...with reading, the recommendation she received from her language arts teacher was. Her to read with audio and instead of reading from a textbook as a little experiment to see if kids would learn faster with the audio books or the online text. As Ava read she found it easier to go along with the words. Very soon, she begins to understand better about what she was reading. Ava goes to her teacher and asks if she can go to the reading teacher to ask for a tablet. She teachers gets her a tablet and she downloaded all the books, for social study and all the other subjects that you have a textbook. We need to take away textbooks and replace them with the tablets. We need to take away textbooks and replace them with tablets because...
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...in the classroom rather than traditional printed textbooks? Studies have shown technology such as tablets are more helpful than textbooks schools get each year. Harcourt (n.d.) used a "digital version of the Algebra 1 textbook for Apple's iPad in California's Riverside Unified School District." (para. 10) Students had a 20% higher test score using the digital version than the printed textbooks. Each year school's spend about $7 billion on out of date printed textbooks. By them switching to tablets, schools could save about $3 billion. So why do schools not want to make the change? Textbooks are usually seven to ten years out of date when schools buy them. Therefore, the students are not getting the most current information they need to learn. With tablets, students and teachers would be able to stay up to date with all and any information they need. Tablets are much lighter than print textbooks. They can hold hundreds of textbooks, save the environment by lowering the amount of printing, increase student interactivity, and creativity, and that digital textbooks are cheaper than print textbook. “…in 2006, the U.S. book industry consumed approximately 30 million trees and had a carbon footprint equivalent to 12.4 million metric tons of carbon dioxide, or 8.85 pounds per book sold.” (Green Press Initiative and the Book Industry Study Group. 2008) Paper books can be recycled, though at this point not much data is available regarding the percentage of books that are recycled at the...
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...1. Tablets help students learn more material faster. Technology-based instruction can reduce the time students take to reach a learning objective by 30-80%, according to the US Department of Education and studies by the National Training and Simulation Association. 2. 81% of K-12 teachers believe that "tablets enrich classroom education." The survey of technology in the classroom by the Public Broadcasting Service (PBS) also concluded that 77% of teachers found technology to "increase student motivation to learn." 3. Tablets can hold hundreds of textbooks on one device, plus homework, quizzes, and other files, eliminating the need for physical storage of books and classroom materials. The average tablet contains anywhere from 8 to 64 gigabytes (GB) of storage space. On the Amazon Kindle Fire, for instance, 1,000 books take up one GB of space. 4. E-textbooks on tablets cost on average 50-60% less than print textbooks. According to a 2012 report from the Federal Communications Commission (FCC), K-12 school districts spend more than $8 billion per year on textbooks. E-textbooks can save schools between $250-$1,000 per student per year. Tablet prices also continue to drop, making them increasingly affordable. Tablets cost on average $489 in 2011, $386 in 2012, and are projected to cost $263 in 2015. 5. Tablets help to improve student achievement on standardized tests. Publisher Houghton Mifflin Harcourt tested an interactive, digital version of an Algebra...
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...Global Management | Dubai ∙ Singapore ∙ Sydney ABSTRACT: Today’s market has so many gadgets that consumers are almost spoilt for choice. Also a bulk of the consumers who are students have difficulty in choosing between laptops or handheld devices like smart phones and tablets for their day to day activities. In this paper attempt has been made to highlight how education and technology have evolved hand in hand over the years. We also have conducted an exhaustive research on the usage patterns of laptops and handheld devices among students to find their preferences and behavior patterns. We have restricted our research to Business school students because they are widely exposed to various gadgets as part of their academic learning and daily activities. This study helps us to gauge, compare and to an extent even predict the future of different gadgets in the higher education sector. The survey showed that though the current usage of laptops is highest for academic and leisure activities, their preference are more towards tablets. There are various business schools that have already adapted tablets as a substitute for laptops and books. With the rapidly increasing advancement in technology, the usage of tablets for education is expected to become more widespread across various educational institutions. KEYWORDS: Business schools, Education, Hand-held devices, Laptops, Mobiles, Technology. INTRODUCTION Technology is the source of some of the most significant and radical...
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...IMC Strategy for Motorola Tablets IMC Project part 2 Group 1 Shivangi Anupriya (221136) Sonakshi Srivastava (221146) Pratik Parikh (221180) Swati Aggarwal (221155) Abhishek Jain (221175) Subhanshu Gupta (07355) Table of Contents Introduction .................................................................................................................................................. 2 Product ......................................................................................................................................................... 2 Segmentation: .............................................................................................................................................. 2 Targeting: ...................................................................................................................................................... 3 Positioning: ................................................................................................................................................... 3 Objectives: .................................................................................................................................................... 4 Marketing Brief ............................................................................................................................................ 4 Creative Brief ......................................................................................................................
