing it. If people eat large amounts of insecticide treated plants, the big question is whether large dosages can also cause human health risks. The film notes a correction between leaky gut syndrome and GMOs with insecticides. [2] Unfortunately, this would come across as junk science or zealotry. [3] Thus, economic...
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...1. Introduction 1.1 Background G-shock which has good shockproof and waterproof characteristics is a well-known brand belongs to Casio. According to Casio website(2009)'SHOCK' means to combat and impact the shock, and 'G' is means the gravity and tends to convey a kind of spirit which is "never give up" and "toughness". In 1981,a Casio research personnel who is named Mr. Nikaido has broke his watch which was a gift by his father for he pass the college entrance examination. Therefore, he began to developed shockproof watch. In 1983, the first G-shock comes to the present. However it did not sell good at first, after this low tide, it turns 25 years to create a own pop culture and has also spawned a variety of styles of different series. G-shock has been created from a simple belief: The creation of a never smashed watch. (Casio website, 2009)Today, G-SHOCK continues to his pursuit of further innovation and creates all kinds of impossible. G-shock (G-700BD-1AV) in the print, which is the official offer of around RMB1200. (Casio, 2009) 1.2Theories According to (Hall, Jones, Raff, 2009:75) marketing mix is a basic concept in marketing, referring to companies according to customer needs and business marketing goals to determine the best combination of controllable marketing factors. The main purpose of marketing is to meet the consumer wants, and consumers need a lot, it is necessary to meet consumer wants. The marketing mix makes from 4Ps--Price, Product, Promotion and Place...
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...television network with over 57 million members in nearly 50 countries enjoying more than two billion hours of TV shows and movies per month, including original series, documentaries and feature films. Members can watch as much as they want, anytime, anywhere, on nearly any internet-connected screen. Additionally members can play, pause and resume watching, all without commercials or commitments. The company was originally only a DVD--by--mail service in which the customer paid for a certain level of membership that determined how many DVD’s could be rented at one time. DVD’s were mailed to the customer and then returned by the customer when they were done watching. After a couple years in business, the company began including streaming services along with this. The goal here was to reduce costs by trying to get the subscribers to switch to streaming, which would reduce the costs incurred for postage and shipping with the mailed DVDs. By 2009, Netflix was offering a collection of 100,000 titles on DVD and had surpassed 10 million subscribers. Strategic Challenges and Analysis: Hastings developed a strategy which made Netflix the largest online subscription service for streaming entertainment in the world. Netflix’s strategy includes the following: * Providing customers with a wide selection of DVD titles to view. * Continually acquiring new content by establishing relationships with entertainment provider. * Provide easy to use technology for customers to use to order...
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...of the study According to PQ Media (2007) the practice of placing branded products within films for commercial purposes has developed into a distinct marketing tactic and has truly gone global. This situation happens due to product placement is cost-effective compared to other types advertising and it allows marketers to avoid clutter. Placing product in film is not new, it has becoming established in North America in the 1980s, on television program but began to receive serious attention in the UK in the late 1990s.(Chris Fill,2004).One of the example is the increase in sales of Reese’s Pieces chocolate after an on-screen in E.T on 1980s (Karh,1998). Generally product placement is about placing brands in films or TV show. Chris Fill (2004), defined product placement as the inclusion of products and services in films for deliberate promotional exposure, in return for an agreed financial sum. It is a cheap way to obtain some brand exposure in a mainstream without paying for airtime like any other promotion. Placing a product in film can overcome the irritation factor associated with advertisements screened in cinemas. There are varieties of product can be place including drinks, foods, sports equipment and even holiday destinations. Product placement can create a positive image to the firm (Jim Blythe, 2006), by positioning a product in a very good way in the film it will deliver the positive image to the audience. For instance in Tomorrow Never Dies, James...
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...Soila English 102 28 February 2015 Movie Poster Comparing Analysis Any reader who comes across the two posters gets an immediate sense that it is an advertisement (purpose) of western movies (genre). These posters are intended to promote to action packed movies: The Good, The Bad and The Ugly and A Fistful of Dollars. This is clearly portrayed by the images of the cast whose dress code is western where cowboy hats and natural beards are evident. In addition the use of bold western font and the color selection, particularly of sunset-like orange and brown, makes it so western. More revealing, is the prominence of the guns. Clint Eastwood prominently occupies the central portion of the poster. In the poster on the left (Good, Bad, and Ugly), he is smack in the center. On the poster on the right he dominates at least two thirds of the poster. On the poster on the left, the reader will notice scenes of action casting heated gun battles and on the forefront are three men standing in confrontational postures. These features would quickly capture the interest of an audience that is interested in western movies (genre) that is also interested in real action, energy, or those with a fascination for violence (logos). This action and energy is suggested by the mean faces and guns (one each per poster). The two posters are engaging in that they equally draw the reader who is interested in action to look further into the background and see further portrayal of action. Facial...
