describe what is the micro and macro enviroment analysis. The micro environment, as the name suggests, is the immediate environment that impacts a business. The micro environment includes considerations related to suppliers, customers and local stakeholders, including local government agencies or regulatory bodies. The micro environment can generally be considered the local environment where the business Macro Environment The macro-environment includes those things that may impact small businesses but which
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PESTLE is an Environmental Framework used to understand the impact of the external factors on the organization and is also used as strategic analytical technique. PESTLE Analysis is used to examine the current and future state of the industry an organization belongs to. This helps in the strategic planning and gaining the competitive edge over the other firms in that industry. This analysis can not only be used for an organization as a whole but various departments can also be inspected under this
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Dollar General Analysis Ricky Rich MGT/521 10 Nov 2014 Dr. Bridges Dollar General Analysis Dollar General Corporation is a premier low-cost retailer organization in the United States. It is amongst the biggest retailers with over 11,500 stores that provide quality commodities made by American manufacturers. One of the Dollar General’s main objectives is to create an atmosphere that enables access to everyday items worry-free, rather it is a simple bar of soap or a box of detergent. This objective
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Businesses should be promoting green and protecting and preserving the environments resources because we all use them. Finally, companies appreciate the reputation of a green company and may attract more business. The seven key marketing principles are responsibilities of the business, the social and economic impact of a business, business behavior, respect for rules, support for multilateral trade, respect for the environment, and avoidance of illicit operations. All businesses have a responsibility
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Chapter 1 * Environment- * Circumstances or conditions that surround an organism or group of organisms * Complex of social or cultural conditions that affect an individual or community * Environmental Science is the systematic study of our environment and our proper place in it * Ethics is a branch of philosophy concerned with what actions are right and wrong. * Environmental ethics deals with our moral obligations to the world around us. * Worldviews - sets of
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EPA has this goal for all communities and persons across this Nation. It will be achieved when everyone enjoys the same degree of protection from environmental and health hazards and equal access to the decision-making process to have a healthy environment in which to live, learn, and work.” ("Environmental Justice". U.S. EPA. http://www.epa.gov/environmentaljustice/. Retrieved 2012-09-23) This definition provides a clear summary of Barbara Johnston’s perspective on social justice environmentalism
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The Macro Environment factors are: 1) Demographic Environment 2) Economic Structural Environment 3) Technological Environment 4) Political Environment MACRO-ENVIRONMENTAL FACTORS A business and its forces in its micro environment operate in larger macro environment of forces that shape opportunities and pose threats to the business. It refers the major external and uncontrollable factors that influence an organization's decision making, and affect its performance and strategies. These
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Questionnaire for Green Marketing In: Business and Management Questionnaire for Green Marketing SURVEY - “GREEN MARKETING” 1. Name of the Respondent | | 2. Gender | a. Male | b. Female | 3. Age a. 15-20 b 20-25 25-30 d. 30 and above 4. Education Level: a. Secondary Level b. Undergraduate c. Postgraduate 5. Are you aware of “green products” or Eco-friendly products? a. Yes b. No c. A little
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on childhood development. These factors vary widely, and encompass social, economic and ecological areas, as well as the physical environment in which a child is raised, influenced by neighborhood location, home life and educational facilities. Lorraine Maxwell, associate professor of design and environmental analysis at Cornell University defines these environments as "settings where a person spends a great deal of time and establishes important relationships." (Ulrich 12) When combined, these
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Doing Better by the Environment A Nestlé case study Introduction The environment is a key subject that affects us all. Protection of the environment and the move towards sustainable development remains a responsibility that must be shared between the public, governments and the private sector. Following years of work on environmental issues dating back to the 30's, in 1996 the Nestlé Environmental Management System (NEMS) was introduced which consolidates all environmental measures taken
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