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Analyzing Messages

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Analyzing Messages
COM/470 Communicating in the Virtual Workplace
April 30, 2010

Recently, I receive an email from one of managers for one of my small businesses about insuring our vehicles. The sender of the email forwarded me information about the company Allstate rates to insure the vehicles. I preferred that we stay with Geico, however the sender disagreed with my choice. We collaborated through the several emails; however we did not achieve much until I sent an email on discussing Geico’s background. I explained that Geico has a total rewards program that aligns with the basic total rewards program that is pay and benefit package, work-life balance, performance and acknowledgment, plus growth career opportunities. This set up was designed and implemented to mirror how the government was operating and that I was intrigued by how the company operated. The way Geico was structured it developed and promoted internally. They used this technique at Geico to develop well knowledgeable employees as well as maintaining a low employee turnover ratio. These principles help develop the company that people see today. With this approach, I was inspired to do business with Geico. Further, I communicated to the sender that when reviewing Geico's rates and comparing it to its competitors. Geico rates were competitive to its competition like State Farm and All State.

I further communicated to the sender; the company’s sales team must therefore have knowledge and understand who their board audience is and that insurance companies have possibly the broadest target audience of any product. Lastly, I mentioned, GEICO is an American insurance company based out of Washington, D.C. They offer insurance policies not only for automobiles, but a multitude of other things such as house, renter, life, flood, overseas, identity theft insurance and more. It is the third

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