Self-Assessment Report: Communication
Communication is one of the key elements needed to keep any organization functioning. Once it has been done effectively, it can lead to the promotion of socialization, motivation, and it can even help in the controlling process by monitoring every individual’s attitude and behavior in the organization. Effective communication is best understood by focusing on how the organization would be like in its absence. For instance, if an organization has no system for planning and spreading out information about upcoming events to be held by the said organization, and the officers and members only interact minimally, there is transparency in the future failure of the events to be held.
I am a member of De La Salle University’s Junior Philippine Institute of Accountants (DLSU-JPIA) and I must say that communication in any form makes the organization’s activities successful. I am not yet part of any committee in the organization but I can already point out the significance of communication in the organization. Events like general assemblies, parties, tutorials, etc. are always done successfully and are attended by a big number of students not only from the organization but also non-members who must have heard about it through the impressive promotion of the events. But just like any other organizations, the communication aspect in DLSU’s JPIA is not perfect. There are events wherein attendants would rather do their own business halfway through the program because they’ve lost their interests. There are also some of the former wherein most members wouldn’t oblige to participate in. These problems are due to the lack of perseverance to exercise good communication. Attendants lose the interest because the committees in charge to look after the flow of the program were not able to foresee why their segments would not appeal to the audience. This happens when they do not reserve time to talk about their objectives for the program and their plans on how they will achieve them. The small number of participants in some of the events can be due to their lack of assurance on what such events can do for them in exchange for the time that they would be throwing just to attend.
There will always be problems in communication despite the success of any organization but this does not mean that one should stop thinking of ways to improve it. In my organization, the members’ lack of interest can be solved by having the committees in charge to dedicate enough time which they can use to review their plan and check for possible downsides. As for the small number of attendants, this can be treated by always clarifying and stating the significant benefits that participants can get from the event. These are not the only solutions that can be applied to solve problems in communication so it should always be kept in mind that we can always apply something new to improve the organization.