..."We basically kidnapped these sharks from their home and confused them for an hour on the way out," said study lead researcher Andrew Nosal, a postdoctoral researcher at the Scripps Institution of Oceanography and the Birch Aquarium in California. "Yet, within 30 minutes of being released in the middle of the ocean a place that they had probably never been — they knew exactly where shore was, which was really neat. It's common knowledge that sharks are excellent navigators, often swimming along straight paths toward a target, but it's unclear what senses — such as sight, smell, or even electric or magnetic senses — help the animals plot a course, Nosal said. However, there are clues that sharks rely heavily on smell. For instance, the olfactory...
Words: 272 - Pages: 2
...divers is the divers themselves. Hastiness (“I don't have time to check the equipment, it will be alright...”,) proudness and group pressure (“Come on, let's dive even deeper...”,) or simply underestimating one's physical limits can often lead to injuries, or in some unfortunate cases even fatalities. This article will review the various risks that divers might face under the water's surface or after ascent back to the main land. Although scuba diving is considered a high risk sport, this article is intended to spark some interest and to encourage the reader to take more interest in the magnificent and amazing world of scuba diving. Medical risks Cardiovascular incidents One of the major causes for fatalities is drowning. There are different issues that can lead to drowning. A lot of those issues have one common denominator: cardiovascular incidents. Looking at statistics of the general population, it does not come as a big surprise that also under water one of the biggest risks, which lead to cardiovascular incidents, is high blood pressure (also known as hypertension.) Fortunately, high blood pressure can be regulated in some cases with simple methods, such as diet and exercising. In more severe cases, medication can be used. If the blood pressure is under control, than there is no contraindication against diving. However, people with high blood pressure should refrain from diving, as this could...
Words: 2788 - Pages: 12
...Ramkhamhaeng University Institute of International Studies BBA (English Programme) MK 403: Logistics & Supply Chain Management Introduction This course is designed to provide an holistic view of logistics and supply chain management, examining the major concepts underlying the subject and many of the strategies, tools and techniques associated with the topic. Its primary focus is based on a number of principles. Creation of superior customer value through logistics, obtaining competitive advantage and cost control, collectively summarised through the CRAVE model of profitability. The course will be structured around the set text, and be supplemented by case studies, exercises and discussions. Emphasis will be placed on the revolution effected through the electronic interchange of information and innovations in transportation and packaging. Course Objectives The broad objectives of the course are to: * To establish a framework of understanding of the subject and the theories and practices underlying it * To illustrate all aspects of logistics and supply chain issues by relevant contemporary examples drawn from a wide variety of local and international companies * To provide an understanding of the value of service and its creation and development within the market, both as an absolute and as a competitive advantage. * To show how an understanding of efficient logistics can add to profitability but requires constant monitoring and flexibility to...
Words: 683 - Pages: 3
...CASE #1 DR. PEPPER SNAPPLE GROUP, INC. ENERGY BEVERAGES DEFINITION OF THE PROBLEM: Dr. Pepper Snapple Group, Inc. is a major integrated brand owner, bottler, and distributor of non-alcoholic beverages in the United States, Mexico and Canada. Recently, Andrew Baker, brand manager for the company, has been tasked with formulating a marketing strategy to determine whether or not launching a new energy beverage would be profitable in 2008. To date, Dr. Pepper Snapple Group, Inc. is the only major domestic non-alcoholic beverage company in the U.S. that did not have an energy drink of its own. The decision to explore the energy beverage market is based on a business strategy that focused on the opportunities in high-growth and high-margin areas of opportunity. A primary concern facing this decision lies in the fact that the energy beverage industry is already established. The problem lies in whether or not it is worth their time and funds to explore a new product and venture into the energy beverage market. Alternatives Essentially, there are two basic alternatives to consider when evaluating this decision: (1) continue business as usual and don’t get involved with the energy beverage industry or (2) enter the energy beverage market. Evaluation of Alternatives In the first alternative, they’d continue to ride their juggernauts. Stick with their established brands and stay the course. It’s important to note...
