...to be lost. Love, relationships, marriage, etc. have all begun to be swallowed by the notion that in order to be successful in this world, your full attention, time, and money must be put into your career. Before the 20th century, life was simple and universal. Men “brought home the bacon” while women stayed at home washing dishes, cleaning the house, raising children, and cooking meals. Most married a stayed married. Divorce was highly frowned upon and therefore never happened. However in the turn of the century, the age of technology and equal rights activists have brought a large change in the way our society is run today. Nearly half of all marriages now end in divorce and very few last more than four years. Not all of this is due to the selfishness and desire to stray from monogamy as most would think. Much of it has to do with the fact that people are so consumed with being all they can be and not putting in the time required to have that special connection with another human. eHarmony was created to provide a way for members of society to easily meet potential significant others and “date” over the internet while not sacrificing time in their workplace. The initial response of the public was wary. People felt embarrassed that they had to use technology to find that special someone rather than go out and do it on their own. However, soon the site began to catch on. eHarmony’s marketing technique focused on finding marriage rather than relationships and advertised...
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... Final paper: Interpersonal Relationships Natalie Simmons COM 200 Interpersonal Communication Lakisha Bryant January 23, 2012 Dear Mr. & soon to be Mrs. Johnson: An interpersonal relationship is a fulfillment that every individual needs. In your relationship, you have already made the necessary steps to achieving a meaningful and long-term marriage by seeking advice. Every relationship is not perfect. There will be some barriers that come throughout your marriage, but with awareness and preparation, you can work through them and maintain a healthy relationship for many years. By taking an Interpersonal Relationship course, it has given me the necessary tools to become more aware of relationships and communication with others. Throughout this letter there will be several topics that will prove vital to the success of your future marriage. The principles of Interpersonal communication will help develop strategies for your life, improve empathetic listening, and the importance of managing interpersonal conflicts will serve as a guide to a long and healthy marriage. As a couple, you have made the choice to settle down with the man/woman of your dreams. You have decided that you are going to be married and by seeking advice, you are making the first step to maintaining the love and respect you are so passionate about in your relationship. The first step is: To know the principles and misconceptions in Interpersonal Communications “Interpersonal...
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...A. eHarmony is currently having difficulties acquiring customers who are nondomestic, have not yet tried online dating, and those who are not thinking about marriage. They are enduring this with determined competitors in the market place. They need to be able to market themselves without any detriment to their current client base. B. One pro to expanding into the global market place would be to affect and acquire thousands of untapped users. eHarmony has proved to be very successful in the US regarding long term relationships. The infrastructure would already be in place in most English speaking countries. All the consumer would need is an internet connection to be able to use the site. This is a market where their competitors have started to tap, but as eHarmony has proved they can do the job the best matchmaking wise. One of the pros is that the algorithm of the questionnaire and matches might not translate to other cultures. What one American finds enduring and a must in a mate, an Australian can find little to know worth in. eHarmony would have to sink significant money in research to prove their strategy can work successfully outside of the United States. Concerning tapping into the marketing of “medium-relationships” are also relatively untapped client base. eHarmony has reiterated that their goals are marriage, not a 2 year long relationship in your 20s. eHarmony would be opening themselves to a vast population of “singles” yet not ready to commit to a long term relationships...
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...maintaining a sense of connection is of the utmost important in a successful marriage. Below I will outline some steps that I believe are a good foundation for a lasting relationship. I am going to go over many of the impacts and barriers you two may encounter in your marriage. The first will highlight the implications of gender and culture. These can be very important things to remember when regarding marriage. All of the things discussed today will assist in making your marriage together one to last the test of time. Culture and gender play a slight, but noticeable role in interpersonal communication. In regards to a relationship you must be attuned to each other’s needs as a man and a woman. Women tend to care more about maintaining a steady connection with their mate. This means a reasonable amount of attention and worry about their daily activities. Men, on the other hand, can sometimes require a more physical form of affection. No matter what their preference, making sure you are taking time each day to simply show each other you care will help strengthen your bond. Someone who knows their significant other is being empathetic to their needs will be a much more positive contributor to the marriage. Culture is another facet of marriage that will inevitably cause some rifts to form. Knowing where your significant other is from and their cultures and traditions is very important to a successful marriage. You should take the time to learn where each other are from and...
