...characteristics • Number of buyers • Geographical availability of product • Availability of competitive brands • Type of outlets Producer’s characteristics • Technical competence • Financial resources • Reputation • Management ability to handle marketing responsibilities CHARACTERISTICS OF THE FILIPINO CONSUMER PERSONALISTIC Not what a person does but who he or she is Not what he or she knows but whom he or she knows Contractual obligations are set aside in favor of personal relationships Kilala, suki are important concepts May pinagsamahan, hindi katalo are common terms CHARACTERTISTICS OF THE FILIPINO AUTHORITARIAN High value placed on persons in authority – the boss, public official, parish priest/pastor Initiative comes from above Colonial mentality comes from this trait SMALL-GROUP CENTERED The unit of thought and action is the small-group (the barkada) The Filipino confirms to the barkada’s attittudes, tastes, moral and social norms Pakikisama is an important value MARKETING RESEARCH The systematic, objective, and exhaustive search for and study of the facts relevant to a marketing decision. Procedures in a marketing research investigation: 1. define the objective of the investigation what is the demand for the product ? how many are aware of the product ? what do they like or dislike about the product ? MARKETING RESEARCH Procedures in a marketing research investigation: 2. conduct situation analysis get a feel of the situation get acquainted with...
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...ch05.qxd 9/27/04 4:19 PM Page 174 CHAPTER Q1 Q2 Q3 Q4 Q5 Q6 Job Costing In Brief Custom products and services, which are produced singly or in small batches, need to be valued for financial statements, tax reporting, and management monitoring. Job costing is an accounting method used to assign product costs to custom products or services. In job costing, direct costs are traced and overhead costs are allocated to individual jobs. Sometimes defects occur in custom products. Defective units can sometimes be reworked. The costs for both spoilage and rework need to be accounted for, as does the cost of scrap that arises from production. This Chapter Addresses the Following Questions: How are costs assigned to customized goods and services? How is overhead allocated to individual jobs? What is the difference between actual costing and normal costing? What are the uses and limitations of job cost information? How are spoilage, rework, and scrap handled in job costing? What are the quality and behavioral implications of spoilage? ch05.qxd 9/27/04 4:19 PM Page 175 BOMBARDIER: CUSTOM MANUFACTURING n 1942, the Canadian company L’AutoNeige Bombardier Limitée began manufacturing tracked vehicles for snow-covered terrain. These vehicles were early models of what later became snowmobiles. In English, L’Auto-Neige means snow car. Over time, the company developed expertise in building engines and expanded into other markets such as personal watercraft, aircraft, subway cars, buses...
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...Student ID :- 150111 1. Company Introduction 2. Proposal of your business 3.Business objective 4.Market Strategies 5.Competitive Analysis 6. Management Summary 1. Company Introduction: - Restaurant Business Plan The Gabi’s Lounge & Restaurant Sector in Australia contracted by 1.6% this year, largely due to the economic slowdown experienced globally. Forecasts for the next five years suggest a return to growth at approximately 3% annually as disposable income levels increase and the economy improves. Control cost and quality Maximize capacity (covers) Occupy a clear market position Adhere to government regulations Find and keep experienced staff (front and back-house) Drive repeat business. 2. Proposal of your business: - Types of Proposals There are three distinct categories of business proposals: Formally Solicited Informally Solicited Unsolicited Formally Solicited Proposal Solicited proposals are written in response to published requirements, contained in a Request for Proposal (RFP), Request for Quotation (RFQ), Invitation For Bid (IFB), or an Request for Information (RFI). Request for Proposal (RFP) RFPs provide detailed specifications of what the customer wants to buy and sometimes include directions for preparing the proposal, as well as evaluation criteria the customer will use to evaluate offers. Customers issue RFPs when their needs cannot be met with generally available products or services...