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...Barnes & Noble: Managing the e-Book Revolution The matrix shows high digitization in the products and processes of companies offering eBooks The matrix shows high digitization in the products and processes of companies offering eBooks Digitization of Products and Processes in eBooks market High | | EBooks and reader devices(Kindle, Nook) | Low | | | | Low | High | In a world of tablets and smartphones, people tend to feel confused whether a dedicated e-reader is the right choice. E-Readers give the ability to carry thousands of books on the go saving paper and helping to make this planet greener. The big question is whether a dedicated e-reader is better than multipurpose tablets and smartphones. There are many advantages these e-readers have against tablets: 1. They are easier on the pocket since they turn out be lot cheaper than tablets 2. They are portable and lighter 3. They have more comfortable screens to read from and do not cause LCD burnout unlike iPads and other multipurpose devices Tech savvy readers involved in long reading sessions and who are interested in a wide variety of books can be the target segment for these e-reader devices. While eBooks will help independent publishers to make their content more popular by selling it in eBook format, however the e-book industry also poses a threat of piracy to major US publishers since the e-book content is prone to be hacked and pirated in multiple forms. The publishers still have a...
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...Perceived as clunky to use and difficult to load content onto ○ Lack of a well defined e-book distribution channel and promotion model ○ E-reader itself was sold for a higher price than many e-book devices or tablets available ● Underway Shift ○ E-Ink Technology made reading possible in any light and with minimal power usage ○ Distributors develop ecosystem around content, publication and delivery of e-books ○ New pricing model to replace traditional agency-based pricing model ● Market is Heading to price e-books lower than traditional books and publish them together Market Segments ● Media Junkies: competitive pricing and high content ● Children: as Christmas gifts since its one of the cheapest tablets and for educational needs ● New Gamers: For amateur gamers as memory/processor/screen wasn’t suited for gaming ● Higher Education: $10 billion textbook market in 2012 has the largest potential. Tech savvy students will find digital content to be cheaper and easier to carry around than textbooks Needs & Demands ● A product that can give access to all digital media content and not just books ● Provide digital media access, web access and additional features at a lower price than iPad ● The market was moving to a feature based e-reader with more control through apps/services Switching Cost ● Cost associated with loss of compatibility for music files and e-books when switching tablets ● Content not purchased at Amazon is difficult to access without Kindle device/apps...
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...Kindle Fire (Image by AFP/Getty Images via @daylife) Jeff Bezos unveiled the $199 Kindle Fire this morning with great fanfare, but a closer look should disappoint those looking for an iPad killer. The Kindle Fire is poised to nibble at Apple’s market share. But this low-cost and under-powered tablet is more likely to suffocate its Android-based brethren than the iPad and actually should cement Apple’s dominance of the general-purpose tablet market. On the plus side, the Kindle Fire has a custom Amazon user interface that supports tight integration with Amazon’s content and media apps. It also includes one month’s free subscription to Amazon Prime (a $6.58 value!), which includes free 2-day shipping and some free streaming video access. In short, at $199, the Kindle Fire is an attractive Amazon shopping and content consumption device. But, in comparison with the iPad, the Kindle Fire has a 33 percent smaller display, no cameras, no 3G wireless, less memory and only two-finger multi-touch (thus limiting its gaming capabilities). As a result, the Kindle Fire will be in direct competition with Barnes & Noble’s Color Nook, which to date has owned the color e-reader niche. The new tablet should also be attractive to current Kindle customers who are not wedded to the high contrast E Ink screen (which has less glare and is great for outdoor reading). And the Kindle fire...
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...BRINGING TABLETS OR IPADS Nowadays, from 10 persons, there are 8 persons who have electronic devices, such as hand phone, tablets, iPad, or laptop. So children will try to learn from those adults how to use those electronic devices, and even without learning how to use them, children also know how to use them. However, these devices are useful enough also in learning, because children tends to play tablets or iPads more than study. As we know, some schools, such as our school Senior High School 1, have rules for students that they are not allowed to bring devices such as hand phone with camera, iPads and tablets. Bit it actually also stops students from being active and creative, and also stops the feeling of fun in the process of learning or studying. As we know, some countries have already been using the system of learning by using tablets or iPads. So, students won’t feel bored when they are learning, because those applications and electronic books are designed just for those devices. So, of course the designers have also designed those applications and electronic books to make it more fun in learning process by adding games, videos, and other kind of applications that are related to the material that they are studying. Watching porn films, playing games, or even watching videos that are unrelated to studies, are things that parents and teachers fear and afraid their children to do. Because of that, schools ban electronic devices. But technology nowadays has far better than...
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...(performance & ecosystem), how should AKF position itself? How to differentiate itself from competitors? How to generate profit? Solution: Position AKF as an info and entertainment portal (not a tablet) to attract the info and entertainment seeker. Offer the best experience of browsing, reading, and video watching by integrating resources available. They are born for exploring, so is AKF. Alternatives: 1. Attract content & entertainment seeker--- serve as handy content & entertainment portal. Easy to access to the rich & accurate & valuable contents. Better experience than cellphone /tablet/PC. Best for browsing & exploring & video-watching from anywhere & anytime. Focus on: handiness, efficient access to accurate, rich and valuable resource, reading & browsing & streaming experience Slogan: Never stop exploring Pros Cons EC2 for content accuracy (recommendation) Battery & screen need to be updated S3 for cloud storage and cross-platform experience Gaming Apps market is not emphasized Silk for browsing & explore & learn experience Rely on the contents. Copyrights Amazon’s E-book, music, video for richness (media> video>book>music) More handy, easy & cheap than IPad are necessary More resourceful & accurate than Nook Recommendation system Better experience than Android Tablet. should be updated (news/blog Meet demand (bed and couch) recommendation) Recourse integration & cross-selling Require service integration Target customers are the heavy users of amazon...
