...RESEARCH IN MOTION Research In Motion (RIM) had a modest beginning with an ambitious vision. Today, more than 20 years later, that ambition and vision has translated into success. RIM is one of the world’s Leading designers, manufacturers and marketers of solutions for the mobile communications market through development and integration of hardware, software and services. Research in Motion Ltd. is known primarily as the maker and provider of BlackBerry wireless devices and e-mail services. These always-on devices have proven popular with corporations who use them for field service representatives and other mobile employees. RIM’s portfolio of award-winning products now includes the BlackBerry wireless platform, the BlackBerry Wireless Handheld product line, software development tools, radio modems and software and hardware licensing agreements. BlackBerry's service delivers e-mail messages from corporate servers to handheld BlackBerry devices. Some models also have voice capabilities and can function as cell phones. Other advanced features include the ability to visit specific web sites and conduct Internet searches. Key Dates: 1984: Research in Motion Ltd. (RIM) is founded by Mike Lazardis. 1988: RIM begins working on wireless data-only applications . 1996: RIM develops a PCMIA plug-in card for computer-enabled wireless e-mail. 1997: RIM goes public and is listed on the Toronto Stock Exchange. 1999: RIM introduces the BlackBerry personal digital...
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...1. Vision and Mission Statement: Vision: To be recognized as the world’s best telecommunication and wireless devices company, by infinite the possibility of the innovation and creation to produce our product and software devices; to ensure and enhance product quality as well as to satisfy our customers’ unlimited demand in future. Mission: Research In Motion (RIM) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, text messaging (SMS and MMS), Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. 2. Environmental scanning and competitor analysis summarized in EFE and CPM matrices. EFE Matrix Opportunities | Weights ( 0-1) | Responses (1-4) | Weighted Score | 1.Global Market | 0.2 | 3 | 0.6 | 2.Joint venture with Universities (Co-op) | 0.05 | 3 | 0.15 | 3.New employees from Waterloo | 0.05 | 4 | 0.2 | 4.Direct wireless carriers around the world | 0.1 | 3 | 0.3 | 5.Acquisition | 0.1 | 2 | 0.2 | Threats | | | | 1.Competing with other companies | 0.1 | 2 | 0.2 | 2.Local Law and regulation | 0.1 | 3 |...
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...analysis changes management in the RIM Company. The study investigated how well the external and internal changes in RIM and analysis the environment remote effects on the company transformation. The research design included literature review, data collection, data analysis and recommendation. It is no longer the era of BlackBerry, as one of famous company in Canada. Before the iPhone launched on, BlackBerry seems like a legendary brand in cell phone industry, since they create the convenience EMAIL push service. Likeness, just five years ago, “BlackBerry” was virtually synonymous with “Smartphone.” It was well on its way to becoming a generic trademark, like Kleenex or Band-Aid, that would seemingly forever be associated with its entire sector (Thierer, 2012). In order to research how the BlackBerry can be changed and manage the change, the paper as qualitative research to analysis the external and internal changeability. The process of writing paper is followed the Lincoln and Guba’ evaluative criteria (1985) that based on credibility, transferability, dependability and conformability. The data collections use searching journals, web source, and online library. The PEST analysis implement on data analysis. Background of the company BlackBerry Ltd (formerly known as Research In Motion Ltd) is telecommunication and wireless equipment company headquartered in Waterloo, Canada. It started operations in 1984 with a vision of communication that offered paging...
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...In studying the difficulties of the company Research In Motion (RIM) it can be seen that there has been a legacy of leadership that may have lead the company to the downfall that it is going through at this time. On the website Glassdoor.com, the comments of former employees of the once leading tech innovation firm point in a direction that states that the company was slow to move on ideas and tended to promote people based on tenure and a sense of nepotism rather than on merit (Glassdoor 2012). There has been a growing sentiment from the people that work for the Blackberry creator that leadership is missing the mark with innovation and are not going to be able to keep up with the competitors in the market because of the lack of ability to manage IT projects is a concise manner which has led to the company not being able to field its long awaited BlackBerry 10 operating system (Glassdoor 2012) . So who is responsible for not making the right decisions at the company? Who can the stockholders blame for the company not being able to keep up with the trends of the trends of the mobile market? To answer those questions one would have to look at who the most recent former leaders of the company along with the current regime. Under the leadership of co-CEO’s Mike Lazardis and Jim Balsillie RIM became the company on the leading edge of wireless technology (Minato 2012). The BlackBerry brand was the brand of phone to have if you wanted or needed a device that was as much...
