...financial disaster. Turnaround does not only involve transforming which has declined but also those whose management fell the results are not satisfactory (Mason & Gerard, 160). Kodak one of US most recognized company which has been in operation for over a century has been struggling for years due to its slowness in adapting to the changing business world. The company had been one of the leading image solution providers in the world for many years. Established in 1880 by George Eastman Kodak become one of America’s well known company by helping to establish the market for camera film and the becoming the market leader in producing photographic film products. For most of the 20th century the company was the dominant player in photographic film production and by 1976 had a market share of over 90% in the United States. The company started to struggle financially in the 1990’s when sales in photographic films started to decline and it was slow to transition to digital photography. These paper discuses...
Words: 3894 - Pages: 16
...people, and as such, war and film have gone hand in hand for quite a long time. Many consider the golden age of the “War film” to be the 1970’s to present day, as that was the time in which special effects and other various filming techniques came to fruition. Now, the wars depicted in these films have varied in many ways over the past thirty to forty years, but in what ways? Obviously the conflicts shown vary, but the amount of violence and gore has also varied over time. Research has shown that over the years, war films have been much more violent and graphic as time has gone on. In the article titled "A Content Analysis of Violence in American War Movies" (1991) points are made that since the 1970’s, violence in film has become significantly more frequent. The question arises concerning whether or not this is due to the fact that audiences have been conditioned to the excessive volume of violence over the years. Alternatively, some believe that movies with a lot of violence are the films that producers and directors believe will be successful. The research in the article was broken into the later period, the 1990s to present day, as well as the early period, regarding the 1970s to the 1980s. When researching the amount of violence it was discovered that “during the later period, there was a mean of 22.2 minutes of battle time compared to 11.7 minutes in earlier films” (Monk-Taylor 6). This shows that the magnitude of violence being shown in the films has almost doubled as the...
Words: 836 - Pages: 4
...Cinema" - Laura Mulvey In her "Visual Pleasure and Narrative Cinema" Laura Mulvey utilizes psychoanalysis theory as a "political weapon" to demonstrate how the patriarchic subconscious of society shapes our film watching experience and cinema itself. According to Mulvey the cinematic text is organized along lines that are corresponding to the cultural subconscious with is essentially patriarchic. Mulvey argues that the popularity of Hollywood films is determined and reinforced by preexisting social patterns which have shaped the fascinated subject. Mulvey's analysis in "Visual Pleasure and Narrative Cinema" combines semiotic methodology of cinematic means of expression with psychoanalytic analysis of desire structures and the formation of subjectivity. The semiotic end of Mulvey's analysis enables the deciphering of how films produce the meanings they produce, while the psychoanalytic side of the article provides the link between the cinematic text and the viewer and explains his fascination through the way cinematic representations interact with his (culturally determined) subconscious. Mulvey's main argument in "Visual Pleasure and Narrative Cinema" is that Hollywood narrative films use women in order to provide a pleasurable visual experience for men. The narrative film structures its gaze as masculine. The woman is always the object of the reifying gaze, not the bearer of it (this has something reminiscent of John Berger's "Ways of Seeing") The cinematic gaze is always...
Words: 569 - Pages: 3
...“Gladiator,” brought to life, writer David Franzoni’s epic tale of Maximus, an inspiring and powerful Roman General. After twelve years of fighting, Maximus longs for nothing more than the warm embrace of his family. Unfortunately, the king, Marcus Aurelius asked that he should be crowned king of Rome instead of his corrupt son Commodus. Maximus is caught in a power struggle, which leave him and his family condemned to death. This critical analysis of the motion picture “Gladiator,” will analyze the key elements of film, which embody the storytelling, acting, cinematography, editing, sound, style and directing, societal impact, genre, film criticism and analysis. The story of Maximus, once the most powerful, and respected, general, in Rome, reduced to a slave who fights for an opportunity to exact his vengeance for the brutal death of his family is written with three basic elements. It has character, desire, and conflict. The narrative structure of the film is organized in six stages. These stages are developed by the turning points in the plot. The stages are the initial setup, new situation, progress, complications and higher stakes, final push, and aftermath. In opening scene of “Gladiator,” the initial setup reveals the day and life of Maximus; it identifies him as powerful and likable. Evidence of this is seen in the first scene in Germania at the beginning of the battle against the barbarian tribes. Maximus walks by his men who are going to fight for their lives...