Words: 1078 - Pages: 5
...------------------------------------------------- avoid predation by evolution by Joseph Yang April 13, 2015 by Joseph Yang April 13, 2015 Evolution is a change in the gene frequency in a population through time. Evolution causes an organism’s ability to survive to increase. In many cases, predators evolve to catch their prey more efficiently. Evolution is not one sided. The prey also evolves to avoid predation. In this paper, I will discuss three researches done on a prey’s evolution to survive against predation. I will discuss the tail autonomy in Tokay gecko (Sanggaard et al. 2012), the odorous and non-fatal secretion in Wrinkled frog (Yoshimura and Kasuya 2013), and the avoidance response in Brownbanded bamboo shark embryos (Kempster et al. 2013). Together, these studies show the effectiveness and vital impact of evolution to the survival of prey. Sanggaard et al. (2012) researched evolution in Tokay gecko (Gekko gecko) to investigate the mechanism of their tail autonomy by facilitating autonomy. The geckos were euthanized by pentobarbital and the tails were removed by induced autonomy. Moisture from the exposed end of the tail was collected and subjected to Gel Electrophoresis and Mass Spectrometry and analyzed using MS-BLAST. The tails’ structure was analyzed through multiple methods. Through Magnetic Resonance Imaging, a Micro Imaging 5 probe, a Great 60 Imaging system, a saddle coil, and a gradient cooling temperature of 20°C was utilized. Electron Microscopy...
Words: 1705 - Pages: 7
...A TECHNICAL REPORT ON THE STUDENT’S INDUSTRIAL WORK EXPERIENCE SCHEME {SIWES} UNDERTAKEN AT FABUNMI MEMORIAL HIGH SCHOOL OKEMESI EKITI, EKITI STATE. BY OLUWATOSIN TOLULOPE O. FPA/AT/11/1-0057 SCHOOL OF ENGINEERING DEPARTMENT OF AGRICULTURAL TECHNOLOGY. THE FEDERAL POLYTECHNIC ADO EKITI, P.M.B 5351, ADO EKITI, EKITI STATE FEBUARY ,2013 CERTIFICATION This is to certify that this report is complete hand work of no one, but OLUWATOSIN TOLULOPE O. for period of four month during his working experience with Fabunmi Memorial High School, Okemesi Ekiti ………………………… ……………………….. IT report supervisor Department Coordinator ………………………… Head Of Department DEDICATION , This report is dedicated to the most high God, the creator of the whole universe, the author and finish of my life, who has help me through the SIWES PROGRAMME. and to my able parents MR & MRS OLUWATOSIN and also my supervisors in persons of MRS JEGEDE E.O AND MR ABORISADE, who stood firmly for me during the time I spent in the siwes programmer. ACKNOWLEDGMENT I wish to express my profound gratitude to almighty god for given me the opportunity to attain this standard. My appreciation goes to my industrial based supervisor, and all staff of Okemesi memorial high Okemesi Ekiti for their advice and contribution to the success of this Programme. ...
Words: 1628 - Pages: 7
...Corporate Social Responsibility – Issues and Challenges with reference to Bhopal city. Ms Charu Modi Ms Ankita Rajdev Ms Meenal Pathak Assistant Professor Assistant Professor Assistant Professor JSSGIW – FOM JSSGIW – FOM JSSGIW – FOM 08871312197 09893299224 09989773177 Abstract Corporate Social Responsibility is the term used to define organisation’s commitment to the society and the environment within which it operates. Corporate initiative to assess and take responsibility for the company’s effects on the environment and impact on social welfare. The term generally applies to company efforts that go beyond what may be required by regulators or environmental protection groups. Stakeholders like employees, community, suppliers and shareholders, today are redefining the role of corporate taking into account the corporate’ broader responsibility towards society and environment, beyond economic performance, and are evaluating whether they are conducting their role in an ethical and socially responsible manner. As a result of this shift many forums, institutions and corporate are endorsing the term Corporate Social Responsibility (CSR). In Bhopal companies like BHEL and Crompton and Greaves etc are practicing the Corporate Social Responsibility (CSR). But still there are many companies that are lacking behind in CSR practices. A lack of understanding, inadequately trained personnel, non availability of authentic data and specific...
