...The Pittsburgh Zoo is a great place for anyone of all ages to enjoy. They opened the zoo in June 1898, therefore people could enjoy the many different species that the Pittsburgh Zoo provides. As well as, as the years went on they now have conservation projects, tons of info on all the different animals such as, how they survive in certain climates and environments wild vs. zoo. The zoo had many different species when they first open and now there is over one hundred species of animals from all over the world. The Pittsburgh Zoo has a variety of different exhibits for the different types of animals, such as The Tropical Forest, The African Savanna, The Asian Forest, The Kids Kingdom, The Water's Edge, The PPG Aquarium: Open Ocean, Coral Reefs,...
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...Panda vs Sloth You spot a slow-moving creature on a tree , making its way leisurely to you. A sloth! One week later you are at the zoo , observing the ways of the Giant Pandas. Both of these creatures are similar yet different in many ways. Both the panda and the sloth live mostly solitary lives. Pandas interact with other pandas only to meet and mate , which is during the months of March and May. These two animals have furry , wooly coats that protects them now and then from the cold weather. The panda’s fur is white with black markings around the eyes , whereas the sloth’s is a gray color. In fact , since the sloth is slowest moving mammal , its coat grows algae on it. The algae protects the sloth providing camouflage when needed....
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...EROS AND THANATOS INTRODUCTION Any student of the psychotherapies would have heard of the terms: Eros and thanatos Libido and mortido Life instinct and the death instinct If they have not heard of them then they should have! Freud seized on this concept and it became central in his overall theory of human nature. In his book “The ego and the id” he discusses this theory of instincts at length. Freud[1962] in his discussion of the two classes of instincts states that the first class is the sexual instincts or Eros. This is a "...selfpreservative instinct,..."(P30). On the other hand there is the death instinct whose task it is to, "...lead organic life back into the inanimate state;..."(P30). He is thus entering into the field of the philosophy of opposites. Human nature, life and the universe is unerringly a collection of opposites. The answer to the question, “Is it possible to have something that does not have an opposite?” begs unending cognition. Hyams(1998) notes this in her article on dissociation. She says that the world is full of polarities - good/bad, inhaling/exhaling, high/low and so on. In addition the is yin/yang, protons/electrons, left/right, black/white, matter/anti-matter and so on endlessly. Does something exist that does not have an opposite? I am yet to think of one. As soon as one defines ‘x’, then ‘not x’ is immediately defined as well. However that is for the philosophers to conjugate over. THEORY OF OPPOSITES Freud’s theory of these two instincts certainly...
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...shows the eternal love she has for the city life, being the exact opposite of her view on the country life. Central to story are the themes growing-up and urban living vs. suburban living. To comment on the short story and on its main points it is obvious that Cheever tries to convince her readers to obtain the same opinion as she has regarding whether to live in the city or in the country. Cheever attempts to accomplish this through a description of the spectacular city and park by using numerous adjectives and metaphors to paint beautiful and romantic pictures for the readers: “… but its incidental beauty has often taken my breath away” (p. 9). Feeling comfortable and happy living in the country or in the city is different from family to family or even from individual to individual. All humans are unique, which makes it impossible for everyone to feel at home in either of the two mentioned places to live. As Cheever mentions in her story she had had her first memories with her dad in the city. These early memories about her trip to the zoo where she was always greeted by her good friend Joe might have been the cause of her close connection and her sense of safety to the city. Later when her parents want to move away from the city her reaction to the new home is natural. The real nature and wildlife of the forest frightens her, and the associated explanation is likely to be her own state of insecurity when she is not around her usual and familiar atmosphere: the city. Equally...
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...Wildlife Conservation Adam Burdick Bryant & Stratton College NSCI 280 Professor Wooten 10/20/2013 Human beings are considered to be the most advance species on the planet. This also makes us the most intrusive species on the planet. We effect our environment more than any other living creature. Our populations continue to grow exponentially each year and as they do we intrude on other species habitats even more. Considering we are the most advanced species it is our responsibility to ensure the safety of all other species and do what we can to shorten the endangered species list. The conservation of wildlife is an incredibly important goal that all people should take part in. “Successful species conservation has often been defined as simply the avoidance of extinction” (Redford 2011.) This is the most important goal of anyone interested in wildlife conservation. It is important for us as a species to take responsibility and make the effort to keep other species away from extinction. Wildlife conservation is not something that can only be handled by professional members of organizations. Anyone can do their part to help protect a species in need. In some cases it is as simple as refraining from harmful activities such as hunting for sport. Hunting is a major conservation concern (Selvan & Veeraswami, p11.) If people raise awareness about how hunting effects the populations of large bodied animals perhaps we can help to reduce the damage done to these...
