Effect of brand trust, brand image on customer brand loyalty in FMCG sector at Egypt ABSTRACT: Purpose- The purpose of this research is to identify and study the main factors that Affecting on customer brand loyalty in FMCG sector in Egypt. Design/Methodology/Approach- 26 variables have been explored using literature reviews and exploratory survey of consumers from different income levels, different lifestyle. Data obtained from the reliable sources (e.g. press releases, Science Direct
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International Political Economy provides an understanding of the interaction between the Market and the State, as well as the importance of their existence within countries around the world. In studying this particular area, it is important to familiarize oneself with the key elements and determinants which make up the global economy. Two factors which play an essential role in the global political economy are Power and Wealth. These are considered to be significantly linked, as they share many similar attributes
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measure by contribution to the achievements of the group as a whole. Hotstede (1984) stated that both Japanese and Chinese practice collectivism. Japanese would place a greater emphasis on group interests as it scored higher than both U.S and China on institutional collectivism. Meanwhile, China scored higher on in-group collectivism than the other two countries. On the other hand, under the
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assist an individual in securing knowledge and skills needed in making plans and services, and in interpreting life. These services provide comprehensive information about opportunities, personality development, effective studying and learning. Purposes: * Help students recognize, accept and develop their potential, adjust to the school, and develop the skills needed to cope with the problems they meet. * Help young people come to know and accept themselves, their aptitudes and interests
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what struck me most, and what inspired me to write my essay, was the irony that Dorian exhibited in his life. In pursuing aestheticism—a philosophy based in the simplistic beauty of things—the pursuer may, in the end and without notice, emerge uglier than ever before. Dorian, the once wide-eyed innocent, buckles and caves in to depravity while practicing an aesthetic lifestyle, despite the beauty that such a life idea claims. I began to wonder what Oscar Wilde intended to convey with his portrayal of
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Social Function and Liberal Art The Dimensions of Management Management’s New Realities Knowledge Is All New Demographics The Future of the Corporation and the Way Ahead Management’s New Paradigm Business Performance The Theory of the Business The Purpose and Objectives of a Business Making the Future Today Strategic Planning: The Entrepreneurial Skill Performance in Service Institutions Managing Service Institutions in the Society of Organizations vii xxiii 1 18 26 35 37 45 51 65 83 85 97 113
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SECOND SEMESTER EMBA/ MBA Subject: Information Technology How is IT innovated? As an IT student what do IT students today need to learn to become innovators themselves? Innovation is a new idea, more effective device or process. Innovation can be viewed as the application of better solutions that meet new requirements, in articulated needs, or existing market needs. This is accomplished through more effective products[->0], processes[->1], services[->2], technologies[->3], or ideas[->4] that are
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Term paper on: Brand Management Course: MKT 416 Section: 1 Submitted to: Md. Anamul Hoque Rubai Senior Lecturer Department of Business Administration East West University Submitted by: Arafat Rauf Submission Date: 27/7/2011 Executive summary As we are the students of the course named BRAND (MKT 416) so we the group members all got the opportunity clarify our understanding related to the particular course by this assignment which is given by our course our course
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certain of the guilt of the defendant when the plaintiff was attractive than when he was unattractive. Plaintiff attractiveness significantly affected female jurors’ verdicts when the defendant was unattractive, but not when she was attractive. With male jurors, plaintiff attractiveness significantly affected their verdicts when the defendant was attractive, but not when she was unattractive. Female jurors were more likely than male jurors to conclude that sexual harassment did take place, but only
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Chapter 15—Contracts in Writing TRUE/FALSE 1. The parol evidence rule is an exclusionary rule of evidence. ANS: F PTS: 1 2. The parol evidence rule only applies to written contracts. ANS: T PTS: 1 3. The word “parol” literally means release. ANS: F PTS: 1 4. The parol evidence rule would allow evidence to be introduced to explain what the parties meant by the term "serrated." ANS: T PTS: 1 5. The parol evidence rule prohibits introduction of all evidence that would
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