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...Effects of using IPads or Tablets on Children’s Reading Comprehension Chapter 1: Introduction 1.1 Background of the study Reading is often difficult for high school students with special needs. Participation, motivation, and interest in independent reading are low. Reading is an important part of everyday life and is imperative to students’ success in school. Many high school students that struggle in reading do not enjoy it and even have negative associations with reading. Cultivating an interest in reading among grade school students is valuable. Providing students with a variety of options is one way to encourage independent reading. The ability to use technology as a means of reading is one way to provide a different option to students. Technology is an integral part of our lives and can contribute greatly to education. Many schools are beginning to use iPads/Tablets as a way to integrate technology into the curriculum. These devices can be used for a variety of purposes in educational settings. There are several tools that make reading on an iPad easier for struggling readers. Students can change the size of the text by zooming to show larger text which reduces the amount of text on the screen. This can be valuable for students that are intimidated by the length of what they are being asked to read. Students can also easily access the definition of a word they don’t know through the interactive dictionary...
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...joined by the groan of the many students that did not finish the worksheet.Complaints that the answers had not been in the book filled the air, but the teacher would have none if it. If the student was not finished with...
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...are full of books of every genre. There are only few people who don't like reading. Accordingly, even the most lazy can't help but keeping on reading if the story is enough engaging. The most of times in our homes we find physical books, rather than digital stories. I think there is a reason for this. What is better than the smell of paper, especially when you buy a new book? It is something inimitable, that never will be replaced. Concerning to this, we cannot not talk about the smell of old books. It reminds you something ancient, of another epoch or of a parallel world. Something beset by an aura of fantastic. On the one hand, I think many people prefer to buy new books, rather than borrow them in library, due to the characteristic smell of brand new printed paper. However, the smell of ancient books cannot be recreated and that’s why, on the other hand, library are so full of requests. There are those who neither care to have their own literary works, nor library books. Actually, they don’t want physical volumes and prefer to have all they would want to read always with them. In other words, they like digital readings. For instance, a tablet make this real. This means you can choose among a great number of possibilities the book you want to read in that particular moment. The advantage consists in the fact that you have not to bring ten different volumes with you, but just one light tablet. Your back will thank you! Likewise, many people prefer digital books for saving...
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...com/hub/Laptop-vs-Tablet-for-Students http://compreviews.about.com/od/buyers/a/Tablets-vs-Laptops.htm http://www.lenovo.com/us/en/faqs/laptop-vs-tablet/ Do you have a kid approaching middle school age? Chances are your child has already done some school projects using the family computer. He's had to research the Web, or type and print out a report. Now you may be considering the purchase of another device to support his needs as he heads into tween hood, high school and beyond. What is best - a laptop or a tablet? What device will be more advantageous for schoolwork, and also support the social networking and game playing that kids will inevitably want to do? Technology Use in Schools Here are some examples of how kids are using technology in schools. * Online and visual learning: Many teachers have incorporated videos of lessons into their plan, either of themselves teaching the lesson, or from an outside source. Often, watching an assigned video is part of the homework. * Practicing skills: Playing math games are a fun way for kids to practice skills or math facts. Students also practice test taking or other skills with online games. * Researching topics: At an early age, schoolchildren start using the Internet to find information about topics they are learning about. The average young student knows all about Wikipedia, which has all but replaced the encyclopedias we used to use. * Reading: Textbooks and literature are becoming more available in e-book format...
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...Consumer Electronics Industry: Tablets Over the next Decade 1. Introduction A tablet PC is a wireless, portable personal computer with a touch screen interface. The tablet form factor is typically smaller than a notebook computer but larger than a Smartphone. Bigger and Brainier than a smart phone but smarter and sleeker than a net book, tablet computers have revolutionized the way in which modern day consumers experience and fulfill their computing and communication needs. The credit of pioneering this field and creating the market segment goes to Apple with launch of i-pad in 2010 and once again proving its capability of a leading innovation driven firm which redefines the course of overall computer industry as a whole from time to time. Since then the tablet sales have seen unexpected momentum in terms of growth in sales figures worldwide with apple emerging as the largest supplier till date as compared to all others. However, Android based tablet PCs are expected to take over Apple’s share in the coming years. The world has seen aggressive competition among tablet PC manufacturers after the launch of iPad from Apple. Within five months of the release of iPad, Samsung launched its Samsung Galaxy Tab to compete with Apple. Since then, the tablet PC manufacturing industry has seen the emergence of numerous players. Most tablet manufacturers such as Asus, HP, and Lenovo among others released their models of tablet PCs in quick successions, but none...
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