...way the media presented the MMR case in front of the public created a great contribution towards the public perception. It has also had a negative impact on the scientific information, which was given out parallel to the rumors regarding the link between MMR vaccine and autism. In 2003, a science based film named "Hear the silence” has influenced the media by naming Dr. Wakefield as "Bad Scientist" [6].This seemed to have disregarded the value of a scientist and his knowledge in front of the public. On the other hand, the media have done their best to emphasize the MMR vaccine scare by putting headlines " MMR LINKED TO AUTISM" in newspapers like the "EVENING STANDARD" [6]. All of this highly influenced people’s thinking and resulted in a lot of parents refusing the MMR vaccines for their children. However, when Dr Wakefield’s theory got proven as a "Swine flu outbreak" as said in an article of Media Influence, it opened people’s eyes about the reality behind the false link. The impact of the media on public was made by using Sensationalistic Language to attract the public’s attention. It is a sensitive topic because it questions parenthood and whether the parents are taking the right decisions for their children’s health. Whilst this aspect was important, media also sketched scientists as respected and intelligent human beings who are not meant to make mistakes. So why was it that they destroyed this image in front of general public? The answer can be that partially, media runs...
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...regardless, of their age” (“Distracted driving”). “Reading or sending a text is a distracted driving triple-threat because it falls into three categories it splits your attention with the driving you should be focusing on, takes yours hands off the wheel and you take your eyes off the road” (“Distracted driving”). On numerous occasions there has been an incident where teens are texting on their phones and start swerving into the lane I am driving in and it scares the life out of me every time. The thought that someone’s life can end do to reckless thinking and distracted driving can be a nightmare. For teens specifically, these types of behind-the wheel conversations seem to be especially prevalent (and dangerous). Several studies have found that teens are more likely to: text while driving and hold an ongoing, multi-text conversation while behind the wheel. In the IIHS HDLI article, Distracted Driving, it states that “talking on a hand held is banned in 15 states as well as the District of Columbia; the use of all cellphones by novice drivers is restricted in 38 states and the District of Columbia” (“Distracted driving”)....
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...take responsibility for the clean-up, working under the direction of the federal government to respond swiftly to compensate people affected by the impact of the accident, to look after the health, safety and welfare of the large number of residents and people who helped respond to the spill, and to support the economic recovery of the Gulf Coast’s tourism and seafood industries impacted by the spill. We have conducted studies with federal and state natural resource trustees to identify and define the injury to natural resources in the Gulf of Mexico”. BP allowed their use of social media to expose their corporation’s lack of professionalism and customer service. By addressing important topics from this disaster through social media channels they compromised their integrity immediately. It also was perceived as hiding behind a forum that was less than ideal to use for this particular situation. Society and certain industries can instantly take advantage of easy access to social networks and single handedly expose a specific instance where a corporation may have done wrong. This case analysis will discuss the response that BP provided to several industries and publics that were tremendously affected by this tragedy. Furthermore, it will show the effects that their use of social media had on their corporation. Fishing...
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...As most would assume, the film industry is filled with writers to develop a story that will be produced one day. In the film industry there are more than just writers, actors, and directors, there are a multitude of people who work behind the scene to make each film, no matter how big or small, a success. My father, Keith Boynton, fills a behind the scene role and is one of the individuals that starts the learning process for our up and coming producers, directors, key grips, lighting specialists, editors, and many more. My father is involved at the educative level of the industry; he is the Senior Director Producer of the Film and Media Studies at the University of California, Santa Barbara. With his job there comes many habits that he uses and teaches his students that goes into every level of a film. The habits that...
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...without regard to proper safety features and concern for proper ethics while producing this automobile. Buyers wanted lower pricing and bigger trunk space more than the consideration for safety. Lee Iacocca, president of Ford, ran the business striving for higher profits and cutting costs. His lack of interest for human life initiated many lawsuits against Ford and, in the end, was a far bigger cost than installing safety features in the Pinto in the beginning. The biggest concern regarding the role people played in the Ford Pinto case was the concern for cutting costs and making the biggest profits over the concern for human life. Severally jeopardized in this case were proper corporate morals and ethics. This started when Lee Iacocca acquired the position of president from the former President Semon Knudson. Lee Iacocca celebrated much success with the Mustang and wanted to market small cars to compete with the foreign car markets. Lee Iacocca drove to promote the Ford Pinto by 1971. Because it typically takes three and one-half years for the production of an automobile, to have the Ford Pinto to the showrooms by 1971, only left two years to launch the Ford Pinto. During the production process, crash tests revealed safety issues with the gas tank in the rear of the car. If the car were struck from behind even at a slow speed, the gas tank would rupture, and explode upon impact. Lee Iacocca’s decisions on cost savings over-shadowed any safety issue in terms of design...
