Ford Pinto: An Ethical Inferno Michael W. Daniels Excelsior College Introduction and Analysis “Pinto crashes caused the death and mutilation of 900 occupants after their cars burst into flames after rear-end collisions,” Robert Sherefkin explains in his article Lee Iacocca's Pinto: A fiery failure. The engineered design of the Ford Pintos resulted in the gas tank rupturing in low speed rear end collisions. The design flaw was recognized early in the Ford Pinto’s production. According
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and Mill's eudaimonistic (happiness-based) rule utilitarianism. In this article we make some preliminary comments on Bentham and Mill before analysing a famous case in 1972 where utilitarian ethics seemed to cause a very immoral outcome - the Ford Pinto case. Click here for a powerpoint presentation on the same subject
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In 1962 Lee Iacocca, Ford’s General Manager at the time, told the Ford design team to come up with a new, modern roadster that would be able to compete with the Chevy Corvette Sting Ray. The Sting Ray was the car to beat in the 1960’s. Ford had previously tried to compete in this market since the 1950’s with the Ford Thunderbird, which was Ford’s most recent two-seater car, but it did not do as well as well as it was expected to do. Iacocca began the task of studying the buyers’ market. His research
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compare between compensation and injuries, pains or even live of customers because how we can figure out the utility customers would get out of compensation is more or less than what customers will loose from these accidents. Before deciding redesign Pinto, the Ford’s managers decided that the human’s lives was worth $ 200,000 million and it seemed to be immorally and arbitrary when assigning the price to the life. The managers of Ford have to know that there is no price for life and health of people
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Marketing Ricky Farmer MKT/421 5/16/12 Lawerence Kirsch Marketing Marketing is constantly around us in our everyday lives. Marketing can be seen on the television through commercials while watching a favorite show with your family or enjoying a sporting event with your friends. It can be seen on the side of buses, billboards, benches and human beings are sometimes walking marketing devices. One of the biggest marketing days in America is the Superbowl. Society does not see
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Ford Pinto: A Study of Ethics In the 1960s Ford Motor Company, under pressure from stakeholders and the pressures involved in competing with the foreign vehicle market set out to manufacture a vehicle that was smaller, lighter and less expensive than the competition’s product. This vehicle was designed and moved into production within 2 years, much quicker than the 3 ½ year company norm and is still the shortest vehicle production planning schedule in history. The result: The Ford Pinto. While
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products, and profits played in the decisions made regarding the Ford Pinto was very unethical, immoral, and bias when you look at how the decisions were made when it came to the three roles listed above. From the beginning the CEO Mr. Henry Ford should have cared about the safety of the people instead of the product or the profit. I feel that the entire decisions made concerning the out come and the condition of the Ford Pinto was based on what Mr. Henry thought was right and nobody else which was
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Pinto case Charles Petch MGT/216 SEPTEMBER 1,2010 Anita White Pinto case When someone makes a mistake, the corporation should assume responsibility and admit his or her wrongdoing. Now that safety has become a marketable feature of motor vehicles, firms like Ford make a point to display their state-of-the-art airbags or crash test ratings. Like the Mafia and other structured organizations, the ford motor company operated with internal social capital while neglecting its relationship
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Ford Pinto Case Ford Pinto Case If we were involved in the Ford Pinto dilemma we would have used Deontological Ethical reasoning to decide whether or not to disclose the danger that the Pinto posed and/or use that reasoning to determine whether or not to install the part(s) that would make the Ford Pinto safer. Our decision would be to do what is morally right and avoid doing what is morally wrong, regardless of the consequences. True enough Ford was not obligated by government regulation
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Running head: FORD PINTO CASE STUDY PAPER Ford Pinto Case Study Paper Learning Team B University of Phoenix MGT /216 Organizational Ethics and Social Responsibility SB09BSB10 Leatricia Cash June 2, 2010 The ethical issues surrounding Ford Motors in regard to the company’s production and release of the Ford Pinto brought the integrity of the organization into question by internal and external shareholders in the 1970s (Engineering
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