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...Environmental assessment of bio-based polymers and natural fibres Dr. Martin Patel*), Dr. Catia Bastioli**), Dr. Luigi Marini**), Dipl.-Geoökol. Eduard Würdinger***) *) Utrecht University, Department of Science, Technology and Society (STS), Copernicus Institute, Padualaan 14, NL-3584 CH Utrecht, Netherlands; Phone: +31 30 253 7634; Fax: +31 30 253 7601; E-mail: m.patel@chem.uu.nl **) Novamont, Via Fauser 8, I-28100 Novara, Italy; Phone: +39 0321 699 611; Fax: +39 0321 699 600; E-mail: bastioli@materbi.com, marini@materbi.com ***) BIFA (Bavarian Institute of Applied Environmental Research and Technology), Am Mittleren Moos 46, D-86167 Augsburg, Germany; Phone: +49 821 7000-181; Fax: +49 821 7000-100; Email: ewuerdinger@bifa.de Table of Contents 1. INTRODUCTION 2. HISTORICAL OUTLINE 3. METHODOLOGY OF LCA 4. PRESENTATION OF COMPARATIVE DATA 4.1 STARCH POLYMERS 4.1.1 Starch polymer pellets 4.1.2 Starch polymer loose fills 4.1.3 Starch polymer films and bags 4.1.4 Starch nanoparticles as fillers in tyres 4.2 POLYHYDROXYALKANOATES (PHA) 4.3 POLYLACTIDES (PLA) 4.4 OTHER POLYMERS BASED ON RENEWABLE RESOURCES 4.5 NATURAL FIBRES 5. SUMMARISING COMPARISON 6. DISCUSSION 7. CONCLUSIONS 7.1 7.2 SUMMARY AND FURTHER ELABORATION OF FINDINGS OUTLOOK AND PERSPECTIVES 8. ACKNOWLEDGEMENTS 1 9. REFERENCES ANNEX 1: OVERVIEW OF ENVIRONMENTAL LIFE CYCLE COMPARISONS FOR BIODEGRADABLE POLYMERS INCLUDED IN THIS REVIEW ANNEX 2:...
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...------------------------------------------------- ------------------------------------------------- BFP110 Professional Development 1 - ------------------------------------------------- Critical Thinking and Problem Solving ------------------------------------------------- ------------------------------------------------- Assessment 3A: Case Study Project Report ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- Where in the World is Disney? ------------------------------------------------- ------------------------------------------------- Project Team Members: ------------------------------------------------- ------------------------------------------------- Melike Yoldas: 3809324 ------------------------------------------------- Matthew Rawnsley ------------------------------------------------- Alex Baird : 3912569 ------------------------------------------------- Rhianon Damas : 3798429 ------------------------------------------------- Tom O’Dea : 3925731 ------------------------------------------------- Poh Yueng Zhen ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ------------------------------------------------- ...
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...two bags of $1.00. This established Sathers original ‘TWO for ONE’. Through Kmart groceries distributions, Sathers candies distributed nationwide by 1972. In early 1990s, Sathers owned nut and candy manufacturing plants in Hopkins and New Orleans respectively and film printing manufacturing company which was based in Rogers, thus increased their packaging capabilities. At this time, Sather employed approximately 1500 manpower, at all manufacturing and distribution centre’s. In 1992, robotic facilities were introduced in manufacturing sector to systematic operation until palletization. Sathers centralize their operation centre in Round Lake, in order to monitor manufacturing plants, distribution centers and printing plant systematically. The systematic managements and computerized system enable telemarketing tracking, monitoring, account and also recording more efficiently whenever the distribution centers running out of stocks with trucking fleets running efficient 100 percents. Introduction of Snacks to Go product into market had not been encouraging as company targeted. The marketing plan was not well planned for consumer market. Company Mission – 21st Century Continue to develop our position in natural snacks, cookies and nuts products, but we will dominantly be a candy...
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...Ro e ll Intercultural Training with Films ilms are a great medium to use not only to practice English, but also to facilitate intercultural learning. Today English is a global language spoken by people from many countries and cultural backgrounds. Since culture greatly impacts communication, it is helpful for teachers to introduce lessons and activities that reveal how different dialects, forms of address, customs, taboos, and other cultural elements influence interaction among different groups. Numerous films contain excellent examples of intercultural communication and are highly useful resources for teachers. Additional reasons for teachers to incorporate films in class and encourage their students to watch movies in English include: • Films combine pleasure and learning by telling a story in a way that captures and holds the viewer’s interest. • Films simultaneously address different senses and cognitive channels. For example, spoken language is supported by visual elements that make it easier for students to understand the dialogues and the plot. • Students are exposed to the way people actually speak. 2 2010 N u m b e r F • Films involve the viewers, appeal to their feelings, and help them empathize with the protagonists. • DVDs usually come with subtitles in English, which facilitates understanding and improves reading skills. After discussing the importance of teaching intercultural communication and suggesting films that match specific cultural categories...
