increase their revenue by three times the amount they are currently generating. The next phase of their project calls for a nationwide distribution and sales program. Their major strategy is to recruit the right sales force and develop a system for selling and distributing the product. Down East Spud Busters is currently leading towards the concepts of hiring sales associates who will work out of their homes in strategic locations around the United States. The sales associates hired will then be responsible
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1. How was the Hill Rom sales force organized prior to the reorganization? Multiple-specialty sales forces called on different people within the same medical facility, selling individual products without communicating a big-picture approach. 2. How did Hill Rom segment their customers before the reorganization? Before the reorganization, Hill Rom segmented their customers essentially based on the size of the health care facility, determined by attributes like the number of staffed beds
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put on an action plan to save their job or be demoted. This could help in boosting sales and motivation. ANALYSIS 2 Category Sales Analysis Category Sales were analyzed to what is selling the most and least. Beverages were selling the most with the total of $267,868.18, and Grains/Cereals were selling the least with the total of $95,744.59. Graphic Recommendation Based on the Category Sales data, increasing the unit price or decreasing the discount level would help improve
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SALESMANSHIP Salesmanship or Personal Selling is the oldest and most common form of promotion. It involves direct selling by the manufacturer to the prospective buyer. It is a face to face and oral communication with the potential customer for the purpose of persuading the buyer to buy a particular product or service. It is an important method of understanding the needs, nature and behavior of the prospective customers and giving them full information about the product in question. The information
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Sales mix can be stated two different ways--in terms of units and in terms of sales dollars. To illustrate, suppose Jama Giants produces two products: cakes and pies. Sales mix in units differs from sales mix in revenue dollars because both the selling price of cakes and pies and the number of pies and cakes sold differ. The company has provided the following expected sales information for its products for the month of
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best coverage of the target market for your product or service. For example, will you implement a direct, indirect, or dual distribution strategy? Describe your decision for choosing this particular distribution strategy. The products I will be selling is clothing like shirts, leggings, sports bras, socks. My channel of distribution that I think would provide the best coverage of the target market is the dual distribution strategy. It basically has the use of two or more channels to distribute
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Sustaining Employee Performance Heather Tullis HRM/300 (BSAM1K5D82) May 2, 2016 Dr. LauraAnn Migliore Sustaining Employee Performance The jobs that I have chosen to use within my company are: Store Manager: Responsible for the overall management of the store including the sales, financial, operation, and human resources to ensure maximum profitability. Sales Representative: Responsible for ensuring a great customer experience and maximum profitability. Performs
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can Anticipate__ customer requirements in the future • Marketing usually fulfills customer requirements in order to make a Profit_____ for the organization • Which is which business orientation/concept ??? MARKETING PRODUCTION SELLING
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Capital Management 14 June 2011 Jim Sowatzke The acquisition of EnviroTech has given us an opportunity to expand into new markets. The strategic plan will require that the sales staff be trained in the new direction of Solutions- based selling. The newly assigned sales teams at IntraClean will have to undergo intensive training to ensure a seamless transition toward an efficient and effective industry knowledge sales force. Due to budget constraints sales managers and sales representatives
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commission is the correct money amount to make on an item using a piece-rate compensation model. The sales representative should be very appreciative about the amount of commissions they will be making on each product. They may see a down side of selling such products during lean times in the marketplace and they may desire a base salary to fall back on during those times. This could be a draw back for potential sales representatives. If these salespeople don’t believe the products will make good
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