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...The geography of the UK. The United Kingdom of Great Britain and Northern Ireland is situated on the British Isles in the north west of Europe and is separated from the mainland by the English Channel and the Strait of Dover. Also the country is washed by the North Sea, the Irish Sea and the Atlantic Ocean. The coastline is deeply indented and it gives a good supply of splendid harbours for ships. In the north you can find the Cheviots separating England from Scotland, the Pennines going down England like a backbone and the Cambrian Mountains which occupy the greatest part of Wales. The highest peak is Ben Nevis which is situated in the Highlands of Scotland. The south-eastern part of England is a low-lying land with gentle hills and a coast which is regular in outline with occasional chalk cliffs. The rivers in Britain are of little value as waterways. The longest are the Severn, the Thames, the Clyde and the Bristol Avon. There are a lot of lakes in the UK for example in the Lake District in the northern part of England but the most famous lake is Loch Ness in Scotland. Great Britain is rich in coal, iron ore and oil. Such crops as wheat, sugar-beet, potatoes and others are grown in this country. The main cities are London, Bristol, Manchester, Glasgow, Edinburgh, Cardiff and Belfast. The geography of the USA. The United States of America is the fourth largest country in the world after Russia, China and Canada. It occupies the southern...
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...Alaska Brand Audit Brand Inventory History Alaska has been a unique brand for many years. Originally known as Russian America because it was owned by Russia, the origin of the name Alaska is a misconception from the first Russian explorers to venture into Alaskan waters (the original Aleut word "alaxsxaq" literally meaning "object toward which the action of the sea is directed"[Alaska]). When the United States bought Alaska, even though the price was only two cents an acre, it was known for many years as “Seward’s Folly” or “Seward’s Icebox”, after William Seward, the Secretary of State who was primarily responsible for pushing the purchase from Russia through Congress. In the early days Alaska’s brand image was mostly negative. It was known as the “Frozen North”, the “land of ice and snow”, the “land without summer”. Many of these images are from the stories and poetry of Robert Service, Jack London and their contemporaries. A good example of this writing is the poem “Cremation of Sam McGee”— see appendix II, (Service). All these extreme brand images dominated perceptions of Alaska prior to the discovery of gold in the Klondike in the late 1800s. After gold was discovered these negative perceptions were softened somewhat, though they remained rather negative—in large part due to the difficulty of living in the far north. Our Brand Survey We did a brand audit of Alaska to see how well Alaska has worked past these harsh criticisms. To accomplish this we surveyed...
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...Externality+and+Efficiency+ Contents' Externality+...........................................................................................................................................................+2+ Externality+and+efficiency+................................................................................................................................+2+ Consumption7consumption+externality+..........................................................................................................+3+ Marginal+benefit+and+marginal+cost+of+externality+..........................................................................................+3+ The+Coase+theorem+.........................................................................................................................................+7+ Production7production+externality+ ...............................................................................................................+12+ . Polluting+monopolist+and+the+second+best+problem+.....................................................................................+14+ Public+goods+..................................................................................................................................................+21+ Aggregating+the+MWTP+curves+for+a+public+good+..........................................................................................+22+ Aggregated+market+demand+....................................................
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...u o S E n e x pre ss PA Q4 8 rk t or Ai rp ctio L LV AN NS IC New Lots Av AY KW NP AR SO BIN RO KIE AV E Far Rockaway L JAC Z • J •L B Ju roa nc dw A • tio ay C• n Canarsie Rockaway Pkwy ND Br S H WY N O ST R AN D GATEWAY NATIONAL RECREATION AREA– JAMAICA BAY A DE AV V A •S AY B R O A DW PA RK SI Beach 105 St LD R NE AN CH CH B EA Y W PK F Y WA GH HI S F F NG KI FOR D •F •N •Q CONEY ISLAND VD BL PT AY AW S CK BRID GE RO Isl ten AS ta N TO IL T HA M AV LT BI ER ND VA D LV B N LA Y H ay an d Ra ilw ST MT RIN GIL E PAR K H MEM ODG WAYE O BRID RIAL S GE 16 NEW DORP BEACH ROCKAWAY PARK MA E Y E PW N EE X LI OR N SH AV TO T N H E ES EA IG N W C R LI R AV O B ER LL D AV LV KI R D U UR FO ST N TH ED 15 C AR B E Y S78 W S78 PK Atlantic Tottenville N TOTTENVILLE BEACH VD LA Richmond Valley Nassau BL IS S56 Pleasant Plains AN EY Prince's Bay YL AV CHARLESTON H EA S55 X17 X19 S78 S55 Huguenot N WOODROW ROSSVILLE O ...
