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The Pros And Cons Of The Hero Initiative

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The idea of The Hero Initiative stemmed from the Alway’s brand campaign, “#LikeAGirl.” One video that really stood out to me was the one entitled “unstoppable.” Each girl talks of the limitations they feel society has placed on them such limitations that were mentioned included: “Not supposed to be proud of myself,” “Submissive,” “Incompetent” and “Overly Emotional.” One little girl, probably about 10 years old, stood out to me in particular. When asked what she felt her limitations were as a girl, she responded with, “I can’t rescue anybody. It’s always the boy who rescue the girls in the stories.” This brought me to question how many other girls felt this way.
The “#LikeAGirl” campaign states that 72% of girls feel that society limits them. This is an unimpressive static for the year 2016-2017. I hope that my platform will help play a role in encouraging the female population in Oklahoma feel more empowered in their day to day lives. The Hero initiative is designed to encourage and empower other females through each other’s history and experiences. I plan to share my story of falling in love at 17, and my first heartbreak with the girls in surrounding elementary, middle, and high schools in Oklahoma to encourage them to be their own independent human, and that they don’t need a boy to be their hero at this point in their lives. It is found …show more content…
As per Brene Brown, “If we can share our story with someone who responds with empathy and understanding, shame can’t survive.” I hope to use teaching tools such as the #LikeAGirl, as well as Dove beauty campaign video’s, my own life experiences, and passages from books such as “Daring Greatly” to teach young women the be their own hero’s, and to never depend on a boy for happiness or validity in the

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