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...Hope-Focused Marriage Counseling The number of people seeking help for troubled marriages far outnumbers those seeking help for depression, family tensions, alcohol or drug abuse, anxiety, spiritual concerns, past traumas, or crises. When people seek counseling from their pastor, most frequently it is concerning marital problems. The number of people seeking help for troubled marriages far outnumbers those seeking help for depression, family tensions, alcohol or drug abuse, anxiety, spiritual concerns, past traumas, or crises. Most Christians value marriage. God approves of the permanence of marriage (Malachi 2:14), and Jesus and Paul advocate marriage (Matthew 5:32; 19:9; Mark 10:2–12; Luke 16:18; 1 Corinthians 7:10,11). God hates the pain and brokenness that oozes from divorce. Popular culture saturates our minds with the idea that obliterating the bonds of marriage can relieve the pain of marital conflict. In contrast, pastors advocate the virtues of marriage from the pulpit. The Christian who lives with daily marital conflict, hurt, and anger is pinched in a vice. Seeking help from the pastor, troubled spouses are sometimes disappointed when this counseling doesn’t work. Too often, Christians—who are separated, divorced, or living a life of conflict and anguish—twist free by leaving the church. This is not a satisfying solution to marriage partners or to pastors. Six Bridge Planks to Reconciliation Between Troubled Marriage Partners Plank...
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...Within the thousands of subcultures we obtain here in the United States, today I will be analyzing the gay community. With 41% of Americans promoting gay marriage and an increase of 1% support annually, our American society is changing at an astronomical pace. Before the 1980’s, practically nobody supported homosexuals or their beliefs. Today, it’s mainstream; and through marketing, we’re going to find out why. Members, participants, and supporters of the Lesbian Gay Bisexual Transgender (LGBT) movement are influencing every single one of us whether we realize it or not. According to a Williams Institute review conducted in April of 2011, approximately 4% of Americans identify themselves as belonging to the LGBT community. The number of same-sex couples grew by more than 30 percent from 2000 to 2005 (from nearly 600,000 couples to 777,000). There are over 10 million declared gay individuals in the United States with California having the largest population, and Washington D.C. having the highest percentage among population. The homosexual community enjoy nightly outings, parades, and most similar events heterosexuals do. The most globally recognized and perceived symbol of the LGBT community is the rainbow flag. The flag represents sexuality, life, healing, the sun, nature, art, harmony, and spirit. Another main symbol LGBT has derived their name from is the Lambda; which is a Greek letter that represents unity under oppression. Many other symbols such as labrys, the purple...
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...Loving Your Husband In her recently published book Loving Your Husband, Patsy Loden discusses several ideas on how to transform your marriage and honor your covenant. This statement sounds much easier than it actually is. However, with effort and dedication from both spouses, this goal can become realistic in many marriages. Loden states from the beginning of her book that marriage does not come with a manual; therefore, not all these techniques will work for every marriage. Unfortunately, good marriages do not just happen. Loden tells her readers that marriage takes preparation. The Lord said in Titus 2:3-5 that the older woman ought to teach the younger women how to love their husbands and children. We must allow God’s principles to become our nature. It is not just something we can jump into and become a professional. Commitment is an extremely important part of the marriage covenant. A woman who is committed to her husband can result in a magnitude of different things. This creates trust and respect within the marriage. A problem that women have is that they are constantly trying to change their husbands into the spouses they want them to be. However, we must “teach our husbands without words – and he may change.” Sometimes it is not what we say, but it is what we do. Loden gives examples of strong Biblical women who were tremendous influences in the lives of people. None of these women changed the behavior of others, but influenced them by their good actions. Loden...
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...Running Head: Marriage Advice Marriage Advice Carla Conley Interpersonal Communication (GSL1220C) Laticia Dezell June 17, 2012 Marriage Advice Carla Conley Interpersonal Communication (GSL1220C) Instructor Laticia Dezell June 17, 2012 Advice to Sally and Robert: Dear Sally and Robert: I would like to take the time to tell you how much I am glad to share five basic points involving interpersonal communication. Before I continue I would like to congratulate the both of you on your engagement. I hope your engagement will lead into a long healthy marriage along with communication. The most important part is interpersonal communication. Interpersonal communication is a social process which has three primary purposes. They are to meet personal needs, to learn about ourselves, other people and world, and to build and maintain relationships with others Sole, K. (2011). Remember you will need to use these to communicate with the world and all communication channels along with good behavior. Develop Strategies for Active, Critical, and Empathic Listening Sally and Robert one of the keys to having a long healthy relationship is being able to be an effective listener. Listening is one of the most important skills we can acquire. You want to be able to understand what each other is saying, respond appropriately to what your partner is saying, and provide helpful feedback. In addition, to practice active listening, try...
