...INTRODUCTION At multiple points in their careers, public relations (PR) practitioners are likely to face decisions that are ethical in nature. Such decisions reflect a range of ethical dilemmas between, for example, truth vs. loyalty, justice vs. mercy, short-term vs. long-term consequences, and the individual vs. the collective (Kidder 1995, p. 18; Stacks & Wright 1989, pp. 53-67). Public relations practitioners, by nature of their position and job responsibilities, are often in a crossroad of a range of competing interests. Often, the tension may be between the practitioner’s own values and the culture of the organization. In other cases, it may be a conflict between the practitioner’s professional code of ethics and organizational norms and expectations. In yet other circumstances, they may be faced with competing interests between the organization and its various publics. At the very least, practitioners will frequently confront contradictions between business demands for economic performance and public expectations for ethical conduct. Concerns over these competing responsibilities and the ethical dilemmas they produce for public relations are the subject of this essay. In it, a range of challenges faced by public relations practitioners related to issues of ethics and corporate social responsibility (CSR) are explored. It is argued that CSR has, in many respects, altered the expectations and demands placed on the profession. As a profession, public relations...
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...November 26, 2012 Joseph Rezendes Kudler eCommerce Solution What can keep customers coming would be a Frequent Shoppers Program. This type of program can be easy for customers to use. This type of system can offer discounts, club specials, and free items if they shop at Kudler Fine Foods more times than any other shopper programs. When developing the Frequent Shopper Program there are many things that will go into this. One would be the legal and ethical way to do ???? and the other would be the consideration of security problems that can occur. In order to use ecommerce system the Company needs one server to be .NET framework, one server to be SQL server 2005/2008, the company has to be Windows 2008 with R1 or R2. Ecommerce system is built on Microsoft stack, and to ensure the security on the system the webserver would be on DMZ and the database would be on the trust network. When developing this program customers want to see how Kudler Fine Foods promote their products and how they will cater to those ones that uses and buy the most products from their web sites. [Interesting observation which needs to include encryption.] One way to use this would be in stores and on line. Just think if they order and use the Frequent Shoppers Program they will most likely return to the store to either return items and then buy something else or look on line and then buy at the store. What the customer spends with the frequent shoppers program up on check out, then...
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...Economic Challenges…………………….………………………………………………….8 Benefits of Implementing Quality Initiative……………………..………………………….9 Management with Uncertainty…………………..……………………………………..…..10 Conclusion………………..………………………………………………………………...11 References……….…………………………………………………………………………12 Appendix…………………………………………………………………………………...13 Abstract Management Types Several management styles are employed by managers to ensure that effectiveness in relating to subordinates as well as decision-making is attained and maintained within the frameworks of the organization. While these styles come in varied categories, they can be majorly categorized based on their contrasting abilities that constitutes of autocratic and permissive while the main divisions come in varied types that may comprise of autocratic, Asian paternalistic, chaotic, consultative, democratic, laissez-faire, management by walking around, as well as persuasive types of management. In brief, autocratic type of management is the type that does not provide room for subordinates to partake in the decision-making process and due to this; the manager is entitled to make decisions unilaterally. Asian paternalistic is the type of management that takes into account the interests of the subordinates and those of the business despite the decisions being made by the manager. Democratic of...
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...ADMN 995, section 2: PORTFOLIO COURSE FOR MBAs Course Information & Syllabus for Online MBA Course Purpose The Portfolio Course has two main purposes: (1) Program evaluation for continuous improvement and (2) Professional development for you as you near graduation from the online MBA program. Most students report that the entire process takes only 2-4 hours. This zero-unit course contains your insights, which allow the online MBA faculty to evaluate the effectiveness of its program. It also requires you to reflect on and write about the way in which your selection of courses achieves the goals of the online MBA program. As the online MBA program collects and assesses student portfolios produced over a period of years, the faculty will be able to adjust the mix of electives and requirements that make up each major to more fully meet program goals. Other matters, such as grading standards or individual course requirements may also come up for discussion during the review of student portfolios. Thus, your particular portfolio will help shape the future of the online MBA program as well as help you review your own education. This course will also develop your career and professional aspirations via a career workshop and advisement session to prepare you for the next step in your professional life, which varies from student to student. ADMIN 995 Course Overview There are four components to the course which you must complete: 1. Portfolio of Academic Work 2. Reflective...