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...For: Harry Comstock, Jim Chou, and Melissa Trifiletti Date: 4th February 2013 4 February 2013 For: Harry Comstock, Jim Chou, and Melissa Trifiletti Date: 4th February 2013 4 February 2013 Managerial Approaches Managerial Approaches Quik Clips Quik Clips EXECUTIVE SUMMARY The business proposal for Quik Clips aims to provide low-cost, quick and efficient haircuts. The business will initially open in the Perth City of Northbridge before planning to expand after one year to several salons around Perth with the long-term vision to franchise across Australia. Industry data identifies that the hairdressing industry is experiencing a skills shortage, a high turnover of staff and relies on a loyal customer base. It also identifies that overseas migration is contributing to an increasingly culturally diverse community in Perth. Given these challenges faced by Quik Clips, the objective of this report is to provide specific managerial approaches to address these challenges. This report benchmarks these managerial approaches against theoretical evidence from the classical viewpoint of ‘scientific management’ pioneered by Fredrick W Taylor and Frank and Lillian Gilbreth. Scientific management (also called ‘taylorism’) focuses on worker efficiency via the scientific study of work methods. The recommendations for Quik Clips are: 1. Divide tasks into specific jobs 2. Set job standards and procedures 3. Select employees with appropriate abilities...
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...Demetria Brown COM 2010: Intro to Film Term Paper Assignment Spike Lee’s: “Do the Right Thing” Film Analysis: Do the Right Thing Spike Lee's 1989 film, Do the Right Thing is able to effectively explore the problem of racial conflict in America by skillfully manipulating cinematic devices such as staging, narrative, cinematography, editing and sound. The concentration and emphasis on characters' certain physical attributes with the use of photography and camera framing, the fast-pace editing style and manipulation of sound all contribute to film's overall meaning. In analyzing the short sequence beginning with a small girl drawing a chalk painting on the road and ending with Sal, the local pizzeria owner, making Radio Raheem, "a hulking misunderstood home-boy" , two slices of pizza, these devices are seen to illustrate the hostility between Black and Italian working class Americans. The narrative style in this double scene sequence encapsulates the major oppositions at work in the film, which is racial acceptance and alienation. This can be seen in the juxtaposition of two scenes that show Radio Raheem's acceptance of his Black friend Mookie and his rejection and disdain of the White Italian pizzeria owners. The story is told within the course of one day and scenes follow each other sequentially. This particular sequence begins with Mookie treading over the young girl's drawing of a harmonious scene with the sun shining and people smiling, implying to the viewer...
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...NETFLIX Inc. Case Study BMGT500 Submitted by: Moid Ahmad Under guidance of: Mr. Roger L. Powell Introduction Netflix Inc. is considered to be in the video entertainment industry, which distributes to consumers through movie theaters, airlines, hotels, and in-home (Netflix, Inc; 2009). Netflix and its competitors serve in-home consumers specifically through a number of alternative channels, making up the different strategic groups or segments of their portion of the entire industry which includes brick and mortar (Blockbuster) and DVD vending machine rentals (Redbox), mail delivery (Netflix and Blockbuster), and online rental (Netflix, Amazon, and iTunes), pay-per-view video (available from specialty suppliers such as HBO and Showtime through your cable provider), and on-demand services (VOD; those offered through digital cable providers), as well as brick and mortar (Wal-Mart and Best Buy) and online purchasing (Amazon and iTunes). Historically speaking, this industry began as stand-alone brick and mortar rental stores such as Blockbuster and the later entrant Hollywood Video/Movie Gallery (which for the most part were all corporately-owned, with small portions of franchised locations) and local rental businesses. They started in VHS and progressed to DVDs along with technology and household adoption. They would typically carry about 2,500 titles and performed better when copies were rented and out of the store—the longer period the better. (Spinola) This would...
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...Approach. In this study, the authors research “Effectiveness of Movie Trailers Boosting Customers’ Appreciation Desire†using statistical science and GSR (Galvanic Skin Response) data. First, shared factors that form the backdrop for the structural elements of movie trailers are identified (picture, story, function, etc.) and a numerical model is used to assess their relative impact. Next, GSR experiments are used as a new way to visualize viewers’ emotional responses and identify key factors that motivate them to see the advertised film. Key factors that affect viewer emotions (including changes in picture brightness, changes in the soundtrack, and sound effects) are then traced via changes in the physical chemistry of the test subjects. The authors then use the information gathered during these tests to formulate two new systematic models for creating movie trailers that will effectively motivate viewers to see the advertised film. The models are...
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...Science Approach. In this study, the authors research “Effectiveness of Movie Trailers Boosting Customers’ Appreciation Desire” using statistical science and GSR (Galvanic Skin Response) data. First, shared factors that form the backdrop for the structural elements of movie trailers are identified (picture, story, function, etc.) and a numerical model is used to assess their relative impact. Next, GSR experiments are used as a new way to visualize viewers’ emotional responses and identify key factors that motivate them to see the advertised film. Key factors that affect viewer emotions (including changes in picture brightness, changes in the soundtrack, and sound effects) are then traced via changes in the physical chemistry of the test subjects. The authors then use the information gathered during these tests to formulate two new systematic models for creating movie trailers that will effectively motivate viewers to see the advertised film. The models are applied to the remaking...
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