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...Hui-Fen Hsu The Heroic Pattern in Life of Pi 95 The Heroic Pattern in Life of Pi Hui-Fen Hsu Applied English Department National Taichung University of Science and Technology Lecturer Abstract This paper examines the universal structure of a mythological hero’s adventure in Life of Pi. The theory is based on Joseph Campbell’s The Hero with a Thousand Faces, which illustrated and distilled heroic patterns from various cultures. The hero’s journey has three stages: separation, initiation, and return. Answering a call to adventure, the hero departs from his familiar world and ventures into a region of supernatural wonder. Miraculous forces are encountered there and a decisive victory is won. He then returns from this mysterious land, bringing an elixir to bene¿t his fellow men. Through this journey of trials, the hero transforms his former self and achieves spiritual growth. Such heroes range from monster slayers to spiritual leaders such as the Buddha and Christ. Life of Pi is a fantasy adventure novel about an Indian boy who survives a shipwreck by drifting on a lifeboat with a tiger. His adventure ¿ts Joseph Campbell’s hero archetype. Similar to the mythological hero, Pi departs from his familiar land of India, answering the call for adventure to a new country. Protected by the supernatural powers of Hinduism, Catholicism, and Islam, he penetrates the dangerous and mysterious realm of the Pacific Ocean. After experiencing harsh ordeals, he returns...
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...Robert Johnston Stuart Chambers Christine Harland Alan Harrison Nigel Slack Cases in Operations Management third edition Cases in Operations Management We work with leading authors to develop the strongest educational materials in operations management, bringing cutting-edge thinking and best learning practice to a global market. Under a range of well-known imprints, including Financial Times Prentice Hall, we craft high quality print and electronic publications which help readers to understand and apply their content, whether studying or at work. To find out more about the complete range of our publishing, please visit us on the World Wide Web at: www.pearsoneduc.com THIRD EDITION Cases in Operations Management Robert Johnston Warwick Business School, University of Warwick Stuart Chambers Warwick Business School, University of Warwick Christine Harland School of Management, University of Bath Alan Harrison Cranfield School of Management, Cranfield University Nigel Slack Warwick Business School, University of Warwick Pearson Education Limited Edinburgh Gate Harlow Essex CM20 2JE United Kingdom and Associated Companies throughout the world Visit us on the World Wide Web at: www.pearsoned.co.uk First published 1993 Second published 1997 Third Edition 2003 © Robert Johnston, Stuart Chambers, Christine Harland, Alan Harrison and Nigel Slack 1993, 2003 The rights of Robert Johnston, Stuart Chambers, Christine Harland, Alan Harrison...
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...COLLAPSE HOW S O C I E T I E S CHOOSE TO FAIL OR S U C C E E D JARED DIAMOND VIK ING VIKING Published by the Penguin Group Penguin Group (USA) Inc., 375 Hudson Street, New York, New York 10014, U.S.A. Penguin Group (Canada), 10 Alcorn Avenue, Toronto, Ontario, Canada M4V 3B2 (a division of Pearson Penguin Canada Inc.) Penguin Books Ltd, 80 Strand, London WC2R ORL, England Penguin Ireland, 25 St. Stephen's Green, Dublin 2, Ireland (a division of Penguin Books Ltd) Penguin Books Australia Ltd, 250 Camberwell Road, Camberwell, Victoria 3124, Australia (a division of Pearson Australia Group Pty Ltd) Penguin Books India Pvt Ltd, 11 Community Centre, Panchsheel Park, New Delhi—110 017, India Penguin Group (NZ), Cnr Airborne and Rosedale Roads, Albany, Auckland 1310, New Zealand (a division of Pearson New Zealand Ltd) Penguin Books (South Africa) (Pty) Ltd, 24 Sturdee Avenue, Rosebank, Johannesburg 2196, South Africa Penguin Books Ltd, Registered Offices: 80 Strand, London WC2R ORL, England First published in 2005 by Viking Penguin, a member of Penguin Group (USA) Inc. 13579 10 8642 Copyright © Jared Diamond, 2005 All rights reserved Maps by Jeffrey L. Ward LIBRARY OF CONGRESS CATALOGING IN PUBLICATION DATA Diamond, Jared M. Collapse: how societies choose to fail or succeed/Jared Diamond. p. cm. Includes index. ISBN 0-670-03337-5 1. Social history—Case studies. 2. Social change—Case studies. 3. Environmental policy— Case studies. I. Title. HN13. D5 2005 304.2'8—dc22...
