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15 Examples of Key Business Success Factors

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15 Examples of Key Business Success Factors (and this is not a comprehensive list) are:
Number of new customers per year;

Number of lost customers per year OR the number of customers retained (it is important to understand and measure the potential customer lifetime value for each customer on a regular basis);

Hire and retain excellent employees (measured by employee turn-over, job vacancies, customer satisfaction);

Successful new product introductions (measured by sales and costs);

Successful promotional programs (measured by sales and costs);

Good/healthy financial indicators: for example, working capital, acceptable ratios (in particular debt to equity ratios), profit margins, cash flow, receivables and more;

If in the manufacturing industry, high operating capacity utilization;

Strong supplier network;

Strong distribution network or channel;

Successful product positioning;

Low cost structure;

Niche product/service - track the number of competitors entering and/or leaving the niche. Is the cost of entry into the market high or low?

Market leader or follower or challenger, and is your relative market position and why? Are you able to support that position if under 'attack'?

Product differentiation: Do you have technology or service advantages that others can't easily copy? How unique and differentiated is your product or service?

Time to market: is your product or service able to be delivered quickly and easily; from the first point of contact to the time shipped and subsequently invoiced?
Once you have identified your specific KSFs, build strategies around those factors and integrate those strategies into your marketing and business plans to ensure business success. Develop measurement programs to help you track your progress against your success factors. You also need to assess your competition and see if your

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