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...imperative to include international educational perspectives in the nursing profession (Robinson, Sportsman, Eschiti, Bradshaw and Bol, (2006). Caldwell, Lu & Harding (2010) argue that the quality of nursing care necessitates nurses to reflect on nursing ethics in relation to their individual principled way of life. Cadwell, Lu & Harding (2010) paper explores these ideas. Summary: The fundamental nature of professional development implies personal development (Glen, 2005). ‘Encompassing multiple moral paradigms: a challenge for nursing educators’, is an in-depth analysis of nursing ethical dilemmas; the efforts that are undertaken to implement professional development through reflection, self-monitoring and self-control; and the challenges for nurse educators to integrate the syllabus into real-life clinical practice situations. Caldwell, Lu & Harding (2010) study analyses nursing ethics, Chinese ethical philosophies, and Judeo/Christian traditions as they endeavour to demonstrate the real-life issues of morally conflicting situations in nursing practice within these groups and the possible legal consequences. Relevant to topic yes/no? This paper clearly outlines ethico-legal nursing dilemmas in nursing practice, and the difficulties faced implementing them when striving to achieve competence in nursing. The acquirement of nursing competence and its relationship to different views of nursing is demonstrated by Cadwell, Lu & Harding (2010) through the case study of a Chinese student...
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...evaluate their effectiveness and an understanding of the learning theories as applied to online interventions 2. TEACHING/ LEARNING EXPERIENCES To enable the achievement of learning outcomes we offer the following: * Teaching sessions/ seminars * On-line learning through Moodle * Undertaking independent study and group work * Practice days with a range of clients Main Topics of Study 1 Delivery of group work in the guidance context, including competing theoretical approaches and skills and methods required for competent workshop facilitation in career coaching 2 Group theories including group dynamics, peer to peer coaching and learning and teaching theories 3 Career Learning Theory & frameworks and their relevance to development of learning programmes in educational and other career coaching contexts. 4 Critical understanding of approaches to evaluation of careers learning programmes. 5 Critical review of contemporary approaches to using ICT within career learning Programmes and online learning theories. 4. Timetable: Sem. A 2012-13: 10 am start | | Tutor | Room | 26th September...
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...ethics (ethics of advertising and promotion) overlap with media ethics. Contents 1 Fundamental issues in the ethics of marketing 1.1 Frameworks of analysis for marketing Possible frameworks 1.2 Power-based analysis 1.3 Is marketing inherently evil? 2 Specific issues in marketing ethics 2.1 Market research 2.2 Market audience 2.3 Pricing ethics 2.4 Ethics in advertising and promotion 2.4.1 Content 2.4.2 Delivery channels 2.4.3 Deceptive Advertising and Ethics 2.5 The use of ethics as a marketing tactic 2.6 Neuromarketing ethics 2.7 Marketing strategy 2.8 Further issues in marketing ethics 3 Regulation and enforcement 4 See also 5 References 6 Bibliography 7 External links Fundamental issues in the ethics of marketing[edit] Frameworks of analysis for marketing Possible frameworks[edit] Value-oriented framework, analyzing ethical problems on the basis of the values which they infringe (e.g. honesty, autonomy, privacy, transparency). An example of such an approach is the AMA Statement of Ethics.[1] Stakeholder-oriented framework, analyzing ethical problems on the basis of whom they affect (e.g. consumers, competitors, society as a whole). Process-oriented framework, analyzing ethical problems in terms of the categories used by marketing specialists (e.g. research, price, promotion, placement). None of these frameworks allows, by itself, a convenient and complete categorization of the great variety of issues in marketing ethics Power-based analysis[edit] ...