Words: 3046 - Pages: 13
...Experiment #9: Infrared Spectrometry 1: Sampling Methods and Qualitative Analysis Corrales, Monique V. Go, Carleen Jade M. Ms. Stephanie Chan February 20, 2014 March 13, 2014 I. Abstract This experiment aims to introduce the different infrared spectrometry sampling techniques and also to identify an unknown solution using qualitative analysis of the solution’s infrared spectra. There are a total of three (3) sample mounting techniques introduced in this experiment namely, the pellet, mull, and film techniques. There are two kinds of samples that are tested—two liquids and one solid. The solid undergoes all three sampling techniques while the liquids undergo just the film technique. Results show that the sampling techniques are effective and accurate in the analysis of compounds. II. Keywords 1. Spectrometry- the use of the absorption, emission, or scattering of electromagnetic radiation by matter to qualitatively or quantitatively study the matter or to study physical processes 2. Mull-a mixture of a solid substance and oil _______________________________________¬¬¬-______________________________________________ III. Introduction Infrared spectrometry (IR) is vital in Organic and Inorganic Chemistry because it is used to both collect information about a compound’s structure and is also a tool for the analysis of the purity of a compound. [3] In an IR spectrometer, the measured absorption of the varying...
Words: 1491 - Pages: 6
...Luhrmann’s Modern Day Shakespeare The 1996 film adaptation of William Shakespeare’s Romeo and Juliet provides viewers with the same theatrical influence as the original play. Baz Luhrmann was able to accomplish this through modern filmmaking techniques and visual imagery. Luhrmann’s adaptation maintains much of the same elements of the original play. However, Luhrmann was able to make it more appealing to modern audiences by integrating modern elements into the film, thus turning Shakespeare’s original love story into a more modern yet controversial, interpretation of the original love story. In today’s society Shakespeare’s poetic language would leave viewers perplex. Luhrmann is able to keep Shakespeare’s original language by incorporating creative cinematography, editing, and style. Luhrmann recognizes early on that it is imperative to modernize the prologue in order for viewers to fully comprehend the film’s plot; any misperception would leave viewers confused and not emotionally involved. He is able to accomplish this through the use of dialogue, written text, and visual images. In order to reach modern audiences, Luhrmann has to be inventive in his filmmaking techniques; therefore he integrates modern-day media language. By adding news media and displaying selected pieces of text onscreen he is able to intensify the romantic teen tragedy, thus turning Shakespeare’s original play into a distinguishable film for modern audiences. Luhrmann’s use of visual imagery...
Words: 1232 - Pages: 5
...A SAMPLE FILM ANALYSIS SHEET FILM TITLE: The Conversation DIRECTOR: Francis Ford Coppola WRITER: Francis Ford Coppola YEAR: 1974 1. NARRATIVE FORM Here we have the opening scene with Harry who is a private investigator. We see and hear the conversation being taken upon 2 individuals where we finally hear, “He’d kill us if he had the chance”. This sets up the plot for us to watch who would kill them and why. The turning point is when we find out who Harry is hired by, “The Director” who wants the relationship broken up because the women is his wife. The conclusion is when we find out that Harry wasn’t actually handing the tapes to the Director in order to kill his wife, but in the end, the wife has actually killed him. 2. FILM STYLE – MISE EN SCENE SETTING/LOCATION, SETS AND PROPS: The intensity of the muffled voices, when trying to understand the recordings, the loud music throughout, the constant sound, the rewinding of tapes makes the sound and image of the film intense. Simply had an eerie effect on the viewer and made you think someone can always be listening or watching you. The part where Harry is pressing buttons trying to figure out the tapes gives us the meaning that this is his life, he dedicated private investigation. It also shows a great deal of importance to him. The scary fact that all this work goes into this project to such accuracy makes us think of this “Big Brother World”. Harrys house shows an important “prop” because it is so...