Words: 2181 - Pages: 9
...Financial Control Date : 17 January 2011 Time : 1.30pm Time Allowed : 2 hours Case Study: Derbyshire Honda Read the case study carefully and answer BOTH questions IMPORTANT: Please record question numbers attempted on the front cover of the examination booklet as well as inside the booklet itself. Do not open or turn over this exam paper, or start to write anything until told to by the Invigilator. Starting to write before permitted to do so may be seen as an attempt to use Unfair Means. 26164 1 CASE STUDY DERBYSHIRE HONDA Case study by: Kenneth A.M. In December 2005, Simon Cat, vice president of SuperCar Automotive Services, reflected on some of the challenges his team faced in managing his company‟s stable of automobile dealerships. He illustrated his points by discussing the challenges faced at Derbyshire Honda, SuperCar‟s largest dealership, although all of the SuperCar dealerships faced essentially the same problems. This is very much a people business. It’s people who give us our biggest successes as well as our biggest challenges. At out Honda store, in sales, I would say that about 20% of our people are loyal to the company and really want to do a good job. The other 80% are just in this for the money ... and they can make more money here than anywhere else. Our compensation attracts some very talented people. But some of these people are sharks who try to get away with whatever they can. Others have personal problems. They live...
Words: 3279 - Pages: 14
...Only @ PC Gilmore Platinum (02) 721-3496 / (02) 726-7628 platinum@pcgilmore.com.ph AMD PROCESSOR AMD A4-4020 3.2GHz Socket FM2 AMD A4-5300 3.4/3.6Ghz Socket FM2 AMD A4-6300 3.7/3.9GHz Richland FM2 AMD A6-5400K 3.6/3.8Ghz Black Ed. FM2 AMD A6-6400K 3.9 Ghz Richlad FM2 AMD A8-5600K 3.6/3.9Ghz Black Ed. FM2 AMD A8-6600K 3.9Ghz Black Ed Richland FM2 AMD A10-5800K 3.8/4.2Ghz Black Ed. FM2 AMD A10-6790K 4.0/4.3GHz Richland FM2 AMD A10-6800K 4.1Ghz Black Ed. AMD A10-7700K Kaveri (4CPU+6GPU)3.5Ghz AMD A10-7850K Kaveri (4CPU+8GPU) 3.7GHz AMD FX4300 Vishera 4-Core 3.8/4.0GHz AM3 AMD FX6300 Vishera 6-Core 3.5/4.1GHz AM3+ AMD FX8350 Vishera 8-Core 4.0/4.2GHz AM3+ *ADD P100 FOR NON-UNIT PURCHASE 1590 1690 1730 2530 2730 4230 4590 5630 6100 7050 7530 8580 5590 5790 9680 Kingston Hyper-X 8GB DDR3 1600/1866 Kingston 2GB PC6400 DDRII 800 SODIMM Kingston 2GB PC3-10600 DDR3 1333 SODIMM Kingston 4GB PC3-10600 DDR3 1333 SODIMM Kingston 8GB PC3-10600 DDR3 1333 SODIMM *ADD P100 FOR NON-UNIT PURCHASE Only @ PC Gilmore North EDSA (Asus) (02) 441-1368 sm_north@pcgilmore.com.ph 3800 1650 1050 1800 3400 GALAXY GT730 2GB DDR3 128BIT GALAXY GTX750 1GB DDR5 128BIT GALAXY GTX560 1536MB DDR5 GALAXY GTX750Ti GC 2GB DDR5 GALAXY GTX770GC 2GB DDR5 256BIT GALAXY GTX770HOF 2GB DDR5 256BIT MSI N420-1GD3 1GB DDR3 128BIT 2300 3950 2430 3030 4230 6250 7950 2350 6950 2780 3700 6700 9200 9450 1850 2100 4800 MSI N630-1GD5/V1 - 1GB DDR5 128BIT MSI N630-2GD3 GT630/2GB/128BIT/DDR3 MSI N630GT-MD4GD3 4GB DDR3 128BIT MSI...
