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Analyze the Case Study in Work Motivation & Attitude

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Introduction to Industrial Organizational Psychology (IOP)
Individuals, Organizations, and the Social Context of Work
Analyze the Case Study in Work Motivation and Attitude

Defining Work Motivation Fundamental to the study of Industrial-Organizational (I-O) Psychology is the understanding of what motivates employees within an organization. According to Nevid (2013), motivation is defined as factors that activate, direct, and sustain goal-directed behavior. Motives are the "whys" of behavior - the needs or wants that drive behavior and explain what we do. We don't actually observe a motive; rather, we infer that one exists based on the behavior we observe (Nevid, 2013).” Theories of work motivation explain why people work hard (Spector, 2012). On the other hand, organizations concerned with employee retention strive to promote and provide an environment that actually influences positive work behavior and performance. Additionally, the organization would ensure that their employees are compensated to ensure repeatability of positive performance. According to Spector (2012), “Work motivation theories are most typically concerned with the reasons, other than ability, that some people perform their jobs better than others” (p. 194). In other words, such theories are mainly concerned with types of incentives that drive people to attain a need fulfillment. The Maslow hierarchy theory, Fredrick Herzberg’s two factor theory and Alderfer’s Existence, Relatedness and Growth (ERG) needs theory fall in this category. There is a myriad of motivation theories that have arisen throughout the years and research has proven that there is a correlation between an incentive program and the enhancement of job performance (Stajkovic & Luthans, 2003). Nevertheless, the question of what exactly motivates someone still remains.

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