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...Research In Motion (RIM) had a modest beginning with an ambitious vision. Today, more than 20 years later, that ambition and vision has translated into success. RIM is one of the world’s leading designers, manufacturers and marketers of solutions for the mobile communications market. Through development and integration of hardware, software and services, RIM’s portfolio of award-winning products now includes the BlackBerry® wireless platform, the BlackBerry Wireless Handheld™ product line, software development tools, radio-modems and software and hardware licensing agreements. Take a few minutes to tour our history and gain an understanding of where we came from, how we got to where we are today. 1984 • RIM is founded by University of Waterloo engineering student Mike Lazaridis (President and Co-CEO) and University of Windsor engineering student Douglas Fregin (Vice President, Operations) 1988 • RIM becomes the first wireless data technology developer in North America and the first company outside Scandinavia to develop connectivity products for Mobitex wireless packet-switched data communications networks 1990 • 1991 • 1992 • RIM introduces the DigiSync™ Film KeyKode™ Reader RIM introduces the first Mobitex protocol converter (MPC) RIM introduces the first Mobitex point-of-sale solution, a protocol converter box that interfaces with existing point-of-sale terminal equipment to enable wireless communication 1993 • • 1994 • • 1995 • 1996 • RIM introduces RIMGate...
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...MOTION – THE EVOLUTION OF WIRELESS In 2007, Research in Motion (RIM) was a company that many thought was the dominant force in the wireless industry. Their signature product, the BlackBerry, was “synonymous wireless e-mail, spawning countless imitators and creating a product category where none existed before” (Castaldo, J., 2007). Surely RIM was poised for success; however, three short years later, the industry is wondering if RIM can compete with the likes of Apple and Google with their new devices running on their revolutionary iOS and Android operating platforms. The future of wireless industry is constantly improving and the future looks promising for “smartphones” with internet capabilities. The trend shows that more and more cellular phone users are now upgrading their handsets to smartphones. Statistics that tracked sales of phones in the United States showed that in January 2010, “234 million Americans subscribed to mobile phone plans”. Of these, 42.7 million owned internet-accessible smartphones, which represented an 18 percent increase over a three month period (Practical Ecommerce, 2010). RIM was one of the original companies that first changed the way we perceived what a cellular phone could do. The market is once again being revolutionized, in order to stay competitive in this evolving market; RIM needs to decide what steps to take to ensure success in the future. Background and History RIM was one of the first major technology companies to originate from Canada...
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... Outline Company Overview and Project Focus Research in Motion (RIM) is one of Canada’s companies that are declared in its US official website to be “a global leader in wireless innovation, [that] revolutionized the mobile industry with the introduction of the BlackBerry® solution in 1999” (“Research In Motion”, n.d.). The BlackBerry product line includes the BlackBerry Playbook tablet, BlackBerry smartphone, and software for businesses and accessories. RIM launched the Blackberry smartphone in 1999. Indeed, RIM was a global leader with a strong position in the world market in early 2000s. RIM was first to understand that mobile application had to be simple to use. Company Mission and Vision Every company strives to satisfy its customer needs by implementing the strategies within the company’s mission and vision. A mission statement describes the firm’s objectives of the activities it plans to take. However, the vision statement includes the steps that should be taken to achieve the company’s goals and strategies. RIM’s mission statement states, “To develop socially and professionally responsible and proactive managers and leaders with holistic perspectives and competencies” (Ricketts, 2011). To denote furthermore, the mission emphasizes on hiring highly skilled employees that are able to deliver products of value to the customers and achieve competitive advantage. RIM’s vision statement includes the acts to achieve the mission by being well aware of the challenges...
