Introduction……………………………………………………2 2. CSR activities of Sony, Dell and Apple……………………….3 1. Employees………………………………………...…...……4 2. Environment ………………………………………………..5 3. Consumers…………………………………………………..6 3. Evaluation on CSR activities………………………………….6 3.1 Employees………………………………………………...6 3.2 Environment……………………………………...………7 3.3 Consumers ……………………………………………….8 4. Conclusion…………………………………………………….8 References…………………………………………………………….9 Executive Summary Recent years, encouraged by cultural and economic
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Market Values and the Cross-Section of Expected Returns Worldwide.” Working Paper, April 2015. (Revise and resubmit to Journal of Accounting and Economics.) Gow, Ian D., Sa-Pyung Sean Shin, and Suraj Srinivasan. “Activist Directors: Determinants and Consequences.” HBS Working Paper 14-120, June 2014. Gow, Ian D., Sa-Pyung Sean Shin, and Suraj Srinivasan. “Consequences to Directors of Shareholder Activism.” HBS Working Paper 14-071, February 2014. Ioannou, Ioannis, Shelley Xin Li, and George Serafeim
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Organizational Behavior & Communication Paper Jessica Ginger COM/530 January 30, 2012 Aileen Aspect The research in this paper focuses on the relationship between organizational communication and organizational culture. Many things can effect communication and culture to including determining if an organization is living up to the standard set forth in their core values and resolving conflict through these values as well. Organizational Behavior & Communication Paper Starbucks
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1 ) Consumer ethnocentrism and attitudes toward domestic and foreign products Literature review : The country of origin effect and consumer ethnocentrism The country of origin effect, also known as the ``made in'' concept, has been broadly defined as the positive or negative influence that a product's country of manufacture may have on consumers' decision processes or subsequent behaviour (Elliott and Cameron, 1994). Within the realm of consumer decision making, country of origin has been defined
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This paper presents the concept and prototype of a gamified smartphone application for enhancing the checkout process at supermarket cash desks. The application realizes a self-service system applied within a laboratory experiment conducted with 65 participants. A comparison to the traditional process shows a significant increase in customer motivation and user experience. As its primary aspect, the study investigates the impact of personality traits on the users’ evaluation of the gamified service
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domestic economy. In the 20th century the name changed to home economics and in 1994 to family and consumer sciences. Findings on the number of teachers and student in the secondary RE education indicated that the number of girls enrolled rose to almost 50% around 1959 from the 17% before then. This paper draws both theoretical and empirical literature in an attempt to unmask how family and consumer science education has addressed healthy relationship among youths in middle and high schools. Further
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the interactions of individuals on a large scale. Society as we know it is a constantly evolving collection of trends and behaviors that can be quantified into numerical results. The following paper discusses several macroeconomic scenarios that we commonly see in society. First, the simply act of purchasing groceries can have many underlying economic concepts. Next, the paper will examine how massive employee layoffs can create a ripple effect in the economy. Lastly, an explanation of the impact
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a gourmet grocery store, needs to expand its services, improve operations efficiency and increase its consumer purchase cycle due to its recent significant growth. Marketing research in developing Kudler’s marketing strategy and tactics is important. Areas where marketing research is needed and other issues affecting such research at Kudler’s include advertising methods, consumer buying behaviors and demographics, funding, branding strategies and competition aspects. Knowing Kudler’s competition and
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(WOM) are ranked the most important information source when a consumer is making a purchase decision. This influence may be especially important in the hospitality and tourism industry, whose intangible products are difficult to evaluate prior to their consumption. When WOM becomes digital, the largescale, anonymous, ephemeral nature of the Internet induces new ways of capturing, analyzing, interpreting, and managing online WOM. This paper describes online interpersonal influence, or eWOM, as a potentially
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revised form 1 August 2006; accepted 1 October 2006 Abstract Growth of research addressing the relationship between culture and consumption is exponential [Ogden D., Ogden J. and Schau HJ. Exploring the impact of culture and acculturation on consumer purchase decisions: toward a microcultural perspective. Academy Marketing Science Review 2004;3.]. However culture is an elusive concept posing considerable difficulties for cross-cultural research [Clark T. International Marketing and national
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