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...Integrative Case Analysis – Competitive Strategy eHarmony Industry Structure and Value Creation/Capture From times immemorial, with the possible exception of Adam and Eve (whose marriage was probably made in heaven anyway), finding a life partner on Earth has been a difficult task. Wars have been waged, monuments erected and kingdoms won and lost, in partner-acquisition endeavors. People have used numerous techniques, institutions, practices and systems over time to try to perfect the art of finding a partner that they could be happy with. Yet no system is universally accepted as a formula for success. The Internet in the mid-to-late 1990’s offered the promise of making the partner search process more efficient, quicker (for some), less onerous, and less emotionally draining than other means. This led to the creation of a new Industry – the Online Personals Industry – which I would define as “a collection of online services built specifically to cater to the needs of those looking online for a relationship partner, whether for marriage or long-or-short-term companionship”. By leveraging the power of faster communication, access to a large number of candidates and intelligent learning systems to suggest possible matches, online personals sites had an opportunity to carve out a non-trivial share of the matchmaking or partner-finding “market”. Technology had the additional benefit of bringing together people from distant geographies (I have a Chinese-American friend who met...
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...Dispute resolution strategies Name Institution Abstract The paper is about dispute resolution strategies. It identifies three strategies and discusses them in details. Specifically, the paper entails an elaborate discussion on mediation, negotiation and compromise as conflict resolution strategies. Mediation and negotiation are alternative dispute resolution ADR strategies while compromise is an incorporation of litigation and can also be part of ADR. The three strategies are applicable for organizational and other types of conflicts. Apart from proposals off the potential applications of the methods, the paper also presents a comparison between the three methods and the legal systems of resolving conflict. In addition, it discusses in brief the processes, benefits and the limitations of the processes. Mediation Mediation entails a due process that involves a neutral third party, a mediator, in conflict resolution. The mediator is never judgmental nor partisan during the process. The mediator never decides any wrongdoers but focus on the problem-solving process. Mediation allows for the revision and adjustment of the conflict scope. Agreements after mediation are readily acceptable than those from a judicial ruling because all participants are involved in reaching a compromise. Mediation is informal and involves a mediator that guides the process. The mediator engages the disputants to drop hostilities and come to a mutual agreement. In fact...
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...Course Syllabus ------------------------------------------------- LIFC 302 Marriage Coaching Course Description An examination and analysis of professional coaching applications that serve marital relationship concerns. The course covers marital issues from a Christian worldview with special attention given to a biblical foundation of marriage coaching and differences between coaching and counseling models. Rationale As a basis for their work, marriage coaches should have a thorough understanding of coaching models, theory, and application. This understanding serves to heighten the coaches’ effectiveness in formulating effective coaching strategies and in aiding in the delivery of advice in an efficient and timely manner. I. Prerequisites PSYC 101 or 210 II. Required Resource Purchases Clinton, T., Trent, J., and Hawkins, R. (2009). The quick reference guide to marriage and family counseling. Grand Rapids, MI: Baker Books. ISBN: 9780801072246. Parrott, L. and Parrott, L. (2005). The complete guide to marriage mentoring. Grand Rapids, MI: Zondervan. ISBN: 9782310270461. Disclaimer: The above resources provide information consistent with that required by state licensing or credentialing boards in the class subject area. Liberty University does not necessarily endorse specific religious, philosophical, or political positions found in these resources. III. Additional Materials for Learning A. Computer with basic audio/video equipment ...
