BCOM/275 August 29, 2012 Audience Paper and Communication Release When delivering news of a catastrophic nature it is important to understand the audience receiving the information. The story of over 30 Workers trapped after a Chilean Copper Mine Collapse involved many types of audiences. It was important that each audience received information according to their role in the successful evacuation of the miners. The audiences that needed communication were the miners’ family members, the
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Nikeisha Vinson Trapped Chilean Miners 3/10/2014 BCOMM275 D. Williams When handling a fickle audience one needs to consider how much information that needs to be divulged. One should tell them only pertinent information that would put to ease any worries or concerns. After the collapse of the Chilean mine, you want to keep the families updated on their family members trapped and try a keep them optimistic of the outcome. When dealing with people of different ethnicities and language barriers
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it is very important that the company knows their audience. If the information is regarding a disaster, it is even more important to make sure the company knows their audience. One example of a company needing to know their audience was the Chilean copper mine in South America. In such a disastrous circumstance, the company would need to take great care in how the world found out about the disaster. If not done properly then the companies audience, the world, would view the company is a much worse
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2012 Glenn Arola Knowing Your Audience Paper and Communication On August 5, 2012. The San Jose mine in northern Chili, collapsed, trapping 33 miner. The is owned by Minera San Esteban Primera. This was the third collapse since 2007. The miners were trapped 9842 feet under the ground. They had very little food, water and oxygen. According to Raul Villegas, who barely escaped the mine collapse, at approximately 2:00 pm that day, dust was filling the cavern, but he was only mildly concerned
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when a company has to deal with a disaster, outcome, and the aftermath of it. A good example of this is the disaster for the Chilean copper miners in South America. In a Chilean copper mine a disastrous collapse of one of the shafts left 33 miners trapped 310 meters below the surface. This disaster made knowing and understanding their audience extremely important to the mine owners. The audience’s for the company to report to at this time were made up of news correspondence, the victim’s families
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Introduction This is a summary of the case study of the Chile mining disaster that happened in August 5th 2010. It was once of the most unanticipated disaster that attracted the attention of the entire world. The miners of gold were trapped in the mine for many days. The rescue team was led by a newly elected minister of mining: A successful businessman with little or no information regarding the mining or rescue operations. The dilemma was on how to handle the victims, the relatives of victims
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Knowing Your Audience Nicole Mills BCOM/275 2/27/2012 Mark Trollinger Knowing Your Audience Understanding the needs of your audience is always important, but even more vital when dealing with disasters such as the Chilean copper mine collapse in 2010. In a scenario as dire as this, a company must address the families, friends, co-workers of the miners, and the community. Public relations officers must remain composed, polite, empathetic, and optimistic when providing information
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Communicating During Disasters Kisha Chaplin University of Phoenix Business Communications and Critical Thinking Sherri Jenkins In August 2010, everyone in the world’s attention was focused on a mine in northern Chile. Thirty three trapped miners were discovered still alive after the mining shaft collapsed trapping them inside. Almost every newspaper, television, and radio news companies all over the world, reported on the conditions of the trapped miners daily until their rescue in The
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Knowing Your Audience and Communication Release BCOM/275 Knowing Your Audience and Communication Release On August 5, 2010, the world focused on a small copper mine named San Jose Mine In northern Chile, when it was discovered that a mining shift had collapsed and thirty three miner’s were trapped 310 meters (1017 feet) below the ground. This tragedy captured audiences of every source of mainstream media around the world. The media reported updates on the conditions of the trapped miners
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a medium-sized copper and gold mine beneath the moonlike wilderness of the Atacama Desert near the city of Copiapó, Republic of Chile (Chile), some 800 kilometers (500 miles) north of the country’s capital, Santiago. Chilean Mining Minister Laurence Golborne had arrived in Quito, Ecuador, at 9 p.m. that same day with Chilean President Sebastián Piñera on a state visit. At 11 p.m., Golborne’s smart phone came to life with a message whose brevity spoke urgency: “Mine cave-in, Copiapó; 33 victims.”
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