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...Motion (RIM) began in 1984 with two School of Engineering students from Canada, Mike Lazaridis President and Co-CEO (University of Waterloo) and Douglas Fregin Vice President of Operations (University of Windsor). These two young men had ambition and vision that translated into success. RIM became the first to market in the wireless data technology industry. From 1988 through 2006 they produced a number of Award winning products in the Wireless Data Communication Technology Industry that kept them on the cutting edge of Information Technology and Innovation. Challenges Faced by RIM RIM became an industry giant faced with producing continued innovative products in the rapidly changing environment of Wireless Data Communications in the field of Information Technology. They grasped a large share of the market with the creation and continued development of the Black Barry their most famous product and its’ technology. They had to forecast the future in order to meet market demands and reserve resources while keeping up with the competition during a time of rapidly changing technology. In 2005 the company learned a real lesson relative to filing and protecting the patients for their creations. They became victims of injustice when they were ordered to pay $612.5 million to New Technology Products (NTP) which doesn’t actually make or sell anything relative to the patients they hold. In 2000 less than a year after the Black Berry was introduced, NTP requested that RIM license...
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...was released, which supports push email, mobile telephone, text messaging, Internet network. BlackBerry first made headway in the marketplace by concentrating on email. RIM currently offers BlackBerry email service to non-BlackBerry devices, such as the Palm Treo, through its BlackBerry Connect software. The original BlackBerry device had a monochrome display, but all current models have colour displays. All models, except for the Storm series and the all-touch Torch 9850/9860 have a built-in QWERTY keyboard, optimized for "thumbing", the use of only the thumbs to type. The Storm 1 and Storm 2 include a Sure Type keypad for typing. Originally, system navigation was achieved with the use of a scroll wheel mounted on the right side of phones prior to the 8700. The track wheel was replaced by the trackball with the introduction of the Pearl series which allowed for 4 way scrolling. The trackball was replaced by the optical track pad with the introduction of the Curve 8500 series. Models made to use iDEN networks such as Nextel and Mike also incorporate a push-to-talk (PTT) feature, similar to a two-way radio. Vision and mission statement: Blackberry is a brand that was created by Research in Motion’s (RIM) Founder Mike Lazaridis in 1996, providing wireless web enabled devices across multiple networks. RIM is a Canadian based company founded in 1984 that formally worked with RAM and Ericsson,...
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... Table of Contents introduce & analysis of blackberry environment…………………………..…………...….. 2 -3 focal issue and analysis of issue………………...………..…...………………………………. 4 -6 recommendations ………………………………………………………………….……..…..... 7-8 self-reflection ……………………………………………………………………………….... 9 reference list…………………………………………………………………………………...10 appendices Introduction & Analysis of Blackberry Environment Blackberry also known as Research in Motion Limited (RIM) founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data.In this perper i setting to accomplish the potential combeback for the comanay. PESTLE analysis The economic factors plays a key role in the smartphone industry as the demand is fairly elastic and it is mostly based on the macroeconomic and microeconomic, but in the recent years economic downturn has had an impact as individual...
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...Rusty Rims IT Strategic Plan, Part 2 IFSM 301 February 6, 2016 Part One 1. Business Statement- Rusty Rims is a regional transportation and distribution company that has been in operation for over 60 years. The company serves major cities in the Mid-Atlantic region. They are headquartered in Wilmington, Delaware and have a staff of 400 employees including truck drivers. There are 6 distribution terminals (Philadelphia, PA, Baltimore, MD, New York City, Washington, DC, Newark, NJ and Wilmington, DE) for consolidating freight and 100 delivery vehicles including 20 tractor/semi-trailer units, 40 box trucks and 40 panel vans. The company operates in a highly competitive business environment. Due to slow economy, growth has been stagnant. John, the president of the company, would like to see growth at 5% per year. He would also like to see expenses cut by 5% to help fund new initiatives. Current revenue is about $39 million a year with profit running at 4%. 2. Business Strategic Objectives- A. Provide warehousing services for customers who want to reduce delivery time to their customers by having product available locally. a. Make sure local distribution is available for customers B. Improve the percent of loaded mile in their fleet to reduce costs by coordinating the pickup and delivery of freight at the same time in the same geographic area b. Increase delivery time c. Increase shipments into and out of the terminals as quickly as possible...