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...In partial fulfillment of the Requirement in FM 65 Prepared by: ANGELICA C. GAMMAD MARILIE M. MALLILLIN MELVIN F. NARAG MA. REGINA P. GARCIA ELARIANET DELA CRUZ ROMEO MALILLIN Presented to: Mr. Giehlito Dulin TABLE OF CONTENTS INTRODUCTION………………………………………………………………………….……3 TOP THREE RISK……………………………………………………………………………...4 RISK MANAGEMENT APPROACH………………………………………………………….5 RISK IDENTIFICATION………………………………………………………………………6 RISK QUALIFICATION AND PRIORITIZATION………………………………….……...6 RISK MONITORING…………………………………………………………………………..7 RISK MITIGATION AND AVOIDANCE…………………………………………………..10 CONCLUSION………………………………………………………………………………...11 RISK REGISTER INTRODUCTION Risk management is a continuous, forward-looking process that is an important part of business and technical management processes. Risk management should address issues that could endanger achievement of critical objectives. A continuous risk management approach is applied to effectively anticipate and mitigate the risks that have critical impact on the project. The purpose of risk management is to identify potential problems before they occur so that risk-handling activities may be planned and invoked as needed across the life of the product or project to mitigate adverse impacts on achieving objectives. Effective risk management includes early and aggressive risk identification through the collaboration and involvement of relevant stakeholders. Strong leadership across all relevant stakeholders is needed to establish...
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...Organizational Structure………………………………………………………….…………………12 Recommendations………………………………..………………………………………………………..13 Conclusion………………………………………………………………………………………………………15 Executive Summary The Stonington Beach Hotel is only one part of a bigger organization – The Bermuda College, which is owned by the Bermuda Government. A SWOT analysis is conducted in order to determine the hotel’s internal strengths and weaknesses, and external opportunities and threats. Although fairly balanced overall, internal weaknesses do pose a slight concern that should be further assessed. Areas that are considered include the physical property as well as human resources, marketing, and organizational structure aspects also. The latter of the four is especially important in this situation. After analyzing the hotel’s history and the case study, detailed recommendations are made that consider both immediate suggestions and also long-term strategic ones. Recommendations discussed...
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... e. Strengths and Weaknesses of Dell, Inc. III. Structured Analysis of Information Systems Use a. Strategic Option Generator b. Roles, Roles and Relationships c. Redefine/Define d. Significance of Telecommunications e. Success Factor Profile IV Final Analysis a. Success of Business Strategy and I/T Use to Date b. Have the Above factors Positioned Dell for the Future? Objective of this paper A thorough analysis of the PC Industry yields a unique look at the most dynamic market arena in the last 25 years. This analysis paper seeks to offer just that: an in depth view of what it takes to succeed in this marketplace. While focusing on the international end-user and corporate markets, important topics such as threats, tactics, and future trends of the core market players will be scrutinized. Further, we offer an in-depth look at how Dell Inc., one of the market’s most successful players, deals with these threats and competition. In section I, an overview of the industry, its major players, and recent historical performance will be examined in order to offer a firm understanding of the PC Industry. Further, recent and upcoming trends in this market will be explained. An examination of the industry’s competitive forces, using Porter’s competitive model, will be used in order to properly understand the...
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...Handbook Copyright © DECEMBER 2005 by Bret Terrill. ISBN 1-887641-47-5 Published by American International Press. All rights reserved. www.aipbooks.com We’d like to thank Bret’s dad whose Tivo© and love of MacGyver made this book possible. So blame him. Chapter I: Great Escapes Chapter List Keep Your Cool: Escape from a Meat Locker Take That, Indy: Escape from a Pit of Snakes The Amazing MacGyver: Escape from a Straitjacket while Trapped Underwater Escape from an Incinerator Escape a Pack of Hunting Dogs Escape from the Basement of a Collapsed Building Escape from Being Blown to Kibbles and Bits Chapter II: Car Troubles Make a Stick-Shift Car Drive Itself Repair a Busted Brake Line While in a Moving Car Fake a Flat Tire Recharge a Car Battery with a Bottle of Wine Lift Your Car with a Innertube Repair a Broken Fuel Line with a Ballpoint Pen A MacGyver Classic: Make an Arcwelder from a Car Battery and Pocket Change Chapter List Chapter III: Angus Macgyver: Superspy/ Chemistry Teacher Make a Fire Extinguisher with the Contents of Your Kitchen Cabinet stop an Acid Leak with a Chocolate Bar Read the Contents of a Burned Sheet of Paper Make Your Own Homemade Tear Gas Make a Homemade Spectroscope Create Your Own Homemade Fog Develop Photos with Battery Acid, Ammonia, and Orange Juice Power a Radio with a Cactus Use a Photographic Fixer as an Antidote and an Icepack Chapter List Chapter IV: Breaking and Entering (use only for good,...