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...City University of Hong Kong Master of Business Administration FB6706 Executive Discovery and Network Group report: Energy resources – Strategies and National Safety (能源战略与国家安全) Presented by Prof. Way Kuo on 18th September 2014 Prepared by Group 14: LEUNG Wai Hung, Calvin (53924394) LU, Yan Hui (53833750) QIU, Tao (53997233) SU, Jiahui (53739822) YANG, Xi (53863790) It was our honor to attend the presentation on “Energy Resources – Strategies and National Safety” given by Professor Way Kuo, the President of City University of Hong Kong and University Distinguished Professor. As an expert in the area of safety reliability, Professor Kuo wrote one of his popular science books named “Key Report of Nuclear Power” (2013), which aroused great impacts. The presentation was based on this book, which we could divide into three areas: Nuclear Safety & Environmental Issues, People’s Acceptance and Public Media Impacts. Nuclear Safety & Environmental Issues In the presentation, Professor Kuo said, currently the main resource to generate electricity was fire, such as coal and gas etc. The next would be water resource, nuclear resource and other new energy resources. In China, the most frequently used was fire to generate electricity. However, this created a lot of environment pollutions such as haze in Beijing. Moreover, in spite of the large amounts of rivers in China, waterpower was still lacking. It could not 1 become an alternative generation to support...
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...During the year 2014 General Motors has recalled millions of their newest vehicle models. Most recently in June 2014, GM has been under fire from the media over their issues with the Chevy Cobalt as well as other sedan and pickup truck models for mechanical issues that have resulted in several accidents as well as a handful of deaths. General Motors lack of safety concern is baffling and has led to investigation that resulted in the loss of jobs for multiple employees, including some high level executives with the company. I will be writing on General Motors and their recalls as a whole this year, with key points on vehicles that have caused the most trauma to this masses as of this year. The Chevy Cobalt seems to be the model that has caused...
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...However, after going through the pain and hardships, you finally do it. You get your license and you get a little taste of freedom. No more having your mother pick you up after school or getting a ride with your dad who might sometimes embarrass you in front of your friends. Unfortunately, once you start driving, everything you have learnt went out the window. You drive with your radio turned up, you rarely turn your head all the way to the back when changing lanes, and the worst habit of all, you start texting and even talk on the phone while you are driving. The advancement of technology has made different forms of communication so easily accessible. Social media is such a huge part of us and it is all in the palm of our hands. Sure, it is a good thing that it is so convenient for us but doing all that while behind the wheel is neither the time nor the place for that. Texting or using any electronic devices for that matter, while driving is really dangerous for so many reasons and in spite of our addiction to it, it should be banned or even made illegal. We live in a fast-paced society and because of that, we are wired to constantly get things done quickly and if possible, perform many tasks at once. We would...
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...Gun Control in America Gun Control in America has led to many deaths nationwide. Every day we lose thousands of people lives that have been killed by guns. This whole gun control system that we have today in america has not seem to decrease the violence but increase it, since many criminals find a way to get a hold of a firearm. The gun violence we are having is created because of the lack of politics being careless for their people's safety, by the regulations on gun control, and how criminals have access to guns. The law was introduced back in 1934 when the federal government started its gun control policies in order to stop gang violence which was called the National Firearms Act of 1934. Ever since then it has not helped stop the violence and it seems that the issue has grown over the years and it is now a major problem. When the issue really struct the people was when there was school shootings, which really impacts america by making the school safety a failure since criminals enter heavily armed to a school campus.One major school shooting was “two high school teens Eric Harris, 18 and Dylan Klebolod, 17 had killed 13 people and wounded 20 more before commiting suicide on April 20, 1999 at Columbine High School in Littleton, Colorado” (History.com staff). The crime was...
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...Excessive use of force has always been an issue among various law enforcements agencies. It is a widely debated phenomena and with recent events appearing on the media with stories of deaths of apprehended suspects to be thoroughly studied and researched. What is going on in with these apprehensions that are being resulted in deaths? Is this a racial problem or an officer problem? What lies behind The Blue Wall of Silence? It is this unwritten rule that has led to officers who make a habit of committing crimes and their partners conceal their misconduct. What is it about police brutality that is being seen more now than it did before. During my research I discovered that among the many cases seen today in the media are overblown. There are...
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...worldwide for accelerator pedal, carpet and floor mat flaws that may cause unintended acceleration. This catastrophe has led to millions of dollars in settlements and U.S. fines, as well as hundreds of product liability lawsuits against the automaker, threatening the company’s previous reputation of good quality cars, as well as the brand image built up over time. This research paper aims to elaborate on the Toyota crisis in order to understand why Toyota faces an escalating crisis and how they deal with the crisis, and evoke lessons from Toyota scandal. ABOUT TOYOTA MOTOR CORP. Toyota is one of the world’s largest automakers, based in Toyota, Aichi, Japan. Since its establishment in 1937 in Japan, Toyota has a long history of building safety, reliable and high quality vehicles. Today, the company manufactures vehicles and parts at 53 production sites in 27 countries and regions around the globe, with a variety of sub-brands categories such as Lexus, Yaris, Corolla, Camry, Toyota trucks, and the world’s first gas/electric hybrid Prius, etc. (toyota.com). Its vehicles have been well known for quality, reliability and fuel efficiency. According to the article, “Accelerating into trouble,” from the Economist, in recent years, Toyota’s fast global expansion made it successfully exceed General Motors in production and sales in 2008 to become the world's largest automaker. On Ivey Business Journal, Dr. Robert Angel, consultant on Japan affairs for the U.S. government and corporations...