Words: 659 - Pages: 3
...The Vietnam War was the longest lasting military conflict in American History. What was originally fear of communist expansion became one of America’s most expensive and strenuous efforts, consuming over fifty eight thousand American lives. As casualties increased throughout the 1960’s, so did the domestic opposition to the war. In turn, large-scale protests and a lack of trust between government and its people rose. Today many of the war’s details remain unclear; however, Hollywood has had its hand at depicting what occurred. This paper provides an analysis of the Vietnam War, as well as its depiction in the 21st century film industry. “The Deer Hunter,” “Born on the 4th of July” and “Casualties of War” are three different interpretations of the war in both foreign and domestic settings. Each film offers a different point of view, varying from social, political, and military perspectives. Following the Second World War, the French set forth an effort to regain their former colonial possession of Indo-China, which had been occupied by the Japanese throughout the war. After nearly a decade, the French were unable to establish a presence in what they called their “inheritance”, and as a result withdrew under the Geneva Accord in 1954. Meanwhile conflict within the regions of Vietnam created instability. A communist regime called the Peoples Army of Vietnam (PAVN), headed by Ho Chi Minh obtained power of the North. In contrast Ngo Dinh Diem established an interim government that...
Words: 2039 - Pages: 9
...The Vietnam War was the longest lasting military conflict in American History. What was originally fear of communist expansion became one of America’s most expensive and strenuous efforts, consuming over fifty eight thousand American lives. As casualties increased throughout the 1960’s, so did the domestic opposition to the war. In turn, large-scale protests and a lack of trust between government and its people rose. Today many of the war’s details remain unclear; however, Hollywood has had its hand at depicting what occurred. This paper provides an analysis of the Vietnam War, as well as its depiction in the 21st century film industry. “The Deer Hunter,” “Born on the 4th of July” and “Casualties of War” are three different interpretations of the war in both foreign and domestic settings. Each film offers a different point of view, varying from social, political, and military perspectives. Following the Second World War, the French set forth an effort to regain their former colonial possession of Indo-China, which had been occupied by the Japanese throughout the war. After nearly a decade, the French were unable to establish a presence in what they called their “inheritance”, and as a result withdrew under the Geneva Accord in 1954. Meanwhile conflict within the regions of Vietnam created instability. A communist regime called the Peoples Army of Vietnam (PAVN), headed by Ho Chi Minh obtained power of the North. In contrast Ngo Dinh Diem established an interim government that...
Words: 2039 - Pages: 9
...Like A Man” What do we get when we drop marginalized people, specifically homosexual men, into positions of social prominence? The answer, contradictory in its own right, is quite simple: martyrdom. The martyrdom of homosexual men in film and television stems from the idea that homosexuality is a perversion that must not be displayed publicly (“Homosexuality in Film”). To avoid total non-representation, characters are, instead, martyred. In many cases, which will be briefly explored in this essay, gay characters are victims of other people. In other cases, which will also be explored in this essay, gay characters experience a slow and torturous victimhood before ultimately taking their own lives or succumbing to some disease. The latter type of martyrdom in film and television can be more dangerous than the former because it normalizes the self-inflicted plight of the gay man. This sends a...
Words: 1438 - Pages: 6
...“Take It Like A Man” What do we get when we drop marginalized people, specifically homosexual men, into positions of social prominence? The answer, contradictory in its own right, is quite simple: martyrdom. The martyrdom of homosexual men in film and television stems from the idea that homosexuality is a perversion that must not be displayed publicly (“Homosexuality in Film”). To avoid total non-representation, characters are, instead, martyred. In many cases, which will be briefly explored in this essay, gay characters are victims of other people and are killed. In other cases, which will also be explored in this essay, gay characters experience a slow and torturous victimhood before ultimately taking their own lives or succumbing to some...