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...CHAPTER 3 LEARNING OBJECTIVES After studying Chapter 3, you should be able to: Distinguish between process costing and job-order costing and identify companies that would use each costing method. 2. Identify the documents used in a job-order costing system. 3. Compute predetermined overhead rates and explain why estimated overhead costs (rather than actual overhead costs) are used in the costing process. 4. Record the journal entries that reflect the flow of costs in a job-order costing system. 5. Apply overhead cost to Work in Process using a predetermined overhead rate. 6. Prepare schedules of cost of goods manufactured and cost of goods sold. 7. Compute under- or overapplied overhead cost and prepare the journal entry to close the balance in Manufacturing Overhead to the appropriate accounts. 8. (Appendix 3A) Explain the implications of basing the predetermined overhead rate on activity at capacity rather than on estimated activity for the period. SYSTEMS DESIGN: JOB-ORDER COSTING OVERAPPLIED/UNDERAPPLIED Cris Griffiths Guitar Works of Saint Johns, Newfoundland, focuses on repair work and building custom guitars. Late one night while disassembling yet another guitar, Griffiths had a vision of a single bracing piece instead of the three-dozen separate internal reinforcements acoustic guitars typically have. “It was a simple idea that was easy to flesh out, but turning it from an idea into...
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... GB530 September 01, 2012 1.0 Executive Summary Vivint Security Company is a security company that has been in business since 1997. The product that will be considered is called the vacuum of the not so distance future. It is called the Mailbox Vacuum and it works on a principle of deterring identity theft. The owner of the product would have the knowledge that their mail was securely with-in the confines of their home. The product would work on these principles. The mail person would deliver the mail and has soon as the mail was put into the box and the door closed, the vacuum would deliver the mail to a box inside the home via a tube that is underground going to the home. The brand name of the for-profit organization would be something that the many investors would vote on. One would consider Quantum Leap 2012, or the Jetsons Mailbox delivery system. There are a few more that come to mind, but as stated, getting the investors feedback would also be something to greatly consider. In preparing the information for the marketing plan, one would have to consider many avenues. The first would be that this would be considered a line extension because it would be something that would change the mail delivery. One being that this product has not been developed, may have some obstacles...
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...(201) 748-6008. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. The publisher is not engaged in rendering professional services, and you should consult a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial...
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... | | | |Robbie Johnson, Paul Vitale, Tim Lyons, Nathan Davis, and Laura Rusbarsky | | | Executive Summary Plan Overview: • We made sure to do the SWOT Analysis for BMW. Our strengths are our brand recognition and reputation for quality while our weaknesses are our high repair costs and vulnerability to currency fluctuation. Additionally, our opportunities are increased media attention on the 2012 Olympics and the BMW Championships golf tournament (both of which we sponsor) and our threats are the rising cost of fuel and the severe economic downturn. • We examined several trends affecting BMW and the car industry as a whole. Every automobile manufacturer must find ways to deal with increasingly demanding regulations on emissions and fuel economy from the EPA. Further, BMW’s customers care about being cutting edge, so we must find ways to thoughtfully integrate the latest technologies (navigation system, Bluetooth, HD radio)...
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...Edition: 1.1 February 2002 Distance Education Course ML–302.5 Marine Terminal Operations Unit 1 Marine Terminals The three lessons in this unit will cover the topics of: • the role and function of marine terminals • terminal development • operational planning • civil engineering aspects of terminal design. Module B: Certificate in Maritime Logistics Diploma in Shipping Logistics—Jamaica Maritime Institute 1−1 Unit 1: Marine terminals Marine Terminal Operations Unit 1 ...........Activities and expectations Agenda To complete this unit, you will: • Read and study the text in this unit and any assigned passages in the Student Reader. • Apply the information by performing the Activities • Test yourself by doing the Practice Exercises and checking your answers. Resources There is no textbook for this course. All the information you require is in this Study Guide. In addition, your Student Manual lists some books that you may wish to read to expand your knowledge. Learning outcomes When you have completed this unit you will be able to: • • Explain some of the considerations in equipment selection. • Discuss the needs for storage areas. • Discuss safety and emergency response considerations. • 1−2 Describe the role and functions of marine terminals. List the broad categories of studies that are needed in planning a new terminal. Module B: Certificate in Maritime Logistics (Course...