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...patient called Mr James. All names have been change in this essay in order to comply with the NMC (2008). Code professional conduct on confidential. The case study highlights a number of principle, legal issues and professional value. These will be identified and some will be discuss in details. Ethics is concerned with the study of social morality and philosophical reflection of norms and practice (Burckhardt and Nathaniel 2003). These ethical issues are those based on basic and essential to social values that include respect for life, liberty and to be cared for. There will be a demonstration of understanding the theory of deontology while recognizing the importance of ethical principles in relation on the delivery of individual patient care. Informed consent will be highlighted in detail to provide validity and factors involved. A reflection will be provided to detail the understanding of how ethical theories contribute to the ethical decision making process in clinical area. Also a brief discussion will be given to show what has been gained from producing this essay. Consent can be defined as an agreement to allow something to happen based on full disclosure of facts needed to make an intelligent decision (Hazel 2002). This includes the knowledge of risks involved, benefits and consequence of refusal. Informed consent not only requires that a person be given all relevant information required to reach a decision regarding their treatment. According to (Dimond...
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...ADMS 3660R 2016 Final Take-home Exam Due 9 April 2016 Please read the following hypothetical scenario and the follow the instructions below. Scenario TideeKleen Waste Management Inc. (TK) has been regarded as a leader in corporate citizenship within the Canadian commercial waste recycling and disposal sector, with a strong reputation for social and environmental responsibility. The company’s workers are unionized, well-paid, and enjoy a generous health benefits package and defined-benefit pension plan. Unfortunately, TK has been in a financial and reputational slump of late. Although there are no foreseeable threats to its solvency, TK’s profit margins are thinner than in the past and its stock price has been sagging. TK operates several facilities for sorting and processing solid waste (some of which, such as fluorescent tubes and electronic devices, containing potential hazardous components). Its newer facilities are state-of-the-art: high-tech, largely automated, and very safe for both workers and the environment. These new facilities employ a small, mostly young and highly skilled work force. They are very profitable. The older facilities are approaching the end of their functional lifespans, and the company will need to replace their capacity in order to continue to fulfill their contracts with waste generators. Many of the workers at the older facilities are themselves older and are approaching retirement. One of the older facilities, though complying with...
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...BUSN 420 Business Driven Technology Final Project Submit a 2,000-word written case analysis of one of the three cases from the textbook listed below. Each case covers different areas of this course so that you can spend your time on this assignment further researching the set of topics that most interest you and/or will be most beneficial in your future career. Be sure to address all the questions for your chosen case and demonstrate five or more theories or principles learned in this course as a part of your case analysis. Your paper must be written in APA format with a proper title page and reference list that cites at least 5 scholarly sources. Please do not simply record answers to the questions, rather synthesize your responses into a cohesive case study analysis. Please upload your final project paper to Blackboard through the Assignment Manager tool. The 2,000-word count does not include charts, graphs, title page or supporting appendices. I will be using the Final Project Rubric (see end of this assignment) to grade your case analysis. Please Note: There are few right or wrong answers in the business world. There are really only efficient and inefficient, and effective and ineffective business decisions. If there were always right answers businesses would never fail. These questions were created to challenge you to apply the materials you have learned to real business situations. For this reason, when grading your answers, I will be focusing on your justification or...
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...customers. The expected result is to get people to do something or to think in some way they would not have if they had not received your message What do written messages in an organization comprise? THE MESSAGE FORMULATION STATEGY To ensure that communication is effective follow the four- stage process in formulating letters, memos and reports. The stages include: Plan the message Organize the message Compose the message Evaluate the message STAGE ONE: PLAN YOUR MESSAGE Planning involves the following five steps: 1.Establish your purpose or purposes - Is the message necessary? - Does it respond to a particular need or problem? - Have a clear idea of what you want to accomplish ( i.e. the goal end result) - Think of your company’s business environment and corporate culture and exceed the expectations 2. Choose a Medium and Channel Is the message best delivered in written or oral form? Consider that some people who are listening oriented prefer oral conversations and messages whereas those who are reading oriented prefer written material Choose the written form in the following cases: conveying complex information, to retain a permanent record, to control what is included 3.Consider Legal and Ethical Issues Consider what is ethical and within the legal framework of the law Being ethical involves doing the right thing to achieve positive results ( Code of ethics) Legal issues are about: written contracts which can serve as evidence...