Words: 1451 - Pages: 6
...The Royal Proclamation of 1763 was a major turning point in the legal history of Indigenous people in Canada. Arising at the end of the French and Indian war, the Royal Proclamation was a document collaborated between the British Crown and Indigenous leaders that set guidelines for the European settlement of aboriginal territories. The proclamation created clear boundary lines the colonial public were not to cross, as well as acknowledged the right of Indian Nations to possess lands. It also made treaty making the official policy for acquiring land. Fast forward a little more that one hundred years and the Indian act would be passed in 1868, allowing the establishment of reserves for tribal bands. In the years to come, eleven more treaties...
Words: 596 - Pages: 3
...Johnston Film Essay Avatar The critical acclaim that followed the box office destroyer, Avatar, out shined most films since the creation of Hollywood and the American cinema composition. Coming in at the second highest grossing film of all times only behind Titanic, James Cameron and his crew of artistic creators surely gave their audiences something to talk about. The film takes place in two separate worlds, the industrialized earth and the beautiful and plush avatar infested world of Pandora. The controversy of the film is centered on the humans mining the world of Pandora for a highly valuable element worth an estimated $20 million dollars a kilogram. The artistically drawn battle between the humans and the natives of Pandora, bring about a reminder of several classically organized stories that seem to follow along the same paths that Avatar treads upon. With this controversy that is being brought to light, the issue of race, racial tolerance and other problems dealing with color are brought up throughout the film in a multitude of ways. Whether it be embodied in the thoughts and processes of the characters, through the actual actions of the film, or the eerily similar comparisons that can be made between Avatar and other racially charged films, race is definitely a subject that was vividly dug up when the film crossed the minds of the viewers. Many reviews of the film Avatar put most of the racist charges and blames of inequality onto the writers of the film and...
Words: 1007 - Pages: 5
...Bus Service 4 Costing’s 5 Funding 6 A situation analysis 6 SWOT 7 PEST 7 Competitive Advantage 8 Marketing Mix 8 Product/Service 8 Price 8 Place 9 Promotion 9 Conclusion 10 Bibliography 11 The things that need to be covered * The research on P R Smith – reference * Work needs to be done on competitive advantage * Referencing for funding & Write in Biblography * Sorrels ID number * And whos turning this in? * Executive Summary: The main purpose of this report is to provide advice management to Cineworld Cinemas with the objective of achieving a sustainable competitive advantage.The methodology used to process the information has been predominantly collated through intensive internet research and appropriate analysis of the data. Introduction: * The purpose of the idea is to provide a service which encourages the older generation to attend the cinema more frequently. Our recommendations include having one viewing a week, which may either be a new screening or a previously released film, with the ultimate intention of appealing to the older demographic. * The service would aim to provide a memorable day out that is stress free and enjoyable to the customer, anticipation of special needs would be catered to in making going to the cinema easier and more enticing for those who find it difficult to leave their own home or place of care. * Older films would be re-mastered so that those...
Words: 3057 - Pages: 13
...Film i Engelsk Bilag 1a FILM ANALYSIS – an introduction (Source: http://www.filmeducation.org) – bearbejdet af Mi og LK, Favrskov Gymnasium Reading a film is just like reading a book, except that instead of looking at a written page we are looking at the cinema screen. Reading a film works in exactly the same way as a written text, or a picture, except that the tools that are used to create meaning are different. We call these tools film language. The opening sequence From the moment we first start watching a film, we begin to get involved. The first few minutes of a film (the opening sequence) are very important to us as they give us lots of clues about the film: 1) what will the film be about (conflicts/themes); 2) who are the most important characters (hero, villain, love interest); 3); what is the setting of the film (time and place); 4) the genre; and finally, 5) what sort of film language characterizes the film? We look at all these elements and begin to put them into context. Based on their environment, how they look, what they say and what we see them do, we make assumptions about the characters, their roles in the film and their relationship to each other. We also recognize so-called genre markers (things we associate with one particular genre) which tell us if we are watching a Western or a Sc-Fi film and, thus, form specific expectations about what is going to happen during the rest of the film. At the same time, we listen to the sounds and the music...
Words: 2283 - Pages: 10