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...THE ON OT C OP YO CASE STUDY HANDBOOK RP OS T ON OP YO RP OT C OS T THE ON OT C Write Persuasively About Cases OP CASE STUDY HANDBOOK How to Read, Discuss, and William Ellet Harvard Business School Press Boston, Massachusetts YO RP OS T Copyright 2007 William Ellet All rights reserved Printed in the United States of America 11 10 09 08 07 5 4 3 2 1 No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be directed to permissions@hbsp.harvard.edu, or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163. The copyright on each case in this book unless otherwise noted is held by the President and Fellows of Harvard College and they are published herein by express permission. Permission requests to use individual Harvard copyrighted cases should be directed to permissions@hbsp.harvard.edu, or mailed to the Permissions Editor, Harvard Business School Publishing, 60 Harvard Way, Boston, MA 02163. ON OT C Case material of the Harvard Graduate School of Business Administration is made possible by the cooperation of business firms and other organizations which may wish to remain anonymous by having names, quantities, and other...
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...1/22/07 3:37 PM Page i RP OS T ElletFM.qxp THE DO N OT C OP YO CASE STUDY HANDBOOK 1/22/07 3:37 PM Page ii DO N OT C OP YO RP OS T ElletFM.qxp 1/22/07 3:37 PM Page iii RP OS T ElletFM.qxp YO THE OP CASE STUDY HANDBOOK How to Read, Discuss, and OT C Write Persuasively About Cases DO N William Ellet Harvard Business School Press Boston, Massachusetts 1/22/07 3:37 PM Page iv RP OS T ElletFM.qxp Copyright 2007 William Ellet YO All rights reserved Printed in the United States of America 11 10 09 08 07 5 4 3 2 1 OP No part of this publication may be reproduced, stored in or introduced into a retrieval system, or transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or otherwise), without the prior permission of the publisher. Requests for permission should be directed to permissions@hbsp.harvard.edu, or mailed to Permissions, Harvard Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163. The copyright on each case in this book unless otherwise noted is held by the President and Fellows of Harvard College and they are published herein by express permission. Permission requests to use individual Harvard copyrighted cases should be directed to permissions@hbsp.harvard.edu, or mailed to the Permissions Editor, Harvard Business School Publishing, 60 Harvard Way, Boston, MA 02163. OT C Case material of the Harvard Graduate School of Business Administration is made possible by the...
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...Lecture 1 – Chapters 1 and 2 Chap 1 Marketing is the process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return * Deal with customers, satisfying customers’ needs * Attract new customers by promising superior value * Keep and grow current customers by delivering satisfaction Marketing Process Understand the marketplace and customer needs and wants * Customer needs, wants and demands * Needs: status of felt deprivation, Maslow hierarchy of needs (Physiological, Safety, Belonging – Love, Self-esteem, Self-actualisation) * Wants: form that human needs take as they are shaped by culture and individual personality * Demands: humans wants that are backed by buying power * Conduct consumer research and analyse the large amount of data * Marketing offerings * Combination of products, services, information or experiences offered to a market to satisfy a need or want * Marketing myopia: mistake of sellers paying more attention to the specific products offered by a company rather than to the benefits and experiences produced by these products ~ focus on existing wants and lose sight of the underlying needs * Value and satisfaction * Satisfied customers will make repeated purchases and tell others about their good experience * Dissatisfied customers will switch to competitors and disparage the product to others ...
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