Words: 4805 - Pages: 20
...Kyle Ankrum English 110 Dr. Aitken June 23, 2012 Beef…and why it should not be for dinner A vegan is defined as a person who refrains from using any animal product for food, clothing, or any other purpose. Therefore, with the human population increasing on the planet, putting more and more stress on the planet’s capacity to produce food and renew its resources, veganism is becoming more and more popular because it is considered to be a conscientious way of life. For some it is for religious and personal reasons, for others it has to do with the fair treatment of animals. In any case, those whose diet has been traditionally meat-based, the vegan lifestyle is a responsible, choice for very legitimate reasons. Think about where the animal products you consume come from? You are probably picturing grassy farmlands with cows leisurely walking around, pigs happily rolling around in the mud, and coops filled with chickens cozily laying eggs, right? Wrong. These farms rarely exist today. Instead, cows are kept pregnant to continuously produce milk, pigs are kept in windowless concrete cages, and 250,000 hens are piled in one building to lay their eggs. This is what is known as a factory farm. Factory farms are overcrowded filled with terrified, suffering animals. These conditions are unacceptable. By eating meat and dairy products, or purchasing leather or fur, you are supporting these factory farms and their poor conditions. In order to stand up to the industry, we must...
Words: 1970 - Pages: 8
...Case Studies – Week 10 Case 1: PHILANTHROPIC TEAM BUILDING The top dozen executives from Adolph Coors and Molson breweries wanted to accelerate their team development to kick off the post-‐merger integration of the two companies. But rather than doing the usual team building in the woods or at a friendly game of golf, the Molson Coors leaders spent a full day helping to build a house for Habitat for Humanity. “We quickly got past the idea of a ropes course or golf outing,” recalls Samuel D. Walker, Molson Coors' chief legal officer. “We really wanted something where we would give back to one of the communities where we do business.” According to Walker, the volunteering experience exceeded everyone's expectations. “We had to unload this truck full of cement roof tiles. We actually had to figure out how to have kind of a bucket line, handing these very heavy...
Words: 2781 - Pages: 12
...The wide, smiling face of Sheikh Mohammed – the absolute ruler of Dubai – beams down on his creation. His image is displayed on every other building, sandwiched between the more familiar corporate rictuses of Ronald McDonald and Colonel Sanders. This man has sold Dubai to the world as the city of One Thousand and One Arabian Lights, a Shangri-La in the Middle East insulated from the dust-storms blasting across the region. He dominates the Manhattan-manqué skyline, beaming out from row after row of glass pyramids and hotels smelted into the shape of piles of golden coins. And there he stands on the tallest building in the world – a skinny spike, jabbing farther into the sky than any other human construction in history. But something has flickered in Sheikh Mohammed's smile. The ubiquitous cranes have paused on the skyline, as if stuck in time. There are countless buildings half-finished, seemingly abandoned. In the swankiest new constructions – like the vast Atlantis hotel, a giant pink castle built in 1,000 days for $1.5bn on its own artificial island – where rainwater is leaking from the ceilings and the tiles are falling off the roof. This Neverland was built on the Never-Never – and now the cracks are beginning to show. Suddenly it looks less like Manhattan in the sun than Iceland in the desert. Once the manic burst of building has stopped and the whirlwind has slowed, the secrets of Dubai are slowly seeping out. This is a city built from nothing in just a few wild decades...