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...Project Report TOPIC: “REMOTE IT Infrastructure Management ” 1. Abstract The recently launched NASSCOM-McKinsey Report 2006 yet again reaffirmed views of the global gurus that Remote Infrastructure Management (RIM) Services are all set to become the next star of the Indian IT Industry. It clearly states that “going forward, the more traditional IT outsourcing service lines such as hardware and software maintenance, network administration and help desk services will account for 45 per cent of the total addressable market for offshoring and are likely to drive the next wave of growth. . Service lines that have driven recent growth, i.e., application development and maintenance (ADM) and R&D services are already 30-35 % penetrated and are not as likely to grow dramatically”. The Remote/offshore part was easy with BPO having already paved the way for proving service delivery effectiveness from an offshore location and with the advent of sophisticated tools and technologies that enabled remote IT management the proposition was further solidified. International research firm IDC also declared that “more than 85% of infrastructure components can be managed from a central remote location. These components encompass servers/systems, databases, networks, storage, security, applications and e-business infrastructure. Through managing these components from a remote location, companies can cut down their cost of infrastructure operations and management by 40-60 %, also gaining access...
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...NEW PRODUCT DEVELOPMENT On Apple’s New Product Development Strategy Posted on January 1st, 2010 by daniel Michael Malone from ABC News wrote an interesting article on Apple’s iPhone and its overall new product development strategy, with interesting strategic lessons for new product development and business in general. Google Nexus Offers Little Competition to Apple iPhone Why Google’s New Smartphone Won’t Knock Apple Off Its iPhone Throne COLUMN By MICHAEL S. MALONE, ABC News Jan. 1, 2010 Whether the marketplace is ready or not, the Big Guns in consumer electronics are about to make their move at the dawn of the New Year. Next Tuesday, Google is expected to announce its long-rumored Nexus One smartphone. It is undoubtedly designed to run the Google Android operating system for cellphones, which the search giant introduced more than a year ago. Android was envisioned as a major breakthrough in cellphones because it offered an "open" operating system i.e., one that other companies could use and design applications for. At the time, this strategy was compared to that of Microsoft Windows, which broke the market hegemony of Apple’s decidedly non-open OS in the mid-1980s and within a decade, turned Apple into a niche company. This time around, the new Android phones were supposed to break the hegemony of the Apple iPhone. So far, it hasn’t quite worked out that way with Android. A number of cell phone companies notably Motorola, HTC, and Samsung have adopted Android...
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...OPERATIONAL STRATEGY OF RESEARCH IN MOTION (RIM) BY ABIN MATHEW MBA B B112 TABLE OF CONTENTS INTRODUCTION ……………………………………………………………………………………………….. 3 HISTORY ………………………………………………………………………………………………… 3 VISION ………………………………………………………………………………………………… MISION …………………………………………………………………………………………………. OPERATIONAL STRATEGY………………………………………………………………………………………5 CONCLUSION ………………………………………………………………………………………………….8 INTRODUCTION Research In Motion (RIM) is a leading designer, manufacturer and marketer of wireless solutions. The company provides platforms and solutions allowing access to time-sensitive information, including email, phone, SMS, internet and intranet-based applications. Its technology also enables a broad array of third-party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of products, services and embedded technologies include the BlackBerry wireless solution, and other software and hardware.The company operates offices in North America, Europe and Asia Pacific. The company is organized and managed as a single reportable business segment, which includes the research...
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...in 33 reviews * "Good pay, great management, I felt like the work I was doing was important for the company" in 30 reviews Cons: * "No work life balance, limited career advancement, lack of good benefits of tech companies" in 20 reviews * "Senior management (C-Level) does no communicate down to employees well" in 27 reviews * "Poor management decision making processes - not innovative" in 18 reviews * "Upper management doesn't listen to people lower down that actually know what they're talking about" in 15 reviews * "Many bad/useless middle management built up over the years but the layoff did some clean up" in 13 reviews Reviews Dec 8, 2013 “Loved the company and the people.” Software Development Manager (Former Employee) Rolling Meadows, IL I worked at BlackBerry full-time for more than 5 years Pros – BlackBerry was a great company with great people. I still believe the technology is the best in the industry and is only lagging due to customer lack of appreciation of the importance of Mil grade security. Cons – Executive management failed to grasp the importance and desired feature sets of the typical consumer and was so arrogant as to react too slowly to market demands in the consumer space. Yes, I would...
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