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...reading this chapter you should: • • • • • • • • understand the importance of choosing a research topic that lends itself to a ’do-able’ project; be able to evaluate potential topics; be able to formulate a valid research question (and hypothesis); understand the importance of creativity, and its relationship to innovation in formulating your research question; understand the integral role played by the research question; understand the vital role of the research proposal; be aware of the common pitfalls to be avoided in writing a successful proposal; and be able to write a logical and persuasive research proposal. Overview Chapter 3 deals with the practical issues of choosing an appropriate topic for your research project, and with the all important task of developing a research proposal. Section 3.1 deals with the practicalities of evaluating topics from your potential list, in order to choose the most appropriate for your project. Section 3.2 focuses on how to formulate a good research question. The role of the research question and different types of questions are dealt with in Section 3.3. Section 3.4 highlights the functional importance of the research proposal, which is often neglected by undergraduate students. The proposal acts as an exercise in thought, a reference point for supervision, and also as a motivational device. Section 3.5 deconstructs the proposal into its major components in order to make the development of the proposal more manageable. Section 3.6 presents the...
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...EFFECT OF HEALTH PROMOTION IN TACKLING THE HEALTH OF BRITAIN AND THE RELATED ETHICAL IMPLICATIONS. Health promotion is a socially embodied "value field"; its mission is to promote a Sanitary culture, one that locates health at the top of a hierarchy of cultural values and social goals. It is concerned with the whole person, the relationships between individuals and their environments and the wider forces that shape health. However, this essay is going to focus health promotion on coronary heart disease .In this context, the role of health promotion is in the primary prevention of cardiovascular diseases like coronary heart disease. Heart disease comes in many different forms. The most common type of heart disease in Britain and in other Western countries is coronary heart disease (CHD). Coronary heart disease (CHD) also known as ischaemic heart disease, is the UK's biggest killer, causing around 82,000 deaths each year. About one in five men and one in eight women die from the disease. There are an estimated number of 2.7million people living with the condition and 2million people affected by angina, the most common symptom of coronary heart disease. In 1989, 92,480 men and 76,421 women died from coronary heart disease, an average of 460 people (the coronary prevention group, 1991). Coronary heart disease (CHD) is usually caused by a build-up of fatty deposits on the walls of the arteries around the heart (coronary arteries). The fatty deposits, called atheroma, are...
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...Power and Discrimination Assignment Introduction Stereotypical imagery and prejudice are biases, which function together in creating as well as maintaining social inequality. Prejudice can be described as personal feelings and attitudes that individuals have regarding other group members. On the other hand, stereotypes can be defined as beliefs regarding a group including a description of an individual, their abilities as well as their behaviour. Therefore, stereotypes cognitively represent how people are similar to other and their differences towards other groups. ‘Individuals can be aware of stereotypes and have cognitive representations of their beliefs without endorsing such stereotypes, without prejudice feelings as well as without having a belief that stereotypes can affect their behaviour and judgement’ (Charnley et al 2009: 195). Stereotyping as well as prejudice are considered as an adaptive processes product, which simplifies complex world towards enabling individuals to apply cognitive resources towards various tasks. Nevertheless, despite the function served by cognitively adaptive processes by use of mental shortcuts to make decisions regarding other people can result in serious negative outcomes (Smith 2008). The horrifying mistreatment of people in history including that of African American, homosexuals, people with disabilities, has been the main impulsion for prejudice as well as stereotypes study. Therefore, the original experiments and ideas are concerned...
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...Chapter 9 Strategic Organization – Organizing speech to achieve particular result with particular audience Main Points – Major points developed in body of speech; most speeches have 2-5 Chronological order – Main points follow time pattern Spatial order – Main points follow directional pattern Causal order – Main points show cause-effect relationship Problem-Solution order – First main point (The problem); second main point (The solution) Topical order – Main points divide topic into logical, consistent subtopics Tips for main points – Keep points separate; try for same pattern of wording; balance time devoted to each Supporting materials – Materials used to support speaker’s ideas Connective – Word or phrase connecting ideas Types of connectives – Transition; internal preview; internal summary; signpost Transition – Indicates speaker has finished one thought & is moving to another Internal preview – Statement in body indicating what speaker will discuss next Internal summary – Statement in body summarizing preceding points Signposts – Brief statement showing where speaker is or focusing attention on key ideas Chapter 10 Introduction – Gain attention/interest; reveal topic; establish credibility/goodwill; preview body Gaining attention – Relate topic to audience; state importance of topic; startle audience; arouse curiosity; question audience; begin with quotation; tell story Credibility – Perception of speaker’s qualifications Goodwill – Perception...
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