Words: 8871 - Pages: 36
...The ORIGINAL ARTICLE Heart the MVand Short StaturePolicy implications CASE REPORT Sinking of Failure Doña Paz – II. in a 43 year-old male Table 1. Initial Laboratory Results Heart Failure recommendations to address these to hypothyroidism. with cardiomyopathy secondary factors. The patient had been born full term to a then 31-yearMethod. ReviewPara 3 (G4P3), the 4th of preparedness in the old Gravida 4 of the state of maritime 9 siblings, with an pre-disaster setting and the post-disaster responsefacilitated the apparently unremarkable delivery at home following by Table 2. Thyroid Doña Paz by the sinking of the MV Function Tests government and responsible a traditional birth attendant. He was noted to be normal agencies. A scrutiny Reference Value preparedness of concerned of the state of Result at birth. and subsequent response to thewith age was agencies The patient was allegedly at par0.02 disaster both Free T4 (0.8-2.0) ng/dL physically and mentally until formulating 24.75 Uiu/ml conducted with the objective of eight years old when he was recommendations TSH (0.4-6.0) said to have stopped growing in height. He was brought to which may lead to prevention and mitigate loss of lives. a private doctor, whose diagnosis was undisclosed, and he Results. Multiple factors to increase for the occurrence patient was given medications accounted height, which the of this tragedy. only one month with no improvement. Through the took for These factors include an inherent risk due...
Words: 8494 - Pages: 34
...International Security Lecture 1 March 30th, 2015 The politics of security knowledge What is international security? We could start thinking about the security council of the UN But also about the invasion of Afghanistan (chapter 7 UN in order to secure the international security) We can also think about security in terms of the invasion of Iraq in 2003. This was a unilateral act of war, but sure it can also mean other things We can think of the national security agency, the agency in charge of spying all the signals and communications to a certain extent. What’s interesting about the NSA, it is seen as a threat to the security of the privacy. Lately, with the reports of the UN development programme, we start talking about HUMAN security (not military security, but rather the security of individuals, having a livelihood that’s acceptable). Whether security is international or not, it can be a rather confusing word The protection of values we hold dear. We search for it, we pursue it, we achieve it, we deny it to others. * what is to be secured? Is it the security of states? Or individuals? * What is the actual threat that we’re facing? Primarily to be dealing with military threats, or are there other types of threats we are facing. Essentially contested concept A concept that ‘inevitably’ involves endless disputes about their proper uses on the part of their users – Walter Gallie There can be ambiguity (one persons freedom-fighter is the other’s...
Words: 16869 - Pages: 68
...This book has been optimized for viewing at a monitor setting of 1024 x 768 pixels. MADE TO STICK random house a new york MADE TO STICK Why Some Ideas Survive and Others Die • • • C H I P H E AT H & D A N H E AT H Copyright © 2007 by Chip Heath and Dan Heath All rights reserved. Published in the United States by Random House, an imprint of The Random House Publishing Group, a division of Random House, Inc., New York. Random House and colophon are registered trademarks of Random House, Inc. Library of Congress Cataloging-in-Publication Data Heath, Chip. Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath p. cm. Includes index. eISBN: 978-1-58836-596-5 1. Social psychology. 2. Contagion (Social psychology). 3. Context effects (Psychology). I. Heath, Dan. II. Title. HM1033.H43 2007 302'.13—dc22 2006046467 www.atrandom.com Designed by Stephanie Huntwork v1.0 To Dad, for driving an old tan Chevette while putting us through college. To Mom, for making us breakfast every day for eighteen years. Each. C O N T E N T S INTRODUCTION WHAT STICKS? 3 Kidney heist. Movie popcorn. Sticky = understandable, memorable, and effective in changing thought or behavior. Halloween candy. Six principles: SUCCESs. The villain: Curse of Knowledge. It’s hard to be a tapper. Creativity starts with templates. CHAPTER 1 SIMPLE 25 Commander’s Intent. THE low-fare airline. Burying the lead and the inverted pyramid. It’s the...
Words: 91454 - Pages: 366