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...Business Report of Shisha Bar named Pyramid Name: Hasan, Mohanad, Vlada Artemyeva, Rayan and Jiaqi Shu Tutor: Tessa Oksansen, Ahmet Zaifer Word count: 3245 Table of content: Executive summary…………………………………………………………………………………………………………………….3 1 Executive summary………………………………………………………………………………………………………………….3 Vision……………………………………………………………………………………………………………………………………….…3 2 Introduction…………………………………………………………………………………………………………………………….3 3 Business goals……………………………………………………………………………………………………………………….…4 4 What the business does…………………………………………………………………………………………………………..4 5 What makes the business different………………………………………………………………………………………...4 6 Legal requirements…………………………………………………………………………………………………………………4 Sales and Marketing…………………………………………………………………………………………………………………..5 7 Market research……………………………………………………………………………………………………………………..6 8 Profiling customers…………..…………………………………………………………………………………………………….7 9 Profiling competitors………..………………………………………………………………………………………………..….7 10 Pricing..………………………………………………………………………………………………………………………………..8 11 Promotion and advertising……………………………………………………………………………………………………8 Running the business…………………………………………………………………………………………………………………8 12 Staff………………………………………………………………………………………………………………………………………8 13 Premises……………………………………………………………………………………………………………………………….9 14 Suppliers…………………………………………………………………………………………………………………………….10 15 Equipment………………………………………………………………………………………………………………………….10 Finance……………………………………………………………………………………………………………………………………...
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...Seventh Edition Accounting for Decision Making and Control Jerold L. Zimmerman University of Rochester To: Conner, Easton, and Jillian ACCOUNTING FOR DECISION MAKING AND CONTROL, SEVENTH EDITION Published by McGraw-Hill, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Previous editions © 2009, 2006, and 2003. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. Some ancillaries, including electronic and print components, may not be available to customers outside the United States. This book is printed on acid-free paper. 1 2 3 4 5 6 7 8 9 0 DOW/DOW 1 0 9 8 7 6 5 4 3 2 1 0 ISBN MHID 978-0-07-813672-6 0-07-813672-5 Vice President & Editor-in-Chief: Brent Gordon Vice President of EDP: Sesha Bolisetty Editorial Director: Stewart Mattson Sponsoring Editor: Dick Hercher Marketing Manager: Sankha Basu Editorial Coordinator: Rebecca Mann Project Manager: Erin Melloy Design Coordinator: Brenda A. Rolwes Cover Designer: Studio Montage, St. Louis, Missouri Production Supervisor: Sue Culbertson Media Project Manager: Balaji Sundararaman Compositor: MPS Limited, A Macmillan Company...
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...Seventh Edition Accounting for Decision Making and Control Jerold L. Zimmerman University of Rochester To: Conner, Easton, and Jillian ACCOUNTING FOR DECISION MAKING AND CONTROL, SEVENTH EDITION Published by McGraw-Hill, a business unit of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Previous editions © 2009, 2006, and 2003. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. Some ancillaries, including electronic and print components, may not be available to customers outside the United States. This book is printed on acid-free paper. 1 2 3 4 5 6 7 8 9 0 DOW/DOW 1 0 9 8 7 6 5 4 3 2 1 0 ISBN MHID 978-0-07-813672-6 0-07-813672-5 Vice President & Editor-in-Chief: Brent Gordon Vice President of EDP: Sesha Bolisetty Editorial Director: Stewart Mattson Sponsoring Editor: Dick Hercher Marketing Manager: Sankha Basu Editorial Coordinator: Rebecca Mann Project Manager: Erin Melloy Design Coordinator: Brenda A. Rolwes Cover Designer: Studio Montage, St. Louis, Missouri Production Supervisor: Sue Culbertson Media Project Manager: Balaji Sundararaman Compositor: MPS Limited, A Macmillan Company...
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