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...eHarmony If you are single and looking for long-term love, eHarmony.com Inc. wants to find you the "perfect mate." With traditional values and modern matchmaking possibilities, eHarmony.com has taken the electronic dating scene by storm. eHarmony has united more than 10,000 couples in marriage in its short history and, during 2008, had more than seven million registered users. Background In 2000, eHarmony was founded by Dr. Neil Clark Warren an evangelical Christian who worked for 30 years as a psychologist specializing in counseling married couples. He also authored two books, “Finding the Love of Your Life” and “Date…or Soul Mate?”, the former selling over one million copies. After a successful career of counseling married couples and research into marital problems, he came to one solid conclusion. In his biography on eHarmony’s website he states, “In almost every case, these were two persons who should never have married each other! They really didn’t belong together. They thought they did, but they were not well matched”. From there, he identified 29 dimensions that he found were consistently present in successful marriages. Dr. Warren found online dating as an opportunity to take his match making theories to a new level. eHarmony’s competitive advantage is that it established its credibility by using a scientifically developed questionnaire based on Dr. Warren’s 29 dimensions. The questionnaire does not just ask for personal hobbies and interests...
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...Paper December 15, 2010 If you are single and looking for long-term love, eHarmony.com Inc. wants to find you the "perfect mate." With traditional values and modern matchmaking possibilities, eHarmony.com has taken the electronic dating scene by storm. eHarmony has united more than 10,000 couples in marriage in its short history and, during 2008, had more than seven million registered users. Background In 2000, eHarmony was founded by Dr. Neil Clark Warren an evangelical Christian who worked for 30 years as a psychologist specializing in counseling married couples. He also authored two books, “Finding the Love of Your Life” and “Date…or Soul Mate?”, the former selling over one million copies. After a successful career of counseling married couples and research into marital problems, he came to one solid conclusion. In his biography on eHarmony’s website he states, “In almost every case, these were two persons who should never have married each other! They really didn’t belong together. They thought they did, but they were not well matched”. From there, he identified 29 dimensions that he found were consistently present in successful marriages. Dr. Warren found online dating as an opportunity to take his match making theories to a new level. eHarmony’s competitive advantage is that it established its credibility by using a scientifically developed questionnaire based on Dr. Warren’s 29 dimensions. The questionnaire does not just ask for personal...
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...- Strategy Case Analysis Executive Summary Executive Summary eHarmony is uniquely placed in the online personals market through strategic innovation eHarmony is placed in a highly competitive market * Different segments exist within the market- e.g. free do it yourself, niche sites, paid do it yourself, etc. each having many players * Emerging threat from substitutes like social networking sites * Direct competition launched by biggest competitor ‘Match’ through its ‘Chemistry’ offering eHarmony’s key valuable resource is its vast bank of customer data that it uses to match customers based on its proprietary algorithm, and its brand/reputation * Data bank is rare and inimitable for competitors or new market entrants, making it a critical resource leading to competitive advantage * “Match for life” reputation as a result of rigorous registration process attracting customers interested in long-term relationships eHarmony offers a higher value to its customers in comparison to its competitors in terms of specialization of service offered, efficiency and quality of matches and the detailed screening process Going forward, eHarmony should focus on expanding service offerings (offering services for parenting, weddings, etc.) and explore geographic expansion to other English speaking Western countries * Expansion would be re-enforcing with eHarmony’s critical resources like its intensive R&D capabilities, customer loyalty and reputation ...
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...receptions. Therefore, professional wedding consultants are a commodity, not a calamity. Signature Wedding Consultants are full-service wedding consultants that offer a variety of services to our clients. We pride ourselves on being professional and courteous at all times and we have packages to suit everyone's needs. As previously stated, marriage is a billion dollar industry, therefore, just about everyone we meet is a potential client. However, we mostly advertise to brides, grooms, and family members. Market Segmentation Although the flash and excitement of impending nuptials can be intoxicating, it can also be overwhelming. Therefore, we primarily market our services to the people who need them most--brides and grooms. In 1997, 2.4 million marriages took place in the United States. According to the Encarta Encyclopedia, the current US marriage rate of nine marriages per 1,000 people is still the highest rate among the industrialized countries. This marriage rate is expected to remain at the same level in the near future. In the Savannah, GA area where Signature Wedding Consultants plans to operate their business, over 1,500 marriages are registered each year, which creates a sizable market potential for this line of business. Another customer segment is represented by the numerous family members and guests attending weddings, anniversaries, and similar events. This segment requires event preparation services like gift ideas, etiquette tips, etc. Besides the wedding arrangements...
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