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...CGW4U0-01 January 20, 2012 The Use of Propaganda and the Media by Political Groups Propaganda is a tool that is used all over the world to influence how people think. Propaganda has fittingly been referred to as “the weapon of mass persuasion” by the Canadian Broadcasting Channel. Propaganda can be defined as communications with the goal of influencing the opinion or attitude of a population in favor of the ideology of oneself or one’s group. The messages behind propaganda are almost always political. Governments and militaries around the globe have used propaganda again and again to control their followers. Famous examples of aggressive propaganda campaigns are those of the United State Military, Adolf Hitler, Benito Mussolini, Emperor Hirohito of Japan and Joseph Stalin. In the past, printed media was the main form of spreading war propaganda. As society and technology evolved over the decades, so did propaganda. The messages hidden in modern media are far more difficult to identify than ever before. The use of propaganda has always had specific motives, but are the reasons behind war propaganda harmful towards society? What are specific ways that propaganda has affected the populations of the world? There are many negative examples of ways that the global population has been influenced by propaganda during war times throughout history. Propaganda produced by the government is almost always under-handed and one sided. There seems to be a formula for the perfect war campaign...
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...Maggi case. Will Maggi Bounce Back? Would Nestle be able to Leverage the crisis and Gamble on the Indian Market? Prepare a case study. It should include the following: Summary/ Introduction/Background/ Situation/ Impact/ Discussion/ Recommendations/Way forward Summary Nestle India’s popular 2-minute noodles Maggi accounted for 60% of the noodle sales in 2014. In 2015, Nestle faced the biggest hit after Maggi was recalled by FDI, after tests showed high levels of lead and MSG in the noodle. The tests conducted in other countries did not find the levels unsafe and recently the Bombay High Court struck down the nationwide ban questioning the test results. By analysing the situation it’s hard to say where the fault lies. Were there really unsafe amount of lead and MSG in the noodle? Were they framed? The way Nestle responded to the situation, was it wrong? What else could Nestle have done? What should Nestle do bring Maggi back? This case study will show how the situation developed, how Nestle dealt with it, and also how Nestle handled the customer’s queries. The case will also have recommendations on how to bring back Maggi to the customers’. Introduction Background Nestle first entered the Indian market by setting up a milk factory in 1961. Nestle India Limited introduced the Maggi brand to Indian consumers by launching Maggi 2 Minute Noodles, an instant food product in 1982. At that time they were trying to create a new food category of instant noodles especially targeting...
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...exclusive relationships, but he ended up dumping all of them, because each one ended up being crazy, or so he told us. When I got home, I began thinking about the app. From what I have been told, Tinder’s main audience was college students. I was not sure why we would need such an app, especially for people our age. I know that it can be difficult meeting new people sometimes, but I figured most college students in my age range, did not want to meet potential partners online. I figured only older people did that when they were lonely. Then I realized, this generation is so obsessed with technology, it makes sense why this app has become so popular. Then I began to wonder, why does the millennial generation rely on technology and social media for dating? Today, dating websites and other Internet meeting sites have become a large success story. With websites like eHarmony, Match.com, Spark Networks, and Christian Mingle on the market, the relatively new smartphone application Tinder, created by Justin Mateen and Sean Rad in 2012, has combined different...
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...Remember the Ford Pinto‚ the egg-shaped economy ride that sometimes exploded when struck from behind? Mark Robinson Does. He also remembers the look on the faces of the jurors who awarded $127 million to his client 13-year-old burn victim Richard Grimshaw‚ in 1978‚ based on a design flaw that led to the deaths of 27 people from fuel-tank fires in Pintos. The jurors were outraged to learn that the Ford Motor Co. became aware of the risks of passenger deaths in 1971 yet waited until 1976 to move the Pinto’s gas tank from behind the rear axle to a safer spot above the center of the axle. "Ford made a decision to place-money ahead of human lives‚" Robinson says‚ waving an Aug. 26‚ 1971‚ fuel system integrity memorandum. That damning piece of evidence advised Ford executives not to recall or re-design the Pinto "until required by law." Thirty years later‚ Robinson charges‚ little has changed. The automobile industry continues to place profits ahead of people‚ he says. In recent years‚ they’ve added a new weapon to their arsenal‚ according to the plaintiffs’ bar: protective orders granted by courts and genuflecting judges that keep corporate transgressions out of the public eye. Recently‚ aided by lawmakers‚ consumer groups and the media‚ plaintiffs’ lawyers have begun firing back‚ asking courts to let the sunshine in to cleanse dirty little secrets like those behind the Ford Pinto. The Colonel’s Secret Recipe and the formula for Coca Cola—the trade secrets on which corporate...
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